In Episode 44 of Don't Call Me A Guru, Linda is joined by former co-host (still co-host? occasional co-host?) Tyler Jack Butler for a Social Conversation on a range of topics, including features we don't like about Instagram and Facebook Ads, the role of social media strategists, and many reasons why we LOVE TikTok (plus some insights for organizat…

In Episode 43 of Don't Call Me A Guru, Linda has a Real Talk with Ryan Jespersen, host of Real Talk—one of Canada's most popular news, politics, and pop culture talk shows. Ryan Jespersen is an Edmonton broadcaster, podcaster, and social media content creator. Real Talk is an independent, daily, online, livestreaming podcast and YouTube show that l…

In Episode 42 of Don't Call Me A Guru, Linda shares excerpts from her chat with Jani Yates, President of the Advertising Standards Canada, during the March 2021 iMEDIA Digital Marketing Conference. Jani shares influencer marketing trends, discusses unions for influencers and content creators, potential disclosure emojis, best practices, and more! A…

In Episode 41 of Don't Call Me A Guru, former podcast co-host and co-founder Tyler Jack Butler makes his triumphant return! Plus: Tyler and Linda discuss some social media trends and strategies for 2021 as is usually the case for a January episode. LEARN MORE ABOUT THIS EPISODEBy Don't Call Me A Guru

In Episode 40 of Don't Call Me A Guru, host Linda Hoang chats with amiskwaciwâskahikan (Treaty 6, Edmonton, Alberta)-based artist AJA Louden who shares his approach to using social media as an artist—benefits, challenges, considerations around Instagram's effect on art, providing value online, an exciting local project called Paint the Rails and mo…

In Episode 39 of Don't Call Me A Guru, host Linda Hoang chats Mike and Mitzi Payne of Alberta creative agency Arcade, about their work managing social media for the global brand Some Good News (SGN) starring actor John Krasinski. The duo share their approach and lessons learned working on SGN social media, plus advice for those doing social for org…

In Episode 38 of Don't Call Me A Guru, host Linda Hoang chats with Leopold McGinnis and Stephanie Usher of the Alberta Medical Association (AMA) about the association's approach to social media, how it has used social media to communicate to the public and support its members during contract negotiations with the province, successes, challenges, le…

In Episode 37 of Don't Call Me A Guru, host Linda Hoang explores how social media has helped / is being used by local businesses during the pandemic, with guests Steve Brochu, owner/chef of Milk Crate Edmonton, Stephanie Ould, social media manager of the Edmonton Downtown Farmers' Market, and Ellie Huang, who has been helping Chinatown restaurants …

In Episode 36 of Don't Call Me A Guru, host Linda Hoang chats virtually (as is the new normal) with popular Canadian comedian Lars Callieou who shares his approach to using social media to build his online brand and business as a stand-up comic, engaging community, growing your network, and staying positive online. Follow Lars on Twitter and Instag…

In Episode 35 of Don't Call Me A Guru, host Linda Hoang is joined by former co-host and co-founder Tyler Jack Butler, along with a cast of characters in a special iMEDIA Call-In Extravaganza featuring digital and social media marketing tips from experts who would have spoken at the 2020 iMEDIA Conference had it not been postponed due to COVID-19. W…

In Episode 34 of Don't Call Me A Guru, host Linda Hoang chats with herself (lol) about three Social Media Trends to consider this year (2020), plus advice on why and how you might integrate these trends into your social media work. The trends are: TikTok, private engagement, and longer captions!By Don't Call Me A Guru

In Episode 33 of Don't Call Me A Guru, host Linda Hoang chats with Holly Baker (@inthefunlane) and Christina Dennis (@theDIYmommy), who have both built their brands and careers using social media (particularly in the design industry). Holly and Christina share how they approach engagement, experimenting with new features, dealing with negativity on…

In Ep. 32 of Don't Call Me a Guru, host Linda Hoang is joined by farmer Ash Armstrong of Armstrong Acres, and Alberta Open Farm Days marketing coordinator Nicola Doherty to discuss social media strategies and tactics in the farming and agriculture industry—with takeaways that apply for social media managers in all industries!…

In Ep. 31 of Don't Call Me a Guru, host Linda Hoang is joined by political experts Dave Cournoyer and Katherine O'Neill who help analyze social media strategies and tactics in the 2019 Federal Election, social media in politics as a whole, and sharing general social media insights and advice that can be applied in all industries.…

In Ep. 30 of Don't Call Me a Guru, host Linda Hoang catches you up on social media news, updates, features, and reports you may have missed over the summer.By Don't Call Me A Guru

In Ep. 29 of Don't Call Me a Guru, host Linda Hoang is joined via Skype by Megan Dart, Communications Specialist with the Edmonton Fringe Theatre, who shares insights on what goes into managing content creation for the largest and longest-running Fringe Festival in North America!(We apologize for the not-the-best-Skype-audio quality!)…

In Ep. 28 of Don't Call Me a Guru, host Linda Hoang is joined via Skype by Jesse Anderson, Global Community Manager for Anthem, an online, multi-player action role-playing video game developed by BioWare (Electronic Arts), who shares insights into community management and social media in the video game industry.…

In Episode 27 of Don't Call Me a Guru, host Linda is joined by Tourism Calgary's Manager of Content Marketing, Kyle Russell, to discuss how the popular tourism board develops its own content, works with individuals and influencers to create user-generated content, tips for social, digital and content teams big and small, and more!…

In Episode 26 of Don't Call Me a Guru, host Linda is joined by Kath Oltsher, co-founder of Zoe's Animal Rescue, to discuss the rescue's experience using social media, tips for other rescues, how to deal with negative comments, staying on 'brand'/'on message', organizing volunteers, the upcoming June 1, 2019 Edmonton International Cat Festival and m…

In Episode 25 of Don't Call Me a Guru, host Linda is joined by Canadian Senator and former journalist of 30 years Paula Simons to discuss Paula's experience with social media in journalism and politics, and how you can apply her approaches to your work in social media.By Don't Call Me A Guru

In Episode 24 of Don't Call Me a Guru, host Linda is joined by Brittney Le Blanc (@britl), an Edmonton social media influencer, community builder and social media manager who has worked in news, start-ups and the travel industry. Brittney and Linda discuss how social media can be used to build community, your personal brand, social media and influe…

In Episode 23 of Don't Call Me a Guru, former co-host Tyler Jack Butler makes a special return to the podcast to chat with Linda Hoang about strategies and lessons learned, and ideas sparked, from the March 2019 iMEDIA social media / digital marketing conference!By Don't Call Me A Guru

In Episode 22 of Don't Call Me A Guru, Linda Hoang sits down with Tracey Jazmin Photography who shares her Instagram insights including branding/lifestyle photography an increasing number of bloggers and Instagrammers are requesting.By Don't Call Me A Guru

Learn about the social media strategy and execution leading up to and during the opening of the #newRAM—Royal Alberta Museum—western Canada's newest and largest museum.By Don't Call Me A Guru

Tyler and Linda reflect on the past, present and future (Don't worry! The pod isn't ending!) of Don't Call Me A Guru. Don't Call Me A Guru is a proud member of the Alberta Podcast Network, powered by ATB.By Don't Call Me A Guru