Best Vida Magazine Podcasts (2024)

1
Marketing Strategies for Off-Premise Dining | Allen Beck of Costa Vida 35:05

5d ago35:05

35:05

Keywords catering, off-premise marketing, restaurant industry, Costa Vida, profitability, marketing strategies, sales techniques, relationship building, business growth, food service Summary In this conversation, Shane Murphy interviews Alan Beck, the director of off-premise and catering for Costa Vida. They discuss Alan's journey in the restaurant…

1
How Hickory Station Pizza Added $100,000+ in Pizza Sales with Text Marketing 22:52

12d ago22:52

22:52

Keywords text marketing, restaurant marketing, customer engagement, sales growth, pizzeria success, marketing strategies, Jamie McMahon, Boostly, customer loyalty, digital marketing Summary In this conversation, Jamie McMahon, owner of Hickory Station Pizzeria, shares his journey of transitioning from traditional marketing methods to text marketing…

1
How to Clarify Value In Today's Restaurant Climate | Danny Klein Editorial Director QSR Magazine 22:08

1M ago22:08

22:08

Danny Klein, the editorial director for QSR and FSR magazines, shares his background and how he got involved in the restaurant industry. He discusses the challenges the industry is currently facing, such as inflation, labor costs, and access to capital. He also highlights the opportunities for innovation and managing the value equation. Examples in…

1
How to Turn 3rd Party Orders into Direct Orders | Juan Orrego of Cuboh & ChowNow 26:58

1M ago26:58

26:58

Juan Orrego, co-founder of Cuboh, shares his entrepreneurial journey and the story behind Cuboh's acquisition by ChowNow. Cuboh helps restaurants integrate their online orders into their point of sale system, while ChowNow is a direct online ordering platform. The acquisition allows ChowNow to offer both third-party integration and direct ordering …

1
How to Create a Unique and Memorable Marketing Experience | Scott Porter of San Diablo Churros 28:57

2M ago28:57

28:57

Scott Porter, founder and CEO of San Diablo Artisan Churros, shares his unconventional career path and the origin story of his churro business. He discusses the importance of customer and brand experience in creating a thriving brand and marketing strategy. Scott talks about how he secured partnerships with stadiums and event centers by winning the…

1
Scaling from 1 Unit to $2.5 Billion in Sales | Andrew K. Smith of Savory Fund 23:11

2M ago23:11

23:11

Andrew Smith, the managing director and co-founder of Savory Fund, shares his journey in the restaurant industry and how he helps small local concepts scale and grow. He emphasizes the importance of focusing on the underbelly of a business, which includes leadership, systems, and people. Marketing should be inside-out, with a strong emphasis on exe…

1
Economics of Delivery & The Value of a High Percentage of Direct Orders | Andrew Nakkache 27:20

2M ago27:20

27:20

Summary Andrew Nikash, co-founder and CEO of FIRST, discusses the challenges and opportunities of third-party delivery for restaurants. He highlights the importance of restaurants maintaining a direct relationship with their customers and offers strategies to reduce the cost of delivery while maximizing profits. Andrew emphasizes the need for resta…

1
How Restaurants Do "4 Walls Marketing" | Eric Cacciatore of Restaurant Unstoppable 28:43

2M ago28:43

28:43

Summary Eric Cacciatore, founder and host of the Restaurant Unstoppable Movement and podcast, shares his background and journey in the restaurant industry. He emphasizes the importance of four walls marketing and creating a great in-store experience. Eric also discusses the challenges and opportunities in the restaurant industry, including rising l…

1
The Power of LTOs, Loyalty, & Putting the Guest First | Steve Smyth 23:53

3M ago23:53

23:53

Steve Smyth, the director of restaurant technology for Taco John's International, shares his experiences of implementing technology in the restaurant industry. Taco John's, a legacy brand known for its tacos and burritos, has been using technology to enhance the guest experience and improve communication. They have implemented mobile ordering, loya…

1
How to add an extra $2.5M in sales for a Single Unit | David Doty 24:36

3M ago24:36

24:36

David Doty, owner of Lehigh Bakery, shares his journey in the restaurant industry and the growth of his bakery. He discusses his background in finance and law and how he transitioned into the food industry. David emphasizes the importance of customer experience and engagement in driving sales and growth. He shares strategies such as saying yes to c…

1
Easy to Implement Restaurant Marketing Tactics | Sterling Douglass 26:55

3M ago26:55

26:55

Sterling Douglass, co-founder and CEO of Chowley, shares insights and tactics for restaurant marketing. He discusses the importance of point-of-sale integration and the value of digital marketing tools for SMB restaurants. Douglass emphasizes the need to focus on both generating demand and creating repeat orders. He highlights the significance of m…

1
Finding Your Niche to Market Your Restaurant | Jeff McFadden 29:30

3M ago29:30

29:30

Jeff McFadden, founder of The Smoked Taco and Wallabies Smokehouse, shares his experiences in building successful restaurant brands. He emphasizes the importance of finding a unique niche and creating something that stands out from the competition. Jeff also discusses the challenges of scaling a business and the need to address operational issues a…

1
Lower It Up S4E2 ft. Jus-Jay 19:09

4M ago19:09

19:09

Season 4 Episode 2 sees us talking to the inimitable Justin King aka Jus Jay, a man with his finger on the trigger of his destiny. Jus-Jay crafts all of the major hits for the Crop Over season since his smash hit ‘Sometime’ with Lead Pipe in 2019. He is back again for Crop Over 2024 with an amazing slew of tracks, pushing the boundaries of soca and…

1
How To Make an Extra $2500 in Your Pizzeria This Week | Smart Pizza Marketing 26:24

3M ago26:24

26:24

On this special episode of Restaurant Rocket Fuel Shane Murphy is a guest on Smart Pizza Marketing Podcast with Bruce Irving. Welcome to another episode of Smart Pizza Marketing! In this episode, our host Bruce sits down with special guest Shane, the founder of Boostly.com. Boostly offers a fast and efficient text marketing service that allows pizz…

1
The Importance of Loyalty Programs for Restaurants | Matt Doka 25:41

4M ago25:41

25:41

Matt Doka, co-founder and CTO of Five Stars, shares the story of how Five Stars started and the importance of loyalty programs for small businesses. He discusses the shift from just having a loyalty program to creating a comprehensive life cycle communication platform that turns transactions into relationships. Matt emphasizes the effectiveness of …

1
Sub Zero Ice Cream's Story From Genesis to Shark Tank | Jerry Hancock 29:25

4M ago29:25

29:25

Jerry Hancock, founder of SubZero Ice Cream, shares the story behind the unique ice cream concept and the process of using liquid nitrogen to create custom-made ice cream. He discusses the challenges of starting a franchise business and the impact of appearing on Shark Tank. Hancock emphasizes the importance of community involvement and grassroots …

1
How to Better Tell Your Restaurant's Story Online | Shawn Walchef 31:24

4M ago31:24

31:24

Sean Walchef shares his journey as a restaurant owner and media creator, emphasizing the importance of storytelling and digital presence. He discusses the shift from 'if you build it, they will come' to the reality of needing to tell your own story. He highlights the significance of the 'orange tree story' and the power of repetition in storytellin…

1
The Value of Collecting Customer Information for Effective Remarketing | Brett Linkletter 27:21

4M ago27:21

27:21

Brett Linkletter, founder and CEO of DineLine, shares his expertise in restaurant marketing. He discusses the importance of tracking ROI and offers various methods for restaurants to track their success, such as using QR codes, store visits, and credit card swipes. Linkletter emphasizes the need for restaurants to focus on both customer acquisition…

1
Overcoming Challenges in Technology Adoption for Restaurants | Mike Norton 27:05

5M ago27:05

27:05

Mike Norton, an expert in restaurant marketing, shares insights on the importance of data collection and utilization in the restaurant industry. He emphasizes the need for restaurants to have a cohesive system to collect customer data and highlights the value of tools like reviews and feedback solutions. Norton discusses the challenges faced by the…

1
Sustaining Momentum After a TV Appearance | Sean Huntington 33:06

5M ago33:06

33:06

Sean Huntington, former owner of Sweet Cakes Cafe, shares the story behind the bakery and cafe and how it developed over time. The business gained recognition after being featured on TLC's Best Food Ever TV series. Sean discusses the impact of the TV appearance on their sales and the challenges they faced in sustaining that momentum. He emphasizes …

1
The Power of Word-of-Mouth Marketing in Franchise Growth | Bennet Maxwell of Dirty Dough 26:34

5M ago26:34

26:34

Summary Bennett Maxwell, founder of Dirty Dough, shares his journey of building a successful gourmet cookie franchise. He discusses the importance of mental health and mindset in finding joy and fulfillment in life. Bennett highlights the key strategies that have contributed to the rapid growth of Dirty Dough, including leveraging word-of-mouth mar…

1
Customization and Personalization, the Keys to Slab Pizza's Success | Andy Gartz 33:15

5M ago33:15

33:15

Andy Gartz, founder of Slab Pizza, shares the origin story of his successful pizzeria and the strategies he used to build a cult-like following. The key to Slab's success was focusing on high-quality pizza and letting the product speak for itself. They didn't rely on traditional marketing methods but instead relied on word-of-mouth and customer ref…

1
Tips for Marketing Your Pizzeria | Bruce Irving 27:02

6M ago27:02

27:02

Our first episode and its a good one! Shane Murphy our host of Restaurant Rocket Fuel interviews Bruce Irving, founder of Smart Pizza Marketing, shares his expertise on marketing for SMB restaurants. He discusses his background in the pizza industry and how he started the Smart Pizza Marketing podcast. Bruce highlights the challenges he faced in ma…

1
Introducing Restaurant Rocket Fuel: Igniting Your Business with Expert Insights 2:10

7M ago2:10

2:10

Episode Overview: In this initial episode of the Restaurant Rocket Fuel podcast, host Shane Murphy, founder and CEO of Boostly, the leading SMS marketing provider for the restaurant industry, sets the stage for what listeners can expect from this valuable resource. Shane shares his vision for the podcast, which is to empower restaurant owners and o…

1
Lower It Up S4E1 - The Icy Temptations Episode 38:43

7M ago38:43

38:43

First podcast of the year! Brand new start for Season 4, kicking thing off by talking to Vida by Esquire about their band launch party and their new theme ‘Icy Temptations’ for Crop Over 2024. We chop it up about the meaning of the theme as well as what’s in store for the band launch, the rest of Crop Over and on the road for Kadooment 2024. Take a…

1
Lower It Up S3E10 - The Sponsor Episode & NCF 1:04:28

1y ago1:04:28

1:04:28

Leading up to the Las' Lap of Crop Over 2023, we sit down and talk to some of our much loved sponsors this season such as Sagicor General with JCI and their activations across the season, Mount Gay and all the work they did for Crop Over including their special Crop Over bottle with young Barbadian artist Rudy Vuitton, as well as Banks and their ac…

1
Lower It Up S3E9 - The Caesar's Army Episode 27:20

1y ago27:20

27:20

The Romans are coming! Caesar's Army touches down on the Lower It Up podcast to talk about everything Sail Caesar and what to expect for A.M.bush BIM 2023. Jules and Renata sat down with us to talk about their new event Sail Caesar as well as the much awaited j’ouvert experience Caesar’s Army A.M.bush Bim. People have been clamouring for A.M.bush s…

1
Lower It Up S3E8 - The Vida By Esquire Episode Pt. 2 24:26

1y ago24:26

24:26

We spoke with the team from VXE for the second time for the season, getting some fresh insight into their plans for the road. Ryan and Corin shared some surprises for the day and thanked everyone for the support in their first year out. We also spoke about their upcoming beach party Juk Down Cool Down.…

1
Lower It Up S3E7 - The July Episode Part 1 39:08

1y ago39:08

39:08

A large episode this week, features Banks Holdings Limited (BHL) talking about their new road safety campaign Party Smarter as well as plans for the season and the future. We also speak to Frazzled, talking about the return of their iconic Crop Over event and what patrons can expect. Finally, we speak to We Ting, both about their iconic Foreday sty…

1
Lower It Up S3E6 - The Tipsy Episode 40:20

1y ago40:20

40:20

Twisted Barbados, the entity behind the super popular event Tipsy, has evolved the event into the Tipsy Music Festival which spans the weekend of July 22nd to 23rd, offering two exciting events to patrons, including one that is a give back. The powerhouse lineup for the event features Machel Montano, Buju Banton, Bunji Garlin, Fayann Lyons, Hypasou…

1
Lower It Up S3E5 - The Rise Episode 19:20

1y ago19:20

19:20

Rise Barbados is an event that people attending Crop Over 2023 will remember. Not the first time this mega-concert, party experience has manifested in Bim and this year it will feature headline acts from across the region such as Kes the Band, Skinny Fabulous and Lil Rick. We sat down with organizers to get the inside scoop on what’s new from this …

1
Lower It Up S3E4 - The D.N.A Episode 47:22

1+ y ago47:22

47:22

We are very proud to announce our new song D.N.A, produced in conjunction with Robbi Niles, Soca Junction and Walkes, is out now on all streaming platforms! A labour of love, this song was the result of the combined creative forces of Bazodee, Robbi Niles, Soca Junction and the artiste, Walkes. On this episode, we sit down with the team to talk abo…

1
Lower It Up S3E3 - The Weekly Events Episode 1:22:04

1+ y ago1:22:04

1:22:04

On this episode we sit down with three weekly events for the Crop Over season to let our listeners know what’s happening across the island and where they can get their Crop Over fix if they’ve caught th festival fever. First up is Paula-Anne from the National Cultural Foundation to discuss their upcoming Crop Over Sweet Limes starting June 2nd. Nex…

1
Lower It Up S3 E2 - The Fitness Episode 46:50

1+ y ago46:50

46:50

On our fitness episode, we sat down with Gerston, retired wild boy, band launch model and fitness & health enthusiast (influencer?) about his recent viral post around alcohol consumption as well s his health and fitness tips to our listeners for the Crop Over season. We are also joined by Danielle Gill, fitness athlete, bodybuilder and entrepreneur…

1
Lower It Up S3E1 - The Kadooment Bands Episode 47:42

1+ y ago47:42

47:42

On this episode of a brand new season of Lower It Up, we sat down with two Kadooment bands., Passion Vybz and ROMP International, to chat about their offerings for Kadooment 2023 and what they had in store for this year's Crop Over Festival. We touched on a number of issues, including Passion Vybz's recent brush with controversy. We hope you enjoy…

1
Lower It Up ft. Vida X Esquire (Special Episode) 1:13:32

1+ y ago1:13:32

1:13:32

In this special episode we talk to a new band on the Crop Over scene, Vida X Esquire, about their first time on the road for Kadooment Day with the theme Kindred Spirits. Band leader Rian Codrington joins us in studio along with soca artiste Stiffy, to discuss how Vida and Esquire Entertainment joined forces, what people can expect from this new ba…

1
Lower It Up Ep. 9 - Crop Over Recap 38:48

2y ago38:48

38:48

On this episode, both Megghan and Luke sit down and discuss their thoughts of Crop Over 2022, what they like, what they don't like and what they look forward to for Crop Over 2023By Bazodee Mag

1
Lower It Up Se. 2 Ep. 8 ft. David Barker, Chef Stoute, Chef Leach, Chef Gibson, Chef Applewhaite & Chef Ifill 1:08:15

2y ago1:08:15

1:08:15

Episode Eight is here and we take a deeper dive into the Barbados Food & Rum Festival 2022 and the Bqrbadian mixologists and chefs involved who plan to make magic at the festival. On this episode, we speak to mixologist David Barker, Chef Trevon Stoute, Chef Ann-Marie Leach, Chef Danielle Gibson, Chef Marvin Applewhaite & Chef Nicholas Ifill to hea…

1
Lower It Up Se. 2 Ep. 7 ft. Chef Miller, Shane McClean and Chef Javon Cummins of BFR2022 50:34

2y ago50:34

50:34

On this episode, we take a closer look at the upcoming Barbados Food & Rum Festival 2022 and the Barbadian chefs and mixologists in the festival such as Chef D’Sean Miller, mixologist Shane McClean and Chef Javon Cummins.By Bazodee Magazine

1
Lower It Up Se. 2 Ep. 6 ft. BMHS, Chef Hasin-Bromley, St. Andrew Carnival & Mark Forde 1:35:06

2y ago1:35:06

1:35:06

Episode Six is a jam-packed episode full of history, heritage, food, carnival and music. A full Bazodee episode that captures the ethos of the brand. On this episode we talk to Elena Pinder from the Barbados Museum & Historical Society (BMHS), Chef Seth Hasin-Bromley from the 2022 Barbados Food & Rum Festival, St. Andrew Carnival and musician Mark …

1
Lower It Up Se. 2 Ep. 5 ft. Blurr 22:32

2y ago22:32

22:32

Blurr debuts a new event, NovemBlurr Road Jam, that has brought a lot of interest from followers and casual fans of the brand. On this episode, we talk to Michael-Ray of Blurr about their new event the brand is debuting, highlighting the variety of amenities the event promises for a very affordable cost. We also touch on DecemBlurr and what people …

1
Lower It Up Se. 2 Ep. 4 ft. Sivers Tha Third 38:51

2y ago38:51

38:51

Talented young Barbadian artiste, rapper and poet Sivers Tha Third sits down on Lower It Up to chat with us about his upcoming HBCU tour across America, mental health, his new song 'Save Me', his upcoming shows and his aspirations for the future and beyond. You can hear more of Sivers Tha Third here: https://distrokid.com/hyperfollow/svtiii/dSqc We…

1
Lower It Up Se. 2 Ep. 3 ft the BTMI 41:30

2y ago41:30

41:30

On this episode of Lower It Up, we speak to Aprille Thomas, Director of Public Relations and Communications at the Barbados Tourism Marketing Inc. (BTMI), about the 2022 Barbados Food & Rum Festival and what we can expect from this year’s festival. We talk about #FeedTheFuture, the international chefs invited down and all the brand new events takin…

1
Lower It Up Season 2 Ep. 2 ft. Tae and Kevin Moore from the NCF 47:54

2y ago47:54

47:54

We talk to Shontae aka Tae, the winner of the 2022 Crop Over Junior Monarch Competition about her journey towards her win. We also talk to Mr. Kevin Moore from the National Cultural Foundation about his role during the season and all the competitions he worked with and designed for the festivalBy Bazodee Magazine

1
Lower It Up Season 2 Ep. 1 ft. Quon & Cheyne Jones from Water Street Boyz 32:00

2y ago32:00

32:00

A brand new season of Lower It Up with a new hostess Megghan headlining the show. and bringing new energy and perspectives. First up on our new season we speak to Quon, the Crop Over 2022 winner of Pic-O-De-Crop Competition discussing his winning track as well as his upcoming music and his views on Pic-O-De-Crop competition and where it's going. We…

1
Lower It Up ft. Robbi Niles & Ms. Pan (Special Episode) 1:00:29

2y ago1:00:29

1:00:29

Another special episode!! We sit down with artiste and produce Robbi Niles, the same producer of our podcast, and Ms. Pan to do a deep dive into the state of the soca musical industry, what we have seen across the 2022 season, its failings, the possible future of the industry and the ways we would like to see it evolve. As a producer, Robbi Niles s…

1
Lower It Up ft. Hashtag Balance & Ms. Pan - Crop Over Recap (Special Episode) 1:02:34

2y ago1:02:34

1:02:34

For a very special one-of-a-kind super chaotic episode, we sit down with Olivia from Hashtag Balance and Ms. Peter Pan to discuss our Crop Over season and do a recap on our entire experience across the festival. We discuss our perspective versus that of Ms. Pan as an avid soca lover and a lover of Crop Over and versus that of Olivia who is not a lo…

1
Lower It Up Ep. 14 ft. the Ministry of Health and Wellness 27:20

2y ago27:20

27:20

Episode14, our final episode of Lower It Up for Crop Over 2022! We talk with Ms. Donna Barker, Senior Health Promotion Officer in the Ministry of Health and Wellness all about how to avoid COVD-19 this season, especially reminding you that the virus is not gone and we should all be doing all we can to keep ourselves, our family, our friends and our…

1
Lower It Up Ep. 13 ft. Megghan & Esquire Entertainment 50:32

2y ago50:32

50:32

We sit down to talk to our new cohost Megghan and find out more about her. Prepare to hear her voice a lot more! We also had a chat with Anthony from Esquire Entertainment, the company behind Bliss all about what people should expect from the event this year, clearing up some rumours, talking about the future of Esquire Entertainment as well as dis…

1
Lower It Up Episode 12 ft. Oh Ship, Rum Punch, Waves & Soca on De Hill 46:54

2y ago46:54

46:54

Episode 12 is one of our biggest episodes yet! We are joined by a number of heavy hitter brands for the Crop Over season and titans in the Barbadian entertainment arena: Oh Ship, Rum Punch: Good Evening, Waves and Soca On De Hill. We talk to Dario from Oh Ship about the upcoming event this Sunday 24th and what people can expect. We also talk to Tas…

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