Papertrail is a monthly interview series with writers and creatives about the books they love. Writers suggest three books which have made an impression on them and then discuss all three with the show's hosts. Perfect for avid readers looking for book recommendations and insights into their favourite authors.
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Welcome to Paper Trails! We share the stories of those who create the food we crave and the restaurants we love. Join our journey as a regional paper products supplier sharing the tales of our trails through starting business and being an integral part of a booming North Carolina restaurant industry.
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Podcast by Busy Works
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Tyler Carlson is the Co-Founder of Resquared, a YC-funded Tech Company. He specializes in connecting professionals with local businesses. Tyler has sold $5M+ worth of SaaS Products! He has worked with some of the world's largest brands like Burger King, Kroger, Subway, and more. In co-founding Resquared he’s used his learnings to help people trying to sell on a local level. On Selling Local, he speaks with both small business owners and business professionals. You’ll hear both sides of their ...
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Paper Trails Season 3 Ep13 Co-Owner of Pizza Baby Steven De Falco
58:18
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In the 13th episode of Season 3 of the Paper Trails podcast, Nick sits down with Steven De Falco, co-owner of Pizza Baby. Listen as Steven talks about growing up in a family of food entrepreneurs, the influence of independent, chef-driven restaurants in his life, and how Pizza Baby came to be.By papertrails
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The Selling Local Podcast Episode 24 - Joseph Halsband, Private Equity Representative at Infinite Equity Capital
32:19
32:19
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Joseph Halsbanand commercial real estate. He highlights his success with cold calling and offers insights on how others can achieve the same results. Learn more about: Why building trust and making business owners feel comfortable in the first 10 seconds of a phone call is crucial for success in sales. Addressing objections by understanding the bus…
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Paper Trails Season 3 Ep12 Chef Reyana Radcliff
40:21
40:21
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In the 12th episode of Season 3 of the Paper Trails podcast, Nick sits down with chef Rayana Radcliff. Listen as Reyana talks about how she got her culinary bug, what working in corporate catering taught her, and her dive into business ownership.By papertrails
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The Selling Local Podcast Episode 23 - Chandler Reed, Co-Host at SMBash
24:39
24:39
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In this episode, Chandler Reed (Twitter/X: @ChandlerReedSMB), a local business owner and consultant, shares his journey of acquiring a lighting contractor and retrofitter business. Learn more about: Tips for starting as a small business owner What captures the attention of local businesses How to determine if a salesperson genuinely cares Chandler'…
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Paper Trails Season 3 Ep11 Wentworth & Fenn owner Samantha Ward
50:38
50:38
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In the 11th episode of Season 3 of the Paper Trails podcast, Nick sits down with Samantha Ward, the owner of Wentworth and Fenn. Listen as Samantha talks about her early love for pastries, the importance of grinding and working hard, and how she started Wentworth & Fenn.By papertrails
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Paper Trails Season 3 Ep10 Investor and Entrepreneur owner Michael Pruitt
54:10
54:10
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In the 10th episode of Season 3 of the Paper Trails podcast, Nick sits down with Michael Pruitt. Listen as Mike speaks on his early days playing collegiate baseball and moving to Monroe, NC, the success principles baseball taught him, and the life lessons he’s learned from business ownership.By papertrails
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Paper Trails Season 3 Ep.9: Beyond Amazing Donuts ownerJasmine Macon
1:03:18
1:03:18
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In the 9th episode of Season 3 of the Paper Trails podcast, Nick sits down with Jasmine Macon, the owner of Beyond Amazing Donuts. Listen as Jasmine talks about how her grandmother introduced her to cooking, what pushed her more towards breads and cakes over meats, and her love of donuts and what made her start Beyond Amazing Donuts.…
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The Selling Local Podcast Episode 22 - Wenter Shyu, Co-Founder of Third Culture Bakery
23:46
23:46
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Wenter Shyu is the Co-Founder of Third Culture Bakery, home of the Original Mochi Muffin®, and other foods and drinks inspired by our upbringing as Third Culture Kids – kids who grew up in a culture different than that of their parents. In our 22th episode, learn more about: After falling in love in Berkeley, CA, how Chef Sam Butarbutar and Wenter …
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The Selling Local Podcast Episode 21 - Jason Venters, founder of Milk Belly Bakery
29:40
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In our 21st episode, we talk with Jason Venters, founder of Milk Belly Bakery! Learn how Jason and his wife started their business, earned a Michelin star, gained more than 10k followers on Instagram, and discover how you can better sell locally through their point of view. If you enjoyed our chat, subscribe to the Resquared Newsletter to receive e…
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The Selling Local Podcast Episode 20 - Paul Daniels, founder of PAPERtrail
37:42
37:42
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In our 20th episode, we talk with Paul Daniels, founder of PAPERtrail Bike Cafe. Located in Philadelphia’s Wissahickon Valley Park, PAPERtrail offers wrenches, espresso-based drinks, and locally sourced baked goods and snacks. Learn more about: How to earn the trust of local business owners. The importance of building a community with local owners …
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Paper Trails Season 3 Ep.8: Crav'n Caribbean owner Carlos Abrahams
29:50
29:50
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In the 8th episode of Season 3 of the Paper Trails podcast, Nick sits down with Carlos Abrahams, the owner of Crav’n Caribbean. Listen as Carlos talks about how his mother influenced his passion for food, his transition from the car business to the food industry, and what Crav’n Caribbean is all about.…
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The Selling Local Podcast Episode 19 - Rob Druce, Account Executive at RingCentral
27:19
27:19
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In our 19th episode, we talk with Rob Druce, an Account Executive at RingCentral, focused on small businesses. Learn more about: The importance of building relationships with partners, end-users, and gatekeepers. The value of not filling the dead silence and giving people time to process. Asking great questions that many sales reps overlook. If you…
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The Selling Local Podcast Episode 18 - Zamanta Archibold, founder of Za Yoga Life
24:37
24:37
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Our guest for this episode is Zamanta Archibold, a small business owner and founder of Za Yoga with over 16 years of experience. She specializes in yoga, breathwork, and meditation and travels the country to share her expertise. In this episode, you'll hear: Zamanta's insights on the best and worst sales pitches she's come across. What catches Zama…
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The Selling Local Podcast Episode 17 - Andrea De La Garza, Denver Barre Collective
23:31
23:31
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This week, we sat down with Andrea De La Garza, owner of Denver Barre Collective, a barre studio in the Lohi neighborhood of Denver, CO. Hear from Andrea: Her journey into small business ownership & the connections that helped her grow a thriving business How a fellow mom won her business by reaching out with empathy & respect Her recommendations f…
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The Selling Local Podcast Episode 16 - Steve Tripp, The TOP Strength Project
31:51
31:51
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This week, we sat down with Steve Tripp, owner of The Top Strength Project, a strength training gym in Providence, Rhode Island. Hear from Steve: The importance of genuine relationships in the small business community How he navigates sales pitches and marketing emails His entrepreneurial mindset that made him one of the top gym owners in Rhode Isl…
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The Selling Local Podcast Episode 15 - Kelly Cornelison, Bare Bakery
23:09
23:09
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This week, we sat down with Kelly Cornelison, owner of Houston's premier dairy-free, gluten-free bake shop, Bare Bakery. Hear from Kelly: Her story turning her side gig into a world-class baked goods brand Why good follow-up is so critical for salespeople who work with small businesses Examples of how to effectively use empathy & personalization in…
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Paper Trails Season 3 Ep.7:Not Just Coffee owner James Yoder
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In the 7th episode of Season 3 of the Paper Trails podcast, Nick sits down with James Yoder, the owner of Not Just Coffee. Listen as James speaks about his upbringing in Japan, moving to North Carolina, his beginnings in business ownership, and what it means to stay in your strengths.By papertrails
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Paper Trails Season 3 Ep.6: Community Matters Cafe Executive Chef Chayil Johnson
48:05
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In the sixth episode of Season 3 of the Paper Trails podcast, Nick sits down with the Executive Chef of Community Matters Cafe Chayil Johnson .Listen as Chayil speaks about his culinary influence from growing up in New Orleans and how Community Matters Cafe is impacting Charlotte.By papertrails
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The Selling Local Podcast Episode 14 - Anh Dang, InstaBeauty
26:31
26:31
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This week, we sat down with Anh Dang, owner of high-end nail salon InstaBeauty based in Brentwood, California. Hear from Anh: His story going from chemist to business owner & nail technician How he cultivated a world-class customer experience at InstaBeauty What catches his eye when salespeople come knocking at his door (or his inbox) Thanks for li…
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Paper Trails Season 3 Ep.5: Scott and Julie Tang
32:45
32:45
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The Selling Local Podcast Episode 13 - Matt Ashton, Lekko Coffee
25:47
25:47
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This week, we sat down with Matt Ashton, Owner of Lekko Coffee, a Cleveland-based artisanal coffee shop. We spoke to Matt about: His journey from musician to business owner & entreprenuer How he empathizes with small business vendors as a wholesale seller himself The selling methods that make him more likely to respond and connect Thanks for listen…
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Paper Trails Season 2 Ep.19: Chef Bill Bigham
1:02:46
1:02:46
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After working for Procter and Gamble for 33 years, Bill Bigham decided he wanted to do something more with his time than hit the links. The new goal: Chef. He was accepted into the Inaugural Freshman Class of Johnson and Wales University in Charlotte, N.C., and at the young age of 56, he went back to school. But golf was not off the table. While at…
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Paper Trails Season 3 Ep.3: Darius and Cameron Amidi
39:44
39:44
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In the third episode of Season 3 of the Paper Trails podcast, Nick sits down with Darius Amidi, Director of Operations/Co-owner of Improper Pig, and his son Cameron Amidi. Listen as Darius and Cameron take us through their journey and what led them into the restaurant industry, as well as the characteristics of running a successful restaurant.…
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Paper Trails Season 3 Ep.2: Que Hospitality Owner Manny Flores
1:00:58
1:00:58
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In the second episode of Season 3 of the Paper Trails podcast, Nick sits down with owner of Que Hospitality Manny Flores. Listen as Manny takes takes us through his journey to U.S. and what inspired him to get into the restaurant industry, the passion and inspiration for his two restaurants Que Onda and Que Fresa, and what the future holds for Que …
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Paper Trails Season 3 Ep.1: Chef Mike Bobb
30:51
30:51
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In the first episode of Season 3 of the Paper Trails podcast, Nick sits down with the executive chef, Mike Bobb, of the Ballantyne Hotel. Listen as Mike takes us through how his passion for cooking developed, his journey through culinary school at Johnson and Wales, to becoming the executive chef at the Ballantyne Hotel.…
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The Selling Local Podcast Episode 12 - Mary Jane Bischoff, You Glow
18:06
18:06
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This week, we sat down with Mary Jane Bischoff, Owner of You Glow Spray Tan, the #1 rated spray tanning salon in Tampa. We spoke to Mary Jane about: Her journey going from spray painting airplanes to spray tanning What it takes as a business owner to be the #1 rated in your category The selling methods that make her more likely to respond and conne…
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The Selling Local Recap - Tyler's Top 5 Takeaways from 10 Episodes
19:53
19:53
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In this week's episode, we celebrate 10 episodes of The Selling Local Podcast! Tyler shares his top five takeaways from speaking with local business owners and those the serve them, including: The benefits of participating in your local Chamber of Commerce The importance of listening and being humble How to follow up with finesse Getting your timin…
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The Selling Local Podcast Episode 10 - Carly Cordovano, Opus Training
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21:05
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This week, we sat down with Carly Cordovano, Senior Partnership Director at Opus Training, a training platform designed for the restaurant frontline workforce. We spoke to Carly about: Understanding restaurant culture Connecting with local restaurant owners Positioning yourself as a true partner to earn respect from prospects Thanks for listening! …
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The Selling Local Podcast Episode 9 - Lash Hairston, Carolina Commercial
23:01
23:01
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This week, we sat down with Lash Hairston, Principal Broker at Carolina Commercial to learn: How he closed a deal in the small town of Winona, MS by getting to know the locals How to get your foot in the door with elected officials His top tips for cold calling! Thanks for listening! If you enjoyed this episode please like, subscribe, leave a posit…
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The Selling Local Podcast Episode 8 - Jordan Johnson, Naked Farmer
20:54
20:54
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This week, we sat down with Jordan Johnson, founder of farm-to-table restaurant Naked Farmer to learn: How he expanded from 1 to 4+ locations The difference between good and great customer service His advice for working with small business owners Thanks for listening! If you enjoyed this episode please like, subscribe, leave a positive review, and …
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The Selling Local Podcast Episode 7 - Audrey Perez, Owner of Mr. Empanada
20:30
20:30
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Welcome to Episode 7 of The Selling Local Podcast! This week's special guest is Audrey Perez, Owner of Mr. Empanada in Tampa, FL! Here are some highlights to look out for in this week's episode: How salespeople and vendors should approach local business owners Lessons learned from working with family If you enjoyed this episode, please like, subscr…
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The Selling Local Podcast Episode 6 - Jaime Eljach, Owner of Jeljach Laundromats
28:30
28:30
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Welcome to Episode 6 of The Selling Local Podcast! This week's special guest is Jaime Eljach, Owner of Jeljach Laundromats in Queens, NYC! Here are some highlights to look out for in this episode of The Selling Local Podcast: Jaime's Local Business Start The genuine approach that sold him instantly on his current soap vendor Jaime's Advice on "Bein…
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The Selling Local Podcast Episode 5 - Amro Fadel, Owner of Coffee Malem
19:12
19:12
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Welcome to Episode 5 of The Selling Local Podcast! This week's special guest is Amro Fadel, Director of Real Estate Strategy & Market Research at Burlington Stores, Inc. and also the Owner of Coffee Malem! Here are some highlights to look out for in this episode of The Selling Local Podcast: Amro's Local Business Start and Story What works in his f…
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The Selling Local Podcast Episode 4 - Andi Graham, CEO of Big Sea
22:31
22:31
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Welcome to Episode 4 of The Selling Local Podcast! This week's special guest is Andi Graham, CEO of Big Sea. Here are some highlights to look out for in this episode of The Selling Local Podcast: Andi’s pacman rule How to use free training through your local chamber of commerce to increase your book of business The importance of picking a niche ear…
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The Selling Local Podcast Episode 3 - Beau Andrews and Meagan Reitz
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49:06
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Welcome to Episode 3 of The Selling Local Podcast! Here are some highlights to look out for in this episode of The Selling Local Podcast: How Beau Uses Referrals to Get Local Business Clients Meagan’s SMB Story - From making ends meet to owning her own business Meagan’s Do’s and Don'ts of Selling to Local Businesses - Don’t Blast! Thanks for watchi…
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The Selling Local Podcast Episode 2 - Jodi Rapaport of My Big Finds
29:42
29:42
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In the second episode of The Selling Local Podcast, Tyler speaks with Jodi Rapaport. She is the owner of My Big Finds, a vintage local business store. Based out of Maryland, she knows how to run a successful and community-oriented local business. In this episode, they talk about her founding story, how businesses should approach selling products/se…
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The Selling Local Podcast Episode 1 - Skylar Jones of Kimco Realty
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In the first episode of The Selling Local Podcast, Tyler speaks with Skylar Jones. She is a leasing representative at Kimco Realty. Based out of the Baltimore area, she’s amassed a knowledge of wealth and an understanding of leasing retail spaces to local business owners. In this episode, they talk about one of her favorite local businesses she’s s…
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Paper Trails Season 2 Ep. 18: Magnolia Coffee Co’s Ben Alleman
49:23
49:23
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"I realized that I could change somebody's day because I'm the first person they're speaking to, most likely." Magnolia Coffee Co's Production Manager, Ben Alleman, got into the coffee scene because he wanted a change from the restaurant industry. He quickly fell in love with what he calls the 'counter-culture.' Magnolia's goal is to make the top 3…
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Paper Trails Season 2 Ep. 15: Stomp, Chomp & Roll Restaurant Group
44:33
44:33
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Stomp, Chomp & Roll Restaurant Group owner, Will Bigham, grew up in the restaurant industry. He describes himself as 'always learning,' which is probably why he's seen success operating a wide variety of restaurants ranging from a dessert business to fast-casual Asian cuisine, and now the popular Charlotte, NC brands Improper Pig, Flying Biscuit, a…
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Paper Trails Season 2 Ep. 17: Lindsay Anvik of Babe & Butcher
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Paper Trails Season 2: Manolo Betancur of Manolo‘s Latin Bakery
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Manolo Betancur has a plan -- to bring his Latin bakery concept to the poorest towns of NC in hopes to create jobs, growth, and spark life on desolate Main Streets that can use some love. It's this attitude that has helped his Charlotte, NC bakery, Manolo's Latin Bakery, find success. "Business is not about money, business is about people," says th…
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Paper Trails Season 2 Ep. 14: Vaulted Oak Brewery
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Head Brewer, Kiel Arrington, takes Nick on a mini-tour of the brewery and what goes into making your favorite beers. Owning a business was always in the back of Arrington’s mind and Vaulted Oak wasn’t his first attempt at starting a brewery business. In 2015, he pitched a brewery to investors and they didn’t bite. But Arrington wasn’t deterred and …
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Paper Trails Season 2: The Crunkleton & Cheats Cheesesteaks - Part 2
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Paper Trails Season 2 Episode 13 Pt. 1: The Crunkleton
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Paper Trails Season 2 Ep. 12: Kat Palm & Mollie Guffy of CT Commercial Paper
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We may be a paper company, but this crew is makin' that paper! We get a fascinating view inside the workings of CT Commercial Paper in Oakboro, NC with Kat Palm & Mollie Guffy. Not only do they make the best paper products (Single Roll Tissue, Jumbo Roll Tissue, Hard Wound Roll Towels, Kitchen Roll Towels, Folded Towels, Napkins, Toilet Seat Covers…
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Paper Trails Season 2 Ep. 11: Lewis Donald of Sweet Lew's BBQ
47:07
47:07
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After a wide and varied journey through all sides of the restaurant industry, bbq fan Lewis Donald launched his shop, Sweet Lew's, in the Belmont neighborhood of Charlotte, NC because he felt Charlotte needed a true barbecue shop and "I felt like that was my best avenue to be me, have fun and I could see myself doing it for the rest of my life." He…
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Paper Trails Season 2 Ep. 10: Chris Coleman of The Goodyear House
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Paper Trails Season 2 Ep. 9: Randall & Joanne of Cloister Honey
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Paper Trails Season 2 Ep 8: Javier Morales @qc_javi
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Paper Trails Season 2 Ep. 7: Rob Clement & Hannah Woociker of Meshugganah
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