show episodes
 
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 35 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a gues ...
 
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show series
 
5 Easy Ways to Diversify Your Income In episode #1727, we give you five easy ways you can use to diversify your income. Whether we are talking about businesses, marketing strategies, or income streams, the more you diversify, the less vulnerable you will be if one dries up. Tune in and hear how to use diversification to increase the revenue you gen…
 
Why You Need to Remove Yourself From Your Business In episode #1726, we make the argument that the better your staff and systems are, the better your business will do. Tune in and hear the essential components of a scaling business, the primary responsibilities of a CEO, and how to measure the best uses of your time. TIME-STAMPED SHOW NOTES: [00:25…
 
Why NFTs Will Impact the Future of Marketing In episode #1725, we talk about how NFTs will impact the future of marketing. We believe that even though there is a lot of noise in the NFT space, this will die out soon and NFTs will be here to stay. Tune in and learn about some of the possibilities for highly effective and creative marketing that the …
 
5 Ways to Leverage Twitter to Build Your Network In episode #1724, we give you five ways to leverage Twitter to build your network. Tune in and hear more about the power of the DM, how to find people to reach out to, the value of targeted Twitter advertising, using Twitter lists, and writing tweet storms! TIME-STAMPED SHOW NOTES: [00:25] Today’s to…
 
5 Trending SEO Hacks You Need To Start Using In episode #1723, we give you five trending SEO hacks to start using today! Tuning in, you’ll hear about capitalizing on the rise of voice search, understanding how to generate more authority, optimizing for ‘on SERP SEO’, offering free tools, and more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 5 T…
 
How to Get a Great NPS Score in 6 Months In episode #1722, we talk about how to get a great NPS score in six months. NPS stands for Net Promoter Score and is the average of the rating your customers give your product. While negative feedback from a customer might seem bad, it is the gold you are looking for to help you improve. Tune in to hear the …
 
How to Find Great Employees on LinkedIn In episode #1721, we teach you how to find great employees on LinkedIn. Truly great staff are hard to come by but by using the right strategies, you will be able to nab them! Tune in and hear how to practice referral recruiting, poach great employees from competition, and more! TIME-STAMPED SHOW NOTES: [00:25…
 
Why You Should Shift Marketing Spend to Buy More LinkedIn Ads In episode #1720, we talk about the effectiveness of LinkedIn as a marketing channel. While advertising on LinkedIn is expensive, Neil and Eric have noticed that lead conversion and LTV on this platform are generally higher. They also discuss a few strategies for targeting leads on this …
 
Should You Buy a Business as a New Entrepreneur? In episode #1719, we explore the topic of whether new entrepreneurs should buy existing businesses. The fact is that when a person is at the beginning of their entrepreneurial journey, they still have a lot of mistakes to make before they can level up. Tune in and hear why it is a better idea to make…
 
How to Spend Less Time on Your Phone (and More Time Building A Business) In episode #1718, we get into the dangers of too much screen time and how to avoid them. While time spent on the phone can feel productive, it often does not contribute to success in such a big way, and can also lead to the formation of habits that negatively impact health. Li…
 
How to Go Beyond Being a Tech Marketer In episode #1717, Neil and Eric share insights on what it takes to level up as a tech marketer. It is all about continuously learning and surrounding yourself with people who know more than you, so if you would like to find out more, tune in today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Go Beyo…
 
How to Go Beyond Being an Internet Marketer In episode #1716, we teach you how to go beyond being an internet marketer. There are many scammy internet marketers out there who use strategies that revolve around short-term thinking. Listening in today, you’ll learn how to stand out from this crowd by starting with your passion and laying the foundati…
 
Is Everything Right From This Podcast? In episode #1715, we explore the idea of whether you should believe everything we say on this show. We have had experiences where people reach out to us and tell us that what we are saying is incorrect, so today we spend some time explaining our approach to the information we share. Tune in to hear more about …
 
How to Set Your Blog Apart from the Rest In episode #1714, Neil and Eric talk about how you can make your blog stand out. With over a billion blogs out there, it is hard to differentiate yourself, but it is not impossible. Tune in to hear the tips that will help you get noticed. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Set Your Blog A…
 
7 Marketing Tools to Help Level You Up In episode #1713, Neil and Eric reveal seven marketing tools you need to have in your toolkit. Some of them are well-known while others are less spoken about, but all of them will help you get to the next level. Be sure to tune in to find out more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 7 Marketing To…
 
The Difference Between Organic Social Vs. Paid Social In episode #1712, Neil and Eric unpack the difference between paid and organic social. They are often confused or used interchangeably, but they are very different. Tune in to hear the benefits of each and how they can be used together! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: The Differe…
 
How to Build an Email Newsletter From Scratch in 2021 In episode #1711, we talk about how you can build an email newsletter from scratch in 2021! The email landscape is one in constant flux, with new tools and trends popping up all the time. Tune in to hear our thoughts on how you can ride these waves to grow your traffic and then your conversions!…
 
Old Marketing That Is New For 2021 In episode #1710, we share some thoughts on old marketing strategies that are new again in 2021! From TV ads and gifting services, to signed books and text messages, this list of supposedly outdated methods might just get you thinking. Tune in to hear more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: Old Marke…
 
How We Would Do Blogging in 2021 In episode #1709, we talk about how we would approach blogging in 2021. Contrary to popular belief, blogging is not dead! And the stats back this up, so join us to hear about how you can make the most of this powerful avenue today! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How We Would Do Blogging in 2021. [00…
 
How to Talk Directly to Your Customer's Desires In episode #1708, we speak about how to talk directly to your customer's desires. As business owners it's vital that we get out of our own heads and echo chambers, and by connecting with your customer base you can get to know what they want and think in order to be better serve them. Tune in to hear s…
 
Our Most Profitable Marketing Funnels Revealed In episode #1707, we talk about our most profitable marketing funnels! From self-developed content creation and promotion models to a funnel based around learning and offering value, these two examples of personalized funnels are bound to get you thinking. Tune in to hear some inspiring thoughts on how…
 
What's Neil and Eric's Biggest Marketing Regret? In episode #1706, we share our biggest regrets from our business careers! For Neil, it has to do with opting to focus on quality over quantity early on, and the results of this choice, while Eric feels that he has focussed on too many different channels when he could have specialized more. Tune in to…
 
What Marketing Channel Has the Best ROI? In episode #1705, we ask which marketing channel has the best return on investment. It should not come as a surprise that SEO ranks highest according to our findings, and an important part of this puzzle is the long term nature of investing in SEO. Tune in to hear why SEO is not dead, and why getting into th…
 
Instagram VS LinkedIn – What’s Better For ROI? In episode #1704, we compare LinkedIn to Instagram as far as which platform offers the best ROI. While Instagram converts better for e-commerce and courses, LinkedIn generally sees better conversions for lead-gen and B2B. Hear more about the differences between these two platforms and which one Neil an…
 
The Difference Between Audience VS Community In episode #1703, we talk about the difference between audiences and communities. While audiences can be leveraged in amazing ways, if you can build a community around your brand you will have a much more powerful and robust force to wield and connect to. Join us today and hear how to build and thrive wi…
 
The Genius Growth Strategy of Logan Paul and Charli D’Amelio In episode #1702, we talk about the genius strategy Logan Paul and Charli D’Amelio have used to grow their businesses. Both influencers focused on blowing up on one channel before diversifying and then leveraging their audience in different ways. For insights about this strategy and how t…
 
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