Talkin' Bout Email is THE podcast about email marketing and how to make the most of it for your business or organization. Brought to you by iContact Email Marketing.- 15 Years of CAN-SPAM: A reflection from the “SPAM King”- 269 BILLION emails are sent each day, more than half are marketing emails- ARE we living in the Matrix- What IS affiliate mark…

Talkin' Bout Email is THE podcast about email marketing and how to make the most of it for your business or organization. Brought to you by iContact Email Marketing.- When to know that good enough is good enough- Why content creators are their biggest critics- So, when is email marketing ACTUALLY going to die?- Productivity tools and how to use the…

Talkin' Bout Email is THE podcast about email marketing and how to make the most of it for your business or organization. Brought to you by iContact Email Marketing.Episode five picks up with Hank and John talkin' bout:- When was the first email sent?- Who would be considered the “father” of email marketing?- How does a small business compete again…

Talkin' Bout Email is THE podcast about email marketing and how to make the most of it for your business or organization. Brought to you by iContact Email Marketing.Episode four sees Hank in Switzerland while John gears up for a holiday in Portugal, talkin' bout:- Is there a correlation between open rate success and headbutting in the Tour de Franc…

On our last episode, we began looking at the results of a renowned Yale University study on the twelve most persuasive words in the English language. This week, we’re going to reveal the top six. We’ll go through them one by one, as well as why they’re so effective.By Build A Profitable List

Marketing is a science, and one that has been studied for a very long time. We know, for example, which words have the most impact on a potential customer. When we incorporate those words into our email, the result is a higher conversion rate, and more profit. This week, we’re going to begin looking at the results of a Yale University study on the …

Click-Thru Rate is an important metric, because it’s the number most closely associated with buyers. If people aren’t clicking out of your email, they’re probably not spending money with you, either. This week, I’m going to share five things you can do to increase the Click-Thru Rate for all of your emails. Do them… and you’ll make your list a lot …

Five very compelling email subject lines, what they have in common, and how you can write equally compelling subject lines every time!By Build A Profitable List

Coming up with quality content for your subscribers is one of the most difficult tasks email marketers face. This week, we’re going to cover five email content types your subscribers will LOVE!By Build A Profitable List

This week, we’re going to go through the five elements you want your Welcome Email to contain if you want to give yourself the best chance of converting that subscriber into an active participant and customer.By Build A Profitable List