We sit down with filmmakers, marketers, priests, CEOs, and everyone in between in our search for meaning. Grab your favorite libation and join us for an exploration of relationships, movies, creativity, business, and ultimately, the meaning of everything. It's got comedy, drama, and hopefully a little wisdom. Ryan Freng, John Shoemaker and the Backflip crew tackle all the issues they've faced in building a production company, a creative marketing studio, or whatever they're calling themselve ...
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092 - Fitness, Diets, and Filmmaking Secrets with Jordan Post
54:58
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Ever wondered how a top cinematographer stays on top of his game in the ever-changing landscape of filmmaking? Join us as we chat with Jordan, a seasoned director of photography and cinematography, about navigating the unpredictable nature of the industry. From the winter slowdown to the relentless hustle, we share firsthand experiences on keeping …
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091 - Cutting-Edge Marketing Campaigns with Chelsey Bowers
1:34:58
1:34:58
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Curious about the cutting-edge tactics driving success in marketing today? Join us as we sit down with Chelsey Bowers, a powerhouse in the marketing world. With a career spanning over two decades, Chelsey has tackled everything from owning a talent agency in Nashville to leading marketing efforts for prominent brands. We delve into her innovative a…
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090 - Steve Donovan – From Media Professional to Educator & Entrepreneur
1:22:02
1:22:02
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Have you ever wondered what it takes to transition from a stable nine-to-five job to the exciting world of entrepreneurship? Join us as we sit down with Steve Donovan, a seasoned media professional and current educator at Madison College, who shares his remarkable journey through various roles in media and education. Steve is an awesome friend who …
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We're bringing on Alexis Bakken, who started out as a production & editing intern and has recently found her self on our full-time team. What do bungee jumping, sky-diving, and shark tanks have to do with marketing? Join us with your favorite libation and maybe you'll find out. Topics in this Episode (00:02:25) What are we drinking? (00:04:19) Who …
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Grab your favorite libation and join us for some industry talk this Friday. We're hanging with Jill Genter of WKOW. Jill Genter is the Manager of Marketing and Creative Services at WKOW (ABC) in Madison, Wisconsin and is the Executive Producer of WKOW’s lifestyle show, Midday Madison. She has been at WKOW for 35 years! Topics in this Episode: (00:0…
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087 - Andy Wallman - Super Bowl Commercial Winners & Losers
1:33:24
1:33:24
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It's really why we tune in most years: to check out the commercials. It's a professional hazard. This year, we have Andy Wallman of KW2 joining us to discuss. Andy is president at KW2 and resident Super Bowl Commercial TV critic. Grab your favorite libation and join the fun. Topics in this Episode: (00:02:41) An interesting year for Super Bowl comm…
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086 - A Whodunnit Happy Hour with Brandon Gries
2:23:41
2:23:41
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In this Happy Hour podcast, John and Ryan are chatting with Brandon Gries about their recent collaboration, Bare Metal, a film that explores sustainability in the digital infrastructure industry. They also reveal the final act of Backflip's Whodunnit Murder Mystery! Topics in this episode: (00:04:17) What does Brandon do? (00:06:40) Why was Brandon…
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085 - Laura Gallagher - The Creative Company
1:28:53
1:28:53
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In this Happy Hour podcast, John, Ryan, and Max are chatting with Laura Gallagher about how the pandemic affected The Creative Company, her goals for the future, and hypothetical time traveling questions from Max!By Ryan Freng & Backflip
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084 - Kate Prehn - Wisconsin Foundation and Alumni Association
1:38:51
1:38:51
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In this Happy Hour podcast, John and Ryan are chatting with Kate Prehn about her involvement with the Fitchburg Teen Center, engaging with UW Alumni, and her thoughts on whether or not college may be the right path!By Ryan Freng & Backflip
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083 – Celebrating the 2022 Addy Awards
1:08:09
1:08:09
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In this Happy Hour podcast, John and Ryan are chatting with the Backflip team about some of the awards they won at the 2022 American Advertising Award show! Timestamps (4:51) Our first guest…. Scott Pfeil! (7:57) Miami Scott! (20:14) Emily and Hannah! (25:57) What does it mean to win awards? (41:04) The other guys. (47:02) […]The post 83 – Celebrat…
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082 – Fort Wilderness – Marketing & Ministry
1:34:38
1:34:38
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In this Happy Hour podcast, we’re chatting with Laura Borkenhagen and Andrew Carlson about web, marketing, and ministry! Timestamps (8:47) Who is Laura and what is her role at Fort Wilderness? (18:19) Who is Andrew and what is his role at Fort Wilderness? (21:57) Following the call while still using your talents. (26:48) What does […]The post 82 – …
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In this Happy Hour podcast, we’re chatting with Adam and Andrea Parikh about targeted advertising, their craziest ad placement, and TikTok. Timestamps (8:46) Who are Adam and Andrea Parikh? (12:33) Digital out of home marketing. (16:02) Should you advertise in every medium? (18:23) Adam’s face on a billboard? (22:32) What is the craziest place Adam…
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In this Happy Hour podcast, we’re chatting with Tyler Kortekaas about how he ended up in Madison studying film production and why he makes films. Timestamps (6:40) Who is Tyler Kortekaas? (7:32) Tyler’s first video project. (8:08) NLE’s. (19:39) What did Tyler find interesting about film. (22:28) Tyler’s favorite writers. (29:49) How did Tyler end …
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079 – Edmundo Reyes – Missionary & Entrepreneur
1:37:01
1:37:01
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In this Happy Hour podcast, we’re chatting with Edmundo Reyes about two of his projects, Revive Parishes and Real + True. Timestamps (11:13) Who is Edmundo Reyes? (28:10) Real + True. (54:35) Producing high quality Catholic content. (59:54) Preparing kids to make their own choice. (1:14:45) Two truths and a lie. Transcript Ryan Freng 4:11 […]The po…
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078 – Emily Shea – Partner, Executive Creative Director – Stephan & Brady
1:33:37
1:33:37
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In this Happy Hour podcast, we’re chatting with Emily Shea about TikTok marketing, virtual events, and time management techniques. Timestamps (11:12) Who is Emily Shea? (19:19) S&B’s 75th anniversary. (28:01) TikTok marketing. (37:36) What gets Emily up in the morning? (40:10) Staying focused. (58:12) Virtual events. (1:03:05) The limits of technol…
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077 – Staying Diligent with Director Daniel Kinney
1:06:51
1:06:51
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In this Happy Hour podcast, we’re chatting with Daniel Kinney about His business ‘The Diligent Company’, what it’s like to be a one man band and lessons that he has learned in the industry. Timestamps (4:28) Who is Daniel Kinney? (6:24) One man band? (7:35) What does a work week look like for Daniel? (22:17) […]The post 77 – Staying Diligent with D…
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076 – Let’s get Granular – We’re talking PPC on this week’s Happy Hour
1:48:38
1:48:38
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In this Happy Hour podcast, we’re chatting with Steve Kroll and Jordon Meyer about the mysterious world of PPC and what it’s like to be a digital agency. Timestamps (6:40) What is Jordan watching right now? (8:04) Who is Jordan Meyer? (9:20) What is Steve watching right now? (12:10) Who is Steve Kroll? (14:47) Who […]The post 76 – Let’s get Granula…
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In this Happy Hour podcast, John and Ryan are chatting about the pre-production that goes into Backflip’s annual Christmas video! Timestamps (4:24) Christmas video origins. (21:21) Backflip’s approach to their Christmas videos. (26:15) Where we’re going there is no box. (53:27) Crew with no budget. Transcript Ryan Freng 1:58 Hello and welcome back …
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074 – Documentary Filmmaking with Nathan Stevens and Matthew Roth
1:41:45
1:41:45
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In this Happy Hour podcast, we’re chatting with Nathan Stevens and Matthew Roth about documentary filmmaking and narrative shorts, with a focus on exploring the complexities of faith. Timestamps (8:15) Who are Nathan and Matthew and what is their story? (10:24) How did Matt start making films? (13:16) Nate’s origin story. (16:57) Enjoyable Christia…
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073 – Fr. Tait Schroeder – Rome, The Inquisition and COVID
1:47:40
1:47:40
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In this Happy Hour podcast, we’re chatting with Fr. Tait Schroeder about the Congregation for the Doctrine of the Faith, discipline within the Catholic Church and Covid in Rome. Timestamps (13:09) Who is Fr. Tait Schroeder? (19:19) What is the Congregation for the Doctrine of the Faith and what role does Fr. Tait fill? (35:12) […]The post 73 – Fr. …
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072 – Carolyn Averill, Hannah Hess, Emily Wenman – Web Talk
1:41:26
1:41:26
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In this Happy Hour podcast, we’re chatting with Carolyn Averill about a big website we just redesigned for her. Joining us will be Hannah Hess, designer, and Emily Wenman, developer, here at Backflip. Timestamps (5:21) St. Ambrose website redesign. (21:23) What was the most challenging part of the process for Hannah and Emily? (26:58) How […] The p…
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071 – Matthew Pearson – Diocese of Madison Seminarian
1:43:08
1:43:08
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In this Happy Hour podcast, we’re chatting with Matthew Pearson about his vocation, the Vatican during COVID, and Breaking Bad! Timestamps (9:27) Who is Matthew Pearson? (13:01) What led Matthew to study media? (22:00) Where stage of the seminary is Matthew in? (30:23) How does Matthew see his interest in media carried out in his […] The post 071 –…
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070 – Lynne Fraser – Content Producer & Visual Storyteller
1:42:53
1:42:53
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In this Happy Hour podcast, we’re chatting with Lynne Fraser about German beer hall party’s, film school, and the challenge of innovation. Timestamps (12:20) Who is Lynne Fraser? (24:24) Good Fortune. (27:58) Ski Team. (30:41) German beer hall party. (35:15) Agencies. (48:29) Film school? (1:03:06) What innovations is Lynne excited about? (1:23:18)…
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069 – Hostful – Our Favorite Production & Agency Software
1:01:31
1:01:31
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In this Happy Hour podcast, John and Ryan are chatting about software that they use to keep productions running smoothly. Timestamps (6:31) Studio Binder. (18:43) Frame.io (27:46) Dialpad. (40:02) Basecamp. (46:27) Notion. Transcript Ryan Freng 2:18 What’s up world? I’m Ryan Freng, co creative director here at backflip. And joining me as I say alwa…
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In this Happy Hour podcast, we’re chatting with Max Olmsted about life at Backflip, VFX, and The Top Hat Balloon Show. Timestamps (7:18) Who is Max Olmsted? (11:28) The interview. (17:38) Jordan Johnson. (26:37) Story time. (32:30) VFX. (39:15) Life at Backflip. (42:46) The Top Hat Balloon Show. (45:40) How does Max stress out? (54:50) […] The post…
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067 – Benny Rose – Musician, The Neon Arcadia
1:02:28
1:02:28
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In this Happy Hour podcast, we’re chatting with Benny Rose about being a father, music, and pop culture. Watch the chat here: https://www.youtube.com/watch?v=8lGmJb-D-DI Timestamps (6:40) Who is Benny Rose? (15:35) Pop culture. (17:12) The Toys That Made Us. (21:36) Conventions. (26:06) Being a father. (30:28) Not the drummer. (44:02) How do you pr…
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In this Happy Hour podcast, we’re chatting with good-friend and co-conspirator Rob Pero about traveling for work, life at home, and fitness. Watch the chat here: https://www.youtube.com/watch?v=kb1ORykXhdM Timestamps (5:51) Who is Rob Pero? (7:13) What is a regular day look like for Rob? (10:00) How does Ryan handle all the work travel? (25:42) Int…
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065 – Apache Danforth – Public Relations & Project Manager at Perodigm Media
1:35:18
1:35:18
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In this Happy Hour podcast, we’re chatting with Apache Danforth about public relations and project management. Watch the chat here: https://www.youtube.com/watch?v=a2ilT9zh_ko Timestamps (6:05) Who is Apache Danforth? (10:52) Sovereign nations. (13:34) Growing up on a reservation. (16:26) Apache’s traditional name. (20:10) Family trees. (29:53) Pow…
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064 – Cord Young & Dave Hibler – Hooga Health & Forever Lazy
1:43:53
1:43:53
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In this Happy Hour podcast, we’re chatting with Cord Young & Dave Hibler about red light therapy, adult onesies, and business during a pandemic. Timestamps (10:30) What do Dave and Cord do? (15:09) Which onesie is Dave and Cord’s favorite? (19:47) How did Forever Lazy begin? (21:58) How did someone source manufacturing in 2009? (24:41) […] The post…
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063 – Entrepreneurship with Brent & Peggy Hoffman
1:44:37
1:44:37
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In this Happy Hour podcast, we’re chatting with Brent & Peggy Hoffman about entrepreneurship. Timestamps (8:16) Who and where is Peggy Hoffman? (11:55) Has Peggy always led an active lifestyle? (29:11) What do Brent and Peggy do? (49:45) Seal team 6. (55:26) Working with different sleep schedules. (1:06:28) Tattoos. (1:18:24) Double standards? (1:2…
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062 – Fr. Scott Jablonski & Marc Laudonio – Conversion, Vocation & Basketball
1:38:27
1:38:27
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In this Happy Hour podcast, we’re chatting with Fr. Scott Jablonski and Marc Laudonio about conversion, vocation, and basketball. Timestamps (7:05) Who is Fr. Scott Jablonski? (9:28) Who is Marc Laudonio? (14:22) Working with your best friend. (22:46) How do friends have both a good personnel and professional relationship? (38:43) The definitive pr…
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061 – Priesthood, Travel and Virtual Events with Fr. John Putzer and Carolyn Averill
2:05:42
2:05:42
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In this Happy Hour podcast, we’re chatting with Fr. John Putzer and Carolyn Averill about the priesthood, and virtual events. Watch the chat here: https://www.youtube.com/watch?v=uOOrRdvPtSg Timestamps (11:22) Who is Fr. John Putzer? (16:52) Fr. John’s day to day. (19:21) Axis & Allies. (23:45) What are the different roles a priest can fill within …
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060 – Restaurant Director of Operations with Eli Fhima
1:19:57
1:19:57
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In this Happy Hour podcast, we’re chatting with Eli Fhima about his role as Director of Operations at Fhima’s in Minneapolis. Watch the chat here: https://www.youtube.com/watch?v=5UDg_9TeGrs Timestamps (3:46) Who is Eli Fhima? (5:22) The setting. (15:26) Can the maître d’ hang? (22:45) How do John and Ryan process the heavy stories they tell? (34:4…
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059 – Social Media for the WI Historical Society with Sarah Noonan
1:29:54
1:29:54
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In this Happy Hour podcast, we’re chatting with Sarah Noonan about her role as Social Media Director for the Wisconsin Historical Society. Watch the chat here: https://www.youtube.com/watch?v=pTkg9mC7fMI Timestamps (5:23) Who is Sarah Noonan? (10:49) A finger in every pie. (12:32) Moving to social. (22:18) What does the Wisconsin Historical Society…
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058 – Video Game Music with Megan McDuffee
1:53:57
1:53:57
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In this Happy Hour podcast, we’re chatting with Megan McDuffee about her work in music for video games. Watch the chat here: https://www.youtube.com/watch?v=CZydT7lIOpg Timestamps (2:31) Shootin’ the breeze. (20:31) How did Megan get into music? (22:31) River City Girls. (27:04) Writing music for video games. (31:01) Who are Megan’s musical influen…
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057 – Emmy Award-Winning Directing with Michael Graf
1:40:07
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In this Happy Hour podcast, we’re chatting with Michael Graf about his Emmy Award-Winning directing. Watch the chat here: https://www.youtube.com/watch?v=Cfm7F_WQVqQ Timestamps (15:43) Catching up with Michael. (20:36) What does Michael do with scripts once they are finished? (34:15) What is the challenging part of Michael’s job? (41:59) Out of the…
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056 – Marketing and Ministry with Shane Reinbold
1:35:00
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In this Happy Hour podcast, we’re chatting with Shane Reinbold about marketing and ministry. Watch the chat here: https://www.youtube.com/watch?v=LuMO2hkHeQE Timestamps (6:19) Who is Shane Reinbold? (11:28) How did Shane get into ministry? (15:41) Skillsets. (18:54) Shane’s faith story. (24:58) Marketing. (1:09:06) Making beautiful work. (1:13:07) …
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055 – Producing a Virtual Musical with Angela Hineline
1:28:08
1:28:08
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In this Happy Hour podcast, we’re chatting with Angela Hineline about producing the musical Singin’ in the Rain virtually. Watch the chat here: https://www.youtube.com/watch?v=59QSAJe_yD8 Timestamps (4:51) Who is Angela Hineline? (7:24) Quality not quantity. (10:48) Delayed because of Covid. (15:54) The film elements of Singin’ In The Rain. (22:28)…
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054 – Editing and Up-Cycling Art with Ryan Orr
1:36:20
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In this Happy Hour podcast, we’re chatting with Ryan Orr about editing and up-cycled art. Watch the chat here: https://www.youtube.com/watch?v=1ZOpkaXgOyE Timestamps (3:27) Who is Ryan Orr? (7:11) Upcycling. (11:22) What is it like creating commissioned art? (18:45) How long do Ryan’s projects take? (30:04) Ideation. (36:45) Is Ryan organized? (40:…
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053 – Production and Filmmaking with Ryan Dembroski
1:33:29
1:33:29
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In this Happy Hour podcast, we’re chatting with Ryan Dembroski about his roles as producer, pilot, filmmaker, and YouTuber. Watch the chat here: https://www.youtube.com/watch?v=pdfA5hY263s Timestamps (3:07) Who is Ryan Dembroski (7:31) Staying local vs moving to LA. (14:19) Ryan and the pandemic. (23:51) UWM. (27:52) Working with what you have. (36…
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052 – Account Management and Producing with Julia Smith
1:20:54
1:20:54
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In this Happy Hour podcast, we’re chatting account management and producing with Julia Smith. Watch the chat here: https://www.youtube.com/watch?v=dm13smXKvdM Timestamps (6:15) Who is Julia Smith? (15:12) Directing. (18:17) Backflip layoff (23:08) Be Grounded: Mental Health & Yoga Therapy (1:00:29) Podcasting (1:04:47) Two truths and a lie. The pos…
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051 – Music and Composing with Joshua Stromer
1:41:13
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In this Happy Hour podcast, we’re chatting music and composing with Joshua Stromer. Watch the chat here: https://www.youtube.com/watch?v=mbzvVs8wSa8 Timestamps (2:36) Who is Joshua Stromer? (3:27) How do you teach music during a pandemic? (11:12) Josh’s kids. (16:22) How did John and Ryan meet Josh? (18:44) The first project. (21:52) EV Land – Elec…
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050 – Communications for the Diocese of Madison with Brent King
1:42:01
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In this Happy Hour podcast, we’re chatting with Brent King, Communications Director for the Diocese of Madison. Watch the chat here: https://www.youtube.com/watch?v=ec2axxmkT18 Timestamps (5:00) Brent’s origin story. (24:24) Creating high quality content. (28:41) Priests for Our Future Campaign. (41:42) What are the challenges of being a communicat…
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049 – Backflip to the Future Behind the Scenes
1:50:24
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In this Happy Hour podcast, we’re chatting about our Christmas video, Backflip to the Future with our editors, Jeff and Andrew Watch the chat here: https://www.youtube.com/watch?v=6ShNzHg0Sxc Timestamps (9:39) How does Backflip come up with it’s Christmas videos? (15:45) Fleshing out the script. (19:27) How was Andrew’s experience working on this C…
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048 – Writing and Directing with Michael Graf
1:34:42
1:34:42
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In this Happy Hour podcast, we’re chatting with Michael Graf about his Emmy award-winning writing and directing. Watch the chat here: https://www.youtube.com/watch?v=J2fC7MBmFOg Timestamps (3:11) Who is Michael Graf? (15:59) The Last Indian War. (20:36) What does optioning a script mean? (22:10) What is the ideal optioning scenario? (27:02) How has…
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047 – Building Your Best Business with Sarah Kochan
1:01:31
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In this Happy Hour podcast, we’re chatting with Sarah Kochan about entrepreneurship. Watch the chat here: https://www.youtube.com/watch?v=tSAizVLYPz8 Timestamps (3:32) Who is Sarah Kochan? (4:51) Sarah’s origin story. (10:31) How has the switch to online learning worked for Sarah? (12:43) Sarah’s second business. (15:09) Does Sarah help people with…
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046 – From Gala to Livestream with Carolyn
1:44:36
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In this Happy Hour podcast, we’re chatting with Carolyn Averill about turning an in-person gala to a livestreamed event. Watch the chat here: https://www.youtube.com/watch?v=ySLEyOshls0 Timestamps (4:30) Who is Carolyn? (7:45) The first ever virtual St. Ambrose Gala. (9:15) The inspiration for the event. (13:01) What are the pros and cons of a virt…
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045 – Hunting, Shopping, and Thankfulness
1:12:11
1:12:11
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In this Happy Hour podcast, Ryan and John chat about hunting, shopping and thankfulness. Watch the chat here: https://www.youtube.com/watch?v=v9aWasVP3-M Timestamps (3:42) Opening weekend hunt! (50:34) Thankfulness. (59:22) What are John and Ryan thankful for? The post 045 – Hunting, Shopping, and Thankfulness first appeared on Backflip.…
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044 – Advertising with Ashley Taylor
1:51:41
1:51:41
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1:51:41
In this Happy Hour podcast, we’re chatting with Ashley Taylor about her advertising experience. Watch the chat here: https://www.youtube.com/watch?v=4hdw3mMLgt0 Timestamps (5:18) Who is Ashley Taylor? (8:03) Ashley’s transition to AAF president. (11:12) What has it been like for Ashley to be the AAF president during a pandemic? (15:36) What does an…
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In this Happy Hour podcast, we’re chatting with Joe Fulton about his editing experience. Watch the chat here: https://www.youtube.com/watch?v=p3RCoiMQ9c0 Timestamps (4:12) Who is Joe Fulton? (22:42) From high school video projects to Emmy nominated. (25:01) How was the move from the Midwest to LA? (29:33) NLE software. (51:24) Remote directing/cons…
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