Best AdQuick Podcasts (2024)

1
Morgan McLintic: state of tech marketing & startups, silicon valley cycles, AI and more | E41 39:40

8d ago39:40

39:40

In Episode 41 of the AdQuick Madvertising podcast, Adam Singer sits down with Morgan McClintic to talk state of marketing & startups, market cycles, Silicon Valley, AI and more hot topics. Morgan is one of Silicon Valley's best known marketing leaders and has "been there, done that" in the industry.By AdQuick

1
The MMM Gap - How Marketers are Navigating the Shift to Marketing Mix Modeling 55:30

29d ago55:30

55:30

How much should you be paying for Marketing Mix Modeling (MMM)? How do you make day-to-day tactical decisions when MMM isn't that granular? Should you go with open source MMM solutions, or stick with a vendor?Join Jim and Simon in this in-depth discussion about the current state and future of Marketing Mix Modeling (MMM). They cover the evolution o…

1
Christina Garnett: big company to entrepreneurship, building online communities and more | E40 50:16

1M ago50:16

50:16

In Episode 40 of the AdQuick Madvertising podcast, Adam Singer sits down with Christina Garnett to talk her journey from big company to entrepreneur, social media marketing and community building, customer-centricity and more hot topics.By AdQuick

1
James Allen: from agency life to startup founder, state of adtech and more | E39 38:20

2M ago38:20

38:20

In Episode 39 of the AdQuick Madvertising podcast, Adam Singer sits down with James Allen, CEO and co-founder of Media Disco to talk modern ads & adtech, his journey from agency-side to startup founder and more hot topics.By AdQuick

1
Ryan Jones: the state of search, life on the agency side and more | E38 52:30

2M ago52:30

52:30

In Episode 38 of the AdQuick Madvertising podcast, Adam Singer sits down with Ryan Jones, SVP at Razorfish to talk, agency life, what's happening in the world of search, how to get started in your digital marketing career, and more.By AdQuick

1
Challenges of Marketing Measurement with Neil Hoyne, Chief Strategist @ Google 50:44

2M ago50:44

50:44

What are the biggest challenges facing marketers and analysts today? Is it privacy regulations? Technology changes? AI?In two words: unmet expectations.Neil Hoyne, Chief Strategist at Google, shares his insights into the evolution of marketing measurement given the current environment and challenges. Even with MMMs and incrementality testing, at th…

1
These ain't your parents' billboards - Measuring OOH with Ty Tinker of AdQuick 54:06

3M ago54:06

54:06

Billboards, transit posters, digital signage - these are just a few of the options for out-of-home (OOH) advertising. OOH is a format that as digital marketers and analysts, we don’t typically consider. But when it comes to measuring billboards and other OOH channels, how exactly do we do that?We brought on an expert at the cutting edge of OOH to a…

1
Danny Weisman: the state of modern media, branding, streaming and more | E37 51:03

3M ago51:03

51:03

In Episode 37 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Danny Weisman to talk the state of modern media, branding, streaming and more from the agency perspective.By AdQuick

1
Douglas Boneparth: finance industry marketing, digital branding, humor & more | E36 54:11

3M ago54:11

54:11

In Episode 36 of the AdQuick Madvertising podcast, Adam Singer sits down with Douglas Boneparth, CEO of Bone Fide Wealth to talk finance sector marketing/media, building a personal and company brand, humor in digital content and more.By AdQuick

1
Ben Sharf: co-founder of Platter on startups, ecommerce optimization and more | E35 37:19

4M ago37:19

37:19

In Episode 35 of the AdQuick Madvertising podcast, Adam Singer sits down with the co-founder of Platter Ben Sharf to talk his startup, Shopify brands, ecommerce optimization and more.By AdQuick

1
Michelle Wiles: brand turnarounds, modern media, starting a strategic agency | E34 43:33

4M ago43:33

43:33

In Episode 34 of the AdQuick Madvertising podcast, Adam Singer sits down with Michelle Wiles, CEO of Embedded to talk brand strategy, modern marketing, media and more hot topics.By AdQuick

1
Do you really know how to test your paid media? 51:41

4M ago51:41

51:41

Have you ever been told by some smug data scientist that you just need to run a randomized controlled trial to understand the true incrementality of a paid media channel? Just run a power analysis to understand your sample size requirements, right? Were you left with questions about specifically how to do that?In this episode, we talked with Nick S…

1
Scott Monty: modern leadership & comms, timeless storytelling and more | E33 44:52

4M ago44:52

44:52

In Episode 33 of the AdQuick Madvertising podcast, Adam Singer sits down with Scott Monty to talk modern leadership and CMOs, crisis comms, brand storytelling and more.By AdQuick

1
Dr. Augustine Fou: digital analytics and attribution, ad fraud and more | E32 47:57

4M ago47:57

47:57

In Episode 32 of the AdQuick Madvertising podcast, Adam Singer sits down with Dr. Augustine Fou to talk digital analytics and attribution, online ad fraud, the state of marketing and more.By AdQuick

1
Unscripted: A Dive Into MeasureCamp with Peter O'Neill 50:30

4M ago50:30

50:30

What's MeasureCamp, you ask? Oh, do we have a treat for you! Buckle up as Simon and Jim talk with MeasureCamp founder, Peter O'Neill about this global 'unconference' movement focused on digital analytics. Learn what draws people to MeasureCamps around the world, and about the critical things you must get right if you want to start a measurement com…

1
Respect your customers! Privacy in marketing with Siobhan Solberg 46:31

5M ago46:31

46:31

"Your [marketers] were so preoccupied with whether or not they could [track customers across the web], they didn't stop to think if they should."- Jeff Goldblum / Ian Malcolm, Jurassic ParkWith all the FUD (fear, uncertainty and doubt) and blatant misinformation being spread lately around the so-called "cookieless future" or "cookiepocalypse," 🤮 we…

1
David Teicher: state of the CMO, modern marketing teams, DtC, ad trends and more | E31 52:31

5M ago52:31

52:31

In Episode 31 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with David Teicher, Chief Content & Community Officer at Brand Innovators to talk state of the CMO, what's happening in the modern marketing sector, DtC businesses, brand safety online and more.By AdQuick

1
Marketing Measurement for Higher Education - with Josh Dodson 53:07

5M ago53:07

53:07

Universities are facing a shrinking market with changing demographics, and they're not immune from the economic pressures most businesses face today. So how do they ensure their marketing dollars are being spent wisely - especially with the challenges imposed by super long consideration cycles?Josh Dodson, Founder and CEO of Honed Consulting, joins…

1
Aditya Varanasi: journey from corporate America to startups, adtech & more | E30 36:55

5M ago36:55

36:55

In Episode 30 of the AdQuick Madvertising podcast, Adam Singer sits down with Aditya Varanasi, CEO of Awarity to talk his professional journey from corporate America at Pepsi to startup life, adtech, analytics and more.By AdQuick

1
Your Data is Garbage - Learn How to Fix It with Chad Sanderson 55:02

6M ago55:02

55:02

You can’t make good decisions without quality data - whether those be decisions about pricing models, marketing budgets, or website performance. Garbage in, garbage out, as they say. But how do we ensure the data quality? Chad Sanderson joined us to answer this question. Chad is the CEO and Co-Founder of Gable - a startup that some have called the …

1
Summer Hahnlen: Lob, state of direct mail, modernizing your adtech stack and more | E29 49:58

6M ago49:58

49:58

In Episode 29 of the AdQuick Madvertising podcast and our first for 2024, Adam Singer and Chris Gadek sit down with Summer Hahnlen from Lob to talk the state of direct mail, modernizing your ad tech stack, thinking about ad targeting, x-platform attribution and more topics.By AdQuick

1
How did this year Measure Up? 1:15:59

6M ago1:15:59

1:15:59

You know it's that time of the year - time for navel gazing (not to be confused with naval gazing) end-of-year reviews, proclamations, and prognostications. It's been a busy year for me and Simon, as we were both laid off and started new paths and projects. One project in particular was this podcast! Join us as we open up about the highs and lows o…

1
Alex Wilhelm: startups and macro economy, state of media, tech optimism, e/acc & more E28 54:16

7M ago54:16

54:16

In Episode 28 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Alex Wilhelm, editor in chief of TechCrunch+ and cohost of the Equity Podcast to talk state of tech sector, Silicon Valley, large companies, e/acc, tech optimism and more.By AdQuick

1
How does private equity view marketing measurement? 51:09

7M ago51:09

51:09

Mark Fiske led the marketing teams at well-known brands like Ancestry and Credit Karma before going over to private equity, where he now advises on marketing and digital transformation for portfolio companies of H.I.G. Capital.Learn the ins and outs of private equity from a marketing perspective, including trends in marketing measurement since iOS …

1
Breaking into data science with Leondra Gonzalez 55:08

8M ago55:08

55:08

Data science has been "the sexiest job of the 21st century" for more than a decade now. For those just coming out of school, or trying to switch from marketing or analytics roles into data science, it's gotten a lot more competitive. Leondra Gonzalez is a Senior Data & Applied Scientist at Microsoft, and is currently co-authoring a book on intervie…

1
Bridget Phetasy: state of the ads/media, the culture wars, online influence & more | E27 52:03

8M ago52:03

52:03

In Episode 27 of the AdQuick Madvertising podcast, we sit down with Bridget Phetasy to talk state of the ads/media, the culture wars, online influence & more.By AdQuick

1
GA4 - The Good, the Bad, and the Ugly 51:23

8M ago51:23

51:23

Love it or hate it, GA4 is here to stay. But is it all that bad? Or are we just resistant to change? Find out why Dana DiTomaso has "I <3 GA4" stickers, and how marketers can get the most out of GA4. Dana has spent more than 20 years in the digital marketing and analytics space. She's currently the President and Partner at Kick Point Inc., and the …

1
Cat Stern & Celina Lin from Authentic.org: digital marketing, agency life and more | E26 48:30

8M ago48:30

48:30

In Episode 26 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Cat Stern and Celina Lin to talk agency life and ads, what it's like working in the political realm, effective digital strategies and more.By AdQuick

1
Steven Arena: DtC Startups, Ancient Crunch, building an e-commerce brand and more | E25 47:59

8M ago47:59

47:59

In Episode 25 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Steven Arena to talk DtC startups, the organic/clean eating trend, building a company and more.By AdQuick

1
Sean Byrnes - Startups, marketing and ads, surviving economic cycles | E24 46:29

9M ago46:29

46:29

In Episode 24 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Sean Byrnes to talk startups, silicon valley, marketing and ads, surviving economic cycles and more.By AdQuick

1
Should you trust "AI-driven" MMM? 55:24

9M ago55:24

55:24

When it comes to machine learning and artificial intelligence being deployed for marketing mix modeling, we might want to pump the brakes a bit, at least that’s what some industry leaders are saying. To explore this topic in a little more depth, we wanted to bring on an expert, someone who’s been in this field for nearly 2 decades, and has built a …

1
Learning Marketing Measurement with Myles Younger 58:26

9M ago58:26

58:26

Get out your #2 pencils, because today we're going back to school! In this episode, we’re talking about marketing measurement education - how we learn it, what we learn, and how to deal with teaching and learning technical subjects effectively. And as an added bonus, I'm lucky to be joined by Simon Poulton as my new co-host for the show! We're join…

1
Alexa Curtis: Gen Z and youth marketing, startups, working at Disney | E23 49:59

9M ago49:59

49:59

In Episode 23 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Alexa Curtis to talk gen z and youth marketing, startups, working at Disney and her journey as a digital entrepreneur.By AdQuick

1
John Stringer: Tesla Owners Silicon Valley, community building online and more | E22 57:47

10M ago57:47

57:47

In Episode 22 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with John Stringer to talk Tesla Silicon Valley, community building, the auto industry and more.By AdQuick

1
How To Build a Marketing Data Team with Simon Poulton 53:26

10M ago53:26

53:26

We’ve all heard the quote from British mathematician Clive Humby, who declared way back in 2006 that “data is the new oil.” But who are the roustabouts and roughnecks working these new-age oil rigs, where do we find them, and how do we organize them? Simon Poulton grew the Digital Intelligence team at Wpromote from 0 to more than 50, and is doing t…

1
John Doherty: digital marketing, entrepreneurship, startups and more | E21 58:19

10M ago58:19

58:19

In Episode 21 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with John Doherty to talk digital marketing, entrepreneurship, startups and more. Good one to listen to for young marketers, startup founders and brand side folk.By AdQuick

1
Testing & MMM - the Peanut Butter & Jelly of Marketing Measurement with John Wallace 37:28

10M ago37:28

37:28

Sometimes two things go together perfectly, like cookies & cream, Batman & Robin, or doing a happy dance when that meeting you've been dreading gets cancelled at the last minute. Here's another one to add to the list - incrementality testing and marketing mix modeling. Ok, it sounded way less boring in my head :) Either way, the conversation I had …

1
Carol Roth: macroeconomics, ESG scores & ads, globalization trends and more | E20 55:51

10M ago55:51

55:51

In Episode 20 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Carol Roth to talk macro economics, ESG scores/advertising, globalization trends, the world economic forum (WEF) and more.By AdQuick

1
Turner Novak: venture capital, market cycles, startup marketing and more | E19 57:36

11M ago57:36

57:36

In Episode 18 of the AdQuick Madvertising podcast, Adam Singer sits down with Turner Novak to talk venture capital, market cycles (and what marketers should know about them), growing your startup and more.By AdQuick

1
How to Cut 40% of Ad Spend and NOT Lose Revenue with Ben Dutter 44:56

11M ago44:56

44:56

Ben Dutter, Senior Vice President of Strategy at Power Digital, has a lot of great stories about making or saving clients a lot of money by being smart about how they measure marketing performance. Like the one in the title of this episode - they saved a client $6 million (!) in wasted ad spend while keeping revenue flat. In this episode, he shares…

1
Mike Solana - the intersection of media, tech and culture; Pirate Wires and more | E18 1:20:56

11M ago1:20:56

1:20:56

In Episode 18 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Mike Solana to talk about the intersection of media, tech and culture; how modern influence works, his publication Pirate Wires and more.By AdQuick

1
Dennis Hegstad: startups & marketing, e-commerce, Shopify, social media wars and more | E17 47:50

11M ago47:50

47:50

In Episode 17 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Dennis Hegstad to talk marketing, startups, the state of e-commerce & Shopify and more.By AdQuick

1
Profit-Maximizing Marketing Experiments with Elea Feit 48:26

12M ago48:26

48:26

A lot of marketers are familiar with A/B testing, usually with regards to website testing and conversion rate optimization. But there’s another kind of testing that marketers are becoming more interested in lately, and that’s testing of the marketing itself. It goes by many names - randomized controlled trials, geo-lift experiments, conversion lift…

1
Lucas DiPietrantonio: on agency life, B2C marketing, ecommerce and more | E16 1:06:28

12M ago1:06:28

1:06:28

In Episode 16 of the AdQuick Madvertising podcast, Adam Singer and Chris Gadek sit down with Lucas DiPietrantonio, Darkroom CEO on digital strategy, performance creative, and revenue growth for B2C Businesses.By AdQuick

1
Siqi Chen - Artificial Intelligence, marketing, startups, making finance simple and more | E15 56:52

12M ago56:52

56:52

This week on the AdQuick Madvertising podcast Adam Singer and Chris Gadek sit down with Siqi Chen, the Co-Founder of Runway and a Member Board Of Directors at Sandbox.By AdQuick

1
Launching Cauzle Analytics + Top 9 Marketing / Analytics Podcasts To Subscribe To 15:25

12M ago15:25

15:25

Have you ever thought of going out on your own and starting your own consulting company? Yeah, me too. But there was always something stopping me - usually the golden handcuffs of a cushy job with benefits - and needing to be the primary provider for a family of 5. But today is the day I'm thrilled (and if I'm being honest, terrified) to announce t…

1
Rachel Braun: starting out in tech, entrepreneurship, startups and more | E14 1:11:50

1y ago1:11:50

1:11:50

This week on the AdQuick Madvertising podcast we host Rachel Braun for a discussion on entrepreneurship, startups, starting out in tech, media and more.By AdQuick

1
Cutting marketing budget in a recession? Here's what Greg Dolan recommends. 35:52

1y ago35:52

35:52

Greg Dolan is no stranger to marketing in a recession. He saw it first hand as a brand manager for Campbell Soup Company during the Great Financial Crisis in 2008. Now, he's got front row seats as a co-founder of Keen, a SaaS marketing mix modeling platform founded in 2011. Listen in to hear what are the most common mistakes marketers make when fac…

1
Isaac Simpson, founder WILL: advertising & the culture war, creativity, and more | E13 1:14:54

1y ago1:14:54

1:14:54

In the latest episode of the AdQuick Madvertising podcast, we speak with Isaac Simpson, founder WILLtheagency on advertising and the culture wars, creativity in advertising industry and agencies, stuck culture and much more.By AdQuick

1
Amanda Natividad, VP at Sparktoro: social media/influencers, marketing best practices and more | E12 1:05:14

1y ago1:05:14

1:05:14

In the latest episode of the AdQuick Madvertising podcast, we speak with Amanda Natividad, VP Marketing at Sparktoro on everything marketing, influencers, social media and how brands and individuals can succeed in the space.By AdQuick

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