Best Value Based Oncology Podcasts (2024)

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The Branding Best Practices You Need to Know! With Beverly Cornell 13:24

2h ago13:24

13:24

Send us a Text Message. Welcome back to the Spark & Ignite Your Marketing Podcast! In this episode, host Beverly Cornell explores the art of building a brand that truly stands out in 2024. Whether you're just starting or looking to refine your existing brand, this episode is packed with insights and actionable tips to help your service-based busine…

1
217: How to make innovation real: Live from Advisory Board's Clinical Innovation Summit 38:32

3m ago38:32

38:32

Healthcare leaders have dozens of priorities on their plates, and achieving innovation is not as simple as just buying a new technology or implementing a new care model. Frankly, it can be overwhelming not just to see innovations through, but even to get started. So, what does it really take to innovate? And how do you align your organization’s cha…

1
From Real Estate to Martial Arts: Value and Community with Tyler Ross 59:14

2h ago59:14

59:14

Send us a Text Message. Tyler James Ross is joining us in this episode of Spark & Ignite Your Marketing. He is an accomplished entrepreneur who seamlessly navigates real estate and martial arts. With a degree in economics and a robust background in business, Tyler founded Ross Real Estate in 2012 and has since grown it into a thriving brokerage. Al…

1
Top 5 Social Media Trends Service-Based Businesses Can't Ignore in 2024 with Beverly Cornell 4:32

2h ago4:32

4:32

Send us a Text Message. Welcome back to the Spark and Ignite Your Marketing Podcast! In this episode, your host Beverly Cornell dives into the top five social media trends service-based businesses absolutely cannot ignore in 2024. Whether you run a dental practice, a candle-making store, a doggy daycare, a holistic vet, or a chiropractic office, th…

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216: Why providers and employers need to focus on women's health "beyond the bikini" 28:10

7d ago28:10

28:10

It seems like a no-brainer for healthcare organizations to allocate time and attention to a health condition that is guaranteed to affect 50% of adults during their midlife years—but that hasn’t been the case. We’re seeing momentum around making menopause mainstream—from the White House directing research funding, to Hollywood stars talking openly …

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Resilience in Midlife: A Journey from Oncology to Grief Coaching with Lisa Boehm 52:30

7d ago52:30

52:30

Send us a Text Message. Did you know that 75 percent of women experience significant life changes and stressors during midlife? In this episode of Spark & Ignite Your Marketing, we are joined by Lisa Boehm, a coach for midlife moms who are burnt out, overwhelmed, and seeking more joy. Lisa’s journey from oncology to grief coaching is one of profoun…

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Navigating IgA Nephropathy: Insights From a Patient With Lived Experience 21:53

12d ago21:53

21:53

In this CCO Nephrology podcast episode, hear from Kelly Chen, a nephrology nurse practitioner and patient living with IgA nephropathy, as she discusses her experiences with Dr Pietro Canetta, Associate Professor of Medicine at Columbia University and expert in glomerular diseases. Episode outline: Seeking and obtaining an IgAN diagnosis Patient sel…

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Achieve SEO Success: Mastering 2024's Top Trends with Beverly Cornell 8:48

5d ago8:48

8:48

Send us a Text Message. Join Beverly Cornell in this episode of the Spark & Ignite Your Marketing Podcast as she talks about the future of SEO and what's changing in 2024. SEO is an ever-evolving field, and staying on top of the latest trends is crucial for maintaining your online presence. Whether you're a seasoned marketer or new to the game, thi…

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215: Why Walmart and other retailers are exiting primary care delivery and why it matters 28:13

4d ago28:13

28:13

In recent years, we’ve seen large retailers like CVS, Walgreens, Walmart, and even Amazon add to their care delivery portfolios, specifically through offering low-acuity primary care services. But it seems like the tide may be shifting. In April, Walmart announced that it’s shuttering its primary care operations and virtual care arm—and it’s not th…

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The Heart of Photography Entrepreneurship: A Conversation with Safina Mahmood 36:03

9d ago36:03

36:03

Send us a Text Message. In this episode of Spark and Ignite Your Marketing, we had the pleasure of interviewing Safina Mahmood, a dedicated photographer with over 15 years of experience. Safina’s journey from teaching to founding Safina’s Photography is filled with inspiring moments and actionable insights for entrepreneurs. Key Topics: The Transit…

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AI in Marketing 2024: Transforming Service-Based Businesses with Beverly Cornell 4:52

14d ago4:52

4:52

Send us a Text Message. Welcome to another episode of Spark & Ignite Your Marketing. In this episode, Beverly talks about the exciting world of AI and its impact on marketing for service-based businesses in 2024. AI, once seen as a futuristic concept, is now a transformative force that's revolutionizing how businesses operate and connect with their…

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Behind the scenes: Our journey to four years, 1M downloads 31:29

15d ago31:29

31:29

Radio Advisory first started production in April 2020 to deliver timely, critical messages to healthcare professionals navigating the early days of the Covid-19 pandemic. Four years, 200+ episodes, and one million downloads later, Radio Advisory continues to bring insightful conversations and valuable insights to listeners passionate about driving …

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The Power of Advocacy: ClearPoint Communications' Impact with Danielle Gross 48:10

17d ago48:10

48:10

Send us a Text Message. Welcome to another impactful episode of Spark & Ignite Your Marketing! I’m your host, Beverly Cornell, and today we will learn more about the world of advocacy and communications with a true expert. Danielle Gross, co-owner of ClearPoint Communications, joins us to share her 20+ years of experience in influencing lawmakers a…

1
Avoid These Common Marketing Mistakes in 2024 with Beverly Cornell 7:41

17d ago7:41

7:41

Send us a Text Message. Welcome to the latest episode of the Spark & Ignite Your Marketing Podcast, hosted by Beverly Cornell. Today, we're diving into a crucial topic: avoiding common marketing mistakes in 2024. Whether you're in health and wellness, the pet industry, or tech, these insights will help you sidestep the pitfalls many businesses enco…

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214: Is Governance the answer to AI integration? Duke says yes. 31:32

19d ago31:32

31:32

Generative AI is one of the most widely discussed topics in the industry today. There is continued excitement, mounting anxiety, and dozens of questions for health leaders to answer. While the healthcare industry has been working tirelessly to adapt to the almost unbelievable rate of change, many organizations struggle with how to ethically impleme…

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Transforming Legal Connections: The Unique Approach to Referrals with Lori Williams 47:18

1M ago47:18

47:18

Send us a Text Message. Did you know that 62% of people believe knowing a lawyer personally is the best way to find quality legal representation? In this episode of Spark & Ignite Your Marketing, host Beverly Cornell sits down with Lori Williams, a seasoned attorney and founder of Your Legal Resource PLLC. Lori shares her inspiring journey from a t…

1
Discover How to Craft Your Unique Brand Identity with Beverly Cornell 5:21

1M ago5:21

5:21

Send us a Text Message. This video is a treasure trove of practical advice, tailored for small business entrepreneurs who are ready to redefine their marketing strategies and drive significant business growth. Over the next few minutes, you'll discover how to tap into the core elements that make your business unique, how to craft a compelling visio…

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213: Radio Advisory Live: Why "value" doesn't have to be zero sum, with Stacey Richter 41:25

26d ago41:25

41:25

The healthcare industry has been rocked by the pandemic and thrown headfirst into a new era of technological and therapeutic revolution. Yet, in the midst of all this change and uncertainty, healthcare leaders are expected not just to survive, but actually drive value for their organizations, patients, and communities. The problem is, “driving valu…

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The Journey of Personal Branding and Empowerment with Urmi Hossain 39:31

1M ago39:31

39:31

Send us a Text Message. Joining us today is Urmi Hossain, a vibrant force in the world of finance and a passionate advocate for women’s education. In 2020, Urmi founded a blog specifically aimed at empowering women and girls by offering financial education that’s often less accessible to them, challenging the status quo and providing essential tool…

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Rediscover Your Entrepreneurial Why: Embrace Boldness and Ignite Your Passion 3:41

1M ago3:41

3:41

Send us a Text Message. In this powerful episode of Spark & Ignite Your Marketing, Beverly Cornell takes you on a journey to rediscover the core of your entrepreneurial spirit. Whether you're just starting out or need a fresh perspective, this episode is packed with strategies and insights to help you find your 'why' and embrace boldness in your bu…

1
Embracing Authenticity and Entrepreneurship: A Conversation with Don Mamone 1:02:33

1M ago1:02:33

1:02:33

Send us a Text Message. In this inspiring episode of the Spark & Ignite Your Marketing Podcast, Beverly sits down with Don Mamone, a visionary photographer, speaker, and advocate for the LGBTQIA+ community. Don's entrepreneurial journey is a testament to the power of embracing one's true identity and leveraging that authenticity to achieve remarkab…

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212: Lessons from the C-Suite: Google's Chief Health Officer Dr. Karen DeSalvo on healthcare's cognitive industrial revolution 45:59

1M ago45:59

45:59

The rise of generative AI has impacted healthcare in many ways – one of which is that it’s pushing Big Tech toward becoming not just a relevant, but a central player in the industry. And when we’re talking Big Tech, we have to include Google. Google’s activity in healthcare has been turbulent since it entered the space nearly two decades ago, but i…

1
7 Minutes to Mastering Content Marketing: Strategic Tips with Beverly Cornell 7:15

2M ago7:15

7:15

Send us a Text Message. In this solo episode of Spark & Ignite Your Marketing, recorded during our conversation with Kelly Clement the founder of Watermelon Math, Beverly dives into the essentials of content marketing and offers practical advice for small business entrepreneurs. When executed strategically, content marketing can significantly enhan…

1
211: Pursuing financial sustainability in cell and gene therapy delivery 28:41

1M ago28:41

28:41

So far in our series on bespoke care and innovation, we’ve delved into the future of cancer care and the opportunities for equity in precision medicine. But we can’t conclude our series without talking about one of the most exciting developments in the field: cell and gene therapies. We’ve talked about these therapies on the pod before—but like eve…

1
Eco-Friendly Entrepreneurship: Crafting Success with Janna Willoughby-Lohr 50:51

2M ago50:51

50:51

Send us a Text Message. Today, we’re thrilled to have a guest who embodies the spirit of artistry and entrepreneurship, Janna Willoughby-Lohr. As the driving force behind Papercraft Miracles, Janna is an accomplished artist, poet, and musician, based in Buffalo, New York. Her company specializes in handcrafted paper art and beautiful gifts imbued w…

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210: How you approach precision medicine matters—for some patients more than others 31:43

2M ago31:43

31:43

It's no secret that healthcare is becoming more and more personalized – or “bespoke” – as increasingly sophisticated diagnostics and therapeutics continue to explode into the market. This vast pipeline is redefining the industry in several ways—but there is real risk associated if the stakeholders responsible for developing, delivering, and paying …

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Branding in Educational Entrepreneurship: Math for Kids with Kelly Clement 40:24

2M ago40:24

40:24

Send us a Text Message. In this episode of Spark & Ignite Your Marketing, Beverly dives into the fascinating intersection of education and entrepreneurship with Kelly Clement. Kelly Clement, an educator turned entrepreneur, has been shaping the future of student preparation. With teaching experience in diverse locations like Jamaica, Hawaii, Connec…

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209: Predicting what oncology will look like in 2030 30:43

2M ago30:43

30:43

There has been a lot of change in the oncology space in the last few years. These changes have brought new pressures, like workforce strain, increased competition, rising spend, and more. While many leaders are worried about the "right now," it is crucial to consider how you can best position yourself for the future of cancer care. That's why, in t…

1
PR Strategies for Small Business Entrepreneurs with Camile Sardina 47:56

2M ago47:56

47:56

Send us a Text Message. In this episode, your host Beverly sits down with Camile Sardina, a seasoned digital nomad, publicist, and acclaimed author. With over a decade of experience in public relations, Camile is the mastermind behind Evolist Media, a boutique PR firm based in New York City. Camile's impressive client portfolio includes major media…

1
From Crisis to Clarity: Entrepreneurship Coaching Success with Chad & Holly Ockstadt 38:41

2M ago38:41

38:41

Send us a Text Message. We are thrilled to have Holly and Chad Ockstadt from Quantum Impact join us in this episode. Quantum Impact is renowned for its holistic approach to business coaching, combining systematic strategies with wellness to foster significant growth and authentic impacts. Entrepreneurship Coaching for Small Businesses Holly and Cha…

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208: Authors Jim and Bob Rebitzer ask, "Why can't healthcare be better and cheaper?" (Live from The Players 2024 Championship) 44:25

2M ago44:25

44:25

According to economist Jim Rebitzer and healthcare consultant Bob Rebitzer, the healthcare industry has failed in achieving what many other sectors have accomplished – improving products, while simultaneously reducing costs over time. In this episode, recorded live at The Players 2024 Championship, host Rachel (Rae) Woods invited Jim and Bob to dis…

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207: Nurses Week 2024: Build care teams, not assembly lines 30:40

2M ago30:40

30:40

Radio Advisory has commemorated Nurses Week every year since we started production in April 2020. A lot has changed since the early days of the pandemic, but the reality is that we’re still grappling with a workforce crisis defined by rising burnout, turnover, and shortages. Celebrating nurses just one week out of the year will not suffice in addre…

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Maximizing Profits with Precision: Expert Insights on Google Ads with Cally Pedersen 53:49

3M ago53:49

53:49

Send us a Text Message. Welcome to another episode of Spark & Ignite Your Marketing, where we explore the innovative strategies that drive success in today’s fast-paced business world. In this episode, we are thrilled to host Cally Pedersen, the CEO and founder of the Sage Agency. Cally is not just an expert in digital marketing; she’s a pioneer in…

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206: 24th Secretary of HHS Alex Azar shares his vision on healthcare transformation 57:59

2M ago57:59

57:59

As healthcare leaders continue to contend with workforce shortages, technological shifts, and fragile financials it can be hard to predict what the future looks like for their organizations and the transformation that needs to happen to improve healthcare for all. In this episode, host Rachel (Rae) Woods invites the 24th Secretary of the U.S. Depar…

1
Marketing in the Wild: Leveraging Nature's Canvas for Business Success with Lauren Connolly 48:21

3M ago48:21

48:21

Send us a Text Message. Welcome to another episode of "Spark & Ignite Your Marketing," a podcast that fuels the entrepreneurial spirit and sparks the creative minds of small business owners. In this episode, we're delighted to have Lauren Connolly as our guest. Lauren is the visionary behind Wild Development Studio, a unique enterprise that combine…

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205: Live from ViVE 2024: Four leaders on how technology is redefining clinical work 46:22

3M ago46:22

46:22

You might be burned out from talking about burnout. But the truth is, healthcare workers are still suffering from high administrative burden, reduced autonomy, and a cycle of turnover and retirements that we cannot escape. In response, industry leaders are looking to the latest and greatest technologies to unburden their workforce and improve the m…

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Symphony of Entrepreneurship and Live Entertainment with Frank McGlynn 47:22

3M ago47:22

47:22

Send us a Text Message. Welcome to another episode of Spark & Ignite Your Marketing, the podcast where we explore the innovative intersections of creativity, entrepreneurship, and marketing. In this episode, we are thrilled to feature Frank McGlynn, a pioneering entrepreneur in the mobile dueling piano show industry. Frank has ingeniously combined …

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204: Unveiling "Bespoke Care": Healthcare's tailored future 27:31

3M ago27:31

27:31

High-cost drugs, generative AI, diagnostic testing – the pace and sophistication of healthcare innovation has been keeping our experts busy over the past several years. At some point, they realized there was something deeper going on – a sea change in what healthcare innovation is seeking to achieve, and the world it's pushing us toward. This week,…

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Tech Pioneers & Global Teams: Redefining Entrepreneurship and Productivity with Ryan Angott 52:31

3M ago52:31

52:31

Send us a Text Message. In this episode of "Spark & Ignite Your Marketing," we delve into the fascinating world of entrepreneurship and innovation with our distinguished guest, Ryan Angott. Ryan embodies the spirit of innovation and resilience. As a seasoned entrepreneur, he has navigated the tumultuous waters of starting and scaling businesses, of…

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203: Value series: Is the future of VBC in specialty care? Zing Health & Strive Health say yes. 32:27

3M ago32:27

32:27

Last week, in part two of our series on value-based care, we talked about how CenterWell, Humana’s provider arm, turned to senior-focused primary care to grow their value-based strategy. But as the Medicare Advantage market gets larger, older, and sicker, it is becoming clear that a focus on primary care isn’t enough. The fact is, VBC in specialty …

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Entrepreneurial Resilience Through Business and Civic Leadership with Laura Kropp 57:36

4M ago57:36

57:36

Send us a Text Message. In this illuminating episode of "Spark & Ignite Your Marketing," we delve deep into the heart of entrepreneurial resilience, leadership, and community development with our esteemed guest, Mayor Laura Kropp. As the youngest mayor in the history of Mount Clemens, Michigan, and a trailblazer in both civic leadership and the bus…

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202: Value series: Why CenterWell (and Humana) is going all in on senior care 32:12

3M ago32:12

32:12

Last week, in part one of our series on value-based care, we talked all about health systems taking on risk, and why that looks a bit different for everyone. This week, we're exploring an organization that embodies that principle. CenterWell, Humana's provider arm, is pursuing value-based care by going all in on senior focused care. So how are they…

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Igniting Leadership: From Google to Empowering Executives with Stacey Kulongowski 49:09

4M ago49:09

49:09

Send us a Text Message. In this enlightening episode of "Spark & Ignite Your Marketing," we have the pleasure of welcoming Stacey Kulongowski, an exemplary figure in the realms of executive coaching and leadership development. Stacey stands out as the founder and CEO of the Brand New Day Group, a beacon of transformative coaching that has significa…

1
How to Implement Earlier Hepatitis B Treatment 21:27

4M ago21:27

21:27

In this episode, Mark S. Sulkowski, MD, FIDSA, FAASLD; Tatyana Kushner, MD, MSCE; Paul Y. Kwo, MD; and patient advocate Jacki Chen, PhD, consider barriers and solutions for more expansive HBV treatment in the United States. Topics include: Patient subgroups to consider for treatment outside guideline criteria Adverse event and cost-effectiveness co…

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201: Value series: What does health system VBC adoption actually look like? 26:31

4M ago26:31

26:31

In a few weeks, Advisory Board will be convening leaders across the industry in New Orleans, Louisiana to talk about the meaning of "value" in healthcare. In anticipation of the Value Summit, Radio Advisory will be spending the next three weeks talking about one major expression of value in the industry – value-based care. In the first episode of o…

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The Intersections of Entrepreneurship and Zen Spirituality with Marta Dabis 50:38

4M ago50:38

50:38

Send us a Text Message. In this enriching episode of Spark & Ignite Your Marketing, we delve into the serene world of Zen Buddhism and its impactful integration into the realms of entrepreneurship and business with the remarkable Marta Dabis. As a Zen priest and leader of a Japanese Soto Zen meditation lineage, Marta not only guides us through the …

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200: Why 2024 is a make-or-break year for corporate medical groups 32:40

4M ago32:40

32:40

In the last five years, the health care industry has seen an explosion of corporate ownership over medical groups. It's been relatively smooth sailing for many of these groups so far—but in 2024, they may face the same challenges as incumbents. In this episode, host Rachel (Rae) Woods invites Advisory Board physician experts Sarah Roller and Eliza …

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Creating Forever Families: The Journey of Hope, Love, and Entrepreneurship with Rebecca Gruenspan 36:51

4M ago36:51

36:51

Send us a Text Message. In this captivating episode of "Spark & Ignite Your Marketing," we delve into the inspiring world of adoption with our esteemed guest, Rebecca Gruenspan, the founder and CEO of RG Adoption Consulting. Adoption, a process that transforms lives and families, plays a pivotal role in the United States, with over 135,000 children…

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The Art of Multidisciplinary Care for Patients With Metabolic Dysfunction–Associated Steatohepatitis 29:38

4M ago29:38

29:38

In this episode, Arun B. Jesudian, MD, and Mazen Noureddin, MD, MHSc, discuss the expert-informed clinical pathway for the multidisciplinary care of patients with MASLD or MASH, current and emerging therapeutics, and management optimization strategies. Presenters: Arun B. Jesudian, MD Associate Professor of Clinical Medicine Division of Gastroenter…

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199: Why can't providers and plans just get along? 31:26

4M ago31:26

31:26

Producers' note: We know a lot of organizations have been and are being affected by the major cyberattack of Change Healthcare systems and resulting outages. We won't be addressing it in this episode, but if you have questions or are looking for more information please go to https://www.unitedhealthgroup.com/changehealthcarecyberresponse. The relat…

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Value Based Oncology Podcasts

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