Podcast by Business Therapy
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We know how challenging growing a therapy practice can be, and don’t think it should require an accounting degree just to run your business. If you own a solo or a group practice, we’re here to help you build a business that creates more time, makes more money and serves more people.
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Handcrafted Therapy Podcast: Business Conversations for Massage Therapists
Julie Alexander, Massage Therapist
The Handcrafted Therapy Podcast: Business Conversations for Massage Therapists will focus on massage therapy, marketing your service-based business, and self-care. Episodes will include information about the upcoming events, training, and products featured in the retail and center for self-care located in Plano, Texas. It will feature interviews with leaders in the industry of massage therapy and self-care with helpful tips that you can implement immediately!
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Dave Kittle, DPT of www.CashBasedPhysicalTherapy.org discuss Physical Therapy and Technology in this podcast. Full VIDEO versions of each episode can be found at https://www.youtube.com/PTTechTalk Dave Kittle also owns www.ConciergePainRelief.com (Home Physical Therapy) serving New York City, Long Island, NJ, and CT.
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Performance Therapy is a podcast that explores the world of personal and professional development, with a focus on unlocking your full potential. Each episode features interviews with experts, entrepreneurs, and thought leaders who share their insights and experiences on topics such as business strategy, fitness, and self-improvement. Hosted by experienced performance coach Michael, the show delves into the habits, routines, and mindsets that drive success and happiness. Join us on Performan ...
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Cloud Therapy with AeroComInc.com | Elevate your IT career! | Weekly discussions on how to navigate business cloud technology.
Mike Smith
Enlightening information on the latest business cloud technology that will elevate your career in IT. Every week, we bring in experienced engineers and experts from various business cloud service providers to discuss tactical tips that IT professionals can use to improve their company's profit... through the cloud. From VoIP to IaaS to WAN, this show will give you the information that you never have time to learn... and that your boss wants to hear.
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Ready to transform your therapy practice into a thriving, efficient, and profitable business? This episode promises to arm you with essential strategies to streamline your operations and boost your bottom line. Ross Herosian from Tricycle Creative joins me as we explore ways to get rid of wasteful spending, generate more revenue and improve your ma…
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Ep. 34: Embracing Technology: Transforming Massage Education with Greg May
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In this episode of the Handcrafted Therapy Podcast, host Julie Alexander interviews Greg May, a seasoned massage therapist and director of the massage therapy program at Parker University. Greg shares his personal story of overcoming a severe case of ulcerative colitis through massage therapy, which ultimately inspired his career change and lifelon…
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Building a Personal Brand to Grow Your Therapy Practice with Lisa Apolinski
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Can building a strong personal brand really transform your therapy practice? Join us as we explore this compelling question with Lisa Apolinski, author of "The Greatest Personal Brand Story Ever Told." Lisa uses her marketing expertise to reveal how essential personal branding is for therapists striving to build genuine trust and connections with t…
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Beating the Summer Slump in Your Practice
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Is your therapy practice ready to tackle the summer slump head-on? In this episode we uncover five vital strategies that will help your practice not only survive but thrive during the challenging summer months. We'll dive into methods to keep clients committed to their sessions despite the temptations of summer distractions, emphasizing the critica…
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What if you could fill your therapy practice with clients who not only align with your values but also contribute to your professional satisfaction and profitability? In this episode we introduce the concept of immutable laws—core values that act as a filter to ensure only the best-fit clients make it to your consultation calls. I'll walk you throu…
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Unlocking Media Opportunities for Therapists with Dr. Richard Kaye
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What if getting featured on TV, radio, or newspapers could transform your therapy practice? In this episode, Dr. Richard Kaye shares his incredible insights on how therapists can effectively self-promote and build a highly visible practice. We dive deep into the significance of creating top-of-mind awareness and the crucial importance of asking for…
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Ep. 33: Birth Support and Postpartum Wellness for Moms with Megan Prichard
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In this episode, Megan Prichard provides deep insights into the profound honor she feels in assisting women through childbirth and the critical support needed during the postpartum period. She shares valuable advice for massage therapists on assessing conditions like diastasis recti, and offering relief for breastfeeding-related strain. Megan also …
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Navigating the financial maze of therapy practice ownership can feel like a daunting quest. That's why we're equipping you with a map and compass in the form of the Profit First system, designed to cut through the fog of cash flow confusion. On this episode, I take you through the process of seizing control of your finances, projecting income, and …
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Ep. 32: Discover the Art of Self-Care and Journaling with Julie Erickson
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In this enlightening episode of the Handcrafted Therapy Podcast, Julie welcomes guest Julie Erickson, a seasoned massage therapist and innovative journal creator. Dive deep into a discussion about the transformative power of journaling in achieving mind-body-spirit connection and self-awareness. Julie Erickson introduces her uniquely crafted journa…
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3 Things to Consider Before Hiring a Clinician
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Are you ready to navigate the thrilling yet daunting journey of expanding your group therapy practice? In this episode, I open up about the real pressures and considerations that come with team expansion. We're not just talking about adding new faces; we're tackling how to maintain financial stability and ensure the quality of service doesn't dip a…
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Marketing Your Therapy Practice with Ross Herosian
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Most practice owners have stumbled through the maze of marketing, often feeling like they're navigating without a map. This episode promises a wealth of actionable advice designed to attract more clients and amplify your practice's success. Owner of Tricycle Creative, Ross Herosian, shares how to establish a clear marketing plan, utilize 'push' and…
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Escape the shackles of debt and steer your therapy practice towards a flourishing financial future—that's what I'm here to help you achieve in our latest episode. I'll guide you through the 5 step plan we walk our clients through, as well as share a recent mistake I made with debt. This is a must-listen for practice owners ready to take control of …
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Ep. 31: The Gentle Power of Craniosacral Therapy with Marni Matyus
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In this insightful episode of the Handcrafted Therapy Podcast, I welcome an exceptionally experienced guest, Marni Matyus, to delve deep into the nuanced practice of craniosacral therapy and its profound connection with the body. As we explore Marni’s journey from skepticism to specialization in the realm of medical massage therapy, listeners will …
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Transform Your Therapy Business with the Profit First System
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Struggling to maintain financial stability in your therapy practice? Let's change that together. Join me as I unveil the Profit First system—a transformative approach designed specifically for therapy practice owners like you, looking to turn the tide on the often unpredictable financial waves we face. This episode is your guide to setting up a sim…
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Welcome to the Therapy Business Podcast! Our goal is simple: to help you grow your therapy practice in a financially healthy way. We know how challenging the business side can be when managing your practice. We're here to take the overwhelm out of your business so you can make more money and serve more people. https://www.therapybusinesspod.com Wat…
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Ep. 30: The Art and Science of Zero Balancing with Dr. Michele Doucette
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In this episode of the Handcrafted Therapy Podcast join Julie as she delves into the transformative world of zero balancing with Dr. Michele Doucette. In this episode, they explore the remarkable intelligence of our bodies, their innate ability to perform complex functions, and the profound impact of intentional touch on our overall well-being. Dr.…
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Find Your Niche Expo - A Special Message from Julie Alexander
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Find Your Niche Expo: Saturday, February 24, 2024 Find your niche here! Get a demo done and check out all of the wonderful ways you can take your massage career to the next level. Demonstrations, product samples, snacks and drinks will be provided. 3303 N Central Expressway Ste 240, Plano, TX, United States, Texas To purchase attendee tickets ($5) …
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Ep. 29: Maximizing Earnings: Financial Insights for Massage Therapists with Craig Meunier and Brendan McBratney
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In this episode of the Handcrafted Therapy Podcast, host Julie Alexander welcomes guests Craig Meunier, owner of a Massage Envy franchise, and Brendan McBratney, a fellow franchisee, to discuss the ins and outs of the massage therapy industry. With valuable insights into the financial and professional considerations involved in choosing between wor…
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Ep. 28: Challenging Traditions: Robert Gardner on Mat-Based Therapy and Modern Marketing Strategies
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Dive into the evolving landscape of massage therapy in Episode 28 of the Handcrafted Therapy Podcast with host Julie Alexander and guest Robert Gardner, an expert in mat-based massage based in Austin, Texas. Join the conversation as they explore the challenges and opportunities in the industry, including the rise of niche services and the need for …
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Ep. 27: Inspiring Positivity and Growth in Massage Therapy with Ariana Vincent, LMT, MTI
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In this episode of the Handcrafted Therapy Podcast, host Julie Alexander is joined by the esteemed Ariana Vincent, a veteran in the massage therapy field with over 40 years of experience. Throughout the engaging conversation, Ariana shares her inspiring journey, wisdom, and passion for massage therapy, emphasizing the fusion of science and heart-ce…
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Ep. 26: Building a Sports Massage Empire: The Cross Function Sports Massage Method with Jenny Mapes
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In this episode of the Handcrafted Therapy Podcast, Julie sits down with Jenny Mapes, a former Olympic hopeful turned sports massage therapist and founder of Cross Function Academy. Julie first met Jenny at a lounge and was immediately impressed by her background in high jump training for the 2012 London Olympics. However, after not making the team…
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Ep. 25: Evolving Techniques in Massage Therapy: A Deep Dive with Ke Kino Owner, John James
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In this episode of the Handcrafted Therapy Podcast, host Julie Alexander is joined by guest John James, owner of a massage academy. They delve into the fascinating practice of rebirthing and its impact on both the physical and emotional well-being of clients. John shares the transformative effects of applying light pressure to the dural tube and ho…
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Ep. 24: The Power of Kindness: Transforming Business and Life with Julie Alexander
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Discover the incredible power of kindness in business and life. From a viral marketing campaign to inspiring stories of transformation, this podcast will challenge your perspective on kindness. But what happens when kindness alone isn't enough? Find out, in this intriguing episode that will leave you questioning the true limits of compassion. In th…
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Ep. 23: Elevating Massage Therapy with Chinese Healing Arts - Insights from Mandy Hatch
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Do you want to enhance the therapeutic effectiveness of your massage therapy practice and expand your holistic healing approach? Are you looking for a solution that will help you achieve these results? Look no further! In this episode, we have Mandy Hatch, an expert in integrating Chinese medicine into massage therapy, who will be sharing her knowl…
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Check out this special message from Julie! The Handcrafted Therapy podcast is on break this week as Julie returns from The World Massage Therapy Fesstival in North Carolina! The World Massage Festival: https://worldmassagefestival.com/ Connect with Julie Alexander and Handcrafted Therapy Join our email list! https://lp.constantcontactpages.com/su/H…
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Ep. 22: Dominate Your Niche in Massage Therapy for Optimal Success with John James
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From working in construction to establishing a path in massage therapy, John James is a seasoned professional who has transmitted his passion and energy into a successful career spanning nearly 32 years. John's route to acquiring Kekino Massage Academy was birthed from his desire to contribute significantly to the advancement of practitioner educat…
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Ep. 21: Create Your Dream Practice with Premium Pricing with Irene Diamond
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Have you heard these common myths about building a successful private practice? Myth #1: You need to be a marketing expert to succeed. Myth #2: You have to sacrifice your values to make money. Myth #3: You can’t have a fulfilling career and a successful business at the same time. As a therapist, navigating the business side of private practice can …
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Ep. 19: My Experience Opening the Handcrafted Therapy Massage Supply and Training Center with Julie Alexander, Massage Therapist
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In this episode, Julie talks about her path to opening The Handcrafted Therapy Massage Supply and Training Center in Plano, Texas. She discusses the challenges and obstacles she has faced getting to this point. Julie also talks about the process of working with a designer and contractor to put the store together and all the amazing classes, product…
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Ep. 18: Exploring the Mind-Body Connection with Zero Balancing Massage Therapy with David Lauterstein
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Join Julie for a fascinating conversation with David Lauterstein, experienced massage therapist, instructor and zero balancing practitioner. David shares how he found his calling in massage therapy after studying philosophy in college. He then takes us on a journey through his training in anatomy, deep tissue massage, and cranial sacral therapy bef…
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Ep. 17: Discover the Benefits of MediCupping with Chrissy Stites
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In this episode, Join Julie and Chrissy Stites, LMT, CMCE as they delve deeper into the world of medicupping and how it can benefit your body. From lymphatic drainage to reducing inflammation, Chrissy shares her expertise and success stories using medicupping. Plus, they'll discuss how medicupping will be available in the Dallas area through Julie'…
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Ep. 16: Innovation and Outside-the-Box Thinking in the Massage Industry with Maria Rodriquez
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Maria E Rodriguez is the owner and solo practitioner of The Brave Hummingbird Healing Studio in Richardson Texas. She has been a licensed massage therapist for 15 years and has experience as a massage instructor. Her love for massage therapy and helping others has led her to many teachers and opportunities to travel around the world to learn from e…
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Ep. 15: The Power of Action: Achieving Success in Your Massage Therapy Business with Felicia Brown
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Felicia Brown, LMBT is a Business, Marketing and Life Coach for Massage, Spa & Wellness Professionals and other heart-centered entrepreneurs, as well as an award-winning massage therapist, repeat spa owner and serial entrepreneur. She loves helping others succeed by creating lives and businesses filled with passion and abundance and speaks at confe…
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Ep. 14: Overcoming Obstacles and Finding Purpose in the Massage Therapy Industry with James Waslaski
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James Waslaski integrates over 30 plus years of expertise in manual therapy to teach over 45 live seminars per year all over the world. He is a published author, and renowned international lecturer, teaching Chiropractors, Athletic Trainers, Osteopaths, Physical Therapists, Physiotherapists, Physicians, Certified Personal Trainers and Massage Thera…
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Ep. 13: Unleashing Synergistic Business Strategies: Combining Massage Therapy with Diverse Modalities with Angie Patrick with Oakworks
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Angie Patrick is a massage supplies expert and an employee of Oak Works. She has been in the massage and spa industry for 25 years and has a wealth of knowledge about products to help massage therapists succeed. She has written for Massage Today and is now head of distribution and key accounts at Oak Works, managing franchises and distribution. In …
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Ep. 12: How to Make a Difference in the Massage Therapy Industry with Massage Supply Expert Angie Patrick
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Angie Patrick is a massage supplies expert and an employee of Oak Works. She has been in the massage and spa industry for 25 years and has a wealth of knowledge about products to help massage therapists succeed. She has written for Massage Today and is now head of distribution and key accounts at Oak Works, managing franchises and distribution. In …
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Ep. 11: How Do I Make My Massage Therapy Business Successful With Julie Alexander
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How do I make my massage business stand out? What makes a massage business fail? In this episode, Julie goes solo to discuss important topics about owning and running a successful massage therapy business. In this episode, Julie discusses: The importance of mindset in entrepreneurship Why you should be careful about the type of people you surround …
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Ep. 10: How to Manage the Marketing and Branding for Your Massage Therapy Practice with Erika Newsom
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How do you grow your massage therapy business? What are the best ways to market your business if you do not have much money to spend? In this episode, Julie is joined by Erika Newsom, a 25-year marketing professional, to discuss how to market and brand your massage therapy business. Erika Newsom is a marketing pro with over 25 years' experience con…
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Ep. 9: How to Get Massage Therapy Clients Through Social Media Advertising and Strategic Partnerships With Dr. Stratton Poulson
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How can you use social media ads in your massage therapy practice marketing budget? What are strategic community partnerships and how can they help you gain more clients? In this episode, Julie is joined by Dr. Stratton Poulson to discuss how you can use paid ads and strategic community partnerships to grow your massage therapy business. Previously…
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Ep. 8: Educating and Elevating the Massage Therapy Profession with Emerald Bodywork Education
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Have you ever tried to find a business or a class that didn’t exist? Do you believe education is an important factor in contributing to your success and longevity in the massage therapy industry? In this episode, Julie is joined by Amy Scottino, LMT, MTI, CEP and Christina Hughes, LMT, MTI, CEP to discuss how you personally can elevate the massage …
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Ep. 7: Using Your Voice and Education to Affect the Massage Therapy Industry with Chrissy Stites
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Why does our education as massage therapists vary so much? Have you ever thought about what it would be like to be a massage therapy instructor and how to incorporate that into your massage therapy business plan? In this episode, Julie is joined by Chrissy Stites, LMT, CMCE to discuss why it is so important to continue taking classes and learning o…
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Ep. 6: How to Grow Your Massage Therapy Practice Through Adaptability and Relationship Building With Steve Cartlidge
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What can I do to grow my massage therapy practice? How can I get clients to return? Whether you work in a franchise or own your own massage practice, this episode will give you helpful tips that you can implement in your practice today! In this episode, Julie is joined by Steve Cartlidge LMT, MTI, CEP to discuss how massage therapists can grow thei…
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Ep. 5: Why Specializing in a Massage Therapy Niche Can Help Your Business With Hillary Arrieta
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Do you feel like you cannot get your business off the ground and running? Do you struggle to find a steady stream of clients? Perhaps it is time to pick a modality niche. In this episode, Julie is joined by Hillary Arrieta to discuss how choosing a modality niche in your massage therapy practice can help you succeed in business. Hillary Arrieta is …
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Ep. 4: How to Create a Brand for Your Massage Therapy Business with Maggie Kelly
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How do you connect with your ideal client? One of the best ways to attract customers you want to work with is by branding your small business in a way that is congruent with the values that are important to you. In this episode, Julie is joined by Co-Owner of Transformation Station, a Dallas area salon, Maggie Kelly to discuss how to create a busin…
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Bonus: How I Started My Massage Therapy Business with Handcrafted Therapy Host, Julie Alexander
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Have you ever wondered what goes on behind the scenes when someone decides to open their own massage therapy practice? In this episode, Julie goes solo to share her story about how she opened her massage business, Handcrafted Therapy, and shares the business and marketing lessons she learned along the way! In this episode, Julie discusses: How to u…
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Ep. 3: What is the Trager Approach And How You Can Use It to Help Your Massage Therapy Clients With Ruth Bucher
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What is the Trager Approach? Can gentle massage therapy modalities really help your clients? In this episode, Julie is joined by Ruth Bucher to discuss how massage therapists can use the Trager Approach in their sessions to extend their careers and help their clients too. Ruth Bucher has been a Certified TRAGER Practitioner since 2000, a TRAGER Int…
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Ep. 2: The Power of a Massage Therapy Community: Learn How to Run a Better Business Through Community Support with Rebecca Brumfield, LMT
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Massage Therapy can be an isolating career at times, especially if you are running your own business. How do you market during downtimes? What do you do when you are working too much and feel burned out? In this episode, Julie is joined by Rebecca Brumfield, LMT to discuss the role community can play in helping you to become a better massage therap…
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Ep. 1: How to Make Passive Income in Your Massage Therapy Business with Peggy Lamb
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As massage therapists, many of us are limited in the number of clients we can see in one day. If we work too much, we risk burnout or even worse – injury. So how as a massage therapist can you earn additional income? In this episode, Julie is joined by Peggy Lamb LMT, BCTMB to discuss how massage therapists can extra money through passive income st…
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Trailer: The Handcrafted Therapy Podcast: A Podcast for Massage Therapists
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By Julie Alexander
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A blast from the past; this episode is from the vault. This a great episode about how hormones can effect our daily life. Enjoy --- Send in a voice message: https://podcasters.spotify.com/pod/show/performancetherapy/message
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Ep # 12 - Dogmas of the Fitness "Functional Fundamentals"
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This is another episode from Functional Fundamentals. Hope you enjoy. www.thegymohio@gmail.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/performancetherapy/message
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