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The B2B Sales Podcast addresses topics at the core of B2B sales, such as sales development, sales training, and sales coaching. This podcast will help salespeople such as Sales Development Rep (SDR), Account Executive (AE), or anyone in sales management discover new tactics and implement them within their sales organizations. While the topics covered could benefit anyone, the B2B sales podcast's focus is on Tech sales and EMEA sales Skip and Thibaut interview weekly thought leaders, experts, ...
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3 simple questions to ask to close a deal, with Thibaut Souyris
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2:04
Welcome to the B2B Sales Podcast! I'm your host Thibaut. In this episode, I'll share a story from a recent wine tasting event in the South of France and discuss why winemakers often struggle with sales. I'll also reveal three simple questions you can ask to close a deal, inspired by Skip Miller. These questions will help you qualify prospects and s…
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5 sales tools I can’t live without, with Thibaut Souyris
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1:34
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1:34
Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share the essential tools I use every day for prospecting. From all-in-one platforms to my own custom tools, these resources will help you streamline your prospecting process and improve your results. Main Topics Covered AmpleMarket: An all-in-one prospecting platfor…
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My 2024 guide to video prospecting, with Thibaut Souyris
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4:06
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4:06
Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share my 2024 guide to video prospecting. Video prospecting can help you stand out and start more conversations with prospects. Learn how to effectively use this underutilized tool in your sales strategy. Main Topics Covered Importance of video prospecting in 2024 St…
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A simple prospecting shift to book more meetings, with Thibaut Souyris
4:50
4:50
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4:50
Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share simple prospecting shifts to book more meetings. Learn how to move from booking meetings with total strangers to engaging with people you already know. This shift will drastically improve your prospecting results by starting more conversations and booking mo…
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What I learned from the last sales job I ever had, with Thibaut Souyris
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3:53
In today's episode, Thibaut shares 3 key lessons from the last job he ever had.By Thibaut Souyris
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3 intent triggers I can’t live without, with Thibaut Souyris
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3:10
Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share three triggers I use daily to start conversations with prospects based on their LinkedIn activity. Using these triggers effectively can help you start more conversations and book more meetings. Main Topics Covered Trigger 1: LinkedIn post likes or comments T…
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Your recipe for a perfect Reciprocity Resource, with Thibaut Souyris
3:29
3:29
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Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share the exact system I follow to create a reciprocity resource. This approach will tease your prospects' curiosity and help you start more conversations, leading to more meetings. Learn how to use this method effectively in your prospecting efforts. Main Topics …
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How to optimize your LinkedIn profile for prospecting, with Thibaut Souyris
4:29
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4:29
Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share a three-step system to optimize your LinkedIn profile for sales. Many people have profiles optimized for job hunting, not for attracting prospects and starting conversations. Learn how to make your LinkedIn profile work for you in sales. Main Topics Covered Imp…
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Use this hidden feature to book meetings on LinkedIn, with Thibaut Souyris
3:49
3:49
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3:49
Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I reveal a hidden LinkedIn feature that can help you book more meetings. Many salespeople struggle with getting prospects to open their emails or respond to calls. Learn how to stand out and capture attention using LinkedIn voice notes. Main Topics Covered Common challeng…
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Why InMails suck (and what to use instead), with Thibaut Souyris
4:25
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4:25
In this episode, Thibaut discusses the limitations of using LinkedIn InMails for B2B sales prospecting and offers practical alternatives to increase your success rate. Learn how to optimize your LinkedIn strategy to engage more effectively with prospects. Main Topics Covered: Inefficacy of InMails: Exploring why InMails are not suitable for sales p…
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5 prospecting metrics you can’t afford to ignore, with Thibaut Souyris
3:49
3:49
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In this episode, Thibaut dives into the critical metrics every B2B sales professional should monitor to enhance their prospecting performance. Whether you're an individual contributor or a manager, understanding these metrics can help you pinpoint what's working and what needs improvement in your sales process. Main Topics Covered: Prospects Added …
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5 types of prospecting (and how to use them to book more meetings), with Thibaut Souyris
3:57
3:57
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3:57
Join Thibaut, your host, in this episode of the B2B Sales Podcast as he unveils five effective prospecting strategies to help you book more meetings and build a healthier pipeline. Learn how to mix different types of prospecting to stay motivated and increase your chances of success. Main Topics Covered Inbound Prospecting: Receiving requests for d…
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How to prospect as a busy AE, with Thibaut Souyris
3:55
3:55
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3:55
Join Thibaut in this episode of the B2B Sales Podcast as he outlines four straightforward steps for busy account executives to maintain effective prospecting. Learn how to carve out time, prioritize existing relationships, and identify new opportunities to keep your pipeline flowing smoothly and meet your sales targets. Main Topics Covered: Protect…
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A creative way to poach your competitor’s audience, with Thibaut Souyris
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4:01
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In this episode of the B2B Sales Podcast, host Thibaut shares a valuable system for leveraging your competitors' audiences to generate a continuous stream of qualified leads. Discover a step-by-step method to identify potential customers through your competitors' marketing efforts and how to engage with them effectively to increase your meeting boo…
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A complete guide to personalizing your outreach, with Thibaut Souyris
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5:06
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Join Thibaut, your host, in this episode of the B2B Sales Podcast as he unveils his step-by-step process for personalizing outreach efforts. Discover how to identify personalized elements, link them to your prospects, and effectively use them as triggers to increase engagement and book more meetings. Main Topics Covered Understanding Prospect's Pro…
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How I use Amplemarket’s AI features to prospect, with Thibaut Souyris
3:55
3:55
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3:55
Join Thibaut, your host, in this episode of the B2B Sales Podcast as he unveils his efficient process of leveraging Amplemarket's AI features for prospecting. Discover actionable steps to integrate Amplemarket into your tech stack and explore time-saving features to streamline your prospecting efforts. Main Topics Covered Leveraging Amplemarket for…
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How to find your prospect’s problems: A step-by-step guide, with Thibaut Souyris
4:13
4:13
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4:13
In this episode of the B2B Sales Podcast, Thibaut shares his exact process for identifying prospects' problems. By following these steps, you'll demonstrate to your prospects that you understand their needs, increasing your chances of capturing their attention and securing deals. Main Topics Covered: Understanding prospects' goals and metrics Ident…
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A complete guide to booking meetings with LinkedIn, with Thibaut Souyris
4:51
4:51
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4:51
In this episode of the B2B Sales Podcast, Thibaut shares his proven process for booking meetings with LinkedIn's help. A tactic detailed in his prospecting engine, this approach utilizes thought leaders' posts to engage prospects at scale. Learn the four practical steps to leverage LinkedIn's digital footprint, significantly increasing your chances…
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A 15-seconds cold call opener you can’t afford to ignore, with Thibaut Souyris
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3:03
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3:03
In this episode of the B2B Sales Podcast, Thibaut shares an effective cold calling opener. While not a fan of traditional cold calling, Thibaut highlights the benefits of utilizing simulators for comfortable and rejection-free practice. Main Topics Covered Colloquial Opener for Cold Calls: Thibaut introduces a three-part structure for a cold callin…
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What prospecting and Netflix have in common, with Thibaut Souyris
4:08
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In this episode of the B2B Sales Podcast, Thibaut introduces the powerful concept of the "Netflix Effect" for salespeople. Learn how to shift your focus from merely booking meetings to stimulating conversations using human curiosity. Thibaut draws parallels with Netflix series cliffhangers to explain how teasing instead of giving information can el…
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4 steps to building a problem calculator, with Thibaut Souyris
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3:54
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3:54
In this episode of the B2B Sales Podcast, Thibaut unveils the power of creating a problem calculator for effective prospecting. Learn how to identify significant, quantifiable problems, connect them to measurable metrics, and build a compelling before-and-after calculator. Thibaut shares the strategy to tease this calculator in prospecting messages…
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How I use triggers to get a 46.45% reply rate, with Thibaut Souyris
3:33
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3:33
In this episode of the B2B Sales Podcast, Thibaut shares his strategy for achieving a 46.45% reply rate through the effective use of triggers in prospecting. He explains the importance of understanding intent data, identifying potential triggers, and how to apply this knowledge to engage prospects meaningfully in 2024. Main Topics Covered Understan…
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Designing your Power Hour: A Step-by-Step Guide, with Thibaut Souyris
4:03
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In this insightful episode, Thibaut shares a practical guide on creating a "Power Hour" for focused prospecting, emphasizing how consistency is key to sales success. He walks through a three-step process to establish a productive prospecting routine that can transform your sales results. Main Topics Covered Designing Your Power Hour: The importance…
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The Prospecting Engine is live, with Thibaut Souyris
2:02
2:02
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In this special episode, Thibaut introduces his newly launched course, "The Prospecting Engine." He discusses the challenges salespeople face in 2024, such as difficulty in booking meetings and crafting effective messages, and explains how this course is designed to overcome these obstacles. Main Topics Covered Challenges in Prospecting in 2024: Di…
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One small shift to unlock your prospecting, with Thibaut Souyris
6:10
6:10
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6:10
In this episode, Thibaut discusses a crucial mindset shift in prospecting: moving from focusing on booking meetings to starting conversations. He outlines a five-step approach to make prospecting more effective and relevant, both for salespeople and their customers. Main Topics Covered Mindset Shift in Prospecting: Transitioning from a goal of book…
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