Beyond the Hood with Tractor Zoom will get you strategies to help you work on your dealership instead of only in your dealership. Host Andy Campbell, Tractor Zoom Director of Insights, drives deep into the business of buying, valuing, and selling equipment with special guests and timely trends influencing the market. Plug in to hear stories and learn strategies directly from leaders in the equipment industry – and outside of it – that will fuel your growth and steer your dealership forward t ...
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Beyond the Hood: Trends in 10 | August 7, 2024
10:01
10:01
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Andy breaks down the latest equipment market trends on several categories of equipment, including combines, row crop tractors, headers, and sprayers, using valuation from Tractor Zoom Pro’s database.By Tractor Zoom
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Farmer Buying Behavior: What Dealers & Lenders Need to Know | Brady Brewer
1:01:13
1:01:13
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Andy Campbell and Brady Brewer, Associate Professor for Agricultural Economics at Kansas State University, discuss the role of non-traditional lenders in providing capital to farmers and the potential risks associated with elevated interest rates. Brady discusses his background in agriculture and finance, as well as the impact of interest rates on …
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Leo Johnson: Dealership Succession Planning & Growth Through Acquisitions
1:31:05
1:31:05
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Leo Johnson, former owner of Johnson Tractor and current consultant for the Machinery Advisors Consortium (MAC), discusses dealership growth via acquisitions and the process of succession planning. He discusses the risks involved in growth, the need for strong processes and systems, and the significance of developing relationships with both employe…
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Jim Rothermich: Land and Machinery Trends, Data, and Future Prospects
44:59
44:59
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Andy welcomes Jim Rothermich, a seasoned and certified real estate appraiser with deep roots in agriculture, as this episode's Beyond the Hood guest. Jim shares his journey from growing up on a farm in Missouri to becoming an agricultural and commercial appraiser in Iowa. The conversation digs into the historical and current trends in land and mach…
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Van Wall & Vesel: Hiring Strategy & Talent Development for Dealerships
1:07:31
1:07:31
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Scott Waggoner of Van Wall Equipment and Taylor Kraayenbrink of Vesel Technology discuss trends and challenges in talent acquisition in the dealership industry. They emphasize the importance of building relationships with candidates and providing a great candidate experience throughout the hiring process. They also highlight the need for dealership…
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Duane Kautzman: Dealership Strategies for a Slower Farm Economy
44:57
44:57
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Andy Campbell interviews Duane Kautzman, Senior Strategy Manager at Tractor Zoom. They discuss strategies, technology, and the outlook for equipment dealerships in 2024. Kautzman emphasizes the importance of managing sales activity and inventory aggressively, especially given the challenging commodity markets and financial constraints faced by farm…
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J.D. Marbury: Equipment Export Processes & Crazy Stories Abroad
37:18
37:18
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In this conversation, J.D. Marbury of Tennessee Tractor discusses the export market for cotton pickers, how the dealership expanded to 10 stores, the importance of diversification, and his insights into exporting to different countries, including China, Australia, and South America.By Tractor Zoom
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Jason Hoult: Implementing Gradual Growth at Dealerships
52:45
52:45
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Jason Hoult, Anvil Pro founder, talks with Andy Campbell about his background and journey from farm to dealership to creating tech solutions for the equipment industry. They discuss digital transformation, technology, and the challenges faced by dealerships today.By Tractor Zoom
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Hank Mandsager: Leveraging AI as “Actionable Insights” for Dealerships
58:57
58:57
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In this conversation, Hank Mandsager, Tractor Zoom Lead Data Scientist, discusses the impact of Artificial Intelligence on farm equipment dealerships and shares his background as an aerospace engineer turned data scientist. He emphasizes the importance of data quality and the challenges faced by dealerships in implementing big data.…
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Ivan and Brandon Dorhout: Developing Your Workforce and Planning for Succession
1:12:41
1:12:41
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Ivan and Brandon Dorhout, owners of two Town & Country dealership locations, talk with Andy Campbell about succession planning and building a team.By Tractor Zoom
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Jeff Oldham: Leading a Dealership Culture of Innovation
52:41
52:41
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In this conversation, Andy Campbell interviews Jeff Oldham of GreenMark Equipment about his background and experiences in the agriculture industry. They discuss topics such as hiring great people, building a strong company culture, and the importance of leadership development. Jeff shares insights from his time at John Deere and Volvo, highlighting…
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In Beyond the Hood, Andy Campbell, Tractor Zoom Director of Insights, breaks down current and future issues facing large equipment dealers. In conversations with industry experts and leaders, he’ll go “beyond the hood” and discuss stories, strategies, and experiences that your dealership can use to improve efficiency, maximize revenue, and succeed …
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