Best Blair and Mallory Podcasts (2024)

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67: Business Growth through Collaborations: Successful Strategies for Intentional Partnerships with Danielle Wiebe 47:50

9h ago47:50

47:50

Are you looking for new ways to collaborate with other independent business owners? If so, this episode is for you. I’m joined by Danielle Wiebe, a community builder, collaboration expert, and business strategist who talks about how we can use creative collaborations and partnership strategies to reach our ideal clients. Danielle gives us so many t…

1
66: How Les of Balanced Black Girl handles pressure, finds purpose beyond her work, and cultivates community 38:50

3h ago38:50

38:50

Have you dreamt of leaving your corporate job to become a full-time podcaster? That’s exactly what Les Alfred did when she wanted to help other women like her find purpose, balance, and resources for self-development. Listen in as she shares all of her secrets, including how she built a loyal and successful community through her podcast. Les Alfred…

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65: Navigating friendships as a business owner with friendship educator Danielle Bayard Jackson 41:38

3d ago41:38

41:38

How do you navigate friendships and deal with conflicts as a business owner? How can meaningful relationships impact your business success? Friendship educator Danielle Bayard Jackson joins us to talk about relationships and why they’re so important for your business and beyond. Danielle is an educator, publicist, and author of the book Fighting Fo…

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64: Managing your business with a full-time job 15:33

10d ago15:33

15:33

Did you know that outside of my full-time role as the host of the Independent Business for HoneyBook, I also own two businesses? Lately, I’ve been asked how I am managing my time as a full-time employee and business owner. Spoiler alert: it didn’t come easy or naturally and the transition was tough. In today’s short and sweet solo episode, I’m shar…

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63: Reclaiming Hayley Paige: The power of perseverance with fashion designer Hayley Paige 36:03

17d ago36:03

36:03

Big news: Cheval, formerly known as Hayley Paige, is now Hayley Paige again! Nine months ago, she joined us on the show to talk about her lawsuit with her former employer. This lawsuit stripped her of her rights to use her name and brand, and that situation is what birthed Cheval. In May of 2024, it was announced that she regained full ownership an…

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62: Independent success: Turn your skillset into a full-time consulting business 9:07

19d ago9:07

9:07

Since 2023 there have been over 260,000 layoffs in the tech industry. As a result, people are taking the leap to start their own independent consulting business now more than ever before. There's no better time than now to get your business up and running or take your side hustle full-time. In this solo episode, I’m sharing why now is the time to s…

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61: Navigating entrepreneurship in difficult seasons of life with Angie McPherson 46:27

25d ago46:27

46:27

How do you show up for your business in difficult seasons of life? Angie McPherson knows first hand just how big of a struggle it can be. After a cancer diagnosis in 2021, Angie went searching for support from both her community and others who had gone through her season of life. Listen in as she walks us through her entrepreneurial journey and sha…

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60: Secrets to effective sales copy with Christina Torres, CEO of Run and Tell That 45:33

1M ago45:33

45:33

Did you know that there is a science to copywriting? In this episode, I sit down with Christina Torres, copywriter and CEO of Run and Tell That Co. She shares the differences between selling as a product versus a service-based business, mistakes that business owners make when it comes to their copy, and how to loosen up your sales page buttons. Thi…

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59: Building an authentic business that supports your mental health with Ashlyn Carter of Ashlyn Writes 45:59

1M ago45:59

45:59

Is your business supporting your life? In today’s episode, we’re joined by Ashlyn Carter, the founder and CEO of Ashlyn Writes. Ashlyn wasn’t always a business owner, but instead entered this journey due to her mental health forcing her to leave her corporate job. Listen in as she shares how she confidently integrates her own life stories into her …

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58: Gaining visibility through PR as an independent business with Mallory Blair, CEO and co-founder of Small Girls PR 44:28

2M ago44:28

44:28

If you are a business owner that is looking for more ways to put yourself out there and gain more visibility in your business, this episode is for you. Mallory Blair, the CEO and co-founder of Small Girls PR, joins us for a very fun conversation on how business owners can find and pitch for various PR opportunities to help bring more exposure to th…

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57: How to be a changemaker with Erika Tebbens, author of You’ve Got This 46:21

2M ago46:21

46:21

As an independent business owner, you have the opportunity to create lasting impact with your business. You have the power to be a changemaker. In this episode, marketing strategist and author Erika Tebbens joins the show to talk about how we can gain more confidence and become changemakers in our business. From testifying before members of the Hou…

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56: The power of sharing your story with keynote speaker Terry Rice 33:58

2M ago33:58

33:58

Today's episode is a reminder that you are your superpower. Business development expert Terry Rice joins us to talk about the power of leaning into your gifts and proudly sharing your story. Our stories are powerful and Terry demonstrates how leaning in and inviting people into his journey has paid off for him and his business. The best way to stan…

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55: Need a reset in your business? Then listen to this! with Justin Shiels 33:28

2M ago33:28

33:28

If you are a business owner who's in need of a reset, then this episode is for you. Justin Shiels is a creative consultant, speaker, and author of The Reset Workbook. He is on a mission to help guide business owners to meaningful breakthroughs so they can unleash their creative potential. We sat down for a fulfilling conversation on what it really …

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54: How to create a profit-first business with Mike Michalowicz, author of Profit First 28:47

2M ago28:47

28:47

What does it look like to create a profit first business? Mike Michalowicz, the author of Profit First, joins us on the show to talk about the financial strategies we need to be implementing to create a successful and sustainable business. Throughout this episode, Mike reminds us that there is power in knowing your numbers and how you can use that …

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Don't be a tar tar 1:22:32

3M ago1:22:32

1:22:32

We're finally back with a mini episode that's not so mini where we discuss what we've been reading, Blair's Vocabulary Corner, and Mallory rages about two books that were just... bad. Some of the books discussed: The Roughest Draft, The People We Keep, Good Bones (poem), Goldenrod (a book of poems), You Could Make This Place Beautiful, A Demon's Gu…

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53: Creating a client forward system to generate revenue in your business with Amber McCue of the Modern CEO 41:31

3M ago41:31

41:31

One in five independent business owners has lost money due to the lack of organization in their business. Creating systems that are strategic and efficient can be exactly what you need to propel your business forward. In today’s episode, we sit down with Amber McCue, the creator of the Modern CEO to discuss generating revenue with a focus on the cl…

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52: From setbacks to success: entrepreneurial lessons with Jasmine Star, CEO of Social Curator 45:54

3M ago45:54

45:54

Entrepreneurship is full of ups and downs. The phrase, “that’s not fair” is all too familiar to far too many of us, yet we have the power to take back control of our journey and move forward. In today’s conversation, Jasmine Star gets extremely candid and vulnerable about her entrepreneurial journey. If you’re ready to continue moving forward in yo…

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51: The difference between the businesses that succeed and the ones that fail 30:20

3M ago30:20

30:20

The Independent Business Podcast launched one year ago this week, so what better way to celebrate than with a roundup of our favorite episodes? At the end of every interview, we ask our guests what they think is the biggest differentiator between the businesses that succeed and the ones that fail. In this episode, we’ve gathered some amazing answer…

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CollabCast: The Angie McPherson Show ft. Angie McPherson with Akua Konadu 49:52

3M ago49:52

49:52

Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we're highlighting The Angie McPherson Show. In this conversation, Angie brings in our host, Akua Konadu to discuss how you can elevate your content strategy through storytelling. Listen in as they explore different s…

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50: Leaning into leadership as an independent business owner with Laylee Emadi 34:20

4M ago34:20

34:20

What does leadership look like to you as an independent business owner? Whether that looks like speaking on a stage, running a mentorship program, or supporting your clients, you are a leader. Today on the podcast, we sat down with Laylee Emadi, coach for speakers and creative educators, to talk about leadership in business. Laylee shares her journ…

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49: Unhinged marketing: Here to stay or on its way out? Learnings from HoneyBook & Planoly’s social media managers 46:32

4M ago46:32

46:32

Over the past few years brands that we know and love have become more edgy and even unhinged in their marketing strategies—but what is unhinged marketing? Unhinged marketing leans into bolder, unconventional strategies to connect with your audience, from trending memes to funny brand voices, this type of strategy goes against the grain when it come…

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48: Your 2024 tax strategy plan with CPA Brittney Suttle 39:15

4M ago39:15

39:15

Tax season is upon us, and there is no doubt that filing your taxes can be a stressful time as an independent business owner. In fact, 62% of business owners reported that they had to learn how to do their taxes on their own. Today on the show, we are sitting down with Brittany Suttle, who is a CPA and founder of Knies and Co., a virtual CPA firm. …

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47: The power of strategic brand partnerships with Ted Raad of Trend Management 38:01

4M ago38:01

38:01

When done strategically, brand partnerships are a great way to increase visibility and revenue for your business. In fact, 71% of consumers say they enjoy co-branding partnerships. In today’s episode, we sit down with Ted Raad, the founder of Trend, one of the fastest growing influencer management and marketing companies in the US. Listen in as we …

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46: Creating an empathy-forward sales strategy with messaging & positioning strategist Danait Berhe 45:44

5M ago45:44

45:44

We know as independent business owners, understanding your target audience and communicating effectively is a critical step when it comes to selling our products and services. In order for our audience to buy from us, we need to understand their buying decisions. Messaging and positioning strategist Danait Berhe joins us on the show to share how bu…

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Irresistible Blankets 22:52

5M ago22:52

22:52

Mallory’s Recent Books Certain Girls by Jennifer Weiner, which is book 2 in the Cannie Shapiro series Good in Bed is book 1 Colleen Hoover - November 9 Artemis by Andy Weir (He also wrote Project Hail Mary and The Martian) The Boyfriend Candidate by Ashley WInstead - She wrote The Last Housewife from the last minisode and Fool Me Once I Have Some Q…

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45: Grow a seven-figure business with only one product with CEO of Bossbabe Natalie Ellis 32:44

5M ago32:44

32:44

Business success does not have to be complicated. In fact, if you want to see genuine growth, the answer might be much simpler than you think. In this episode, we’re talking about how to become a master of one thing instead of doing everything. Natalie Ellis is the founder and CEO of Boss Babe, a community of over 4 million ambitious women and fema…

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44: The secret to working less so you can make more with Shay Cochrane 48:54

5M ago48:54

48:54

As independent business owners, we sometimes feel like there are not enough hours in the day to get stuff done. What if you only had 16 hours a week to create a thriving and impactful business? What would you focus on? How exactly would you spend your time? Shay Cochran, a commercial photographer, product stylist, and the CEO of Élevae Visuals, joi…

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Do phones work in elevators? 1:00:33

5M ago1:00:33

1:00:33

Today we are breaking down The Wedding Date by Jasmine Guillory! In this episode, we share our thoughts on the book, our crochet projects, and just how much our ADHD affects our recording. Books referenced: Anne of Green GablesBy Blair and Mallory

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43: Do these things before your next launch with video marketing coach Natasha Pierre 37:54

5M ago37:54

37:54

As business owners, launching a new product or service can be an exciting time, but it’s also a ton of work. Natasha Pierre is a video marketing coach for small business owners and host of the Shine Online podcast. In today’s episode, Natasha walks us through how we can create a sustainable launch to see success. Natasha shares fun and innovative w…

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42: The ROI of intentional branding with Bernel Westbrook 38:30

6M ago38:30

38:30

Business owners know that first impressions are everything. Having a strong brand can play a key role in your business success. In fact, research shows that having a brand that is consistent increased revenue by up to 20%. Bernel Westbrook, owner of Branded by Bernel, joins us to talk about the ROI of intentional branding. Having a good brand goes …

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Author interview: Holden and Neurospicy Brains 23:56

6M ago23:56

23:56

This episode is fun mini episode where Mallory interviews her son Holden about his writing journey and the four (almost five!!) books he has written and self-published. We then take a journey into what we've been reading (list below), our GoodReads 2023 read books count, and Mallory has a request for book journaling! What we are reading: Blair Bad …

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41: Leveraging instagram to cultivate a collaborative community with content specialist Jade Beason 45:18

6M ago45:18

45:18

It's time that we start to shift our mindset about Instagram. Now hear me out—what would it look like instead of constantly finding ways to gain new followers and growth, that we focus on the followers that we currently do have? Our followers already love what we have to offer and support our business, so why don't we pour into them and build an en…

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40: How to Succeed in Affiliate Marketing with HoneyBook’s Top Affiliate Earner Candice Coppola 46:07

6M ago46:07

46:07

During our recent Partner Summit, we hosted some of HoneyBook’s top pros and educators in San Francisco, where they learned more about succeeding in affiliate marketing. At the summit, we recorded our first live podcast interview with business coach, author, and podcaster Candice Coppola. As HoneyBook’s top affiliate earner, she has earned half a m…

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Awkward Sarcastic Grumps 1:08:00

6M ago1:08:00

1:08:00

Show Notes Books we mention: Well of Ascension - Mistborn Series by Brandon Sanderson Book 2 of the Brown Sisters series: Take a Hint, Dani Brown Book 3 of the Brown Sisters series: Act Your Age, Eve Brown Kiss Quotient by Helen Hoang Love Hypothesis by Ali Hazelwood Meet Me in the Margins by Melissa Ferguson Our next book is The Wedding Date by Ja…

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39: Side hustle success: A roadmap to $500K in revenue with Christiana Yebra 44:38

6M ago44:38

44:38

Did you know that one in five independent business owners have lost money due to the lack of organization in their business? It's so important for us to have systems in place to not only support our business but also give our clients the best experience possible. Christiana Yebra is the owner of Currently Events, a popular photo booth company, and …

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38: The goal setting framework you need in your business with Tara McMullin 51:05

7M ago51:05

51:05

There's no doubt that planning and setting goals is key when it comes to business success. But sometimes how we intend to attain these goals can lead to burnout, exhaustion, and just overall frustration if we don't hit them. We need to learn how to create goals in a way that prioritizes our well-being, along with finding a more fulfilling way to wo…

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CollabCast: So, Here's the Thing Spotlight ft. Laylee Emadi with Cameron & Tia 32:23

7M ago32:23

32:23

Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we're highlighting So, Here's the Thing with Laylee Emadi. In this conversation, Laylee discusses the cycles of launching educational offerings with photography duo Cameron and Tia. Listen in as they discuss lessons i…

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37: How referral marketing is the key to growing your business with Sara McCabe 41:20

7M ago41:20

41:20

Word of marketing is the best way to get the word out about your business, but most of us don’t spend much time investing into that area of business. We rely on social media to get our name out there, and while that is important, nothing beats knowing that there are people out there who know and love your business and are willing to share your work…

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The Nervous Coughs and The Nervous Pees 1:01:40

7M ago1:01:40

1:01:40

We are back finally with a full book episode! In this episode we break down Maggie Moves On by Lucy Score. We also quickly realize that we took mediocre notes when reading this book and get distracted by random parts. Just your typical neurospicy millennial women talking to each other.By Blair and Mallory

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36: Legislative advocacy: The policies behind getting independents paid with Rafael Espinal 27:22

7M ago27:22

27:22

Did you know that 84% of independent business owners think that there should be more government resources and financial assistance to support them? The current government infrastructure makes it difficult for us not only to build but also to protect our business. In this episode, Rafael Espinal, president of the Freelancers Union, joins us to share…

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35: Learnings from building a multi-six figure passive income strategy with Hope Taylor 49:52

7M ago49:52

49:52

When we think of passive income, we think about making money while you sleep. What does it really take to build out these streams of income and to see success? Hope Taylor pulls back the curtain and shows us how she was able to build multiple six figure passive income streams as a photographer, educator and business coach. This episode is packed wi…

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34: How to use AI to make data-driven decisions in your business with Shelly Palmer 51:22

8M ago51:22

51:22

It’s no secret that AI can have a positive impact on our business. In fact, 70% of independent business owners already feel that way. We know that AI can help improve our systems, our overall client experience and save us time, but what if we took it a step further? How can we use AI to make data-driven decisions to make money in our business? Shel…

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What We Are Reading - Mini Episode! 15:17

8M ago15:17

15:17

We decided to drop a mini episode to share what we are reading in between book club episodes. We hope you enjoy this episode and that it inspires you to read more smut... or really anything. Blair's books: Brandon Sanderson The Well of Ascension Jenna Myles Kade Mallory's book: Gabrielle Zevin Tomorrow and Tomorrow and Tomorrow…

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33: The benefit of having a value-based business: The Ben & Jerry’s case study with Sean Greenwood 34:03

8M ago34:03

34:03

Did you know that 82% of consumers will shop from brands whose values align with their own? Now more than ever, people are looking to brands to do good—a brand that does this very well is Ben and Jerry's. In this episode, Sean Greenwood, Director of Public Relations and Communications at Ben and Jerry’s is joining us to discuss some of his favorite…

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32: What losing 14,000 followers in a month on Instagram taught Brock Johnson 39:56

8M ago39:56

39:56

What would you do if you lost 14,000 followers in one week? That is exactly what happened to Instagram growth coach Brock Johnson, and what he learned from that might surprise you. Brock is a seven-figure entrepreneur who has a passion for helping business owners grow their following and their businesses all on Instagram. In one year alone, Brock g…

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31: The PSL: Brewing a brand (from household spice to seasonal icon) with Jen Olmstead 42:59

8M ago42:59

42:59

Love it or hate it, the Pumpkin Spice Latte marks the beginning of fall for coffee lovers everywhere. How did Starbucks turn the PSL drink into a major lifestyle brand? On today’s episode, Jen Olmstead of Tonic Site Shop is breaking down some of Starbucks’ most genius marketing and branding strategies, while sharing how we can create some of these …

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Suffragists and Smut 1:00:33

8M ago1:00:33

1:00:33

For our very first book episode, we break down Bringing Down the Duke by Evie Dunmore. We hope you loved this book as much as we did! Amber Simpson - Amber Simpson Art on instagram. Her website is www.ambersimpsonart.com Books 2-4 in the series - Book 2: A Rogue of One’s Own Book 3: Portrait of a Scotsman Book 4: The Gentleman’s Gambit Possible rea…

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30: LinkedIn goldmine: Explosive 6-figure business strategies with Lakrisha Davis 47:55

9M ago47:55

47:55

Have you been sleeping on LinkedIn? If so, you are not alone. On this episode of the Independent Business podcast, we have Lakrisha Davis, who is a LinkedIn branding expert and business coach joining us to share explosive six-figure business strategies for LinkedIn. Lakrisha was able to build a six-figure business using only one social media platfo…

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29: How to embrace trends and stand out on social media with Alberto Mendoza 33:02

9M ago33:02

33:02

The journey to success is never linear. There are lots of ups and downs, but the key to building a sustainable business is learning how to adapt and innovate. That's why I'm so excited to have videographer and podcast host Alberto Mendoza on the show. In the midst of the pandemic, Alberto decided to take the leap and fully invest in his business. T…

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28: Adapting AI and new technology into your business with Scott Wyden-Kivowitz 26:50

9M ago26:50

26:50

Did you know that 60% of independent business owners are already using Artificial Intelligence (AI) in their business? AI has been the most talked about topic this year—making us all the more excited to dive deeper into what’s out there. Today on the podcast, we are joined by Scott Wyden-Kivowitz, the Community Manager at Imagen AI. Scott joins us …

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Blair And Mallory Podcasts

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