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Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.
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Equip yourself with practical, trustworthy digital marketing tactics for local business. Learn from the best local marketers in the world how to get more customers using Google My Business, Facebook, email marketing, social media, local search, digital advertising and more. Whether you run a small business, nationwide chain / franchise, or are a marketing agency, each episode will help you grow your business. No shiny objects, minutia, or questionable tactics that can damage your business. J ...
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'Adventures in Local Marketing' is *the* podcast for local marketers, hosted by industry expert and popular speaker, Claire Carlile. Claire chats to a smorgasbord of marketers from various different backgrounds, who each bring their unique insight into facets of the local marketing landscape and take part in regular segments like 'Room 404' and 'Define and Elevate'. In each episode, Claire serves up a quick one-stop overview of her guest's chosen topic area: they'll dispel myths, offer tips ...
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This local marketing podcast, hosted by Frank Demming, has been created to primarily help attorneys market their respective law firms effectively by using proven digital marketing strategies. It will help you with what is working now, and what strategies you should consider replacing. We discuss topics like Paid Advertising (PPC), Display Advertising, Search Engine Optimization (SEO), OmniChannel Marketing, and much, much more. We will also have guests that will discuss topics surrounding th ...
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Marketing Ink is the weekly podcast exclusively for local businesses or local marketers, designed to help them grow. In each episode, you'll hear from Local Marketing Expert Allie Bloyd along with other thought leaders, marketers, local business owners and go-getters on topics like Marketing, Sales, Processes, Systems, Technology, Management, Leadership, Finance and More! With new content dropping every Wednesday, make sure to subscribe so you never miss an episode! Learn more at alliebloydm ...
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Local marketing discussion & solutions for small business owners or even consultants that offer local marketing services in their area. Want your questions answered on the podcast? Send them in here: localmarketingquestions@gmail.com If you enjoy what you hear, please subscribe and share with others!
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A brand new show for the entrepreneurial dentist, who is actively searching for better ways to attract more new patients. A place where we uncover what is and what isn’t working for new dental patient acquisition online. https://dentalmarketingexpert.com.au
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Local SEO marketing made easy! Offline / Online Business Marketing Consultant Steven Delong will be providing you with quality local search engine optimization content that is easy and valuable for all business owners.
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As CMO, Monica is responsible for developing and leading SOCi’s marketing and communications functions, as well as ensuring the company is uniquely positioned in the highly crowded social media and reputation management marketplace. Monica’s tenure in the industry includes nearly 20 years of digital marketing, advertising and research experience, including a solid foundation in sales, strategy and data analytics. Prior to SOCi, she served as Global CMO at GroundTruth (formerly xAd, Inc), whe ...
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Small business marketing can be challenging. Follow along every Tuesday as Clarence Fisher, everyone's favorite small-business marketing expert uncovers the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. If you are a brick-and-mortar business owner, service professional or marketing executive who wants to harness the power of the internet and use digital marketing to get more customers, clients or patients for your lo ...
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Are you a chiropractor, physical therapist, acupuncturist, wellness practitioner, or other clinic owner looking to attract more patients and grow your healthcare practice? Welcome to The Clinic Marketing Podcast, where we dive into the world of digital marketing to help you thrive in today's competitive landscape. Hosted by Darcy Sullivan from Propel Marketing & Design, this podcast is your go-to resource for actionable marketing strategies and insights to supercharge your online presence an ...
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Small business marketing can be challenging. Follow along every Tuesday as Clarence Fisher, everyone's favorite small-business marketing expert uncovers the tools, tactics, and strategies the most successful small businesses use to dominate their local market and OWN the block. If you are a brick-and-mortar business owner, service professional or marketing executive who wants to harness the power of the internet and use digital marketing to get more customers, clients or patients for your lo ...
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Ever wish you had a marketing expert with over two decades of marketing experience whispering proven marketing strategies in your ear? That’s exactly what you’ll get when you tune into Local Biz Buzz: Profitable Main Street Marketing, the go-to resource for building and growing a profitable local business, with your host, Donna Gunter. Her secret power? Breaking down big marketing ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less st ...
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Have a business that serves local customers? This podcast will help you get more leads and customers with your marketing. We'll explore both the strategy and specific tips to marketing to a local customer base. Short and to the point. You'll come away with specific things you can do even today to grow. Marketing Your Local Business is hosted by Matt Heffner, founder of Red Oak Local, a 10 year veteran of local business marketing.
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Local SEO Tactics and Digital Marketing Strategies

Local SEO Tactics: SEO Tips and Tricks For Your Website

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Jesse Dolan, the Intrycks team, and expert guests share digital marketing strategies and local SEO tactics that businesses can use to get ahead of the competition! With a local focus on search engine optimization, you'll learn how to get found in search engines, and attract more new local customers for your business. Discover how to identify your ideal customers online, develop internet marketing strategies to get your website ranked for the searches you want, generate more qualified leads, ...
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Welcome to the Local Store Marketing (LSM) Podcast This show is for franchisees and multi-unit retail operators who want to learn how to market in a way that lets us get our message, our products, and our services, out to the local community within each of our retail locations services while dominating the competition! Learn from Ryan Swanson, the highly sought after marketer who will share proven and duplicatable local store marketing best practices. Inside each episode, Ryan shares his big ...
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Use these tips to keep your small business relevant against competition. Learn about local SEO, digital marketing, social media tips, email newsletters, website development, user interface tips, Google Business Profiles and so much more. My podcast is for the small business owner that wants to learn ways they can thrive in the digital world we all live in today! Stay tuned and let's chat! Support this podcast: https://podcasters.spotify.com/pod/show/a1content-marketing-seo/support
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Maybe you feel like you’ve tried everything without success. Or you’ve been putting off trying anything because you just don’t know where to start. My goal is to shed light on what a Marketing Plan might consist of for a local business. The key word (no pun intended) is "Plan"! There are no shortcuts...something I've learned over the last 8 years searching for a "Magic Bullet". It takes a strategic approach, and time. We collaborate with businesses to put together a road map for their market ...
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Welcome to our podcast where we explore the latest technological advancements and their impact on businesses. Today, we'll be discussing a new community that is using AI to revolutionize the way local businesses do marketing and publicity. Marketing and publicity are essential components for any business to thrive in the market. However, for local businesses, it can be challenging to compete with larger brands that have extensive marketing budgets. This is where AI comes in. The new communit ...
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Created to inspire contractors and home service companies in industries such as Landscaping, Garage Door, Pool Builders, and other local home service industries to achieve optimal business success. On this Podcast, we share Interviews with the nation's leading businesses in the Home Service Industry and ideas, strategies & techniques for most effectively marketing your home service business hosted by Don Franklin. Topics from SEO & PPC to Google Business (a.k.a. Google Maps) Optimization, Re ...
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If digital marketing services are used by more than two-thirds of advertisers, why are so many media companies -- especially TV stations -- shunning them? Are they low-margin? Too messy to implement? The hosts dive into the stats and develop what they call the "chiclet theory." Stay in the loop with all things Borrell when you join our ResearchAler…
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In today’s competitive healthcare landscape, multidisciplinary and hybrid clinics are becoming increasingly common. Whether you’re a chiropractic clinic gym hybrid, a wellness center with diverse services, or any other hybrid model, standing out online is crucial. Local SEO (Search Engine Optimization) is one of the most effective ways to ensure th…
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In this milestone episode of Local Market Monopoly, Clarence Fisher reflects on his 11 biggest business mistakes and how you can avoid them. He shares valuable lessons learned from his journey and offers actionable tips to help you navigate common pitfalls and achieve long-term success. Clarence covers financial planning, sales and marketing strate…
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In Episode 6 of Local Biz Buzz, marketing consultant Donna Gunter reveals how business owners can transform 15-minute breaks into powerful social media marketing sessions. Drawing from over 25 years of experience, Donna provides actionable strategies, including leveraging Google Analytics, engaging with influencers, brainstorming content, and optim…
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Storytelling plays a crucial role in implementing memorable and effective marketing strategies that stand out from the crowd. Host Claire Carlile, is joined by Melissa Popp, to discuss how storytelling can connect brands with their local audiences. They also cover the importance of authentic and unique content, how to get buy-in from various depart…
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Do you have a comment about this topic... Send us a Text Message. Click here Local SEO for attorneys is optimizing a law firm’s Google business listing and building citations intending to rank at the top of Google Maps for local keywords their prospective clients search for. Also known as the local-3 pack, Google Maps is a search engine results pag…
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Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more. Updates and Questions GBP Fields that impact ranking. Consumer alerts appearing on GBP listings. Google update states verific…
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In this milestone episode of Local Market Monopoly, Clarence Fisher reflects on his 11 biggest business mistakes and how you can avoid them. He shares valuable lessons learned from his journey and offers actionable tips to help you navigate common pitfalls and achieve long-term success. Clarence covers financial planning, sales and marketing strate…
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In this episode of Local Market Monopoly, branding expert Daniel Blaho shares the essential strategies for local businesses to enhance their online presence and boost their brand. He provides practical and actionable tips to transform your brand from unnoticed to unforgettable, empowering you to stand out in a competitive market. Clarence and Danie…
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In this episode of Local Market Monopoly, branding expert Daniel Blaho shares the essential strategies for local businesses to enhance their online presence and boost their brand. He provides practical and actionable tips to transform your brand from unnoticed to unforgettable, empowering you to stand out in a competitive market. Clarence and Danie…
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Online reviews, love ‘em or hate ‘em, they’re a pivotal part of your online marketing strategy, and Google pays attention to them. Your online reviews help shape how your potential clients and patients react to your business, and yes, that means all your reviews, not just Google reviews. Here, we reveal how online reviews, beyond your Google review…
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With the summer of our discontent brewing, Corey & Gordon discuss the value of nonstop headlines to news media. Could local media rise like a phoenix? They ask a fan club member, retired media analyst and self-proclaimed iconoclast Terry Heaton, to weigh in. Brace yourself for Heaton's unvarnished take.Stay in the loop with all things Borrell when …
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Ready to skyrocket your clinic's growth by tapping into untapped audiences? Discover how leveraging other people's audiences can transform your practice into a thriving hub of new patients. Plus, learn how to maximize the impact of your content through repurposing, ensuring you stand out in the crowded healthcare industry. By the end of this episod…
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In this episode of Local Biz Buzz, marketing expert Donna Gunter shares nine simple but powerful changes you can make to your website's homepage to increase conversions and drive more sales. From making your contact information easily accessible to highlighting your unique selling proposition and incorporating high-quality visuals, Donna covers act…
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In this episode of Local Biz Buzz, marketing expert Donna Gunter discusses the significant impact of customer reviews and user-generated content (UGC) on local businesses. Drawing from her 25 years of consulting experience, she outlines five effective strategies: cultivating community engagement, showcasing customer testimonials, running contests, …
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Uncover a disturbing trend: unscrupulous individuals are manipulating Google Maps pins to misrepresent business locations as if you didn’t have enough to worry about when running a small business! But don’t worry; this episode offers crucial guidance on defending your clinic or business against such tactics. We'll explore effective strategies for m…
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In this episode of Local Market Monopoly, host Clarence Fisher explores the untapped potential of LinkedIn for local businesses. He provides actionable tips to transform your LinkedIn profile from a digital ghost town into a powerful tool for customer engagement and business growth. Clarence introduces the "Local Leverage" strategy, shares effectiv…
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In this episode of Local Market Monopoly, host Clarence Fisher explores the untapped potential of LinkedIn for local businesses. He provides actionable tips to transform your LinkedIn profile from a digital ghost town into a powerful tool for customer engagement and business growth. Clarence introduces the "Local Leverage" strategy, shares effectiv…
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Think installing a few plugins and setting up Google Analytics means you’re an SEO expert? Think again. In this eye-opening episode, we unravel the most common misconceptions about SEO through the real-life example of Frank, a chiropractor who believed he was on top of his SEO game. Discover why merely using WordPress, Google Analytics, and Yoast S…
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Do you have a comment about this topic... Send us a Text Message. Click here As the online marketplace continues to evolve, attorneys must recognize the importance of a solid digital marketing strategy to reach potential clients. Display advertising is one of the most effective ways to increase online visibility and attract new clients. But with so…
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Gordon & Corey double-down on their prediction that local media companies are in their "final phase," with many destined to become the equivalent of small hobby shops. But they also see some rising like a phoenix. What's the secret? Here's a hint: The podcast features an interview with the dean of one of the nation's most prominent schools of mass …
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If you’re a business owner struggling with a negative Google review that's hurting your online reputation, you may feel a bit vulnerable and discouraged. We get it. Whether you received a fake review, a customer had a bad experience, or a bot got into your Google Business Profile listing, you have options for handling the situation. In today's epis…
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In this episode of Local Market Monopoly, Clarence Fisher discusses the importance of self-promotion for dominating your local market. Clarence emphasizes the need for business owners to effectively promote themselves and shares seven strategies to do so. He begins by exploring the art of crafting an elevator pitch and offers tips for creating a co…
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In this episode of Local Market Monopoly, Clarence Fisher discusses the importance of self-promotion for dominating your local market. Clarence emphasizes the need for business owners to effectively promote themselves and shares seven strategies to do so. He begins by exploring the art of crafting an elevator pitch and offers tips for creating a co…
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Do you have a comment about this topic... Send us a Text Message. Click here In this episode, Lora Shipman explores the evolving landscape of social media and the impact of constant changes. She addresses the challenges and opportunities arising from shifts in social media platforms. General Info: Need help with your law firm's digital marketing? C…
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In this episode, we dive deep into the world of blogging for clinic owners and healthcare providers. Do you really need a blog? How often should you publish posts, and how long should they be? Learn the best practices for creating content that not only attracts visitors but also converts them into new patients. We'll discuss how to fill content gap…
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Do you have a comment about this topic... Send us a Text Message. Click here Avi Kumar is the Founder and CEO of KUWARE Inc., a marketing and advertising agency that focuses on growing businesses through organic and paid media. Avi prides himself on being an irreverent marketer, looking past the star power of marketing “gurus” and shattering myths.…
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In this episode of The Clinic Marketing Podcast, we address common frustrations clinic owners face with their websites and answer the question: "What website platform should I be using?" We'll discuss how to ensure your website works for you by attracting the right visitors and converting them into patients. Learn to love your website again. ⚡ Free…
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Do you have a comment about this topic... Send us a Text Message. Click here As we find ourselves at the midpoint of the year, it's an awesome time to pause, reflect, and evaluate our progress toward our goals. Reviewing the first half of the year allows us to celebrate achievements, identify areas for improvement, and set a clear direction for the…
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In this episode of Local Biz Buzz, marketing consultant Donna Gunter shares four essential tips for improving local search engine optimization (SEO) to help businesses attract more customers and boost profits. The episode covers the importance of Google Business Profile, garnering online reviews, engaging with local media, and optimizing website ti…
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Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more. Updates and Questions Upcoming LocalU events in 2024. AI overview descriptions showing up on GBP. Google Maps tests QR codes …
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What's the preferred medium when it comes to business communications? What's the top choice of advertisers when purchasing ads? What do people readily give up as "currency" for accessing content, getting a discount coupoun, or entering a contest? Email! This episode focuses on why email is so pervasive and powerful, yet so overlooked by many in the…
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Are you ready to take the leap and finally name your business, or are you considering a rebrand? Don't leave it all to chance! We’re here to guide you through the maze of naming your company while keeping SEO and brand awareness at the forefront. From the importance of uniqueness to the future of your business, we've got it all covered. What does i…
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Making Reviews Part of the Company Culture Join Jesse and Sue in this episode as they sit down with Theresa Mattioli of Giant Enterprises, to discuss her journey with getting online reviews. They get into how crucial reviews are for a geography-based business like Giant Enterprise, starting from a passive approach to implementing a contest that mot…
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This mini-episode talks about recent changes to our podcast. ⚡ Free Workshop + Bonus ⚡ How to Dominate the First Page of Google and Get More New Patients Without Spending Money on Ads Rank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Fr…
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Do you have a comment about this topic... Send us a Text Message. Click here Andrea Liebross is a business and life coach specializing in working with unapologetically ambitious women entrepreneurs from a variety of industries. A speaker and host of the Time to Level Up podcast, Andrea guides her clients to combine Big Thinking with solid systems t…
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In this episode of Marketing Ink., host Allie Bloyd interviews Millie Adrian, successful YouTube content creator and coach. They discuss Millie's transition from aspiring dancer to social media educator, revealing key strategies for growing an audience on platforms like Instagram, YouTube, and TikTok. Millie shares insights on the importance of nic…
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In this episode of Local Biz Buzz, Donna Gunter, a seasoned marketing consultant with over 25 years of experience, discusses the immense value of participating in local community events for small business owners. Highlighting the power of face-to-face interactions and authentic connections, Donna explains how aligning your business with community e…
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In this month's BUMPER EDITION of Adventures in Local Marketing, Claire speaks to AI and search expert Dr Marie Haynes about all (and we mean all) things Google and AI. We cover how Google Gemini will underpin all of search going forward, dive into the Google API leaks, and take a detour to learn about a surprise meeting at Google I/O... It's the l…
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Ready to transform your business through the power of live events? This episode promises a treasure trove of insights from Vanessa Forbes, the visionary behind Karma Goddess Event Planning. Vanessa shares her expert tips on elevating your company's online footprint by organizing impactful events, whether you're a chiropractor, physical therapist, o…
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Do you have a comment about this topic... Send us a Text Message. Click here Geofencing makes sense for many types of law firms, including divorce, criminal and personal injury lawyers. Including location based advertising in your marketing mix is highly recommended in 2024 if your budget allows. Consider that where a consumer is physically at can …
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In this episode, Donna Gunter talks about the power of email newsletters for local businesses. As a marketing consultant with over 25 years of experience, Donna shares her expertise on how an email newsletter can transform your business and become your secret lead-generation weapon. Donna Gunter is the editor-in-chief of Website Traffic Pro Monthly…
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Gordon & Corey ruminate why radio people are so scrappy and seek answers from Mike Hulvey, the newly appointed CEO of the Radio Advertising Bureau. During the interview, Mike reveals a genetic secret that suggests he might be radio's natural-born superhero.Stay in the loop with all things Borrell when you join our ResearchAlert Lists.As always, tha…
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Having an optimized Google Business Profile is crucial for local businesses to improve their online visibility and attract more customers. While claiming your listing, filling out all the details, and collecting reviews are basics that most businesses understand, there are some advanced strategies that can really help your profile stand out from th…
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Do you have a comment about this topic... Send us a Text Message. Click here The advent of artificial intelligence has disrupted the landscape of legal marketing and business development and has the potential to significantly alter the way law firms operate. By leveraging AI’s data analysis capabilities, process automation efficiencies, and precisi…
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In this episode of Marketing Ink, host Allie Bloyd interviews one of her highly successful coaching student, Ryan Turner, owner of Infusion Wellness Center, located in Montgomery, AL. Ryan shares his journey from being a strength and conditioning coach for the Atlanta Falcons to founding his wellness center in Montgomery in 2016. Highlighting key a…
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Ever wish you had a marketing expert with over two decades of marketing experience whispering proven marketing strategies in your ear? That’s exactly what you’ll get when you tune into Local Biz Buzz: Profitable Main Street Marketing, the go-to resource for building and growing a profitable local business, with your host, Donna Gunter. Her secret p…
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Ever wondered how AI is transforming the way we search online? Discover the future of search engines as we explore the revolutionary impact of generative AI on Google and Bing. From Google's AI Overviews to Bing's Copilot, we break down how these tools are making search results faster, more accurate, and more conversational. AI can sound scary, but…
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Do you have a comment about this topic... Send us a Text Message. Click here Hugo E. Gomez is the founder of Abogados NOW, a national Spanish marketing agency which helps attorneys advertise to underrepresented communities. With a mission to forge greater awareness of Spanish-speaking communities, Hugo and his team create high-performing and cost-e…
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