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The Engage Video Marketing Podcast is a weekly show with a mission to grow confident Video Strategists. Each week your host, leading video strategist Ben Amos will share world-class guest interviews, video strategy training, latest social video trends, case studies tips and tactics to help develop in confidence as a Video Strategist to better serve your clients and grow businesses. Learn more and take the next steps to become a confident video strategist at https://www.engagevideomarketing.com
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How to Embrace AI and Stay Human with Ian Anderson Gray
39:27
39:27
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39:27
Summary: In this episode of the Engage Video Marketing Podcast, we dive into the intriguing world of AI in video marketing. Host Ben Amos welcomes back Ian Anderson Gray, founder of Confident Live Marketing Academy and Seriously Social, to explore the balance between leveraging AI tools and maintaining the crucial humanness and authenticity that dr…
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Building a Social Video Strategy with Melissa Laurie
49:02
49:02
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49:02
Summary: In this episode of the Engage Video Marketing Podcast, we delve into the world of User-Generated Content (UGC) and its growing importance in video marketing strategies. Our guest, Melissa Laurie, founder of Oysterly—a leading social video agency—shares her expertise in creating impactful UGC for renowned brands like UPS, 3M, RMIT Universit…
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The State of Social Media with Meg Coffey
33:37
33:37
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33:37
Summary: In this episode of the Engage Video Marketing Podcast, we delve into the ever-changing world of social media and digital marketing. Our guest, Meg Coffey, an internationally recognised strategist based in Australia, shares insights on staying ahead of the curve. Meg's expertise and dedication shine through as she discusses her role in orga…
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How to Design a Website that Converts with Greg Merrilees
44:10
44:10
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44:10
Summary: In this milestone 300th episode of the Engage Video Marketing Podcast, we delve into the critical topic of website effectiveness. Our host, along with a special guest who has expertly designed the Engage Video Marketing website, will explore best practices for creating websites that not only catch the eye but also drive conversions. The di…
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The Secret Sauce for Your Video Strategy with Jera Bean
44:35
44:35
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44:35
Summary In this episode, Jera Bean, a social media coach and educator, shares insights into video strategy and the importance of short-form video in 2024. She emphasises the need for a strong foundation in strategy and the connection between content pillars and video formats. Jera also addresses the fear of being on camera and provides tips for ove…
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How to Build and Sell Your Video Production Business with Daniel Goldstein
42:32
42:32
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42:32
Summary In this episode of the Engage Video Marketing Podcast, I had the pleasure of speaking with Daniel Goldstein, who, alongside his business partner Renice, built Visual Domain into Australia's largest video production company before it was acquired by News Corp. Daniel shared the incredible journey of starting the company during the global fin…
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What's What in Digital Marketing for 2024 with Mike Allton
45:29
45:29
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45:29
In this episode, Ben and Mike Allton discuss the importance of strategy in digital marketing and the danger of focusing too much on tactics. They explore the state of digital marketing in 2024 and the role of video within marketing strategies. They also discuss the changing audience perceptions of video and the impact of AI on the marketing space. …
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Are You Neglecting Your LinkedIn Company Page? with Michelle J Raymond
43:36
43:36
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43:36
Summary Michelle J Raymond shares her expertise on leveraging LinkedIn for business growth. She emphasises the importance of LinkedIn as a trusted platform and the need for businesses, both B2B and B2C, to have a presence on the platform. Michelle discusses the differences between personal profiles and company pages on LinkedIn and provides insight…
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[BEST OF 2023] How to Win Bigger Client Work in 2024 (Ep290 Replay)
46:14
46:14
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46:14
In this episode of the Engage Video Marketing Podcast, I had the opportunity to speak with Christy Poulos, the Global Partnerships Director of Genero. We discussed the changing landscape of video marketing and the relationship between agencies, content creators, and brands. Christy shared insights into how Genero is filling the gap in the market by…
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[BEST OF 2023] Short Form Video Hacks You Don't Want to Miss (Ep275 replay)
43:41
43:41
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How would you like to double, triple, quadruple the revenue in your business. Well my guest today did just that, mostly thanks to Reels. Austin Armstrong is a lifelong digital marketer, public speaker, host of the TikTok podcast BusinessTok, CEO of Socialty Pro, an organic SEO & Vertical Video marketing agency, and CEO of Syllaby, a brand new marke…
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[BEST OF 2023] This LinkedIn Strategy Blew Listeners Away (Ep274 replay)
56:43
56:43
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56:43
Have you ever wondered how to consistently create marketing content, develop a stronger professional network and generate a steady flow of ideal leads for your video marketing business, all at the same time? You have got to listen to what Armando has to share today. Armando Leduc is a rising star in the entertainment industry, known for his standou…
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How to Plan Your Best Year Yet with Ben Amos
19:28
19:28
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19:28
In this episode, Ben reflects on the year 2023 and helps listeners set plans in motion for a successful 2024 in their video businesses. He emphasises the importance of analysing financials and setting goals to achieve desired revenue and profit. Ben explains how to increase leads, conversion rates, average dollar sale, and the number of transaction…
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Why we're starting a video podcast in 2024... should you? with Ben Amos
22:01
22:01
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22:01
In this episode, Ben Amos explains why he has launched a brand new video podcast for his video production business. He discusses the changing landscape of podcast and video marketing, emphasising the importance of quality content over quantity. Ben also highlights the rise of both long-form and short-form content and the growing popularity of podca…
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Navigating Disruption and Branded Content with Christie Poulos
45:07
45:07
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45:07
In this episode of the Engage Video Marketing Podcast, I had the opportunity to speak with Christy Poulos, the Global Partnerships Director of Genero. We discussed the changing landscape of video marketing and the relationship between agencies, content creators, and brands. Christy shared insights into how Genero is filling the gap in the market by…
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How I Steer My Clients To Video Strategy with Ben Amos
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14:01
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14:01
Today in this episode of the podcast, we’ll be unpacking one of the common things that I often hear from early stage video strategists, particularly when they've established a reputation as a video producer. So if this is you, this is gonna be super valuable for you as well. The thing that I often hear time and time again is the idea that I've buil…
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I'm Writing a Book! (Why, and How you can help...) with Ben Amos
11:41
11:41
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Today's episode is going to be a little bit off the cuff because I wanted to jump in and share with you some exciting stuff that's happening in the world of Engage Video Marketing. If you've been in my audience for a while and you've consumed content, maybe you've been part of my Video Strategist Masterclass or my previous Online Video Strategy Blu…
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Marketing Without Money? Therese Tarlinton Reveals the Secret
43:44
43:44
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43:44
In this episode of the Engage Video Marketing podcast, we’ll talk about the power of partnership as a powerful marketing strategy for your business with Therese Tarlinton. A little bit about Therese: When interesting companies want to expand their audience, increase their credibility, and make a bigger profit, they come to her. Therese knows how to…
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