"How can we increase conversions, get more quality leads–and make more sales?" From signing up for a free SaaS trial to booking a meeting and making a sale — it all hinges on motivating people to take action. Selling to the health and fitness industries requires specialized strategies. In my podcast, I speak with top B2B marketing experts, content strategists, tech gurus and branding experts within these industries. I weave in my own fitness background and years in the fitness world to dig d ...
…
continue reading
Join Bobbie as she interviews Enterpreneurs and Business Owners and dives into what's working for them as well as a little about their copy.
…
continue reading
Join Master Copywriter Steve Slaunwhite each Tuesday for tips on B2B copywriting, landing clients, and growing your freelance B2B copywriting business. B2B Writing Success will inspire and encourage you! Subscribe so you don't miss a single episode.
…
continue reading
Buying a piece of SaaS software off-the-shelf with a credit card is not the same as buying a 7-figure enterprise technology solution. So why do we try and market them in the same way? B2B Better exists to help complex businesses understand and execute a modern-day marketing strategy. We're obsessed with long sales cycles, bespoke value props and big buying committees - and how marketing can contribute to cold, hard revenue. Each week, Jason Bradwell sits down with industry experts to break d ...
…
continue reading
B2B technology copywriters
…
continue reading
It's a simple concept. You pose a question about B2B content writing; we go in search of an expert to answer it. Along the way, you'll hear copywriting hints and tips, and commentary on the key issues in B2B content marketing. It's all brought to you by the B2B tech writers at Radix Communications.
…
continue reading
Marketers are the artisans of commerce. Our palette is ideas. We ply our craft to facilitate choice. To empower every person creating value in the world – sharing their inventions, their service, their good works. And ultimately, to keep a society built on choice functioning.But also…This is one of the most fun, wildly creative, never-grow-up, 99% boring meetings followed by 1% of sheer creative brilliance, funny-yet-frustrating-yet-fruitful career choices you can make.Let’s explore the dich ...
…
continue reading
Marketing ideas for B2B marketing professionals and for sales people that want to reach and engage with prospects in a different way.
…
continue reading
Weekly recordings of our Lavender Live show doing deep dives on Sales & Cold Email related topics. Featuring expert guests in the B2B sales space. Hosted by various members of the Lavender team.
…
continue reading
The #1 show for top players in B2B sales. Sales Players features actionable ideas for sellers and breaks down the mindset, habits, and tools used by top performers to generate more leads, close more deals and build wealth in sales.
…
continue reading
Making sense of the world around us by questioning conventional wisdom, widely-held assumptions, and deeply-rooted beliefs in order to figure out the capital T - Truth. More info
…
continue reading
Are you looking for a content marketing podcast that’s ready to question the status quo and tackle the future of marketing with rebellious curiosity? Then you’re one of us, the Content Rebels. Join your host, Sarah Spence, Founder and CEO of Australia’s fastest growing content agency, Content Copywriting every Thursday morning as she talks with industry leaders about everything from best practice to culture. Whether you’re a freelancer, a leader, working in house or with an agency, if you wa ...
…
continue reading
We interview entrepreneurs and ex-entrepreneurs on their biggest, unforeseen failures and how to avoid for would-be entrepreneurs in the future. Hosted by @OneChrisHanson https://linktr.ee/onenetworkgg
…
continue reading
The Content Marketing Lounge Podcast is a show for entrepreneurs, side-hustlers, solopreneurs, freelancers, consultants, and content marketing professionals who want to grow their business with content marketing. Host Nathan Collier goes beyond surface-level black-and-white issues—with special love for those of you working for yourselves. After the show, join Nathan in The Content Marketing Lounge Facebook group to continue the discussion.
…
continue reading
(Previously The Client Catching Podcast) The B2B Growth Think Tank is hosted by Adam King "The Captain" of London based Growth Consultancy Think Like a Fish. The mission of the podcast is pretty simple.. To uncover answers to the BIG QUESTION every B2B business leader needs to ask… “With so many things needing improvement in my business, where should I focus my efforts to get maximum growth in the shortest possible time?” No hype. No false promises. Just real strategies that work! Join Adam ...
…
continue reading
In The Sausage Factory, hosts Mark and Matt dive into the chaotic world of content marketing, where everyone is pushing the "make more content" button. Join them as they look at what works and what doesn't in a $500 billion industry. Sponsored by https://www.rockee.io - the content feedback platform
…
continue reading
SaaS Marketing Superstars is the show where we uncover proven growth strategies from CMOs and marketing leaders behind some of the fastest-growing SaaS companies.Each episode features an interview with a SaaS CMO, Founder or marketer leader, discussing topics like paid ads, SEO, content marketing, ABM and sales, landing page optimization, email marketing and how to use these strategies to generate more trial and demo signups for your SaaS.
…
continue reading
Is being authentic becoming a marketing strategy of the past? As a copywriter, what do you do when your client wants you to use misleading, unethical content in your content? As a fellow copywriter and marketing strategist who's experienced more than her share of such situations, Stacy Eleczko spills the tea of these and other awkward situations. S…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
JC Pollard of Holistic Sales Co/Gong, Finding Balance & Community in Sales
54:12
54:12
Play later
Play later
Lists
Like
Liked
54:12
JC Pollard is an AE at Gong and Co-Founder of Holistic Sales Co. based in Austin, TX. In this episode, JC shares how he got his start in sales, going from SDR to leading a paid sales community. SPONSORS: • Leadfeeder (Turn Page Views into Pipeline) - https://www.leadfeeder.com/?utm_source=podcast&utm_medium=body&utm_campaign=salesplayers…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Heatmap Founder on Serial Founding, Reaching $10M+k, IQ Tests, Good and Bad Souls
55:37
55:37
Play later
Play later
Lists
Like
Liked
55:37
This is one rare podcast where I learned more then I expected. Hiring has been a big challenge for me for all of my companies - people who know me personally or have been involved with Hanson Ventures over the last 10 years have seen the churn and burn. Join us as we dive into the remarkable entrepreneurial journey of Dylan Ander, the founder of He…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Simon Penson's Journey: From 90s Startup to B2B Success - Lessons in Adaptation, Scaling, and Purpose
24:48
24:48
Play later
Play later
Lists
Like
Liked
24:48
Simon Penson, a B2B expert and exited founder, shares his journey in the business world, from starting in the late 90s to building and selling a successful content marketing agency. He emphasizes the importance of adapting to the changing landscape of marketing and building a B2B company. Penson also discusses the challenges of scaling a company, h…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Optimize Your LinkedIn for Lead Generation: Expert Tips from Colin Gallagher
21:57
21:57
Play later
Play later
Lists
Like
Liked
21:57
Colin Gallagher shares insights on optimizing LinkedIn profiles and using the platform to generate leads.He emphasizes the importance of having a professional and attractive profile, with a focus on the top header, value proposition, and headline. Gallagher also discusses the significance of building connections on LinkedIn and leveraging them for …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Jayden Belcher 1080s, 1099s and Balancing Sales Leadership as a Competitive Snowboarder
52:53
52:53
Play later
Play later
Lists
Like
Liked
52:53
By day, Jayden Belcher leads Enterprise GTM at Britive and by night she competes as a sponsored, pro snowboarder. Based in Phoenix, AZ, Jayden shares with the Sales Players how she balances her day-to-day sales leadership with competitive snowboarding. SPONSORS: • Leadfeeder (Turn Page Views into Pipeline) - https://www.leadfeeder.com/?utm_…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Joe Apfelbaum on Building Success: LinkedIn Strategies, Storytelling, and Resilience in Business
33:07
33:07
Play later
Play later
Lists
Like
Liked
33:07
Joe Apfelbaum, CEO of Ajax Union and founder of evyAI, shares his entrepreneurial journey and insights on leveraging LinkedIn for business growth. He emphasizes the importance of strategy and recurring revenue in building a successful company. Joe also discusses the power of building relationships and trust in sales, as well as the significance of …
…
continue reading
Marketing is never more important than when the economy is in a downward spiral. Unfortunately, it's often the first department cut. The solution isn't to cut marketing, but to change your approach. In this week's episode, I speak with Ryan Farber, Principal of Idea Spark Marketing, about marketing strategies to help optimize your efforts. He talks…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Authentic Brand Storytelling: Embed creative within your business model (episode #105)
44:24
44:24
Play later
Play later
Lists
Like
Liked
44:24
Be careful you don’t engage in marketing color by numbers so to speak. It’s easy to get lost in process flowcharts and databases. You could build out the perfect infrastructure – the right media buys, marketing automation and drip campaigns all set, everything is being properly measured and attributed – yet in all that work it is easy to overlook w…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Reviving US Manufacturing & Lessons from a Serial Entrepreneur | Reg Zeller's Journey
27:58
27:58
Play later
Play later
Lists
Like
Liked
27:58
Reg Zeller, CEO of CaneKast, shares his journey as a serial entrepreneur in the manufacturing space.He discusses how he started his own business to bring manufacturing back to the US and the challenges he faced in acquiring and running multiple companies.Reg emphasizes the importance of building trust with employees and taking care of customers. He…
…
continue reading
On the podcast today we have Naomi Soman Founder of Storylogick Consulting and we are going to be talking about conversion focused copwriting. Some of the questions we consider are the following: - Most people would advise beginning the copywriting process by establishing a buyer persona - how valuable is that and what are your key methods? - What …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Shane Jamison, Why Sales Skills Are Life Skills
51:42
51:42
Play later
Play later
Lists
Like
Liked
51:42
Shane Jamison is a Dallas-based, high performance sales coach who helps sellers blow past quota. He joins the Sales Players to share lessons in selling, business ownership and life in general. SPONSORS: • Leadfeeder (Turn Page Views into Pipeline) - https://www.leadfeeder.com/?utm_source=podcast&utm_medium=body&utm_campaign=salesplayers…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
From Content Creator to CEO: Kidous Mahteme's Journey with Inframail
30:15
30:15
Play later
Play later
Lists
Like
Liked
30:15
In this conversation, Chris interviews Kidous, is the co-founder and CEO of Inframail, a cold email software company. Kidous shares his journey into entrepreneurship, starting with content creation and reselling, and eventually transitioning into the agency and software space. He discusses the importance of learning from successful entrepreneurs an…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Sustainable Marketing: Take the time to understand your target audience deeply and your value proposition (episode #104)
47:51
47:51
Play later
Play later
Lists
Like
Liked
47:51
Who is your ideal customer? And how does your brand serve them? Yes, I know you have KPIs to hit this quarter. Leads. Sales. A specific revenue target. And so it can be easy to quickly drill down to targets. But all marketing beings by asking… who is the ideal customer? And how does our brand serve them? So I loved a lesson I recently read in a pod…
…
continue reading
Websites are a must-have to establish credibility in any business, particularly health and wellness. Social media isn't enough. In this episode with Whitney Bateson, MPH, RD, a digital strategist, Whitney talks about how websites are a hub for business credibility and why social media alone isn't enough. She gets into common design mistakes, and th…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Scaling Leadgen agency to 150+ clients | Nick Abraham.
30:53
30:53
Play later
Play later
Lists
Like
Liked
30:53
Nick Abraham shares his journey of starting a lead generation agency and provides insights into the tactical side of the game. He started his entrepreneurial journey at a young age, selling custom Nike elite socks and organizing basketball tournaments.He then ventured into Instagram growth for doctors and plastic surgeons, learning outbound sales a…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Sarah Brazier of Dimmo, Building an Audience on LinkedIn & Going from Seller to Co-Founder
55:15
55:15
Play later
Play later
Lists
Like
Liked
55:15
Sarah Brazier is the Co-Founder of Dimmo a solution for watching SaaS demos without jumping into sales cycles. SPONSORS: • Accord (Deal Execution Platform Designed to Enforce Execution Excellence) - https://inaccord.com/?utm_campaign=2024%20Partnerships&utm_source=partner&utm_content=sales-players • Leadfeeder (Turn Page Views into Pipeline) - …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How to Create Engaging Video for LinkedIn
38:56
38:56
Play later
Play later
Lists
Like
Liked
38:56
Video content has never been more important than now, but not many people on LinkedIn are using it effectively. In this episode with Anthony Leung, founder of Mean Write Hook, he shares the importance of using video to show authenticity, use storytelling, and capture engagement. Anthony dives into the challenges with LinkedIn engagement, the impact…
…
continue reading
Charles Cormier, a serial entrepreneur, shares his journey and philosophy for building businesses. He started his entrepreneurial journey after being rejected from law school and was inspired by his father's marketing consultancy. He now helps startups make money and generate leads in the B2B space. Charles discusses his podcast funnel, where he in…
…
continue reading
Jack Howatson, a personal branding and social media expert, shares his journey into entrepreneurship and building a personal brand on Twitter. He emphasizes the importance of consistency and high-quality content in growing an audience. Jack also discusses the challenges of monetizing a large following and the need to focus on the quality of followe…
…
continue reading
David Garfinkel is a legendary copywriter well known for his “copy critiques” and 30 years of creating marketing writing that works.Starting at Mcgraw Hill, he has had a lengthy career being responsible for creating many memorable, and sophisticated, copywriting angles. We get into his backstory and how business owners can apply principles of copyw…
…
continue reading
Carson, a serial entrepreneur, shares his journey of learning to code and building successful projects. He started with no-code tools, but quickly ran into limitations and transitioned to custom coding. Chapters 00:00 Introduction and Background03:06 Transitioning to Custom Coding07:00 Building a Personal Brand on Social Media11:45 The Importance o…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Career Adaptability: Marketing can lead to many other things (episode #103)
51:09
51:09
Play later
Play later
Lists
Like
Liked
51:09
Where do you see yourself in five years? I always hated this interview question. It’s not that I’m against planning; it’s that I’m for flexibility. And I don’t want to get trapped in a five-year plan. I try to focus on delivering value today helping people out, and improving my future self for tomorrow, and from there, opportunities naturally arise…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How to Write Copy for Controversial Products and Services
38:55
38:55
Play later
Play later
Lists
Like
Liked
38:55
Copywriting for traditional services and businesses is challenging. Nailing down unique value propositions, doing competitor research, and capturing the right voice are one thing. It's even tougher when the business you're writing for is unfamiliar or has a negative reputation among your target audience. You need to shift your approach. In this epi…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Secrets of Building Business on X with Modern Mindset
24:08
24:08
Play later
Play later
Lists
Like
Liked
24:08
Sebastian Rózga, a marketing Twitter coach, shares his journey as an entrepreneur and his approach to helping clients stand out in their niches. Sebastian discusses his experience with Twitter growth and networking, highlighting the value of connecting with high-quality individuals and exchanging audiences. Chapters 00:00 Introduction and Backgroun…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Alex Heiden: Pick Up The Phone And Start Dialing
32:11
32:11
Play later
Play later
Lists
Like
Liked
32:11
Alex Heiden, a serial entrepreneur and online personality, shares his journey of starting his first company, Closeify, and his transition into the no-code space. He discusses the inefficiencies he observed in the sales recruitment process and how he created a hiring platform to connect business owners with experienced sales reps. He also talks abou…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Ukraine to Miami - Building E-Commerce Brands with Alex Fedotoff
33:29
33:29
Play later
Play later
Lists
Like
Liked
33:29
Alex Fedotoff, an e-commerce entrepreneur, shares his journey from starting his first business in Ukraine to building successful e-commerce brands. He emphasizes the importance of taking risks and learning quickly, even without prior experience or skills. Alex discusses the challenges of hiring and scaling a company, highlighting the need for delib…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Ross Rich of Accord, Driving Execution Excellence for Sales
49:07
49:07
Play later
Play later
Lists
Like
Liked
49:07
Ross Rich is the CEO & Co-Founder of Accord, which helps revenue teams drive execution excellence by enforcing their standards for how they sell, onboard, and expand w/ customers. SPONSORS: • Accord (Deal Execution Platform Designed to Enforce Execution Excellence) - https://inaccord.com/?utm_campaign=2024%20Partnerships&utm_source=partner&utm_cont…
…
continue reading
@AlexBerman became an entrepreneur because he saw his parents build a business from scratch through cold calling. He always saw having a job as a stepping stone to starting his own business. He was inspired by Tim Ferriss, Ramit Sethi, Seth Godin, and real founders of successful businesses. Upon a move to New York to pursue a tech startup - he used…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
From Pro Gamer to Cold Email Expert: Christian Plascencia's Journey to Entrepreneurship
40:48
40:48
Play later
Play later
Lists
Like
Liked
40:48
Chris, a former skater turned pro gamer, shares his journey from gaming to entrepreneurship and becoming a cold email expert. He started playing the game Counter-Strike during high school and became obsessed with becoming a pro gamer. After years of playing and not making money, he realized he wanted to build something legitimate and started explor…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
From Marine to Landscape Mogul: Nolan Gore's Journey to Business Success in Lawn Care | Family, Challenges & Expansion Plans
33:45
33:45
Play later
Play later
Lists
Like
Liked
33:45
Nolan Gore, a serial entrepreneur and marine turned landscape operator, shares his journey of starting and growing his business. He discusses the challenges and rewards of running a hyper-local, human-intensive business. Nolan emphasizes the importance of family entrepreneurship and having a support system. He also talks about the marketing strateg…
…
continue reading
Misleading ads, manipulative persuasion tactics, and other less-than-ethical copywriting practices may lead to quick sales, but they come at a high cost. In this episode, I talk about deceptive marketing strategies and the long-term damage they inflict on your brand. Even calls to action (CTAs) can turn against you when used this one way. Integrity…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Building a Global Outsourcing Empire: Reef Coleman's Journey with We Assist
24:16
24:16
Play later
Play later
Lists
Like
Liked
24:16
Reef Colman, founder of WeAssist, shares his journey as an entrepreneur and the development of his company. He started as a young entrepreneur, selling and fixing items he found in dumpsters. Reef then worked in marketing and saw a need for outsourcing services, which led him to start WeAssist. WeAssist provides international headhunting services, …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Creative UX/UI For Impactful Marketing: Think, build, and scale like a product owner (podcast episode #102)
1:02:02
1:02:02
Play later
Play later
Lists
Like
Liked
1:02:02
You can’t do everything. So you essentially have to make some ‘bets,’ for lack of a better word. What is going to have the biggest impact with your audience? Focus your energy and budget there, to make the biggest splash you can. OK, that’s a boring way to say it. So I like how my next guest worded it in his podcast guest application – ‘If you're g…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Mastering Sales with Alex Zastre: Frame Control, Closing Deals, and Scaling Fast
26:30
26:30
Play later
Play later
Lists
Like
Liked
26:30
Alex Zastre, CEO of Savvy Capital, shares his journey as an entrepreneur and his sales strategies. He started as a young entrepreneur shoveling driveways and later ventured into sales jobs and running his own gig. His first foray into online business was through Instagram page growth and meme pages, which led to the idea of offering this service to…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
From Small Projects to Major Brands: Frasier Cottrell on Scaling a Creative Agency
17:43
17:43
Play later
Play later
Lists
Like
Liked
17:43
Fraser Cottrell shares his journey of starting and growing his marketing agency, Fraggle, and the strategies he used to acquire and retain clients. Frasier discusses the impact of COVID-19 on the business, the transition to creating content for Facebook and TikTok ads, and their core acquisition strategies. He also shares insights on client acquisi…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Scaling a Cold Email Agency: Insights from Mailscale Founder Yasin Baum
32:27
32:27
Play later
Play later
Lists
Like
Liked
32:27
The conversation covers Yassin Baum's journey from e-commerce to founding Mailscale his experience in entrepreneurship, scaling a Pinterest marketing agency, transitioning to a cold email agency, and the development of MailScale. The discussion also delves into the challenges of cold email outreach, team building, technology management, and the fut…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How to Engage Your Audience in a Creator Economy
38:31
38:31
Play later
Play later
Lists
Like
Liked
38:31
In this episode, I speak with Mike Phillips, founder of Marketing Muscle Online. Mike shares insights on the parallels between fitness and business, with a focus on consistency and small, achievable goals. We discuss the challenges of gaining traction on social media, the concept of "creator motion" as a marketing strategy, and the importance of pr…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Balancing a Nonprofit and Family Life with Tobi Emonts-Holley: CEO Insights
21:54
21:54
Play later
Play later
Lists
Like
Liked
21:54
Tobi Emonts-Holley, CEO of a nonprofit organization, shares his journey and insights on building a successful nonprofit, managing a team, and balancing work and family life. He emphasizes the importance of having a clear vision and being strategic as a leader. Tobi also discusses the value of networking and building relationships, as well as the po…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
These Are the Tools We Can't Live Without As Sellers
23:03
23:03
Play later
Play later
Lists
Like
Liked
23:03
The Sales Players share the tools they cannot live without when doing deals. SPONSORS: • Accord (Deal Execution Platform Designed to Enforce Execution Excellence) - https://inaccord.com/?utm_campaign=2024%20Partnerships&utm_source=partner&utm_content=sales-players • Leadfeeder (Turn Page Views into Pipeline) - https://www.leadfeeder.com/?utm_so…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Scaling Your Marketing Agency: Expert Insights with Tyler Bevacqua
31:47
31:47
Play later
Play later
Lists
Like
Liked
31:47
Tyler Bevacqua, an agency ops specialist, shares his journey from reselling to managing social media pages and running ads for various clients. He emphasizes the importance of speed, systems, and culture in agency growth and success. He also discusses client retention, effective communication, and dealing with upset clients. Tyler's approach to s…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Maximizing B2B Client Acquisition: In-Depth Strategies with Lukas Maxen from Agency Evolution
22:20
22:20
Play later
Play later
Lists
Like
Liked
22:20
Lukas, the founder of Agency Evolution, shares insights on lead generation tactics, pricing strategies, team management, and lessons learned in the client acquisition space for B2B. He emphasizes the importance of ICP and offer the role of unique offers, and the significance of volume in lead generation. Lukas also discusses pricing models, deliver…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
How to Scale Your Business with Chin Gregory: From Agency Burnout to High-Ticket Clients
30:08
30:08
Play later
Play later
Lists
Like
Liked
30:08
Chin Gregory shares his journey as an online entrepreneur, from his early entrepreneurial spirit to his professional rugby career and transition into internet-based side hustles. He delves into his experience in digital marketing, men's dating niche, and the launch of his e-commerce agency. The conversation explores the challenges of agency managem…
…
continue reading
Copywriting for health, wellness and fitness brands takes empathy and emotional intelligence. Making the reader feel worse about themselves isn't the way to go if you want to gain the reader's trust. In this solo episode I talk about how to navigate the sensitive fields of health, wellness and fitness when using the PAS (problem-agitation-solution)…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Mor Assouline, From Copywriting to Closing
45:09
45:09
Play later
Play later
Lists
Like
Liked
45:09
Mor Assouline is the Founder of From Demo to Close (FDTC). He helps AEs and Sales Teams Win More with Training, Enablement, and Coaching. SPONSORS: • Accord (Deal Execution Platform Designed to Enforce Execution Excellence) - https://inaccord.com/?utm_campaign=2024%20Partnerships&utm_source=partner&utm_content=sales-players • Leadfeeder (Turn Page …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Marketing Pragmatism: Embrace ‘hand-grenade math’ over false precision (episode #101)
1:02:36
1:02:36
Play later
Play later
Lists
Like
Liked
1:02:36
In the fast-paced world of marketing, precision can often be a double-edged sword. In our this episode, Kiara Kempski, Vice President of Global Consumer & Vendor Marketing at The Knot Worldwide (https://www.theknotww.com/), shares why sometimes ‘hand-grenade math’—a rough yet pragmatic approach—is more effective than chasing false precision. I disc…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
From $10k to $90M: Ron Shah on Entrepreneurship, Marketing, and Building Obvi
21:22
21:22
Play later
Play later
Lists
Like
Liked
21:22
Ron Shah, CEO and co-founder of Obvi, shares his journey as an entrepreneur and offers valuable insights for early-stage entrepreneurs. Obvi is a health and wellness brand that focuses on making wellness products more exciting and fun. Ron discusses the challenges of starting a business with limited capital, the importance of building a strong team…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Mastering Sales & Entrepreneurship with Larry Antiporda, The Sales Sensei
24:10
24:10
Play later
Play later
Lists
Like
Liked
24:10
Larry, also known as the sales sensei, shares his journey from tech sales to remote high-ticket sales and entrepreneurship. He emphasizes the importance of finding a way to fall in love with sales, even if you don't fit the stereotypical salesperson mold. Larry discusses the value of operations and work ethic in sales and entrepreneurship. He also …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Comedy Actor Turned Sales Master - Steven Trister on VSLs, Public Speaking & More
28:01
28:01
Play later
Play later
Lists
Like
Liked
28:01
In this episode, Chris interviews Steven Trister, a public speaking expert and entrepreneur. Steven shares his background as a professional comedy actor and how he transitioned into the world of speaking and VSLs (Video Sales Letters). He discusses the effectiveness of VSLs compared to traditional copy and landing pages, and the importance of engag…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Marketing Operations: Balance ambition with well-being (podcast episode #100)
43:05
43:05
Play later
Play later
Lists
Like
Liked
43:05
How I Made It In Marketing is not about marketing. Not really. It’s about marketers. And the funny thing about marketers is that we’re not just marketers, we’re also human beings. So to succeed as marketers, we also have to be successful humans. Which is why I always love a lesson like – ‘Balance ambition with well-being.’ To hear the story behind …
…
continue reading