Hello Artists! The Artist's Guide to Business is here to accompany you on your journey from the easel to the executive seat, and back again. We know you've got the passion and the skill, and most importantly the vision, to bring great things to the world! And we've got the business breakdown to help you succeed. Empower yourself weekly by opening "the guide (ahem the podcast)," and growing your knowledge about specific business tactics and how they can apply to you and your art business.
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Updates on the happenings at Dare To Duel, an RPG site based on the Harry Potter world.
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Welcome to the Lee Kay podcast. A blend of healthy lifestyle, Harry Potter, and ADD come together in one happy place.
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Pottery
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Welcome to Multiple Revenue Streams, the podcast for anyone who wants to start a side hustle; business owners who wish to expand; entrepreneurs who build brands, and moms who build empires. I’m your host, Linda Payan. And I’m here to encourage you to keep going, do the little things every day, and start building a revenue stream that you are proud of. Please sit back, relax, grab your sparkling water and let’s find it!
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Every week, sisters Chase O'Donnell and London Kaye share their tools for living an inspired creative life--even when you're oh so very tired.
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Join Sharon Camarillo as she inspires, educates, and entertains while exploring the fastest growing equine sport, barrel racing.
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From Teaching To Studio To Teaching | Asha Serra | Episode 1044
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Asha Serra is a mother to three very cool kids, a wife, and an artist. Her love for clay started in high school, but she didn't take it seriously until she was well into college. Asha received a BFA and a MFA in ceramics from Montclair State University. Soon after graduating, she became an adjunct professor of ceramics at MSU. After teaching for 4-…
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Wood Fire In Olympia | Alan Perillo | Episode 1043
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Alan Perillo is a potter living in Tenino, WA. Alan makes thrown, functional pottery that is wood-fired in his anagama-style kiln. Alan has been throwing pots since high school and studied as an apprentice in North Carolina. Alan is currently a vendor at the Olympia Farmers Market. http://ThePottersCast.com/1043…
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The Great Canadian Pottery Throwdown | Andrew McCullough | Episode 1042
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55:57
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Andrew McCullough is a studio potter based in Fredericton, New Brunswick, Canada. After taking some time away from pottery to further his education--and work in New Brunswick politics--he appeared as a competitor on The Great Canadian Pottery Throw Down's first season. He is now opening a community pottery studio in downtown Fredericton to make pot…
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A Scottish Potter | Juliet Macleod | Episode 1041
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Juliet Macleod makes wheel thrown porcelain decorated with slip. Juliet's work imparts an evocative exploration of the Scottish coast. Juliet repurposes shoreline waste such as metal, plastic, and rope into handmade tools for abstract mark-making. These tools are used to generate painterly, unique marks which reference coastal landscapes and the ef…
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Using Cafe's To Teach Pottery Classes | Purvi Fumakiya | Episode 1040
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Purvi Fumakaya is a fashion designer turned potter, shaping composite forms inspired by her journey of balance amidst life’s challenges. With an eye for order and flair borrowed from fashion, Purvi crafts pieces that harmonize structure and creativity. Each creation tells a story of resilience and beauty born from adversity. http://ThePottersCast.c…
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Woodfire, Leadership, Bigger Pots | Kayla Noble | Episode 1039
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Kayla Noble is a second generation potter, born and raised in New York's Hudson Valley. Kayla is the current Woodfire Artist in Residence at The Clay Studio of Missoula in Missoula, MT. Kayla enjoys exploring the potential of clay in atmospheric conditions and the possibility for conversations that can happen with an ember-bed. http://ThePottersCas…
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A Hand Builder Using Photo Polymer Printing Plates | Jonah Harjer | Episode 1038
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Jonah Harjer is a Michigan based ceramic artist. His work is highly decorated intricate designs through the use of stamps and decals. Jonah's stamps and decals have became central to his art. His process uses photo polymere printable plates to impress into the surface of his work. http://ThePottersCast.com/1038…
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#29 Why do that? Understanding Strategy vs Tactics
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Episode Description: In this episode of "The Artist's Guide to Business," we delve into the critical difference between tactics and strategies in managing your art business. Learn how to align your tools and actions with your overarching business goals for sustainable success. What You Will Learn: The difference between tactics and strategies Why i…
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A Fusion of Traditional and Personal Dine' Making | Jared Tso | Episode 1037
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49:51
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Jared Tso is a fourth generation Dine' potter and a grandson of famous Navajo potter Faye Tso. Jared currently resides in Nahata Dziil, Arizona and completed his MFA at the University of New Mexico in 2021. Not only does Jared make pots, he also has an undergraduate degree in Electrical Engineering. Since transferring to full time artist, Jared has…
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A Couple Runs A Pottery Business | Lisa & David Dault | Episode 1036
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Lisa and David Dault are a husband-and-wife team growing a pottery business in the Dayton, OH area. Lisa and David focus on function stoneware pottery and enjoy enhancing the beauty of pieces through carving, faceting, and underglaze transfers. In the midst of running and growing the business, Lisa and David are raising five wonderful daughters. ht…
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Stand Out in a Crowded Market: How to Connect Without Being the Loudest in the Room In this episode, discover how artists can stand out in crowded spaces without relying on being loud or bright. Learn to 'call in' the right audience by creating curiosity, connecting on a personal level, and sustaining their interest with a clear next step. The epis…
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A Nerikoni Maker | Celina Frisson | Episode 1035
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Celina Frisson lives and plays in the canadian rockies with roots on the west coast. Celina is a multidisciplinary artist with expertise in ceramics & design. Celina's studio is located in Jasper National Park and she believes it is in her greater purpose to create art that connects people to their natural environments. Celina is here to create wor…
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A Slightly Dark Approach To Making | Andrew Tarrant | Episode 1034
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Ceramic artist Andrew Tarrant is an accomplished practitioner of sprigged decoration. Andrew's work is a contemporary view of classical pottery forms influenced by historical and mythological themes and a modern humor. Born in the United Kingdom, and moving to Canada at a young age Andrew's early memories of England promoted the evolution of his ar…
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# 27 Adding Value to Your Art Shipments: Why and How to Do It
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Episode Title: Adding Value to Your Art Shipments: Why and How to Do It Have you ever asked yourself, what else should I include with my art when I ship it to a client? Have you wondered if this is something you need to do? In this episode, learn why including something extra in your deliveries is good business and discover three simple ways to enh…
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Clay As A Tool To Tell Some Of The Some Of The Story Of African Americans In The Midwest | Gabrielle Ione Hickmon | Episode 1033
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Gabrielle Ione Hickmon is an artist and incoming History PhD student at the University of Michigan of, in, and focused on the African American Midwest. Gabrielle also hosts WORKING PROCESS, conversations with Black women ceramic artists about their work and process. http://ThePottersCast.com/1033
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Setting Intentions to Make A Clay Career | Cheri Downey | Episode 1032
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Cheri Downey, a ceramic artist originally from Northern California, is currently live in Huntsville, Alabama. Cheri began working with ceramics in 2014 in high school classes. Cheri has had home studios since after college and has owned a commercial studio for the last year in Tennessee. Cheri focuses on dinnerware sets, mugs, and luminaries. http:…
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A Relationship Through Clay | Frank & Julie Korb | Episode 1031
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Frank and Julie Korb began Korb Pottery in the summer of 2022. Frank is an artist and visual art educator and Julie is a pharmacist by day and potter in her time off. Korb Pottery makes functional, colorful, and expressive everyday tableware and houseware ceramics. http://ThePottersCast.com/1031
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He Won A Potters Wheel... And He Does 3D Printing | Ike Lobel | Episode 1030
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Ike Lobel is a Ceramics major at Suny New Paltz. Ike's work focuses on the use of 3D printing in ceramics and the potential results of it. Ike has been working with clay for the past 16 years, in this time Ike has developed his style focusing on high precision and creating results that respect both the history of ceramics but also technological adv…
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#26 Courage, Self-Expression, and Community: Unlocking Your Artistic Brilliance
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On this episode of The Artist's Guide to Business, host Kaye introduces the Empowered Emails program, a tailored email marketing strategy for artists. Guest artists Jess, Carol, Kristen, and Alex share their positive experiences with the program, highlighting structured sessions and valuable insights. The episode emphasizes themes of courage, self-…
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NCECA is always a blast and has so much to see and do that it is completely impossible to show up and do it all. With that in mind, I tended to miss the annual NCECA Cup Show just because I was so busy doing other things. This was to be different... Not only did I add a cup to the show, I also attended and interviewed a number of people. On the sho…
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A Talk In The Lobby | Jody Lewis | Episode 1028
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Born and raised in Alabama and Tennessee, Jody Lewis is a transplant to Canada. Having earned a bachelors in biology and a master's in public health, Jody assumed that he didn't have a single creative bone in his body. But things started to change for Jody when a friend showed him all the work she had in a pottery class and he knew he had to give i…
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#25: Want more time to create? Add automations like these
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On this episode of 'The Artist's Guide to Business' hosted by Kay Potter, you'll discover the power of email automation for artists. Learn how to streamline your sales processes, engage with clients, and promote your art efficiently. From setting up welcome email sequences to using storytelling in emails, you'll gain valuable strategies to enhance …
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Dreams to Doing | Gerit Grimm | Episode 1027
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49:17
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Gerit Grimm and I sat down at NCECA to talk about her journey with clay. In our conversation we also talked about her moving from being a dreamer to being a doing. She gave us insights from the importance of dreaming to taking action on the dreams. http://ThePottersCast.com/1027
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A Journey Of Growing | Yael Braha | Episode 1026
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Yael Braha is a ceramic artist of North African descent who applies her formal studies in Graphic Design (BA) and Cinema (MFA) to ceramics. In 2021 Yael received the Multicultural Fellowship Award from the National Council on Education for the Ceramic Arts (NCECA). Yael's work has been exhibited in Museums and Art Galleries in the Usa and Japan, an…
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#24: Unlock the Secrets to Consistent Income Streams
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Attention artists and entrepreneurs! Are you tired of struggling to stabilize your income? Join host Kay on this episode of The Artist's Guide to Business as she shares valuable insights and strategies to boost your sales and generate consistent income streams. Learn how to plan targeted promotions, utilize email campaigns, and engage with past cli…
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The Marko Story | Marko Biddle | Episode 1025
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Marko Biddle, an artist/educator from Pittsburgh, PA, discovered his passion for ceramic arts at 15 through classes at the Manchester Craftsmen's Guild. With over 20 years of art education experience, Marko now resides in Louisville, KY, teaching clay to students in grades 5-12. http://ThePottersCast.com/1025…
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Sharon and Debbie talk about the training equipment and how to best choose the right one for you.By Fun and Fast Times Sharon Camarillo
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Clay Doctors NCECA 2024 | Louise Deroualle, Jessica Gardner, Bobby Scroggins, and Rebecca Hutchinson | Episode 1024
1:07:26
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Louise Deroualle, Jessica Gardner, Paul Blais, Bobby Scroggins, and Rebecca Hutchinson[/caption] This is a recording from NCECA 2024 of a panel called Clay Doctors. It was recorded by Clay Collier, organized by Ben Carter, and co-produced by NCECA. The session was led by the audience who asked questions directed to a panel of experts: Louise Deroua…
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#23 Navigating the Shift: From Social Media to Email in the Artist’s Journey
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Welcome to today's episode where I delve deep into the evolving dynamics of social media for artists and the undeniable power of nurturing an email list. Waking up to a snowy April morning, I felt inspired to record from the sunlit comfort of my sunroom, sharing personal reflections and seasoned insights from a decade of thriving as an independent …
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Starbucks Gave Her A Pat On The Back | Sarah Kaye | Episode 1023
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htt Sarah Kaye has always been drawn to the tactile world of 3D creation. Fond memories of her mum's homemade play-dough and her insistence on clay projects in art class foreshadowed her future path. Sarah studied Product Design at Parsons School of Design and dug deeply into her minor in Ceramic for Industrial Production under the guidance of Mare…
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The Vision | Heather Knight | Episode 1022
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Heather Knight opened Element Clay Studio in Asheville, NC in 2007, after running a retail studio in Asheville's popular River Arts District, Heather moved her growing family to Savannah, Georgia.Though the business has grown greatly over the years, the backbone of the studio has remained the same. Heather is committed to remaining a craft based bu…
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A Woodfire Conference | Trevor Youngberg | Episode 1021
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This is Trevor Youngberg's second episode on The Potters Cast. Trevor is a high school ceramics teacher and practicing wood-fire potter. Guided by a mindset that is focused on growth, discovery and creativity; Trevor finds that practicing wood-firing enriches every facet of his life. http://ThePottersCast.com/1021…
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#22: 3 Ways to Boost your Creativity by Writing Emails
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Have you ever thought about how writing emails could actually boost your creativity? In this episode, we will explore how emails can serve as a platform for artistic expression, inspire deeper connections with your audience, and create healthy accountability in your creative practice. What you'll learn: Creativity in communication: Discover how wri…
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Responding To The Audience | Rachel Vitko | Episode 1020
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46:00
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Rachel Vitko discovered ceramics early on in Highschool where she was introduced to wheel throwing and surface decoration, combining her two loves of illustration and clay. For college Rachel went to MCAD (Minneapolis College of Art and Design) to further her illustration and explore graphic design. Rachel now pulls from those skills when creating …
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#21. Q&A: How to Beat the algorithm and other questions answered
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In this Q&A episode, Kay responds to various questions submitted by artists through an email newsletter, covering topics vital for artists looking to focus on their craft without distractions, find customers, understand the importance of pricing consistency, the pros and cons of turning art into a business versus keeping it as a hobby, and how to "…
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A Texas Potter And Her Story | Ellen Duvall | Episode 1019
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As an avid gardener, flora and fauna serve as the main source of inspiration for Ellen Duvall's explorations in surface design. Beneath a layer of vibrant color, Ellen illustrated functional ware also weaves in personal narrative, finding parallels between the natural world and the human experience. Following a long career as an art educator in pub…
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A Primitive Potter In Turkey | Toprak Sencer | Episode 1018
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Toprak Sencer is a ceramist living in the Aegean region of Turkey, specializing in primitive ceramic methods. Toprak is recognized as a pottery artist by the Turkish Ministry of Culture. Toprak aims to popularize the primitive methods of pottery. http://ThePottersCast.com/1018
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#20 Art Business Essentials: Launching with limited finances
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Starting an art business with limited finances might seem challenging, but it's certainly possible. This episode provides you with practical insights and strategies to overcome financial restraints and launch your art business successfully. And even if you have more funding to put into your business, this episode helps you pay attention to the esse…
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Bookkeeping For Potters | Jessie Shaw | Episode 1017
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Jessie Shaw is a New York based potter specializing in functional kitchen items. Jessie's forms tend to be simple with glaze adding the interest to the piece. Jessie learned pottery when She was in middle school. Jessie took a break when she went into college and now is back at it, full force. http://ThePottersCast.com/1017…
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An Artist With Clay | Matthew Raw | Episode 1016
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58:13
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Matthew Raw's work uses clay to explore community, language, and social history. With a particular focus on ceramic tiles, Matthew often involve social making, and attempts to strike a balance between the historical and future. Matthew has shown and installed work across the United Kingdom, in the United States, and throughout Europe. Matthew's pra…
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#19 The top 3 website mistakes artists make
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Developing a professional online presence as an artist can feel daunting, especially with the pressure to mimic successful artists. In this episode, we unpack the common mistakes artists make when creating their websites and offers practical advice for a more effective approach. In this episode, you'll learn: Why it's vital to avoid just mimicking …
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Being Purposeful | Russell Kingston | Episode 1015
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Russell Kingston's work is deeply rooted in the North Devon Slipware and country pottery traditions and I hope to make Contemporary Slipware that has a good anchor in tradition, Marrying old techniques with newer ones, the goal of Russel is to be moving forwards while always looking backwards. http://ThePottersCast.com/1015…
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Heroin to Hero | Jenna Collins | Episode 1014
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Jenna Collins is a potter making a difference. Having lived a life that included a long struggle with drugs, Jenna eventually turned her life around. Jenna eventually used her story and clay as a way of helping others get their lives out of the same struggle. http://ThePottersCast.com/1014
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#18 What is holding you back? The secret to taking action towards your golas.
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Struggling to draw that first line on a blank canvas or make a bold move in your art business? Then this episode is just what you need. Join us as we uncover the art of taking imperfect action, and how it can serve as a stepping stone to real growth and success both in art and business. In this episode, you'll learn: How an unexpected lesson from e…
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A Halifax Potter | Peter Eastwood | Episode 1013
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37:49
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Peter Eastwood is an artist who studied Ceramics at NSCAD University from 1992 - 1997. Peter found his passion for ceramics under the tutelage of Walter Ostrom and Neil Forrest. After graduating, Peter worked in Continuing Education at NSCAD while starting his own Web and Graphic Design company, Eastwood Design. In 2007, Peter left his job at NSCAD…
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Taming Wild Clay | Jack Orgill | Episode 1012
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Jack Orgill, originally from Salt Lace City, Utah, is currently living in Logan, Utah. Logan received his associates degree from Tacoma Community College. Jack is currently in his final semester of his BFA degree with an emphasis in ceramics. His passion is collecting clay from the wild and using it for his ceramics. http://ThePottersCast,com/1012…
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#17 The Truth about and How to Use Low Cost Items in your Art Biz
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Does managing your art business often feel like a daunting task? Are you stuck wondering how to balance between creating high-value original artwork and the easy-to-sell, low-priced pieces like prints, stickers, and note cards? In this episode, we delve into this common artist dilemma and offer valuable strategic insights, helping you navigate your…
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Making The Most Of A Residency | Ruth Easterbrook | Episode 1011
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Ruth Easterbrook, studio artist and instructor, creates pottery with complex glazed surfaces. After her BFA at Syracuse University (2007), Ruth gained experience as a production potter, studio assistant, intern, and resident artist. In 2019, Ruth earned an MFA from Alfred University. Currently, Ruth is an Artist in Residence at The Clay Studio Phil…
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How To Streamline The Making Process | Bill Schwenzer | Episode 1010
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Bill Schwenzer, a BS Mechanical Engineering graduate, transforms clay into art as a full-time potter. Bill's pieces, a fusion of technical expertise and creative intuition, tell stories of balance and beauty. With work in galleries and private collections, Bill's ceramics showcase a unique blend of engineering precision and artistic expression. htt…
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#16 3 reasons you might be overworking yourself- and how to fix it.
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Are you an artist who finds it difficult to switch off your thinking about work, to take a break or to disconnect from your business? If so, this episode is for you. In this episode, you can learn: - To understand and appreciate the necessity of stepping away from work, even if you're self-employed. - How to identify different behaviors and thinkin…
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