Hosted by Le'Keisha Mazur, the Overlooked Business Basics podcast explores the most overlooked aspects to starting a business. Are you looking to start your own business or side business? Then you've found the right podcast because you will learn about the most overlooked business, marketing and legal basics that every business owner should know. Listening to this podcast will give you the insights you need to be successful. Learn more at https://missionmatters.com/author/lekeisha-mazur/
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Business Basics will help the new entrepreneur stay up to date with today's economy & marketing trends. This podcast will help the new entrepreneur & aspiring business owners develop a comprehensive marketing strategy, brand identity, and gain insight into key elements in business plan development.
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Welcome to Business Basics where fundamental LIFE skills are at the heart of every episode. When you are in business, you want to make sure what you present is a visual representation of your business, its brand, and your standards. The show airs Wednesdays at 12 Noon and can be heard on multiple platforms to include Google, Spotify, and Apple Podcasts. #business #businessbasics #entrepreneurship #entrepreneurs #brandawareness #brandmanagement #internationalbusiness #businessinblack Support ...
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Business success is dependent on a solid financial foundation & success looks different to everyone & there is a lack of equity of access to resources and information for small business owners and independent contractors & there is a societal narrative making us believe “balance” is our ultimate goal & … There are so many “&”s that impact being your own boss. Let’s have some frank discussions on the basics of business with a holistic focus on everything that helps business owners define and ...
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SMALL BUSINESS FINANCE– Business Tax, Financial Basics, Money Mindset, Tax Deductions
Tiffany Phillips - CPA, Small Business Money Mentor, Financial Expert
Are you unsure of what to do with your business finances? Are you scared you might do something that causes the IRS to come after you? Do you lack confidence in knowing if what you’re doing is correct? Are you desperate for answers for all of your financial questions? In this podcast, you will find financial knowledge and systems to set you free from the mass confusion of small business finances. My mission is to help equip you to have a financially successful small business through financia ...
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133 \\ Lease or Buy? The Ultimate Guide to Deciding on Business Equipment & Vehicles
12:13
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Deciding whether to lease or buy equipment or a vehicle for your business can be tricky, but it's a choice that can greatly impact your cash flow and taxes. In this episode, we break down the pros and cons of both leasing and buying, helping you make the best decision for your business. You'll learn about the tax benefits, upfront costs, and long-t…
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132 \\ Leverage Depreciation Like a Pro: Asset Acquisition and Tax Benefits Explained
16:18
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In this episode, we're diving deep into the world of depreciation and how it can help you save big on your taxes as a business owner. We’ll break down what depreciation is, the different types you should know about, and the smartest ways to use it to your advantage. Whether you're buying new equipment, considering Section 179, or exploring bonus de…
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131 \\ Is Your Business Overpaying in Taxes? How to Save Thousands Annually
19:01
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In this episode, I reveal a shocking statistic: Over 23 million small businesses are overpaying on their taxes simply because they're not structured properly. If you're a business owner, there's a good chance you're one of them! I break down the common mistakes that lead to these costly overpayments and show you how to fix them. From choosing the r…
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130 \\ Maximize Your Profit: 5 Essential Strategies for Analyzing Business Financials
20:04
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20:04
In this episode, we dive into the key components of analyzing your business profits to help you make more money and grow your success. We'll walk you through five important areas every business owner should focus on: understanding your revenue streams, breaking down costs, analyzing profit margins, calculating your break-even point, and evaluating …
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129 \\ 7 Smart Strategies to Slash Capital Gains Taxes
18:57
18:57
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In this episode, we dive into what to do when you’re faced with a big financial event, like selling a business or real estate, and want to reduce your taxes. These are unique situations that don’t happen often, so it’s easy to get overwhelmed. But don’t worry—I’ve got you covered! I’ll share 7 smart strategies to help you keep more of your money an…
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128 \\ Is Your CPA Costing You Thousands? 3 Signs You're Overpaying on Taxes
14:08
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In this episode, we dive into a crucial topic for business owners: how to know if your CPA is really helping you save on taxes. I’ll share three key signs that could indicate you're overpaying the IRS and not getting the most out of your tax strategy. We'll discuss how to spot if your CPA isn’t open to new ideas, why it’s a red flag if you only tal…
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127 \\ Mastering Cash Flow: The Ultimate Guide to Managing Your Small Business
16:12
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In this episode, we're diving deep into the world of cash flow management for small business owners. Cash is king, and it’s the lifeblood of your business. We'll explore why understanding your cash flow is crucial for growth and peace of mind. Whether you’re in the green or struggling with cash flow, this episode will help you gain control and slee…
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126 \\ Leveraging Business Credit for Growth: Strategies Every Entrepreneur Needs
20:17
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Struggling with cash flow can be one of the hardest parts of running a business. In this episode, we dive into the stress of managing money and the smart ways to handle it. Learn why having business credit can be a game-changer and how to use it wisely. I share my own story of starting a business, getting into debt, and climbing out of it. We’ll ta…
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125 \\ Mastering Business Finances: Why Proper Bookkeeping is Your Key to Growth
20:11
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Welcome to today’s episode! We’re diving into a super important topic for business owners: bookkeeping. If keeping track of your finances feels like a chore, don’t worry—we’ve got you covered. We’ll share five reasons why good bookkeeping is essential and break down the basics to keep your business on track. From separating business and personal fi…
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Do you have a cell phone? How much time do you spend on the apps you downloaded? How much money does your app make you? Join your hostess Le'Keisha Mazur as she talks about: P.U.S.H. Notifications DIscover why apps are so powerful as a lead generator. Find out how even if you don't have an app for you company, why you might want one. What is it abo…
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124 \\ Navigating Business Transitions: Lessons in Resilience and Hope
16:38
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In this episode, I share a big shift in my mindset that I've been working on for over a year and a half. It's been a tough journey, but I finally see the results of my hard work. I'll talk about how these changes have made my business and life better, even when things got really hard. You'll hear about a recent experience that tested my patience an…
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123 \\ Accounting Apocalypse: The Hidden Changes Threatening Your Business!
27:42
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In this episode, we uncover big changes in the accounting world that could affect your business. Discover why many CPAs are retiring and how the shortage of new accountants is causing problems. We talk about the rise of AI in accounting and how it might change your relationship with your CPA. Learn about the challenges of hiring skilled accountants…
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122 \\ 3 Toxic Traits of CPAs: Is Your Accountant Sabotaging Your Business?
24:25
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In this episode, we dive into a critical decision for any business owner: choosing the right person to handle your finances. From accountants to CFOs, the person you pick can make or break your business. We'll reveal three toxic traits you must watch out for in CPAs, so you don't get stuck with someone who's bad for your business. You'll learn why …
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121 \\ Debt Payoff Secrets: The Truth About Paying Off Loans
14:36
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In this episode, we're diving into the best ways for small business owners to pay off debt. We'll talk about which debts to tackle first, whether to use cash or get a new loan, and how to avoid common mistakes. We'll cover important tips like knowing your interest rates, loan balances, and minimum payments. Should you pay off small balances first o…
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Are you a business card collector for the wrong reasons? Has someone reached out to you years later after meeting you because of your business card? Sizzle Q3: Join your hostess Le'Keisha Mazur as she talks about: Past Due Networking Follow UP Discover how to connect with others past due. Learn the cadence of the follow up and why it makes sense wh…
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120 \\ How Your Mindset About Taxes is Crippling Your Business Potential
16:00
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Welcome to this episode where we dive deep into how your mindset about money and taxes could be holding your business back. We explore a common but subtle issue that many business owners face: the fear of higher taxes as income grows. You'll hear a real-life example of how this mindset can limit your success. Learn why paying more taxes isn't a bad…
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119 \\ How One Doctor Saved $117,000 in Taxes with One Simple Trick
11:22
11:22
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In this episode, I share an incredible case study of a client we helped save $117,000 in taxes for 2024! We found an error on his tax return that was costing him big time. By optimizing his deductions and correcting past mistakes, we turned things around. This client, a doctor with multiple businesses, had been overpaying taxes for years because no…
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118 \\ Hidden Tax Savings: How I Saved a Client $12,500 with a Simple Fix
12:20
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In this episode, we dive into a real-life story of how I helped a frustrated doctor save $12,500 on taxes. Tired of last-minute advice and high costs from his old CPA, this doctor came to me for help. We discovered that his partnership was set up all wrong, costing him lots in taxes. By making smart changes, like transitioning his partnership to an…
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117 \\ Unlocking Growth: Advanced Financial Insights Every Business Owner Needs
15:49
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Are your business finances holding you back? In this episode, we explore why basic bookkeeping and accounting aren't enough when you're ready to grow. Learn the importance of understanding your profit and loss, balance sheets, and cash flow reports. We'll discuss creating and revising budgets, tracking key performance indicators, and comparing your…
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What are business cards? Do you have business cards for yourself or business? What do you look for when you accept a business card? Join your hostess Le'Keisha Mazur as she talks about: Business card Basics This a fun case study of all things business cards that she has encounterd over the years of collecting business cards and events and trainings…
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116 \\ From Tears to Triumph: How Personal Growth Can Transform Your Business
18:13
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Being a business owner is tough and requires a lot of strength. In this episode, we dive deep into the challenges and rewards of entrepreneurship. I share my personal journey, including the struggles I faced and how I overcame them. You'll learn about the importance of having cheerleaders in your life and the incredible impact of personal growth on…
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115 \\ Are You Throwing Away Money on Taxes? Here's How to Stop!
14:38
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In this episode, we break down how saving money on taxes doesn't have to be super hard. I'll share simple tips and tricks to help you keep more of your hard-earned cash. I'll tell a personal story about how I helped my dad save over $45,000 on his taxes. You'll learn about the importance of choosing the right business structure, optimizing your wag…
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114 \\ Avoid Tax Season Stress: Organize Your Business Finances for 2024
14:50
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In this episode, we dive into how to get your business ready for tax season. Even though it's still 2024, it's never too early to start preparing. We cover seven key steps to make next year's taxes a breeze. Learn how to keep your financial records organized, track income and expenses, understand tax deductions, and estimate quarterly taxes. We als…
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113 \\ Boost Your Business: The Importance of Regular Financial Check-Ins
14:45
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In this episode, we dive into why it's so important to regularly check in on your business finances. Many small business owners get caught up in the daily grind and forget to look at their numbers. We explain how regular financial reviews can help you spot trends, manage cash flow, and even catch mistakes or fraud. You'll learn why staying on top o…
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What does packaging have to do with branding? How does the look of a package envoke excitement? What is Good, Better, Best for service packaging? Join your hostess Le'Keisha Mazur as she talks about: A package deal. Discover the three types of packaging needed to make your business branding quality and appealing to the masses. Learn the aspects of …
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112 \\ Is Your Business Legitimate? Understanding Legitimacy and Tax Deductions
17:18
17:18
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In this episode, we tackle a common question: Is your business legitimate? I answer a listener's question about business legitimacy and tax deductions, breaking down how to know if your business qualifies as legitimate. We discuss active vs. passive income, the importance of keeping good records, and how to prove you’re running a real business. Whe…
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111 \\ Turning Capital Losses into Gains: Creative Strategies for Financial Recovery
13:09
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In this episode, we dive into the story of a client who faced a huge financial loss after his business failed. With over a million dollars lost, he felt defeated. But there's hope! We'll explore practical steps to recover from big losses, like investing in real estate and taking advantage of tax strategies. You'll learn how to turn a bad situation …
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110 \\ Paying Yourself: Mastering W2 Salaries and Equity Distributions for Business Owners
19:41
19:41
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In this episode, we dive into a big question many business owners have: How much should you pay yourself? We'll break down the rules from the IRS on wages and equity distributions for S corporations. You'll learn what "reasonable compensation" means and how to figure out the right amount for your salary. Plus, we'll discuss how to take extra cash o…
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109 \\ The IRS Wants Their Money: Navigating Missed Estimated Tax Payments
11:08
11:08
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In this episode, we dive into what happens if you miss an estimated tax payment. We explain if there are penalties, interest, or other consequences. We also share tips on how to get back on track if you miss a payment or didn’t know you needed to pay estimated taxes. We’ll help you understand why the IRS wants their money and how to avoid extra fee…
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What is a summit? Why should you want to be a part of a summit? How much earning potential does a summit have when marketing? Join your hostess Le'Keisha Mazur as she talks about: Summit Marketing Part 2 Get the second half to incite Summit Marketing as a speaker and what it means to be apart of one to grow your email list. Tips, tricks, and warnin…
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108 \\ Maximize Your Refund: How to Catch CPA Errors Costing You Thousands
15:20
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In this episode, we uncover the tax secrets that could save you thousands of dollars! Your CPA might be missing crucial deductions that can reduce your tax bill. We dive into real-life case studies to show you what to look for on your own tax return. Learn how one client saved $37,000 by making smart adjustments and another avoided losing $111,000 …
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107 \\ Reduce Your Tax Liability: Legitimate Ways to Pay Your Kids
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In this episode, we dive into a smart way to save on taxes by paying your kids for legitimate work in your business. Learn the right and wrong ways to do this, from tracking their hours to giving them age-appropriate tasks. We’ll cover everything from simple chores like taking out the trash to more skilled work like video editing. Discover how to m…
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106 \\ Maximize Your Tax Savings: When and How to Start Tax Planning
14:05
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In this episode, we dive into the world of tax planning and help you figure out if it's the right time for you to start. We'll explain the difference between tax preparation and tax reduction, and why they matter. Learn the key signs that show you're ready to start saving on taxes and discover some simple strategies to keep more of your hard-earned…
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105 \\ How to Optimize Your QBI Deduction: A Guide for High-Income Professionals
12:30
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In this episode, we dive deep into the Qualified Business Income (QBI) deduction, a special tax break for business owners. Introduced in 2018, QBI lets you cut your income by 20% on your taxes if you meet certain rules. We'll break down these rules, explore who qualifies, and share some smart tips for high earners to make the most of this deduction…
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What is a summit? Can it help you reach the top? What does it take to have one? Join your hostess Le'Keisha Mazur as she talks about: Summit Marketing PT.1 Have you ever wondered what a summit is and why you could host one. What are the benefits of this type of marketing in terms of growing an email list? DIscover how simple it really could be and …
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104 \\ S Corp or Personal? Mastering 1099 Income for Business Owners
10:23
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In this episode, we dive into a common issue many professionals face: managing 1099 income when you have an S corporation. If you're getting paid personally instead of through your business, it can lead to big headaches with the IRS. We'll cover the best practices to ensure your earnings are properly accounted for and discuss strategies to avoid au…
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103 \\ Grow Your Net Worth with These 7 Tax-Slashing Investments
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In this episode, we dive into seven powerful ways to lower your taxes through smart investments that the IRS actually likes! If you're a business owner, you'll discover some amazing tools to not only reduce what you owe in taxes but also to boost your overall wealth. Some of these methods might be new to you, and they are pretty exciting! We'll exp…
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102 \\ Is Your CPA Risking Jail? Ensuring Your Tax Strategies Are Safe and Legal
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In this episode, we dive into the crucial difference between legally reducing your taxes and the risky world of tax evasion. Ever wonder if the ways you’re saving on taxes are actually okay? We’ll clear up the confusion with expert insights on what's safe and legal. We’ll talk about common mistakes people make, how to avoid them, and the right ques…
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101 \\ Securing Your Inheritance: Tax Strategies and Estate Planning Simplified
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Welcome to a brand-new episode where we dive into what happens when you inherit something like a house, land, or investments. It’s a topic that many find confusing, especially when it comes to taxes. But don't worry, it's not as daunting as it seems! We’ll discuss simple ways to handle inherited assets without getting stressed about taxes. You'll l…
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100 \\ Unlock Time: How to Scale Your Business by Doing Less
24:44
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In this episode, join us as we dive into the powerful world of delegation and time management for busy business owners. Learn how to free up your schedule and grow your business by handing off tasks to others. Discover practical tips on what to delegate and how to effectively use your team to take some weight off your shoulders. Whether it's hiring…
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What is a groupie? How much marketing can they do? What value do they seek from you? Join your hostess Le'Keisha Mazur as she talks about: Business Groupies-A case study Discover how you can get your own raving fans. Learn the discounts that they offer that you never thought about. In looking at an online business owners review method tools box, gr…
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99 \\ From Intent to Acquisition: Mastering the Art of Buying a Business
13:53
13:53
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In this episode, we dive into the exciting world of buying a business! Join us as we explore a real-life story of a client who is currently in the process of acquiring a business. We'll share insights on making sure it's a good purchase, discuss some challenges they've faced, and offer tips on avoiding common pitfalls. Whether you're thinking about…
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98 \\ Strategic Real Estate: Leveraging Professional Status for Tax Benefits
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Today’s podcast is a treasure trove of tips for all you high-earners looking at real estate to save on taxes. We dive deep into a common hiccup that could trip you up if you’re not clued in. It’s all about understanding the fine print and making sure real estate losses actually work for you. And guess what? If you’re juggling a busy W2 job, there’s…
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97 \\ Avoiding W-9 Pitfalls That Could Cost You BIG as a Business Owner
19:28
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Discover the ins and outs of W-9 forms in this eye-opening episode! Join us as we unravel the complexities of W-9s, shedding light on their importance for both business owners and contractors. Learn why obtaining W-9s upfront is crucial, and gain clarity on filling out these forms correctly to avoid IRS penalties. From tax classifications to backup…
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96 \\ Certainty vs. Growth: Confronting the Uncomfortable Truth About Business Success
13:56
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In this episode, discover the hidden obstacle hindering your business growth: the fear of the unknown. Join Tiffany as she candidly shares her personal journey of recognizing and overcoming this common entrepreneurial challenge. Delve into the paralysis of perfectionism and how it stifles progress, uncovering the importance of embracing uncertainty…
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What do you do to capitalize on marketing as a franchisee? What is the big deal of the franchisor system? How do you adapt to online and in-app only purchases for your business? Join your hostess Le'Keisha Mazur as she talks about: Corporate Marketing We will take a look at aspects of corporate marketing from the perspective of being a franchisee, …
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95 \\ Ditch the Savings Obsession: The Controversial Business Advice You Need ASAP!
17:05
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In this eye-opening episode, discover why traditional savings goals might actually be hindering your business growth. Host Tiffany challenges conventional wisdom, urging entrepreneurs to shift focus away from penny-pinching and toward revenue growth, cash flow management, and increasing net worth. Drawing from personal experience and practical insi…
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94 \\ Revealed: The Sneaky Tax Trick Costing Business Owners Big Bucks
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Discover the hidden truth about IRS penalties in this eye-opening episode of our finance podcast. If you're a business owner, you might be unknowingly overpaying taxes due to penalties for underpayment throughout the year. Learn how to identify, avoid, and minimize these penalties, potentially saving yourself thousands. We delve into the little-kno…
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93 \\ Tax Deadlines: How Overpaying Taxes Is Costing You Big Time
16:03
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Get ready to tackle tax season like a pro! In this episode, we dive into the nitty-gritty of business taxes, answering burning questions like how much to set aside and when to pay in. We reveal the shocking truth about penalties for underpayment and provide expert strategies to ensure you're not overpaying the IRS. Learn how to navigate tax deadlin…
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92 \\ Breaking the Code: S Corp Tax Secrets Every Business Owner Must Know!
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Unravel the mysteries of S Corporation finances in this eye-opening episode! Join us as we dive deep into the world of S Corp taxation and equity distributions. Learn how to navigate the complexities of getting money out of your business while maximizing tax advantages. Discover the importance of paying yourself a reasonable compensation and the in…
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