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Bar Review

Bar Review Staff

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Join CERDA!, The Lovely JP, and Vague as they travel to the quirkiest, weirdest, fun, or down-right divey-est bars, drinkeries, distilleries, breweries, and pubs to sample the local flavor and discuss issues regarding strange laws, odd court cases, current events, and much more!
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THE EXPERTS ARE LYING TO YOU! Tired of wasting time and money on marketing strategies that don’t deliver? Sick of being fed empty promises by so-called ”gurus” who couldn’t sell a drink in a desert? Want to use AI and the internet to increase sales without coming off sounding like a robot? Erik Shellenberger has written 4 books in the Restaurant & Bar Marketing series including his latest book - ”Restaurant & Bar Marketing IV: If I Could Give It Zero Stars, I Would” Through this no-nonsense ...
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A collection of short form audio updates weekly (The Tailwind Digital Minute) and longer episodic podcasts (The Tailwind Twenty) from the minds at Tailwind in Tempe, AZ. Get the latest updates in digital marketing trends, technologies and more.
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The Best Website Platforms for Restaurants: How to Choose Wisely When it comes to finding the best website platforms for restaurants, it's important to choose a solution that enhances visibility and user experience without unnecessary costs. Website platforms like WordPress, Wix, Squarespace, PopMenu, and BentoBox each have their strengths, but the…
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In this episode of the Restaurant and Bar Marketing Podcast, Erik Shellenberger dives into the crucial role of reputation management for bars and restaurants. Discover expert tips on how to effectively respond to reviews on Yelp, Google, and TripAdvisor, and why managing your online presence is more important than ever with the rise of AI. Erik sha…
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In this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger shares expert strategies for holiday promotions. Learn how to effectively pivot your marketing efforts to make your bar or restaurant stand out during the holidays. From over-the-top decorations to creative drink presentations, Erik explains how to generate free pr…
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In this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger shares a hilarious yet eye-opening account of a nightmare Yelp reviewer targeting one of his clients, La Antica Pizzeria de Michele in Hollywood, California. Erik dives into how to handle serial complainers, like Alexander Mendoza, who leave multiple one-star revie…
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Join us on an epic 3-month RV road trip from Scottsdale, Arizona, to San Diego, California! Join us as we explore the country's most unique restaurants and bars starting with the California coast, with stops in Yosemite, San Francisco, Malibu, Newport Beach, and more. From tiki bars like Smuggler’s Cove to hidden gems like Mothership, and top picks…
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Welcome back to the Restaurant and Bar Marketing Podcast with Erik Shellenberger, recorded in Los Angeles, California! In this episode, Erik breaks down the recent changes to Google's algorithm and how it impacts your restaurant or bar’s Google Business Profile impressions and clicks. If you've noticed a drop in your numbers, you're not alone! Erik…
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Welcome to the Restaurant and Bar Marketing Podcast! In this episode, Erik Shellenberger dives deep into how AI will revolutionize how your restaurant or bar is found online. Learn about SEO, search engines, and AI's role in ranking your business above the competition. By 2026, Google is expected to lose 25% of its search volume to AI-driven tools …
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In this episode of the Restaurant & Bar Marketing podcast, Erik Shellenberger dives into the elusive concept of the "It Factor" that makes some bars and restaurants irresistibly appealing. Drawing parallels with Apple products and the emotional appeal they create, Erik explains how aesthetics, service, ambiance, and layout contribute to the success…
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In this episode of the Restaurant & Bar Marketing podcast, host Erik Shellenberger shares a powerful speech designed for front-of-house staff, showing them how to increase their tips by adopting a “ruthlessly self-serving” mindset. This episode is all about putting more money in your pocket—not just improving the business. Erik explains how being p…
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In the next episode of the Restaurant & Bar Marketing podcast, Erik Shellenberger discusses a key concept from his first book: the Fishbowl vs. the Ocean. Erik explains why relying solely on social media and existing databases (the "fishbowl") isn't enough to drive new business. Instead, he emphasizes the importance of targeting all potential custo…
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Today on the Restaurant and Bar Marketing Podcast, Erik Shellenberger reveals how Yelp's algorithm can hurt small businesses by flagging positive reviews and favoring negative ones. Using real examples like the Peach Cobbler Factory in Cincinnati, Erik explains how Yelp’s flawed system filters reviews, impacting businesses' online reputation and Go…
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In this episode of the Restaurant and Bar Marketing Podcast, host Erik Shellenberger dives deep into how AI is shaping the marketing and operations of restaurants and bars. Erik discusses both the benefits and drawbacks of using AI tools like ChatGPT for marketing, customer engagement, and dynamic pricing. He highlights concerns about AI creating b…
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In this episode, we show restaurant and bar owners how to boost their business using AI, specifically ChatGPT. Learn practical and easy-to-understand ways to leverage artificial intelligence for improving your marketing strategies, customer engagement, and overall operations. This guide breaks down AI technology in simple terms, making it accessibl…
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Erik Shellenberger has been in the restaurant and bar industry since he was thirteen years old and worked for his mother in the food and beverage department at a Utah ski resort. Since then, he has held every position from dishwasher to bartender to marketing director and everything in between. With well over a decade of corporate marketing experie…
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