Best Krystle Church Podcasts (2024)

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#212 Land Better Marketing Clients: The Science Behind Every Click, Buy, and Subscribe with Krystle Church 56:34

25d ago56:34

56:34

I’ve been in this online marketing world for a while but I had never heard of neurocopywriting before. In this episode, we’re talking about all the secrets to grabbing attention and landing those dream clients. We covered everything from the nitty-gritty of copywriting that converts to the psychology behind why people click, buy, and subscribe. My …

1
173. Positioning Your Service or Product to Sell 14:48

7h ago14:48

14:48

Ever feel your product or service is being overlooked? It might be your positioning strategy—or lack thereof. If you want to stand out in today’s market it’s time to explore and identify the secret sauce that distinguishes the perceived *great* from the good. I don’t want you to just listen to this episode — get ready to take notes on how to elevat…

1
172. [LIVE COACHING] How to Upsell Your Copywriting Clients 15:23

10d ago15:23

15:23

In this episode, we dive into the art of presenting and selling a new offer that could transform the lifetime value of your existing client base. Become a fly on the wall during my live coaching session with copywriter Jessica Perry as she navigates a transition period in her business, exploring ways to upsell existing clients and attract new dream…

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171. [LIVE COACHING] Copywriter Imposter Syndrome and How to Bravely Market Your Business 23:55

17d ago23:55

23:55

When Meredith first asked me this question. I was so relieved because it's a question that SO many copywriters have on their mind and everybody wants to get right. Because everybody wants to make sure that they're not pouring their time and their energy and their precious resources into the wrong growth tool. → SO how do you find the *right* market…

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#211 Better Brand Messaging for Virtual Assistants & Marketing Service Providers with Marisa Corcoran 1:10:25

1M ago1:10:25

1:10:25

Branding Mini-Series #3 I see way too many virtual assistants who don’t stand out. They're not showing their personality. They have muddied messages. It's hard to even know what they do and who they serve. I decided to bring back an old friend, a dynamic “hooker with a heart of gold,” Marisa Corcoran to talk more about brand messaging for service p…

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170. Free Leads Training >> Sharing My Fav Strategies 15:27

1M ago15:27

15:27

Are you struggling to find high-paying clients? In this episode of the Freedom Found Podcast, I’m sharing a bit about my personal journey from freezing up on social media to consistently booking dream clients. If you’ve followed me for a while, you know I prefer more behind-the-scenes marketing than front facing! Tune in To Learn: How to avoid the …

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#210 Upgrade Your Service Provider Brand Image with Elysha Lenkin 59:49

1M ago59:49

59:49

Branding Mini-Series #2 We’re freelance service providers– self-employed business owners. It's up to us to showcase ourselves and feel confident. When we're marketing ourselves, no one else is going to do it. In this episode, we're talking about the ever-important brand photos, styling yourself, and getting to that power level so you feel confident…

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169. PEP TALK: How to Move Mountains 8:27

1M ago8:27

8:27

If you’ve been feeling sluggish in your business. Like moving forward never seems to happen at the rate you want. Like sometimes it feels like you’re more often moving backward because you have so much on your plate and not enough time to do it. This episode is your dose of entrepreneur inspiration today Get the FREE Private Podcast → The Insider’s…

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#209 Finding Your Brand Voice as a Virtual Assistant with Kristin Lawton 54:04

2M ago54:04

54:04

Branding Mini-Series #1 If we know our brand voice and personality, if we can feel good about how we're showing up and how we speak about ourselves, then the rest will fall into place and won't feel so salesy, slimy, and gross. Today on the show, I have my friend Kristin Lawton, a marketing mixologist and owner of The District Brand Bar. We’re talk…

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168. I’m On A Plane & Moving My Life To Barcelona! 19:33

2M ago19:33

19:33

If you’ve ever dreamed of creating more freedom for your life and wondered how your business can support a flexible lifestyle, this is a can’t-miss episode! I’m sharing the exhilarating journey of moving to Barcelona and transforming my life alongside my partner, Dale, from solo copywriter to scaling business. This move is a dream years in the maki…

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#208 Tax Strategies for Freelance Marketing Assistants with CPA Kimberly Tara 53:49

2M ago53:49

53:49

Pay less in taxes and keep more money in your pocket. In this episode, we’re taking the next step by thinking about options with your finances and empowering yourself because taxes shouldn’t scare you. My guest is CPA Kimberly Tara. She’s a wife, a mom to four little kids, and a multi-passionate entrepreneur. As a tax strategist and business growth…

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167. Your Old Lead Magnet Is Dead. Here’s What To Make Instead. 27:39

2M ago27:39

27:39

Have you been SO good about showing up on social media every single week, sharing content, yet feeling like your project calendar is fizzling out regardless? You’re not the only one! In this episode, we’re getting into a crucial yet often overlooked aspect of lead generation growth that could very well be the missing piece of your marketing puzzle.…

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#207 How Marketing Assistants Fit into Business Operations with Ange Quinn 58:08

2M ago58:08

58:08

We’re talking about business operations versus marketing and where the two intersect. It's an area where I always felt weak coming from journalism and PR background. I've never really been in a big operational environment. My guest is my friend Ange Quinn: operations expert, Clockwork Certified Partner, and owner of The Ops Builder. Her whole goal …

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166. Creative Ways To Sign Clients 13:50

2M ago13:50

13:50

This episode is unlocking success in the sales process! I’m sharing insights into how copywriters can significantly increase their sales by adopting a more human, empathetic approach to selling, specifically focusing on customization and flexibility in sales offers. Hear how I’ve generated multi-5 figures in sales in the last few weeks by customizi…

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#206 How to Support Course Creator Clients with Legal Protections with Lawyer Autumn Witt Boyd 1:05:30

2M ago1:05:30

1:05:30

An often overlooked part of the online business world: copyright and legal safeguards. Today we’re diving into legal protection for our clients who produce digital courses, memberships, and coaching programs. Sometimes they forget to do some of the most basic things. I cover some of this inside my signature program, the Unicorn Digital Marketing As…

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#205 TikTok Content Creation & Growth Strategies for Service Providers with Helen Polise 59:42

3M ago59:42

59:42

Short-form video is king and it just became a necessity. I've learned that clients are counting on us for consistency and to show up on other social media platforms. As service providers, we can help clients with repurposing clips and getting in front of a new audience. TikTok is one of those places that has a lot of room for growth. I have the “Ti…

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165. Why Content Marketing Is Different In 2024 21:36

3M ago21:36

21:36

Has your content been living on a plateau? In this episode, I’m uncovering why what worked in 2023 isn't cutting it in 2024, and how you can take one simple step today to adapt to the changing landscape of content marketing so you can become a sought-after copywriter and start hitting your income goals. Listen in to discover how to revitalize your …

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164. PEP TALK: How to make more $$$ this year 8:16

3M ago8:16

8:16

Ever wondered what separates the dreamers from the doers? It's not some high-octane strategy or secret sauce that only the 'gurus' know. The truth is, the power to make more money starts with a raw, unwavering belief in yourself. This episode of the Freedom Found Podcast strips back the glitter and dives into the gritty essence of what it means to …

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#204 Automate & Monetize Your Email List with Evergreen Newsletters with Toyin Alli 57:37

3M ago57:37

57:37

One of the reasons I love to offer marketing services is I saw very quickly in my freelancer career that if I leaned into marketing and less management, less operations, and less admin, then I had more freedom. Marketing really lends itself to getting ahead. Even if your clients are requiring a weekly task, you can get organized, you can systematiz…

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163. The First Step to Ditching Busyness 18:05

3M ago18:05

18:05

Hey Copywriter, struggling with a never-ending to-do list? Imagine cutting your work hours down by ⅓ or more without dropping any of your current goals. In this episode, I dive into my personal experience of working just two hours a day during a three-week vacation, without sacrificing my business’s performance. I’m sharing how I came to this reali…

1
#203 Podcasting Lessons After 200 Episodes 45:09

3M ago45:09

45:09

After 200 episodes, I’ve learned that having a podcast forces you to show up. I say this all the time about hiring a team– when you have other people who are working beside you to accomplish a goal, you take it seriously and don't put it aside. This is gonna be a fun episode because I also asked my podcast editor, Emily Porter, a fellow military sp…

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#202 Six Ways to Make Six Figures as a Virtual Assistant 27:18

3M ago27:18

27:18

I started out offering basic VA services back in 2007, not fully realizing the value of what I was providing. But over the years, I've learned some valuable lessons (and definitely made my fair share of mistakes) and transformed my approach to freelancing. In this episode, I'm pulling back the curtain on the myth of the "six-figure VA" and sharing …

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#201 Common Mistakes Service Providers Make on Packages 31:41

4M ago31:41

31:41

Here’s what I see happen with freelance service providers: We jump in, we book our first clients, and then we never look back and never take the time to up-level our positioning and assets so we can attract bigger clients who value us and who pay more. This becomes a problem when you’re ready for project rates because you're not positioned as an ex…

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162. Part-Time Hours, Full-Time Impact | Interview on Blaze Podcast with Megan Smyth 1:03:42

4M ago1:03:42

1:03:42

Have you ever felt chained to the demands of your copywriting business that’s stretching you thin? Let's shake that off. In my chat with Megan Smyth on her Blaze Podcast, we unravel the magic of making your business work *for* you. We get real about the liberation that comes from streamlining your offer and slashing those incessant "should-dos" tha…

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#200 Celebrate 200 Episodes: Behind the Scenes with Emily Reagan and Friends 59:36

4M ago59:36

59:36

We’re celebrating 200 EPISODES of Unicorns Unite with a takeover! My 2 friends and guest hosts, Celi Arias and Jen Liddy, are asking unfiltered questions about my personal and professional journey as a freelancer, entrepreneur, and mother. Celi Arias is a seasoned entrepreneur and consultant with a proven track record of building and selling 7-figu…

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#199 Intake Form Questions for Service Providers 38:19

4M ago38:19

38:19

What intake form questions should service providers ask prospects before a discovery call? Don’t underestimate the power of asking the right questions upfront! This little form is the gateway to vetting your prospects, ensuring that your time and theirs are well spent. We've got an all-star lineup of Workgroup members, biz friends, and service prov…

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#198 Freelancer Story: Virtual Assistant to 6-Figure Agency Owner with Heidi Schmidt 1:01:18

4M ago1:01:18

1:01:18

Today we have one of our very own Digital Marketer’s Workgroup members here on the podcast! I love to highlight other freelancers, how they're doing business, what kind of services they're offering, what lessons they've learned, and in Heidi's case, sharing how she has scaled to six figures as an agency. She's one of our most recent workgroup membe…

1
161. How to Close More High-Ticket Sales Calls 28:25

4M ago28:25

28:25

If you've ever felt unsure of where a prospect stands after a sales call, or if a promising lead fizzled out after what seemed like a shoo-in, this episode is tailor-made for you. In this episode of the Freedom Found Podcast, I share an eye-opening experience that took me from being 90% ready to invest when I got on the sales call, to being a 0% bu…

1
#197 Building a Virtual Assistant Agency Model with Tasha Booth 59:23

4M ago59:23

59:23

Agency ownership isn't for everybody. We’re really diving into what it takes to start an agency, what you need to do to prepare yourself, and what mistakes to avoid. Even if you're not thinking of an agency right now, you just never know. Or you might run across sister service providers who have these questions, and now you know where to steer them…

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160. The Mindset You Need to LEAP Forward 17:04

5M ago17:04

17:04

Ever since I started my business I’ve always asked myself, ”What will it take to leap forward in my growth?” ^ The answer to this question is responsible for propelling me into my highest-ever revenue months, unlocking exciting, new opportunities, and ultimately creating more and more freedom as I grow my copywriting business. Get a sneak peek insi…

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#196 Bookkeeping for Virtual Assistant Businesses with Serena Shoup 55:54

5M ago55:54

55:54

All of us are freelancers for a reason: we want freedom. We also envisioned financial freedom. We're diving deeper into the bookkeeping, the accounting, and the expenses we can write off so that we are not paying the IRS as much at the end of the year (and keeping more for ourselves). We're getting credit for running our business because we're alre…

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159. The $100k Return I Made On A Mastermind Investment (And How One Can Change Your Life Too) 22:50

5M ago22:50

22:50

Ever wondered what kind of return a large investment in your business would bring you? In this episode, I’m pulling back the curtains and showing you exactly what happened when I invested five figures into a mastermind program to help me grow my copywriting business. This decision was incredibly scary but thank goodness I took the leap because this…

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#195 Understanding Business Finance as a Virtual Assistant with Pam Prior 1:14:24

5M ago1:14:24

1:14:24

It’s so important to pay attention to your business finances. The reality is more simple than most entrepreneurs think. It’s so easy to get stuck sweating the small stuff that it creates this paralysis where you don't want to move forward, where you're hesitant, where you're overthinking everything. I have a special guest here to clear things up an…

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Krystle Church Podcasts

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