show episodes
 
As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digita ...
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Sell Like A Copywriter

Jess | Copywriter for Course Creators, Coaches, and Service Providers

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Are you a creative business owner who wants to write stand-out copy that sells your unique offers? Ever wish you could write copy for your sales page, emails, or content that feels good and makes you money...without wanting to rip your lashes out? Welcome to Sell Like A Copywriter, the podcast that will shake up your copywriting game and make your words work as hard as you do. I'm Jess, your copywriting teacher and writing bestie, ready to help you sign more clients, sell more offers, and ma ...
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Bringing you tips and thoughts as I run a successful IT business based in Hampshire. This podcast is an outlet for some of my content which talks about lessons I learn along the way, any tips or advice that I feel is worth sharing to others who are on a similar journey. Please follow me online via petematheson.co.uk and on Facebook!
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I will be bringing you weekly information, on how to become a successful business. Topics to include, selling your beats , when to mix your beats, dealing with Artists and how to protect your music. In addition will be educational tutorials, on how to manage your time with Artists and your own business. We all have to remember not and try to ware to many hats. I will be giving solid advice on how to outsource, album cover artwork and two track mixing and mastering. Enjoy the education and pl ...
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The Justin Brady Show amplifies the best ideas, companies, entrepreneurs, and people on earth. Justin is an emerging tech PR communications guy that works in SEO, content strategy, PR and comms. When he's not amplifying his clients, he's amplifying ideas, companies, entrepreneurs, and people in the larger community. Past guests include: Howard Schultz, founder of Starbucks; Blake Irving, CEO of GoDaddy; Ancesty.com Founder Paul Allen; Best-Selling authors like Dan Ariely, Dan Pink, Matthew M ...
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Local First Podcast where you will hear interviews of local businesses, authors, and entrepreneurs—connecting local businesses to their communities. Behind every local business is a story to share. What I learned is behind every local business is a great story. My mission continues to share the stories of local businesses. I especially enjoy meeting with local business owners and interviewing them and learning their stories. It took off from there. The more interviews I produced with local b ...
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The Lifestyle Edit Podcast

The Lifestyle Edit Podcast

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Welcome to The Lifestyle Edit Podcast - a weekly show of thought provoking conversations and impactful fireside chat-style interviews led by our host and founder, Naomi Powell. Our goal is to empower you to get into the driver’s seat of your life and scale your business in a way that most aligns with the bigger context that you have for your life. Every episode is designed to ignite something in you, expand you and offer new perspectives as you consciously evolve in all facets of your life. ...
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show series
 
Unlock the secrets to mastering influencer marketing on TikTok with insights from Drew Moffitt, head of marketing at Kumospace. Discover how performance-based compensation and cutting-edge AI tools are transforming influencer campaigns, making them more effective and measurable. We explore how TikTok and influencer marketing became instrumental in …
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Ever feel like no matter what you do, you’re still hustling like crazy? You’re posting, sharing reels, creating content, hopping on sales calls—but you’re not getting the sales you know you deserve? In today’s episode of Sell Like A Copywriter, I’ll walk you through five signs that it’s time to focus on specific messaging, and how doing so can tran…
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Today's episode dives deep into the realm of digital entrepreneurship and offers invaluable digital marketing advice for all digital entrepreneurs out there. I share insights from a conversation with a friend and consultant who published a book on entrepreneurship in Japan and is now looking to roll out a new course. This episode unpacks the fundam…
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Does your sales page need a rehaul? In this episode of Sell Like A Copywriter, you'll learn how to audit your sales page so you can increase your sales, sign more dreamy clients, and make more money. We’ll talk about when you should audit your sales page, how to self-audit to save money, and when to outsource your audit for better results so you ca…
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In today's episode I sit down with Nicholas Bruneau, a seasoned communications consultant and author of Engage with Impact, to discuss the transformative power of digital advocacy. Nicholas shares his vast experience working with organizations like the United Nations and the World Bank, offering practical strategies for raising awareness, engaging …
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We're getting real about why your copy isn’t selling—and how you can change that in just 10 weeks. In this episode of Sell Like A Copywriter, I'm breaking down my signature program, Sell Like A Copywriter™️ - The Group Program, curated to help creative online business owners like you write copy that pulls in sales even when you're offline. If you'r…
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Curious about optimizing your Instagram game? You'll love the insights I gained straight from an Instagram representative on maximizing growth and engagement. Learn the power of consistently posting Reels, engaging through carousels, and using the new "notify me" sticker on Stories to keep your followers hooked. I'll share tips on strategic hashtag…
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If you want to make more money, stop making these three copywriting mistakes. In this episode of Sell Like A Copywriter, we’ll cover three reasons your copy isn’t selling and the steps to turn it around so you can sign more clients and make more money. You’ll leave this episode with actionable tips to audit, edit, and turn your copy into words that…
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We’re talking about the number one disadvantage of social media marketing. In this episode of Sell Like A Copywriter, we’ll cover the primary disadvantage of social media marketing, owning versus renting your traffic sources, and why copywriting is the primary marketing measure to master so you can leave this episode with the knowledge and confiden…
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Are you struggling with delegation, holding yourself back from achieving peak success in your marketing and business ventures? In this episode of the Your Digital Marketing Coach podcast, I sit down with Dave Kerpen to unravel the secrets of mastering delegation. We'll explore how effective delegation, including outsourcing, can free up your time, …
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Not totally sure if you need a sales page vs a landing page? Both have their own unique characteristics and what you need depends on the results you want to achieve! This episode of Sell Like A Copywriter teaches you what a landing page is, what a sales page is, how to write both, and when to use which for your offer. Are you ready to master simple…
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Ever wondered how to master digital-first marketing? Join me as we explore the transformative world of digital marketing in my latest episode! This week, I introduce my fifth book, Digital Threads: The Small Business and Entrepreneur Playbook for Digital-First Marketing. I literally do a reading of the introduction and first chapter of the book to …
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As a creative copywriter for online coaches, course creators, and service providers, sales pages are my favorite service to offer to bring my clients more money! But, writing a sales page effectively can take a lot of time, energy, and resources. In this episode of Sell Like A Copywriter, you'll learn my top 9 tips and sections to include in your s…
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Do you want to write call-to-actions that actually convert? Whether you are writing sales pages, content, emails, or ads...you need an effective call-to-action. In this episode of Sell Like A Copywriter, we’re talking about writing your call-to-actions in a way that sells. We’ll cover which CTAs work, how to write your call-to-actions, and some cal…
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Unlock the full potential of your business with ecosystem-led growth strategies, as we explore the transformative power of partnerships and secure data sharing with Bob Moore, the pioneering force behind Crossbeam. Discover how powerful collaborations can elevate both B2B and B2C companies. In our conversation, Bob Moore takes us on a journey from …
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On today's episode, I'm excited to announce my bold new venture: the release of my 5th book, "Digital Threads." Inspired by Albert Einstein’s famous quote about insanity, I'm breaking the mold by launching this book on Kickstarter before bringing it to Amazon. Learn how to leverage Kickstarter to create buzz and drive engagement for your next big p…
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In the name of a sweet summer cash influx...let's sell your offer! This episode of Cherries On Top gives you 7 specific prompts & examples you can customize to master simple selling through specific messaging. SELL LIKE A COPYWRITER (click here) Join my weekly email love letter It's All Extra by clicking here. Case Study Framework: Client Name (CN)…
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Meet Mellissa Green, also known as "Uniquely Abled," whose journey into content creation was fueled by her passion for podcasts and the need to stay connected during the COVID-19 pandemic. Mellissa's story is a powerful testament to resilience and the role digital platforms play in bridging gaps for those with impairments. This episode sheds light …
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If you are an online business owner preparing to launch (or re-launch) with email marketing being a top-priority marketing measure, this episode of Cherries On Top walk you through the ins and outs of launch email marketing so you can write effective launch emails. SELL LIKE A COPYWRITER (click here) Click here to read this podcast transcription. J…
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Are you ready to unlock the secrets of creating short-form videos that captivate and engage? Today's episode is dedicated to the game-changing world of short form video editing. In this episode, I'll be sharing my hands-on experience with ten different video editing tools and revealing the standout performer—Opus Clip. We'll dive into its features,…
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If you are an online business owner, there are some key mantras you need to embody to sell simpler, write quicker, and relax more. This episode of Cherries On Top gives you 10 copywriting mantras for online business owners you can embody and implement today! SELL LIKE A COPYWRITER (click here) Join my weekly email love letter It's All Extra by clic…
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Unlock new revenue streams and elevate your digital marketing game with my latest episode on direct-to-consumer (DTC) strategies. Promising to boost your e-commerce sales while slashing customer acquisition costs, this episode is packed with actionable insights. Join me as I sit down with Andrew Maff from BlueTuskr, who reveals the secrets to drivi…
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If you want to make money from your email list, you need to learn how to write better email copy. This episode of Cherries On top gives you three email copywriting tips so you can improve your email copy today. SELL LIKE A COPYWRITER (click here) Join my weekly email love letter It's All Extra by clicking here. Want to get connected? Click here to …
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Have you ever wondered how AI could revolutionize your marketing game? From my hands-on experiences with ChatGPT, discover how I turned 21 conversations with AI into actionable strategies for boosting productivity and content creation. This episode promises to arm you with practical tips on leveraging AI for your marketing, business, and even perso…
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Have you been considering starting an email newsletter? Or maybe you already have one...But after the first email, they never heard from you again? This episode of Cherries On Top teaches you how to start an email list from scratch and 5 email topics you can use to either: A. Start an email list and create your welcome sequence B. Re-engage with yo…
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Unlock the secrets to mastering digital marketing in my latest episode featuring an interview with the legendary Robert Rose. Robert is the guru on all things content marketing, but our conversation did not stop there. In this episode, Robert shares his journey from the dot-com boom to becoming the CMO of a startup, leveraging content to outshine i…
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Are you ready to start freelance writing for real, for real? This episode of Cherries On Top gives you a 4-step roadmap to starting your freelance writing career today (+ get my top 7 recommended freelance writing job sites so you can start making money). CLICK HERE TO JOIN FREELANCING FOR FREEDOM Want to get connected? Join my weekly email love le…
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We're celebrating our first anniversary of Cherries On Top! This episode of Cherries On Top gives you a walk down memory lane, five changes for the new year, and three things I've learned over the last year of podcasting. Enjoy, and thank you for being here. <3 JOIN LAUNCH IN 30 DAYS HERE Click here to join Funnel Cake Freelancing Want to get conne…
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AI. It's not just a buzzword, it's a game-changer. But are you leveraging its full potential in your marketing strategy, or are you still just scratching the surface? Today’s episode is all about making the AI shift—learning how to work faster, smarter, and scale like never before. From optimizing your processes with AI-generated content to automat…
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Step into the future of digital marketing where customers reign supreme, and their journey is the map to your success. Join me as I unpack the power and necessity of customer-centric strategies with a special nod to the wisdom of Debbie Levitt, author of "Customers Know You Suck." Get ready to transform your marketing with insights into customer re…
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Your messaging is your problem. This episode of Cherries On Top gives you 3 reasons you need to master your messaging (and what will continue happening if you don't). JOIN LAUNCH IN 30 DAYS HERE Click here to join Funnel Cake Freelancing Want to get connected? Come hang on Substack! <3 Join my weekly email love letter It's All Extra by clicking her…
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Embark on a journey through the bustling hub of the Content Entrepreneur Expo with me, as I peel back the curtain on the latest in digital marketing wizardry. This episode is jam-packed with transformative strategies and the latest trends that are shaping the digital marketing landscape. We’ll explore everything from the importance of understanding…
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If your price isn't on your website, sales page, or anywhere else someone could go to work with you...change it. This episode of Cherries On Top explains why price transparency is vital for an ethical business. JOIN LAUNCH IN 30 DAYS HERE Click here to join Funnel Cake Freelancing Want to get connected? Come hang on Substack! <3 Join my weekly emai…
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Unlock the full potential of your digital marketing strategy as I team up with Impact CEO David Yovanno to delve into the captivating world of creator partnerships. This episode promises to equip you with the wisdom to harness influencer magic and partnership alchemy, transforming how you connect with consumers and amplify your brand's authenticity…
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Your offer IS different...but it's also not. This episode of Cherries On Top gives you tips and an exercise for finding the common themes within your work. JOIN LAUNCH IN 30 DAYS HERE Click here to join Funnel Cake Freelancing Want to get connected? Come hang on Substack! <3 Join my weekly email love letter It's All Extra by clicking here. Find me …
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Why are you putting your messaging in someone else's hands? You would not hire a running coach to become a better powerlifter. This episode of Cherries On Top reminds you that you shouldn't use a virtual assistant OR copywriter to enhance your messaging...before you know how to get the results with your own words. JOIN LAUNCH IN 30 DAYS HERE Click …
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In today's episode, we're diving deep into the realm of pivots in digital marketing. From shifts in SEO practices to leveraging the latest in AI technology across social platforms, I share insightful updates and strategic advice to help you stay ahead of the curve. As the digital landscape evolves, so should our marketing strategies—whether it's th…
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Think copywriting is just for copywriters? This episode of Cherries On Top proves copywriting for online business owners and offers, NOT copywriters. JOIN LAUNCH IN 30 DAYS HERE Click here to join Funnel Cake Freelancing Want to get connected? Come hang on Substack! <3 Join my weekly email love letter It's All Extra by clicking here. Find me on Ins…
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If you are trying to add all of the details about your offer or product every time you talk about it or sell it, you need to listen to this. This episode of Cherries On Top gives you 3 Ways to Simplify Your Marketing. JOIN LAUNCH IN 30 DAYS HERE Want to get connected? Come hang on Substack! <3 Join The Secret Life of Writers: Click here to learn mo…
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You want to write better copy, let's just be honest. This episode of Cherries On Top gives you 3 questions to ask when refining your copywriting on sales pages, ads, emails, and content. JOIN LAUNCH IN 30 DAYS HERE Want to get connected? Come hang on Substack! <3 Join The Secret Life of Writers: Click here to learn more! Join my weekly email love l…
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Stop writing content and wishing it would sell like copy. This episode of Cherries On Top explains the difference between content writing and copywriting. JOIN LAUNCH IN 30 DAYS HERE Want to get connected? Come hang on Substack! <3 Join The Secret Life of Writers: Click here to learn more! Join my weekly email love letter It's All Extra by clicking…
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If you don't schedule time to step away, life will force you to regardless. This episode of Cherries On Top reminds you to rest, relax, and rejuvenate AWAY from your business and personal development! JOIN LAUNCH IN 30 DAYS HERE Want to get connected? Come hang on Substack! <3 Join The Secret Life of Writers: Click here to learn more! Join my weekl…
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Are you a writer who isn't writing as much as you'd like? This episode of Cherries On Top gives you 3 reasons you aren't writing as much as you'd like AND what to do instead! Join The Secret Life of Writers: Click here to learn more! Want to get connected? Come hang on Substack! <3 JOIN LAUNCH IN 30 DAYS HERE Join my weekly email love letter It's A…
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If you're getting ready to launch or re-launch your online offer, you need to have a banging email sequence. This episode of Cherries On Top gives you 6 types of launch emails for EVERY launch! JOIN LAUNCH IN 30 DAYS HERE Want to get connected? Come hang on Substack! <3 Join The Secret Life of Writers: Click here to learn more! Join my weekly email…
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You don't have to post VaLuAbLe content all of the time to be valued by your community. This episode of Cherries On Top reminds you that showing up just by showing up is valuable. JOIN LAUNCH IN 30 DAYS HERE Want to get connected? Come hang on Substack! <3 Join The Secret Life of Writers: Click here to learn more! Join my weekly email love letter I…
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Many founders or CEOs dreams of a big, earned media hit in The New York Times or The Wall Street Journal. But are these big wins really the best target for outbound communications? That depends, says Eleanor Hawkins who leads the Axios Communicators newsletter. Hawkins covers communications trends, future uses of AI in marketing communications, and…
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Are you an online business owner struggling to convey the value of your offer within your messaging? This episode of Cherries On Top gives you 3 copywriting prompts for online business owners. JOIN LAUNCH IN 30 DAYS HERE Want to get connected? Come hang on Substack! <3 Join The Secret Life of Writers: Click here to learn more! Join my weekly email …
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If you want to use ChatGPT, you need to learn how to feed it well. This episode of Cherries On Top gives you some tips for using ChatGPT to write better, before using it to write for you. Join The Secret Life of Writers: Click here to learn more! You'll Learn: The Pendulum Shift: When and why I began using ChatGPT and how it shifted not only my bus…
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Welcome to another enlightening episode of Your Digital Marketing Coach. I'm your host, Neal Schaffer, and today we're diving into the exciting world of marketing automation to help level up your digital business. Today we have a sponsored episode with our special guest, Amanda Northcutt of Level Up Creators, brings her extensive expertise in digit…
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Sure, templates and formats have worked for you in the past, but that was a few offers ago (at least). But, now, your business is on another level...it's time to write like it. This episode of Cherries On Top explains why messaging and copywriting templates aren't working for you (anymore), and you'll receive two solutions to take action on. JOIN L…
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