Join Joanne Bolt, CEO of Podcast(H)er and host of The B-Word podcast, as she connects with trailblazing experts in media, marketing, branding, and business. This podcast is your go-to resource for actionable advice to start, launch, and scale your business, leveraging the power of podcasts as your ultimate marketing and growth tool. Joanne dives deep with today’s brightest entrepreneurs, transforming their wisdom into practical, game-changing insights for female entrepreneurs of all ages, in ...
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194: The 10 BILLION Dollar Industry - Running Your Podcast as a Business
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EPISODE SUMMARY There is serious money in podcasting, and you should be running your podcast like a business to capitalize on this. In this episode, I’ll give you insider tips and analysis so you can see how the big podcasts make the big bucks. HERE'S WHAT WE'RE DIVING INTO: 00:37 We are in a 10 BILLION DOLLAR Industry The News is in, the Podcastin…
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193: The Secret to Scaling Your Podcast: Building a Powerhouse Team
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Ever feel like you’re juggling all the podcasting plates at once? In this episode, I’m pulling back the curtain and giving you the inside scoop on why having a powerhouse team is non-negotiable if you want to take your podcast to the next level. Here’s what we’re diving into: 00:41 – You NEED a Team to Support Your Podcast If you’re trying to do it…
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192: It's Never Too Late to Start Your Dream Podcast!!!
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Have you ever thought about starting your own podcast but felt like maybe the time has passed, or you’re just too late to the game? I’m here to tell you in this episode that it’s never too late. Whether you’re 20 or 60, now is the perfect time to start sharing your voice with the world. I’ll walk you through overcoming that self-doubt and give you …
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191: The Ultimate Guide to Creating a Lead Magnet That Converts
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🌟 Ready to supercharge your email list and attract your ideal customers like a magnet? In today’s episode, we’re diving deep into the world of lead magnets and how they can transform your business. I’m breaking down: 🔹 What a lead magnet is and why you absolutely need one 🔹 The process I use to create a highly converting lead magnet 🔹 Step-by-step …
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190: Maximizing Your Podcast Revenue: The Truth About Sponsorships and Affiliate Marketing
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I’m getting a little spicy today, and we’re diving deep into the nitty-gritty of podcast sponsorships and affiliate marketing. I had a fascinating (and honestly, eye-opening) discussion with a potential sponsor, and I just had to share the juicy details with you. Spoiler alert: it’s all about knowing your worth and understanding the value you bring…
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One of the pitfalls we fall into as entrepreneurs making content is chasing going viral without really defining what it means to go “viral.” In this episode, I’ll break down why a VIRAL audience doesn't matter if it isn’t VITAL. I’ll also share how I went viral with some tactical steps that you can take right now on instagram that I learned from my…
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188: How To Protect Your Podcast & Avoid Cyber Meltdowns
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The world just went completely dark last week and it made me think about how we often take our audience for granted. I wanted to record this quick episode for you as it is a timely reminder of how important it is to have a back up plan for your podcast. If a big part of your business depends on your audience, you’ll want to listen to this episode! …
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187: How To Build Your Million Dollar Roadmap & Craft The Perfect Offer For Your Business, without the sress
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If you've ever wondered what it takes to build a million dollar business....I'm here to help you sort through the fluff. In this episode, I’m getting into the nitty-gritty of working backwards from your goal. I’ll show you how to structure your product offers in a way that lines up perfectly with your big vision. Trust me, this strategy is a game-c…
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186: Investing In Personal Growth: Conferences, Masterminds, and Retreats
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🌟 Today, we're diving into one of my all-time favorite topics: investing in personal growth. With so many options out there—conferences, masterminds, and retreats—it can be tricky to know where to spend your precious time and money. Not every opportunity is created equal, and with influencers left and right, how do you sift through the noise? In th…
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185: You're Really Creating A Way To Earn MONEY
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Friend, let me go ahead right now and call you out on something. Your podcast is really here to make you money. It's not a hobby, a tiny project, or just a little 'ole part of the business. It's a huge cash-injection and you need to be treating it that way. Before you shrug your shoulders and ask "Joanne...I don't understand how" I'll go ahead and …
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184: Summer Slowdown: Why Your Podcast Downloads Dip in July (And Why It's Totally Okay)
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I want to share a little insider secret with you. If you’ve noticed a dip in your podcast downloads, I know it can feel like a real punch in the gut. Trust me, I've been there, and it's totally normal to happen during July, so don’t stress! Here’s the thing: summertime is all about beach days, vacations, and soaking up the sun. People are lounging …
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183: How to Find Your Purpose: A Guide for the Unfulfilled Professional
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Hey there, friend! Welcome back to another episode of The B-Word! Today, we’re diving into something incredibly near and dear to my heart: finding your purpose. If you’ve been feeling stuck or unfulfilled in your career, this episode is tailor-made for you. In this episode, we dive into the inspiring journey of Jackie, the founder of People Princip…
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182: Unlocking the Magic of Manychat and DM Marketing with Madi Beumee
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Dive into the world of mini chat and DM marketing with digital dynamo Madi Beumee! Discover how Madi, a TikTok wiz and digital marketing maverick, turns automation into an art form. Get ready for insider tips on balancing automation with authentic connections and the future of chat marketing across platforms. ***************************************…
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181: Busting the Myth – There’s No One-Size-Fits-All in Marketing!
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Ready to transform your marketing strategy? Join Joanne Bolt on this episode of "The B Word" as she chats with Tayler Cusick-Hollman, the mastermind behind Enji, TAYLRD Media and Designs, and Sourced Co. Discover why there’s no one-size-fits-all solution in marketing and learn tailored strategies to make your business shine. Embrace your uniqueness…
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180: The Motherload – Balancing Business Savvy & Parenthood
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Ever wondered how to balance motherhood with entrepreneurial ambitions?Scottie Durrett, a certified Health and Life Coach, dives into the transformative journey from personal breakdowns to breakthroughs. Scottie shares her pivotal "laundry basket breakdown" experience and the empowering insights on self-care, listening to your body's cues, and fost…
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179: Meet The PodcastHer Team: Maria Crider
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In this episode, meet Maria Crider, the dynamic force behind PodcastHer's success. From her evolution as a course creator to her pivotal role within the network, Maria shares insights into the power of referrals, audience growth, and collaboration in business. Join us as we delve into Maria's journey, exploring how her innovative approach has prope…
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178: How To Nail Your Niche + Secrets to Brand Success
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On this episode,"The B-Word" host Joanne Bolt and guest Malika Mahota decode the power of niche branding. Delve into the art of targeting your market, crafting authenticity, and reaping the rewards of strategic specialization. Discover how to transform your business with precision and purpose. *******************************************************…
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177: How To Navigate Adversity in Entrepreneurship with Jackie Dragone
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On this episode, The B Word host talks to Fit Biz Mentor, Jackie Dragone who delves into the secrets of crafting irresistible content, navigating the unpredictable seas of entrepreneurship, and creating offerings that leave your audience hungry for more. Get ready to unlock your entrepreneurial prowess and discover how to align your passions with y…
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176: How to Overcome Setbacks with Lauren Johnson
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In this episode of "The B-Word," host Joanne Bolt explores the art of overcoming setbacks and emerging stronger than ever. Joined by resilience expert Lauren Johnson, they delve into the transformative power of perseverance and self-belief, offering strategies and inspiring anecdotes to guide listeners through turning adversity into opportunity. Me…
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175: Uncorking the Secrets of Podcast Monetization
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In this episode, we're diving deep into the world of podcast monetization. So grab your favorite wine, because we're about to uncork some serious wisdom. First up: premium content. Think exclusive bonus episodes and behind-the-scenes gossip. You can charge for it, darling, whether you're on Buzzsprout or Apple. It's like having a VIP lounge in your…
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Confession: I'm Overwhelmed, Here's What I'm Doing About It and Puppy Porn?
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In this episode of "The B Word," I'm back, and boy, do I have a story for you! So, picture this: it's January, and I'm at this awesome retreat, feeling all pumped up for the new year. Then bam! I get a call from my husband, Jeff. Now, Jeff's the kind of guy who avoids doctors like the plague, but this time, he's in such excruciating pain that we en…
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Ep 173: Becoming the Heartbeat of Entrepreneurs On Fire with Kate Dumas
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🔥 Excited is an understatement as I introduce to you my next guest on The B-Word, Kate Dumas! Kate is the heartbeat and engine behind one of the biggest podcasts for entrepreneurs in the world, Entrepreneurs on Fire, alongside her husband John Lee Dumas, the founder and host. EOFire is an award-winning podcast, where each day they share interview…
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172: 5 Female Instagram Influencers Who Inspire Me & Make Me A Better Podcast Host
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You ever have those moments when you stumble upon something so good, so inspiring, that you just have to share it with your girlfriends? 🫖Well, today's your lucky day because I've got not one, not two, but five remarkable women who have not only inspired me but have also equipped me with invaluable insights on how to level up as a podcast host. My …
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Ep 171: How To Run Multiple Figure Companies On 15 Hours A Week
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⚡Join me in welcoming my guest Avani Jain to the show! Avani is multi-passionate entrepreneur, CEO of Matcha Design Labs and host of the podcast Unsubscribe. She believes in taking the clutter out of our mental inbox and everything the world is adding to it, so we can truly find what lights us up and how to overcome challenges in all aspects of bus…
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Ep 170: Nurture Your Enoughness with Lily Gyamfi-Kumanini
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Ladies, I am beyond delighted to welcome my guest on the podcast today, the wonderful Lily Gyamfi-Kumanini ✨Lily is a holistic healer, speaker, coach, wife, mother and all of the above! Her mission has always been to simply impart a message of worthiness and empowerment, to make way for a future full of courage, confidence and clarity. Lily is all …
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Ep 169: Unpacking the Potential: Is YouTube the Next Big Thing for Podcasting?
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Hey there, B-word fam! ☕️ It's time for a cozy coffee chat with yours truly. If you're tuning in on YouTube, you'll spot my favorite mug, the one that declares, "Sometimes good moms say bad words." Consider this your heads-up, I might just drop a few in today's episode! Fresh off Podfest, let me spill the beans – I was left gobsmacked, and not in a…
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Ep 168: 10 Ways To Guarantee Your Podcast Fails in 2024
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2024 has started off on a bang! On today's episode. I'm spilling the tea on the 10 surefire ways your podcast is headed for failure in 2024 if you don't make some crucial changes. 🎙️ Rule #1: Don't skip market research! Just like cleaning your closet, understanding your Ideal Client Avatar (ICA) is essential. Market conditions change daily, and you…
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Ep 167: Pro Tips For Recording Your Podcast At Home
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🎙️If your lack of a professional recording studio is the only thing holding you back from starting or recording your podcast, then this episode is for you! Most of us do not have a professional recording studio, myself included, but I am here to tell you that the truth is you don’t need one! In today’s episode I’ll be sharing my best tips and trick…
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Ep 166: How We're Strategically Moving Into 2024 and Why It's Important for You to Focus On Too
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☕ Get comfortable with a nice hot cup of tea because in today’s episode I’ll be taking you back 20 odd some years ago to how everything got started, where we are today and how I’m using what I’ve learned to strategically move into 2024 with the B-Word Podcast and more, that you will just have to tune in for! Plus if you are a budding entrepreneur w…
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Ep 165: Do This To Quickly Increase The Downloads For Your Podcast
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🎙️ If you are a podcaster, or even just on social media, then you know what it feels like to always be striving to increase that follower count! I admit I can become a little too devoted to it myself, but not in the way of a vanity metric. I check my numbers often and measure them accordingly to determine that the content I’m producing is really re…
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Ep 164: Boldly Stepping Out of Discomfort and Into Empowerment with Lindsey Schwartz
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✨You are in for an absolute treat today! I am so excited to reshare this golden episode from the summer with the amazing Lindsey Schwartz! Entrepreneur, author, speaker, master community builder, and the founder of Powerhouse Women, Lindsey is fiercely committed to supporting other women on all walks of their entrepreneurial journey and inspiring t…
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Ep 163: This is Your Sign to Add a Second Episode to Your Podcast Schedule Strategy
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🎉 Fellow and future podcasters, have you ever wondered “How often should I be releasing episodes?” Today in this bite size episode, we are going to be tackling this popular question I often get asked in my DMs! So grab a hot cup of coffee, a sharpie for note taking and let’s get started! ☕ 🤩 Key Highlights: • The pros and cons of adding an addition…
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Ep 162: Being Arrested Led James Dunn to Being a Motivational Coach. And a Damn Good One at That!
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👏🏻 I am so excited to introduce my friend James Dunn to the podcast! James is a motivational mindset coach and podcast host, who turned his life around after being arrested for attempted armed robbery at 17 years old. You heard that right! Sometimes things happen in our lives that can create a voice of self doubt, questioning and not believing in w…
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Ep 161: Broke AF? Four Marketing Mistakes You’re Making
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👏🏻 We’re back with another throwback episode that’s a favorite of mine and one I just know you need to re-listen to if you haven’t already, especially if you own a business! In this episode, I’ll be diving into mindful marketing techniques and exploring common mistakes that could be plummeting your sales revenue. I don’t want to leave you hanging t…
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Ep 160: Behind The Best Recipe For Generating 7 Figures When Guesting On Podcasts
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🤩 This week, I’m excited to bring you 2 past favorite episodes of mine that I wanted to re-share! Whether you are new to the community or have heard these episodes before, I wanted to share them with you again because I just know they will add value to your business and brand, even if you don’t have your own podcast. This episode specifically, is a…
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🦃 It’s Thanksgiving week here in the United States and although tons of people have turkeys and Black Friday on their minds, it intrigues me when I find out that those people are also thinking about their business too! One of the questions that keeps coming up in my DMs is “Can I and should I rebrand my podcast to be more aligned with my business?”…
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Ep 158: Building Your Email List With A Powerful Lead Magnet
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☕ Over the weekend, on a morning walk with matcha lattes in hand, my friend asked me, “How did you grow your email list so quickly?” I had just finished explaining that we had grown the Podcast(h)er email list last year by over 650 people, AND we only started half way through the year! So in today’s episode I’ll be discussing how taking the time to…
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Ep 157: Be Intentional(ish) When Choosing Your Podcast Title & Topic
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🤩 I just love chatting with new and soon-to-be podcasters! One of the most exciting things you’ll hear them say after “I’m going to start a podcast!” is usually “I already have the title picked out!” Now don’t worry, tons of people skip straight to naming their podcast with no clue what it could really mean for the podcast beyond that, which is why…
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Ep 156: Binge The Books Currently On My Nightstand
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📚 I can’t be the only one who believes there’s something magical about walking into a Barnes and Noble, with the faint smell of books and coffee in the air! Or maybe the colder seasons make you want to curl up with a good book and a glass of wine 24/7 too? Ever since I was a little girl, I’ve always enjoyed immersing myself into someone else’s word…
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Ep 155: Betting on Yourself with Amy Traugh and The Motivated Mompreneur
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🤩 Bringing you a very cool episode today where I got to be a guest on Amy Traugh’s podcast, The Motivated Mompreneur. It’s very exciting to have Amy be a founding member of the Podcast(H)er Network, that I am the owner and founder of! If you haven’t heard about the Podcast(H)er Network, in this episode we dive into the logistics of why I started it…
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Ep 154: Behind the Scenes of Creating a Freebie for Your Podcast
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I’m so excited to dive into this episode! Last week I hopped on my Instagram stories to ask what you all wanted to see more of on this podcast, and my biggest request was all about when, how and why to create a freebie for your podcast episodes. The second was how to build your email list. These 2 things actually go hand in hand! That’s why I’m inc…
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Ep 153: Because Niching Down Your Podcast Can Transform It with Stefanie Gass
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💗 When I started my podcast years ago, I did tons of research and actually landed on a podcast course from my amazing guest on the show today, Stefanie Gass! Stefanie is a Christian business and podcast coach, boundary boss, and multi-six-figure CEO. She helps women grow their online businesses and make money online using podcasting! She is the hos…
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Ep 152: Building Your Business Through Effective Storytelling with Krystle Church
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🎙️As a podcaster or entrepreneur, you should already know how important the art of copywriting can be to your business.Today on the podcast we’re welcoming Krystle Church! Krystle is the founder of the KC Copy Studio, a boutique copywriting agency that specializes in sales copy. She is also the host of The Freedom Found Podcast and is passionate ab…
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Ep 151: But First, Coffee: My Pathway Into Podcasting
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Welcome back to the B-Word podcast everyone! ☕Join me for a cup of coffee as I sit here and ruminate over my journey and pathway into podcasting. I’m going to be sharing why I think it’s such a powerful medium for anyone's business, irregardless of what they're doing. If you’ve been on the fence about starting your podcast, this is your sign! ✨ 🔑Ke…
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Ep 150: Because Interviewing Your Ideal Client Avatar on Your Podcast Creates Profitability
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✨Today we're diving deep into a topic that's near and dear to my heart: the magic of interviewing your ideal client avatar on your podcast. If you're finally ready to get serious about your podcast and take it to the next level, this strategy is an absolute game-changer! I don’t say that lightly and I'm here to tell you why! 🙌🏻 Key Highlights 💡 • W…
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Ep 149: Building Alignment in Your Business with Anna Nichols
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🌟If you’re not incorporating Human Design into how you work and do business, then you’re doing it wrong! Thrilled to have Human Design mentor and business strategist, Anna Nichols on the podcast today, as we chat on how implementing Human Design can transform your business, your team and help you attract the right clients! This incredible self awar…
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Ep 148: Because Everything is Content - Part 2
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👏🏻 Ready to talk content creation? Welcome back to part two with my bestie Allie Casazza and a few other amazing ladies, as we talk all about the ins and outs of everything you need to know to get started in making engaging content and utilizing SEO tools. We honestly don’t want to keep these secrets to ourselves! Your content deserves to be heard …
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Ep 147: Because Everything is Content - Part 1
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🙌🏻 If you’re an entrepreneur or podcaster constantly worried about what to post or when to make content in general, then this episode was made for you! Join myself, my bestie Allie Casazza and a few other ladies in part 1 of this fun, stress free chat as we dive deep into the world of content creation, where everything is content! We'll share light…
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🎉Welcome back to the B-Word Podcast!🎙️ In this episode I had a heart-to-heart with my amazing friends Allie and Jill, about the importance of evolution in business and what that can look like when you have to make a change. We've all experienced significant pivots in our entrepreneurial journeys, and it's crucial to embrace it and follow your intui…
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🌟 What a cool episode today is! I got to spend some time in the Good Vibe Studio with my friend Tanya Wilson and we dove deep into the transformative power of Mastermind Events, Community Building, and Shifting Mindsets! 🌟 We're starting off the episode here at the B-Word, and to finish it you need to hop on over to Tanya's podcast, Ladies Kickin A…
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