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078: Sahil Bloom – Using Flywheels to Build Longevity in the Creator Economy
52:28
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In today’s episode, I sit down with investor, entrepreneur, and content creator, Sahil Bloom (in front of a live audience) to unpack the key strategies and lessons that will help you achieve longevity and sustainability in the creator economy. Sahil has had a fascinating journey, transitioning from the world of private equity to making a name for h…
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077: Darrell Vesterfelt – Running a 101,000-Person Online Summit
1:03:35
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Today, I talk to Darrell Vesterfelt, who is a longtime friend who helped grow ConvertKit in our craziest growth times (from $100,000/mo when he joined to $500,000/mo in just over a year). Darrell is one of the best marketers I know. He is the Founder and former CEO of Good People Digital, the Co-Founder of Homestead Living, and Co-Founder and COO o…
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076: PJ Taei – Video Monetization & Handling Competition as a Bootstrapped SaaS Company
56:32
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In today’s episode, I’m joined by PJ Taei, Founder and CEO of Uscreen, an all-in-one video monetization platform for content creators that helps them build their brands and grow their businesses. The creator economy has changed a lot since PJ first founded Uscreen in 2015. And in that time PJ has managed to grow Uscreen to $20 million a year in rev…
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075: Susie Bulloch – Transitioning From Digital to Physical Products With Purpose
1:06:59
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In this episode, I talk to Susie Bulloch, who runs Hey Grill, Hey, which started as a wildly successful food blog (to the tune of a million dollars or more a year in revenue). Then she did something that I absolutely love: she used her online business to kickstart a physical products company. Her sauces and rubs company in the barbecue space is now…
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074: Alyssa Dulin – Secrets of Email Deliverability
1:00:58
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Today, I sit down with the Head of Deliverability at ConvertKit, Alyssa Dulin, to shed some light on the often mysterious game of getting your email into the right inbox. Alyssa's expertise about what creators need to focus on and the most recent developments in the email marketing space can truly take your company's reach to the next level! Delive…
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073: Thomas Frank - How I Make Six Figures per Month as a Creator
1:08:46
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Today I’m talking with Thomas Frank. Thomas built a YouTube channel called College Info Geek to over a million subscribers. Since then, he’s rebranded and grown the channel to nearly 3 million subscribers. He’s also built a massive business around courses and Notion templates. In this episode we talk about making a pivot as a creator. Thomas has an…
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072: Brian Feroldi - How to Skyrocket Your Twitter Growth
53:41
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In this episode I talk to Brian Feroldi. Brian is an incredible creator in the investing space. He Tweets about money, investing, and self-improvement. He also has a free newsletter with over 40,000 subscribers. Today Brian talks about his recent experience migrating his newsletter to ConvertKit. He’s also a member of the ConvertKit Sponsor Network…
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071: Turner Novak - Easy Ways to Ignite Your Audience Growth
53:51
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The podcast is back! Today I’m talking with Turner Novak. Turner is someone I’ve followed for a long time. He has an amazing Twitter account where he drops hilarious memes, talks about life as an investor, and makes fun of venture capitalists and founders. He also posts deep dives on companies like Snapchat about how their earnings work, what’s goi…
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070: Katelyn Bourgoin - Stop Selling Courses & Start Selling These
59:13
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In this episode I talk to Katelyn Bourgoin. Katelyn is a creator and entrepreneur. She’s built several successful companies and agencies, and built a consultant company that she later sold. We dive into why customers buy, and how to market and sell to them through the Jobs-to-be-Done framework. Katelyn has a wealth of marketing knowledge she shares…
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069: Laura Roeder - Building the Best Brand in Your Niche
1:04:02
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In this episode I talk to Laura Roeder. Laura and I have been friends for a long time. I’ve learned so much from her, and it’s great to have her on the podcast. Laura started an online community and a course called Creating Fame. She’s done a bunch of stuff in the internet space. She’s one of the people who’s been doing it since the early days. She…
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068: Justin Moore - Game-Changing Newsletter Sponsorship Strategies
1:11:00
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In this episode I talk to Justin Moore. Justin is a Sponsorship Coach & the founder of Creator Wizard, a school & community that teaches you how to find & negotiate your dream brand deals. In today’s episode Justin reveals how narrowing in on sponsorship coaching was a huge boost for his business. We talk about him growing multiple audiences betwee…
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067: Kaya Yurieff - Finding Your Niche in the Creator Economy
1:01:54
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In this episode I’m joined by Kaya Yurieff. She is the Creator Economy Newsletter writer for The Information. It’s the publication I read when I want to know what’s going on in startups and funding, learn about Spotify’s latest launch, find out what’s going on with Instagram, and things like that. Kaya has a great approach. I love her writing. I lo…
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066: Wes Kao - Creating High-Dollar Online Courses That Sell
59:29
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In this episode I talk to Wes Kao, co-founder of altMBA. Her latest startup is called Maven, and it's all about cohort-based courses. Wes is fantastic at course design. Before Maven, she did a bunch of amazing things working with a lot of different creators. We talk about the State Change Method, which is something I use to make my presentations mu…
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065: Brennan Dunn - Leveraging Automation To Get More Engagement and Sales
1:02:23
1:02:23
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On today’s show I’m talking with Brennan Dunn. Brennan is a longtime friend. He's been around since the very early days of ConvertKit. He helped me review pull requests from our very first developers. These days Brennan is an expert in all things email marketing and automation. He’s fantastic at segmenting lists, personalizing content, using Liquid…
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064: Sahil Bloom - How To Unlock Growth as a Creator
1:02:25
1:02:25
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In this episode I talk to Sahil Bloom. This is Sahil’s second time on the show. He’s doubled his audience from an already large number since then, and he’s now a full-time creator. Sahil is someone I’d love to have on the show every six months or every year. He’s putting out incredible content. I’ve probably learned more from Sahil in the last few …
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063: Isa Adney - Free Up Creative Time Using Systems and Processes
1:06:46
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On today’s show I talk to Isa Adney, a resident storyteller at ConvertKit. Isa came to ConvertKit as our webinar producer. You get to hear the arc of what she was doing before, how she joined the team, and how it morphed into her current role. Isa is very good at systems. She shares how she uses systems to free up time for creative activities. We a…
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062: Ellen Hyslop - Turn Your Pain Points Into a 400K Subscriber Newsletter
1:01:44
1:01:44
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In this episode, I talk to Ellen Hyslop, Co-Founder of The Gist. The Gist is a newsletter all about sports, written entirely by women. Ellen and her co-founders have scaled a massive team to 20 people. They’ve grown The Gist to almost 400,000 subscribers, and they’re earning fantastic revenue from it. Ellen talks about how they grew The Gist in the…
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061: Rachel Rodgers - Simple & Consistent: How To Build an 8-Figure Business
1:03:54
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In this episode I talk to Rachel Rodgers. Rachel is an attorney turned business coach. She’s someone I’ve admired and respected for a long time. She helps small business owners understand contracts and the legal side of running a business, and helps them scale their business. Rachel is a lot of fun, and she’s brilliant at business. She’s my hero be…
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060: Reid DeRamus - Marketing Tips From HBO Max’s Former VP of Growth
1:11:52
1:11:52
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In this episode I talk to Reid DeRamus. He comes from the video streaming world of Hulu, HBO Max, and Crunchy Roll. His background in data analysis helped these companies grow their streaming services. Now he’s taking what he learned into the creator space to help people with their paid newsletters and courses, bringing these growth habits and grow…
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059: Samir Chaudry - Using YouTube To Launch Your Creator Enterprise
1:03:04
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In this episode, I talked to Samir Chaudry. Samir is the co-host of the popular YouTube channel, Colin and Samir. He and his business partner, Colin Rosenblum, have built a really interesting enterprise. It’s been fun getting to know them. We talk about how they built and structure their entire business, and what drives revenue. Then we get into st…
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058: Andrew Gazdecki - How To Supercharge Your Audience Growth
1:03:17
1:03:17
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Andrew Gazdecki is the founder and CEO of MicroAcquire, the world’s most founder-friendly startup acquisition marketplace. MicroAcquire helps entrepreneurs buy and sell startups. After founding and later selling two successful startups, Andrew decided there needed to be a better way to connect buyers and sellers in the startup marketplace. He found…
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057: Sherrell Dorsey - Getting Your Newsletter Open Rate Near 50%
1:02:02
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Sherrell Dorsey is the founder and CEO of The Plug, a publication and community for news, insights and analysis on trends in Black innovation. The Plug features stories that show the substantive ways Black people engage with the innovation economy, including analyses of modern technologies. On today’s show, Sherrell shares about building an audienc…
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056: Matthew Kepnes - Making Your Competition Irrelevant as an Influencer
1:04:53
1:04:53
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Matthew Kepnes runs the popular travel blog, Nomadic Matt, and also writes a successful newsletter. In fact, Matt’s newsletter is one of the biggest I’ve had on the show. His book, How to Travel the World on $50, is a New York Times Best Seller. After a 2005 trip to Thailand, Matt decided to leave his job, finish his MBA, and travel the world. Sinc…
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055: Andrew Warner - Turning Your Podcast Into a Successful Business
1:08:07
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Andrew Warner has been part of the internet startup scene since 1997. Andrew and his brother built a $30 million per year online business, which they later sold. After taking an extended vacation and doing some traveling, Andrew started Mixergy. Mixergy helps ambitious upstarts learn from some of the most successful people in business. Andrew and I…
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054: Nick deWilde - Growing Your Audience While Working Full-Time
1:01:08
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Nick deWilde is a Product Marketing Principal at Guild Education. Guild is a fast-growing startup that partners with Fortune 500 employers. Guild unlocks opportunities for America’s workforce via education and upskilling. Nick also runs his newsletter, The Jungle Gym. The Jungle Gym helps readers build a more fulfilling career that integrates work …
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053: Kimberly Brooks - Taking Intentional Breaks To Reignite Creativity
1:06:51
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Kimberly Brooks is a contemporary American artist and author. Kimberly integrates landscape, figuration and abstraction to address subjects of history, memory and identity. Her work has been exhibited and featured internationality. Kimberly received her bachelor’s degree in literature from U.C. Berkeley, and was Valedictorian. She has taught art as…
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052: Jay Gilbert - Newsletter Insights From an Entertainment Industry Veteran
1:00:12
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My guest on this episode is music industry veteran, Jay Gilbert. Jay wears a lot of hats. He’s a musician, photographer, marketer, speaker, and music executive. Jay has worked as a creative consultant to many record companies and artists. He hosts The Music Biz Weekly Podcast, is a Co-founder of Label Logic, and runs the weekly music newsletter You…
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051: Sean McCabe - Launch a Successful Business by Starting With Writing
1:08:59
1:08:59
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Sean McCabe is the founder and CEO of seanwes media, and Daily Content Machine. Sean is a prolific and successful creator, author, and influencer. His course, Learn Lettering, made $80,000 in the first 24 hours. For nearly a decade his podcast, blog, and courses have helped creators grow their brands, content, and skill sets. Sean’s website is a tr…
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050: Dave Pell - Lessons From Two Decades of Publishing Online
1:02:22
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Dave Pell has been writing online for almost as long as the internet has existed. His popular newsletter, NextDraft, has over 140,000 subscribers. NextDraft covers the day’s ten most fascinating news stories, delivered with a fast and pithy wit. Dave has been a syndicated writer on NPR, Gizmodo, Forbes, and Huffington Post. He earned his bachelor’s…
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049: Jessica DeFino - Using Musicality and Rhythm To Dramatically Improve Your Writing
55:34
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Jessica DeFino is a freelance beauty journalist living in Los Angeles, California. For the past seven years Jessica has been writing, researching, editing, and publishing about the beauty and wellness industry. Her work has appeared in Vogue, The Cut, Fashionista.com, Cosmopolitan, Marie Claire, Business Insider, SELF, HelloGiggles, Harper's Bazaar…
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048: Ali Abdaal - Building Multiple Income Streams as a Content Creator
1:12:25
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Ali Abdaal is a Doctor, writer, podcaster, entrepreneur, and YouTube sensation. Ali has grown his YouTube subscriber base to over 2 million, and writes a weekly newsletter titled Sunday Snippets. Sunday Snippets covers productivity tips, practical life advice, and the best insights from across the web. Ali studied medicine at Cambridge University. …
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047: Matt Ragland - How to Go Full-Time as a Content Creator
1:11:59
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Matt Ragland is a productivity expert and full-time content creator. He has worked for companies such as AppSumo.com, ConvertKit, and Podia. Matt graduated from the University of Florida with a bachelor’s degree in recreation & tourism management. Matt was one of the earliest members of the team at ConvertKit, where he was employee number five. Sin…
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046: Sahil Bloom - Why Writing Makes You a Better Investor
1:00:25
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Sahil Bloom is Vice President at Altamont Capital Partners, a generalist investment fund managing over $2.5 billion in capital. At Altamont, Sahil helps lead the consumer products and services sector. Sahil also participates in board activities at Altamont’s portfolio companies Fox Racing, and Brixton. Sahil is an angel investor in over 25 tech sta…
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045: Charli Prangley - Running a Successful Newsletter, Podcast, and YouTube Channel
1:07:15
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Charli Prangley is the Creative Director at ConvertKit. Charli has a bachelor's degree in design, with an emphasis on visual communication, from Massey University. Before working at ConvertKit, Charli worked as a designer for companies such as Mitsubishi Electric, Xero, and her own Liner Note Kids. Born in New Zealand, Charli now lives in Valencia,…
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044: Robert Glazer - Run Your Newsletter Like a Boss: Tips From a Top-Level Corporate CEO
59:57
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Robert Glazer is the founder and CEO of Acceleration Partners, a global marketing agency. Robert is also the co-founder and Chairman of BrandCycle, an affiliate marketing and content monetization platform. Acceleration’s accolades under Robert’s direction include Glassdoor’s Employees’ Choice Awards, Entrepreneur’s Top Company Culture, Inc. Magazin…
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043: Ryan Sneddon - Lessons On Writing Local Newsletters
58:36
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Ryan Sneddon is a self-described CEO and emperor of local news. Ryan is building a hyperlocal newsletter empire one city at a time, starting with Annapolis, MD. Ryan’s newsletter, Naptown Scoop, is an email to the residents of Annapolis containing all pertinent news and events. It's an awesome community of residents and business owners coming toget…
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042: Cherie Hu - The Math Behind Water & Music, and a Successful Newsletter
1:01:21
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Cherie Hu is an accomplished musician, an award-winning writer, a columnist, entrepreneur, and self-described “professional overthinker.” Cherie specializes in analyzing, tracking and critiquing innovation in the global music business. Cherie earned her bachelor’s degree in statistics from Harvard, studied piano and music theory at The Juilliard Sc…
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041: Jack Butcher - Build Once, Sell Twice: Earn $1M a Year Selling Digital Products
1:06:13
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Jack Butcher is the founder of Visualize Value, a design, consulting, and educational company in New York City. Jack spent 10 years working in advertising for Fortune 100 companies as a creative director for multi-billion dollar brands that include Amazon, Nokia, McDonald’s, and Mercedes-Benz. It was a job he found enjoyable but constraining. In se…
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040: Alex Lieberman - Building a 3M Subscriber Media Empire
59:15
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Alex Lieberman is the co-founder and chairman of Morning Brew. Morning Brew is a media company bringing informative and digestible business news to your inbox every morning. They educate nearly 3,000,000 daily readers on the latest news from Wall Street to Silicon Valley. Alex also hosts The Founder’s Journal Podcast where he gives listeners a “bac…
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039: Eric Jorgenson - How to Increase Profits Exponentially by Using Leverage
56:17
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Eric Jorgenson is a writer, course creator, blogger, and podcaster. He is also on the founding team of Zaarly, an online marketplace for hiring home service providers. Eric has been publishing online since 2014, and operates a monthly newsletter. His business blog, Evergreen, has educated and entertained over a million readers. Eric is the author o…
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038: Steph Smith - Turn Your Newsletter Into a Seven-Figure Business
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Steph Smith is a growth marketer, writer, and indie maker. In 2019, Steph founded Integral Labs. Integral Labs supports top tech companies with technical writing, content strategy, marketing, and analytics. In 2020, Steph became the Senior Manger of Trends.co. Trends identifies emerging patterns in business months before they become mainstream. In …
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037: Nat Eliason - Making Money From Your Course Before You Launch
1:06:03
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Nat Eliason is the founder of Growth Machine, a successful SEO and content marketing agency. Nat also teaches the popular Roam course, Effortless Output. Nat earned his B.A. in Philosophy from Carnegie Mellon University, and has worked for companies such as Zapier, and Sumo Group. Nat co-hosts the Made You Think podcast with Neil Soni. Nat also wri…
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036: Ann Handley - How Expert Marketers Get More Subscribers
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Ann Handley is the founder and Chief Content Officer for MarketingProfs, a marketing and training education company with more than 600,000 subscribers. She is a well-known public speaker, and has been writing a newsletter called Total Annarchy for the last three years. Ann is also a Wall Street Journal best-selling author of Everybody Writes: Your …
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035: Dickie Bush - How To Make $100,000 Writing on Twitter
54:52
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Dickie Bush is a full time Portfolio Manager based in New York City. He is a graduate of Princeton, where he received a degree in Financial Engineering and played on the football team. Dickie writes a weekly newsletter called Dickie’s Digest where he shares thoughts and links on growth of all kinds, including personal, intellectual, physical, netwo…
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034: Jason Feifer - How To Balance Creativity With Your Career
1:05:10
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Jason Feifer is the Editor in Chief at Entrepreneur, an American magazine and website that carries news stories about entrepreneurship, small business management, and business. He also hosts a podcast called Build for Tomorrow, and he is the author of a forthcoming book titled Build for Tomorrow, Not for Yesterday. Jason is a unique blend of indivi…
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033: Veni Kunche - 3 Years of Growth: 29x Subscribers & 34x Revenue
1:00:14
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Veni Kunche runs Diversify Tech, a newsletter-based business all about helping people who are underrepresented break into the tech world. After working as a Software Engineer since 2003, her main goal now is to help make the tech industry inclusive. Veni’s got a really interesting business model: a mix of sponsorships and also a job board, taking a…
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032: Li Jin - Explode Your Reach and Make More Money
55:22
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Venture capitalist Li Jin left Andreessen Horowitz to start her own firm, Atelier Ventures. She started Atelier to fund a specific vision of the world: a world in which people are able to do what they love for a living and to have a more fulfilling and purposeful life. In addition to being an investor, Li is a prolific writer and podcaster, produci…
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031: Mario Gabriele - From Lifelong Obsession to Thriving Business
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Mario Gabriele is the founder of The Generalist. His mission? To bring the most interesting tech writing to your inbox, every week. And he’s not doing it alone, either: Mario works with a team of contributors to deliver new ideas from some of the most original minds in venture capital and tech. In this episode, Mario talks about how and why he left…
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030: Sam Parr - Growing to 2M Subscribers and Selling Your Newsletter
1:13:01
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Sam Parr founded The Hustle, a top-flight newsletter that he grew to almost 2,000,000 subscribers… and just sold to HubSpot! Tune in to hear the whole story of how Sam grew a successful newsletter to seven figures per month in revenue, and the roller coaster ride of selling his small business. Despite his success with a paid newsletter, Sam has lot…
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029: Codie Sanchez - The Key to Becoming a Future Billionaire
58:16
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Codie Sanchez runs the amazing newsletter Contrarian Thinking, whose topics include passive income, generational wealth, contrarian investing, and learning from strivers who think big. Her motto is “Question everything and stack income streams”, and that’s exactly what we talk about in this episode. Not just “how to build a newsletter”, but one of …
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