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Pay Less for Traffic

Stephanie Royer, Traffic Tips for TPT Sellers

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Hey teacher seller! It is possible to get eyeballs on your teaching resources without paying for traffic and Stephanie Royer will show you how. In the Pay Less for Traffic podcast, Stephanie will deliver actionable tips for busy TPT sellers who want to see big results using blogging and Pinterest. There is a lot of pressure to pay to play but Stephanie shares how to stay competitive and visible without opening your wallet to set up an expensive ad campaign. Tune in each Saturday to learn how ...
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Are you a teacher looking for simple strategies that will help your website or TPT store thrive? This podcast is perfect for teacher sellers who want to maximize their impact and creativity in their teacher businesses! Kirsten Hammond is a mom and teacherpreneur who is all about simple and actionable tips that result in wins, big or small. This podcast has a variety of strategies on building a brand, product listing optimization, marketing your resources, and more! Listen in for tips to make ...
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Erin Waters from School of Sellers helps teacher sellers like you run an online business in a way that feels doable. Discover how you can make your business work harder so that you spend less time in To-Do Town and more time doing what you love. Many teachers launch online businesses to live a freer, happier life. These same teachers soon find themselves swamped by tasks and surrounded by pressure to do all the things. As a result, their life becomes harder. So what the heck? Self-proclaimed ...
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The Routine Your Dream podcast (@routineyourdreampodcast) is created for teacher sellers who create and sell their teaching resources online for additional income on sites like TeachersPayTeachers (TpT) or Kajabi. This elementary teacher turned business coach for teacher sellers used the power of habits and routines to achieve consistent five-figure months from her online teaching resource store and land a book deal. Now she's spilling her secrets and sharing the exact high-performance habit ...
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The Terrific Teacherpreneur

Alexandra Baxter - TpT Seller Coach

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This podcast is for teacherpreneurs looking to create and grow profitable online businesses! It is full of actionable tips and advice for teacher authors on Teachers Pay Teachers. The Terrific Teacherpreneur podcast features business, productivity, and marketing tips for teacher sellers looking to transform their side hustle into a successful business. If you are a TpT seller, this podcast is for you!
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Teaching math is hard; it's even harder when you hate math. Join Brittany from the TeachersPayTeachers store, "Math With Minis," each Monday. Each episode is jam-packed with teaching tips, mental math tricks, and pep talks for teaching math. If you're an upper elementary teacher who's secretly Googling 'how to teach math,' or, 'how to make math fun,' I GET IT. I've been there. And I'm here to help.
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Conversations with Women in Sales is a top podcast hosted by Lori Richardson. Every episode features a woman in sales who is doing incredible work, or an interview with a male ally, or conversation on a related topic. For the past 100+ episodes, guests share practical advice for advancing one's sales career. The podcast is dedicated to the memory of Barbara Giamanco, who founded CWWIS in 2018. Each episode features topics like: leadership, career management, dealing with imposter syndrome, o ...
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These podcasts are interviews with Larry and world class instructors in the Yoga Therapy Rx and Prime of Life Yoga program at Loyola Marymount University. Larry Payne, Ph.D. is a founding father of Yoga Therapy in America and an internationally respected yoga teacher and back specialist. He is co-author of 5 books including international Best seller “Yoga for Dummies” and most recently Yoga Therapy and Integrative Medicine. Larry is co-founder of the International Association of Yoga Therapi ...
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For anyone who feels like school didn't help them and they want to learn the things that actually effect money, relationships, and fitness. The Teachers Hate Me Podcast will be comprised of solo teaching, co host teaching, and teaching through interviews with successful people. From New York Times best seller, to professional gamblers making 40 million in vegas, to the largest social media influencers. How did they get there? That is the question and Teachers Hate Me is your answer
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Welcome to Handmade Sellers, THE podcast for creative entrepreneurs who want to grow their Etsy shop traffic and sales without wasting hours on social media. Your host, Jenny Hall, brings more than 10 years experience selling on Etsy, has helped hundreds of Etsy shop owners 2x-42x their sales in just a few short months, and she wants the same success for you! Through her guidance, you'll get the support you need to go from part time side hustle to full time business owner selling on Etsy - g ...
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If you’re a small business owner, you might feel like you are doing everything possible to grow your business… from SEO, Etsy, Instagram, TikTok, social media, Faire, your own website, Shopify, Amazon, markets and more… but nothing seems to get you closer to actually having consistent sales, to the point that it’s hard to stay motivated and show up for your business. Maybe you feel like you might be at a place where you need some help to get to consistent sales and growth, and maybe you’re e ...
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Having an online business comes with a lot of opportunities. There are so many different ways to generate income, and you don’t have to stick to just one! I love interviewing teacher sellers who have found ways to diversify their business, and today we’re hearing from a guest who has done just that. Lisa McHargue is a teacher turned digital organiz…
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In this episode of the Product Biz Podcast, we dive deep into something I like to call "The Small Business Owner's Curse"— which is a challenge that almost EVERY single. small business owner faces when they go from their initial success... to long-term growth. If you’ve ever felt like you’re stuck in a cycle of quick wins that are dwindling down we…
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After all of the prep work and planning, it’s finally time to start writing your blog post. Don’t fall into the trap of making your blog post an extended product description! Let’s chat about how you can avoid this mistake and write blog posts that convert to sales. Episode Highlights: Don’t Squander the Opportunity Serve Before Selling Talk About …
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Gretchen launched Unbound and Unbothered, a career coaching business for women in tech in 2021. She helps high achievers who are stuck, stifled or at a crossroads ditch the stress and overwork to have a life and a job without burning out. Since she and I both got into tech in the "early days" (me earlier than her) we had a great conversation - I re…
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In this week's episode, we sit down with Kimberly, the owner of Fit Mama Foods, an Arizona-based healthy snack small business, and hear her incredible journey from cancer survivor to small business owner. Kim's 2-time personal battle with cancer led her to create a line of truly healthy grab and go snacks... and joining Product Biz Academy has allo…
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Are you a TPT seller who often considers going back to the classroom? If so, then today’s guest episode is for you! I’m joined by Marcy Bernethy, the face behind Saddle Up for Second Grade. Marcy started her TPT store 12 years ago and has been working on her business full-time from home since 2018. Then in 2023, she made the quick and unexpected de…
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When your time for content creation is limited, it can feel like creating an outline is just an extra step you don’t really need. In reality, outlining is a step you can’t afford to skip! Episode Highlights: Improve Keyword Research Readability for Both Robots and Humans Save Time Resources Mentioned: You might also enjoy episode 7 - Beginning with…
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In this episode of the Product Biz Podcast, I interview Michelle of Joyful Nest Design Co. and she shares her journey from a special education teacher to a successful home decor small business owner. She shares with you how she took her made-to-order business, adjusted the business model, and is now scaling it with more ease... which led to her FIR…
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Hello, friends, and welcome back to the School of Sellers podcast! In today's episode, we're continuing our series on diversifying your teacher business with the incredible Barb Flowers, a former teacher and administrator who transitioned into life coaching. I'm thrilled to share our conversation, where Barb dives deep into how life coaching is a u…
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If your blog posts aren’t bringing you the end result you’re hoping for, you’ll definitely want to look at how you’re starting the blog writing process. You might have a common mistake lurking in your workflow that’s sabotaging your blogging efforts. Episode Highlights: Beginning with the End in Mind What is the End? (CTA Options) Start by Choosing…
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I am thrilled to introduce our guest, Michelle Staley, the brains behind Teach with Michelle Allison. In this fun and insightful episode, we dive into a special 20 Questions segment where Michelle answers everything from her TPT journey during COVID to her favorite comfort pajamas and what it's like to create engaging classroom resources with her f…
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Your time as a teacher business owner is precious AND limited. It’s important to decide if blogging and pinning are worth the space that they take up on your already-packed to-do list. Let’s talk about the return that you can expect from investing time and effort into creating blog posts and promoting them on Pinterest. Episode Highlights: -> Incre…
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In this week’s episode of The Terrific Teacherpreneur, I share a motivation dump straight from my notes app to your ears. This episode is full of words of wisdom and thought provoking stories to help you focus on what matters and move your store forward. In this episode, I share: Why quality products may fall flat and how to set them up for success…
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Subscriber-only episode Curious about how we've skyrocketed to over 1,800 email subscribers and hit early sales in July? Join us in this episode where we spill the beans on our latest store milestones and share the excitement of receiving our first unsolicited reviews on paid products. We also discuss the progress of our virtual assistant on major …
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Hello, seller friends! Today, I sat down for a fascinating chat with Breyen Wee, the creative mind behind Oui Madame Wee. Breyen, an Arbonne consultant and mother of two, offers insights on diversifying your teacher business through network marketing. Join us as Breyen shares her journey from a kindergarten teacher to an entrepreneur, tackles commo…
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Pinning and blogging are both great tools for getting more organic traffic. But, much like peanut butter and jelly, they’re at their VERY best when they’re put together. Let’s talk about why you might want to add some PB&J to your marketing strategy. Episode Highlights: Pinterest and Blogging are the PB&J of Organic Marketing Blogging Makes Pintere…
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What if you could revolutionize your TPT business with the power of AI? Join me, Lauren Fulton, as I share how AI tools like voice generators and the paid version of ChatGPT have transformed my workflow. From creating compelling "About Me" sections and product descriptions to drafting the backbone of your blog posts, you'll discover practical tips …
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Today, we're diving into one of my absolute favorite concepts: the workcation! Imagine combining the relaxation of a vacation with the productivity of focused work time—sounds dreamy, right? Join me as I share the origins, benefits, and diverse formats of workcations, from cozy Airbnbs to makeshift bedroom retreats. We'll explore how getting away c…
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More subscribers. More followers. More traffic. For the right price, it can all be yours! But are ad campaigns the only option for growth in 2024? Do you REALLY need to pay to play? Episode Highlights: My thoughts on paid traffic Pros of paid traffic Cons of paid traffic If you enjoyed this episode, please leave a review on Apple Podcasts so we can…
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You’ve probably heard that the glory days of Pinterest are over. But what does that even mean? Let’s chat about the current state of Pinterest and if it will even work for your business in 2024. Episode Highlights: Pinterest Has Changed Pinterest Proof of Life What to Expect from Pinterest Resources Mentioned: Pinterest Q1 Earnings Call Transcript …
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Blogging has been around for a LONG time. It’s been around for so long, in fact, that some people think the days of having a successful blog are long gone. So IS blogging dead? Let’s talk about it. Episode Highlights Blogging Isn’t Dead…It’s Different Proof of Life Ready to Blog? What You Can Expect If you enjoyed this episode, please leave a revie…
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Welcome to episode one of the Pay Less for Traffic podcast! Everyone loves a good origin story, and this episode will deliver the background information you’re expecting. But this episode also marks the beginning of YOUR origin story: The one where you decide to start paying less for traffic. *trigger warning: The first 3 minutes of this episode do…
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"A billion dollar quota is like a 100K quota - you have to be comfortable talking about money with others" - one of the topics guest Marva Bailer and I bond on in our conversation shared today. I'm thrilled that our sponsor, Skillibrium, brings on advisors like Marva so that we can have real discussions around how to be successful. Marva was in sal…
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On today’s episode of The Product Biz Podcast, we interview Dylan Jarhaus who is an e-commerce expert of 13+ years and made over $1M in her first 5 years on Etsy. She also sells on Amazon and Shopify and teaches over 3000 Etsy sellers how to scale on Etsy through the Ultimate Etsy Course. By the time you finish listening to this jam packed episode,…
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In this week’s episode of The Terrific Teacherpreneur, I discuss the book The One Thing by Gary Keller. This book helped me to prioritize the most impactful aspects of my business so that I can focus on tasks that will increase my sales. Listen in to hear how you can do the same! In this episode, I share: Why I believe success comes from our action…
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I'm sharing some of my top takeaways from the Teacher Seller Summit that could revolutionize your approach to business growth. From the unique vantage points of a co-host, presenter, and attendee, we share invaluable insights from industry leaders like Farrah Henley, who underscores the importance of boosting your domain authority, and Krystal Grif…
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Today, as part of our Sellers Actually series, we're featuring a truly inspiring story that debunks some common myths about the world of Teachers Pay Teachers (TpT). Joining us is none other than Amy Lemons, a pioneering figure in the TpT community. Amy's journey as a TpT seller began in 2011, and she's continued to achieve remarkable success witho…
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How many times have you heard the phrase SALES FUNNEL and either wondered "what the hell does THAT mean?" or "HOW the hell do I do that for my business?" In today’s episode, I interview Tracy Matthews and she spills the beans on how to create automatic sales in your business. We’re talking the type of sales that come when someone opts in to your em…
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Do you think you can build a thriving Teachers Pay Teachers (TPT) business with just one hour a week? Join me as I bust the myth that you need endless hours to see progress. On this episode of the Rebranded Teacher Podcast, I share a practical strategy for those who can only spare a single hour each week. By focusing on creating smaller, quicker-to…
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Today's episode tackles a topic that many of us have experienced – FOMO, or fear of missing out! Especially when it comes to the annual TPT conference. While these conferences offer unique experiences, not everyone can attend due to various reasons. But don't worry! If you're unable to attend this year's TPT conference in San Diego, we've got you c…
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Ashley Philipps is the author of the new book, The Teacher's Guide to Changing Careers. Being a former teacher myself, I am always up for hearing about others who left the admirable profession of teaching due to the lack of pay, and who got into sales roles. Ashley's book showcases other careers, but she did go into B2B sales and we talk about that…
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In this week’s episode of The Terrific Teacherpreneur, I discuss how to apply expert marketing strategies to your TPT business. In this episode, I discuss: Why you should highlight the benefits your products produce How to incorporate the verbatim affect into TPT marketing How to build trust and credibility with buyers How to organize your resource…
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Can AI help you create top-notch teaching resources faster and more efficiently? Today on the Rebranded Teacher Podcast, I'm thrilled to share what I'm looking forward to at the upcoming Teacher Seller Summit. From learning how to leverage AI from experts like Asia Hines, to discovering strategies for transforming your TPT resources into engaging w…
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We are back with another guest in our diversifying series! In this episode, I welcome the inspiring Molly Wheatley, a fifth-grade teacher with over a decade of experience who has successfully transitioned into the tutoring business. Molly shares her journey from classroom burnout to creating a thriving tutoring business that not only supplements he…
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I have known Michelle Benfer over the years and it was great to catch up with her in her role as SVP Sales, Business Line Owner at BILL. [Bill is (according to their website) the intelligent way to create and pay bills, send invoices, manage expenses, control budgets, and access the credit your business needs to grow—all on one platform.] Michelle …
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Have you ever thought about being a coach, educator, or speaker, where you are impacting others and changing lives with something you are passionate about and want to share with the world? Maybe you already are a coach... or maybe you've secretly had dreams of sharing your knowledge with others by becoming a coach. As you probably already know, I o…
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What common mistakes are holding back your Teachers Pay Teachers (TPT) business, and how can you avoid them? Join us as Kirsten Hammond, a seasoned teacher and thriving TPT seller, shares her journey and insights on developing a clear business strategy from the start. Drawing from her own experience transitioning from teaching various grades to hon…
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We're kicking off a series on diversifying with Amanda Cardenas, founder of Mudd and Ink Teaching and cohost of the Brave New Teaching podcast. Amanda chats with me about diversifying her teacher business through in-person professional development. She shares her journey from selling on TPT to discovering her passion for in-person PD and speaking e…
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Can an iPhone really take your product photography to the next level? Join us as we sit down with Rakel Johnson, a former K-2 teacher turned product photography maestro, who reveals her secrets for capturing stunning educational resource images. From achieving perfect lighting to understanding buyer behavior across platforms like Teachers Pay Teach…
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One of the BIGGEST pieces of feedback I hear from small business owners is… “I don’t want to talk about my products or business too much on Instagram because I feel like I might be bothering people.” “I don’t want to talk about my products or business too much on Instagram because I feel like I might just be talking about it TOO much.” “I don’t wan…
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In this week’s episode of The Terrific Teacherpreneur, I share how to take high quality photos of your resources. This episode will encourage you to take photos if you aren’t already doing so, or help improve your current practice to boost your sales. In this episode, I discuss: Why product photography is non-negotiable The elements of a high quali…
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Ever wondered how you can make your educational resources stand out in the crowded TPT marketplace? Join us as we sit down with Kelly Harvill, a speech-language pathologist turned professional photographer who has mastered the art of product photography and mock-ups for teacher sellers. Kelly shares her incredible journey and invaluable tips on how…
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Have you been looking for ways to maximize your sales on TpT, even with some of the limitations on the platform? I know many sellers wish we had a few additional features when it comes to the TpT platform. One feature I wish TpT offered is having access to our customers’ email addresses so we can stay connected with them after their purchases. The …
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What’s the main reason why you DON’T talk on your stories consistently? Is it because you don’t like the sound of your voice and cringe to hear it when you playback what you posted… and you wonder what others will think about your voice, too? Is it because it literally takes hours to get the PERFECT 60 second clip to post on your stories… and it fr…
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