Around the Workstand is our podcast where we discuss the work done here at Workstand. Workstand is the only all-in-one commerce solution built exclusively for local bike shops. Our technology powered the ecommerce revolution for the IBD channel and is trusted by one out of four shops. Every subscription includes an optional point of sale at no extra cost. Workstand helps local bicycle retailers leverage the power of our industry-leading data network to run a more efficient business and expan ...
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The NBDA’s bicycle industry podcast brings retailers, vendors, advocates, and thought leaders to the mic for honest discussions about the latest issues facing retailers, while taking an in-depth look at the person within the profession. Content that proves relatable and thought producing, directed at exposing real-world tips and information to help retailers find success within the bicycle industry. Get more at NBDA.com. Podcast is made possible by donations. Support the show by donating her ...
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This episode’s guest is Ryan Atkinson of Workstand, a platform that helps bike shops manage their online presence and e-commerce strategies. We cover a wide range of topics to gather deep insights into e-commerce strategies and online marketplaces, and even dive into the future of E-commerce. You will love this one. Support the Show.…
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June bicycle business data, Trek Bike's D2C shift, and how AI will affect bike shops in the future
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Welcome Around the Workstand! Summit - we met as a team recently Big characters. Great culture. Aligned behind our purpose Awesome leadership team Industry talk Trek D2C announcement Expected evolution Seems to be a relatively well thought out program Unknown impact Playbook - Have a great digital strategy More important than ever We’ve got you cov…
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Our Friday Flex this week is on tire and tube recycling. Support the Show.
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This episode is supported by bike.rent Manager The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards.…
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This week's Friday Retailer Flex we're covering the implementation of metal recycling in bicycle retail. Support the Show.By National Bicycle Dealers Association
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Direct From a Woman in the Bicycle Industry
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This episode presented by bike.rent Manager. This episode’s guest is Emily de Jong, a woman in the cycling industry, connected to us through her relationship with Johnny Velo Bikes. Listen in and learn more about being a woman in the biking industry, an inside viewpoint of the female bike mechanic, and tips for bicycle retailers to attract more fem…
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Our Retail Design Flex special feature is about evaluating new retail space plans. Show notes today include Floor Plan Paper Dolls. Support the Show.By National Bicycle Dealers Association
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What data means to your business. Answering the questions your customers are asking in search.
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As a fully remote company, Workstand teams try to get together in person once or twice yearly. This week is one of those times and our Client Services Team - Client Success, Catalog, and Business Development - will be meeting in Boulder, CO. We may be a little slower to respond than usual but it's for a good cause. Weeks such as these are always fu…
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This episode presented by bike.rent Manager. This episode’s special feature NBDA President Heather Mason joins Pedego Retailers in their Monthly Lunch and Learn event, focused on enhancing the specialty Retailer. Interviewing Heather is Emma Martin LaPlant, Senior Director | Retail Operations Support & Training Pedego. The conversation covers histo…
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This week's Friday Flex covers the importance of sustainable business practices in bicycle retail. Support the Show.By National Bicycle Dealers Association
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This episode's guests are Ben Dai and Christi Scruggs of Xnito. Xnito is a helmet brand founded specifically to breach the gap between bicycle and motorcycle helmets to best serve e-bike riders. We talk product specifics, how they support retailers, testing standards, and what's next. Support the Show.…
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Our Flex this week how to help keep riders inspired to take their bike every day. Support the Show.By National Bicycle Dealers Association
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Bicycle industry sales data and trends for May, NBDA Retailer Summit, and marketing tips for e-bike buyers
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In this engaging episode, we dive into various topics from celebrating Pride Month to insights from the NBDA Retailer Summit. The conversation starts with a lively discussion about attending a drag show during Pride Month and the experience of embracing gender expression. The focus then shifts to the NBDA Retailer Summit, highlighting the successfu…
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This episode presented by bike.rent Manager. The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. Support the Show.By National Bicycle Dealers Association
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Today, thanks to Hubtiger, we are going to look at tips that will revolutionize business operations, streamline workflows, balance technician workflows, and improve customer experiences. Support the Show.By National Bicycle Dealers Association
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E-commerce Strategies and Online Marketplaces
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This episode’s guest is Lauren Webb, Agency Director at Workstand. Listen in and learn pro tips on how you can first make a plan, engage your community, use direct mail and google listings and finally treat your website as a store location. And that’s just the tip, lots more too... Support the Show.By National Bicycle Dealers Association
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Today's episode begins with a question about servicing wheels. What are the steps needed to execute great service? If you would like your questions answered on the flex, you can write to the NBDA at any time with ANY questions about the bicycle service center, mechanics training, bicycle assembly, etc. Submit your questions and photos to heather@nb…
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Evaluating and understanding your website content for better SEO and increased sales
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During the episode where we tried to answer some common questions in a straightforward manner, one of those questions concerned the idea of what makes a good website homepage. We’ve been thinking about that since the episode and today, we want to help boil that answer down to a base level so that everyone can have the tools to identify good content…
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This episode’s guests are Stephen “Phunky” Proffitt, eBike Technical Service Specialist at Bosch and Laura Montero, eBike Technical Product Specialist. Listen in and learn more about Bosch e bike systems, training, support, service opportunities, rider safety, secondhand market, leasing opportunities and more! Support the Show.…
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This week's Friday Retailer Flex topic is boosting online bicycle sales: strategies for retailers Support the Show.By National Bicycle Dealers Association
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Every month we are joined by the team at Human Powered Solutions to review their Micromobility Reporter feature. This month's news hour focuses on economic news, safer batteries, in addition two bonus articles submitted by the HPS team. Support the Show.By National Bicycle Dealers Association
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This week the team has tips for Bicycle Retailers to sell old inventory via their website! Support the Show.By National Bicycle Dealers Association
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April data and trends with Ryan Atkinson, upgrade to product pages, and NBDA webinar
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Look back at April data and help share some actionable items for helping retailers capture more business Ryan was back in Colorado last week and saw a lot of our team based out of there. We did a pinball happy hour on Thursday, a gravel ride on Friday, and went to the Supercross race in Denver on Saturday. We are stoked about the big software enhan…
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Cycling to Success: How I Turbocharged Sales and Profits in My Bike Shop
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This episode’s guest is Mickey O'Brien, the entrepreneurial force known as "Laid Back Mickey." He scaled his first bike shop to three locations in three years before founding a #1 cycle shop specializing in premium recumbent trikes. Through strategic marketing and unwavering dedication to customer satisfaction, Mickey drove unprecedented sales and …
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Heather reviews tips for Bicycle Retailers to gain more social media followers. Support the Show.By National Bicycle Dealers Association
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Making 2-Wheel Electric Mobility Accessible to Everyone
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This episode’s guest is Alessandro Pregel, sourcing lead, Upway. Upway is building the largest marketplace for reconditioned e-bikes, making electric mobility more affordable and reducing waste-helping retailers move product, with a mission to make 2-wheel electric mobility accessible to everyone. Listen and learn more about Upway, how they are wor…
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This Friday Flex is Tips for Bicycle Retailers to Optimize Their Website! Support the Show.By National Bicycle Dealers Association
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This episode’s guest is William Alcorn, President (and Founder) and Sue George, Vice President from Bikeflights. We discuss how trends in our industry affect the Bikeflight's business and how their crew stays nimble to provide great service as a mediary. Support the show Support the Show.By National Bicycle Dealers Association
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This week on our Retail Design Flex we cover fixtures and merchandising. Support the Show.By National Bicycle Dealers Association
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Do you ever wish someone would give you a straightforward answer to your website and marketing questions? We will.
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There are many things in life where clear-cut answers are difficult to come by. Websites and marketing certainly fall into this category. Do you ever wish someone would just tell you the answers? We will. Today, based on our own experience - even if you only consider us, Suzie and Mark, that is a combined 20 years here at Workstand working with bic…
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Retailer Spotlight - Bicycle Ranch Tucson
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This episode’s guest is our friend Steve Morganstern, owner at Bicycle Ranch Tucson. We talk leveraging brand and awards to tell customers the story of “why us,” discuss the changing market and how shops can succeed with the right tools. In addition, we cover unique strengths of their team and one’s other retailers can pick up to have the same 10 y…
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This week's Flex focuses on solving unmet customer needs. Support the Show.By National Bicycle Dealers Association
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Bentonville Bike Fest / NBDA Retailer Summit - See you there!
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This episode’s guest is Kenny Belaey. Founder of Bentonville Bike Fest. I was excited to have Kenny on the show again to talk about how the festival has grown, what to expect for 2024,and the years to come. The Bentonville Bike Fest is happening just days after the NBDA Retailer Summit. Giving retailers and suppliers a chance to spend multiple days…
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Our Friday Flex this week is about rider experience. Support the Show.By National Bicycle Dealers Association
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First quarter 2024 bicycle industry data, trends, and results with Ryan Atkinson
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Ryan joins Suzie and Mark for our monthly industry update. This time around, it's also a quarterly update and we look at results and trends thus far in 2024. Ryan tells us about the Bicycle Leadership Conference (BLC) he recently attended and where his travels will take him in the coming months on behalf of all at Workstand. BLC 300 bicycle industr…
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Justin Bolinger is no stranger to bike shop life. Ever since his parents opened a shop in the 1980's, his love of cycling has grown. Now, over 30 years later, he shares his years of expertise and passion through his YouTube channel I Know A Guy Bicycles. The Guy's YouTube channel continues to gain traction for his industry commentary, mechanic expe…
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This week's Friday Flex is all about grassroots loyalty programs. Support the Show.By National Bicycle Dealers Association
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The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. We recap this month's resource "E Bike Hate, Legislation, and Liability for Amazon." The team at Human Powered Solutions has over 245 years of exper…
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Today's episode begins with a question about upselling when customers only come in for a service issue or small repair. "How do you enhance a customer's ride experience?" If you would like your questions answered on the flex, you can write to the NBDA at any time with ANY questions about the bicycle service center, mechanics training, bicycle assem…
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Focusing on adding value to your customer's cycling lives will help win search and grow sales
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We talk a lot about marketing and selling by way of great websites, Google Ads, email marketing, and more but this week is different. This week we want to point out that stores shouldn't hard sell all the time. One of the best things a store can do to build long-term value within their community is to meet consumers where they are and help them fin…
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This episode’s guests are Alessandro Basso, Chief Executive Officer at StarDue Group. StarDue is the parent company of the brands Basso Bikes and Lee Cougan Mountain Bikes and Craig Steyn, country manager US of Basso Bikes. Alessandro's Father and Uncle founded Basso Bikes in 1977. The conversation covers Alessandro's path from professional mountai…
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Join Heather for this week's Friday Flex about SKU Reduction. Support the Show.By National Bicycle Dealers Association
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This episode’s guest is Brent Emery, co-owner of Emerys - a Wisconsin based bike store that adapts bikes to the needs of every rider. In this conversation we cover unique needs retailers should possess to best work with adaptive bicycles, whether it’s fit, customization, billing and more. Watch this episode on YouTube for the best experience. https…
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This Flex episode covers positioning high-margin inventory to drive additional sales. Support the Show.By National Bicycle Dealers Association
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A bicycle industry big picture conversation with Ryan Atkinson about inventory levels, trends, and growing sales
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The band is back together! Ryan is back and will join us each month to share key takeaways from current inventory data, talk about big-picture topics in our industry, and answer your questions. Higher total sales amounts (by the dollar) in 2023 but lower total unit sales The most recent report from PeopleForBikes provided some summary information a…
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How IBD's Can Partner with Bike Co-ops to Support the Cycling Community
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This episode’s guests are Jonathan Youngman, Executive Director for Franklinton Cycle Works, and Erik Anderson, ED at Bikes for All People. In today’s episode they discuss their operations with John Robinson, President of Johnny Velo Bikes and how working together works better to serve their cycling community in Columbus, Ohio. Learn about how bicy…
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Our short features, the Friday Flex episodes, are quick-hit business tips. This week Heather reviews why it's important to manage inventory, especially beyond 365. Support the Show.By National Bicycle Dealers Association
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The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. We recap this month's resource "Fear Mongering, Journalistic Malpractice, and a Welcoming Smile " in this episode. The team at Human Powered Solutio…
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Our Friday Flex today features how using social media can build community and personalized services. Support the Show.By National Bicycle Dealers Association
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Spring Marketing Playbook with Marketing Strategist Julie Walsh from our Marketing Agency Team
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In this engaging episode, we had a lively conversation with Julie Walsh, our marketing strategist at WorkStand, discussing the Spring Marketing Playbook. Julie shared insightful tips and tricks for preparing your business for the spring selling season. We delved into the importance of cleaning up your website, updating settings, and ensuring a fres…
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