Press Fix is a production of JournoDAO where we explore the intersections of decentralization, media and independent journalism. Can decentralization save local media and rebuild connection at the community level? Join us and find out.
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About Proof-of-PR: Your passport to the world of public relations and communications strategy for Bitcoin and Web3. An inside look into the future of finance, technology, and entrepreneurship from those driving innovation in the space. Join us as we learn how they generate headlines, cut through the noise and grow their brand awareness through media placements, press mentions and thought leadership. These are the stories behind their success. This --- is Proof-of-PR.
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What if you could simply trust all information on the internet? I’m on the mission to build a Trusted Web for all of us on planet earth. Because to save the world, we need to fix the internet. With this special thing called blockchain timestamps; all content you consume will be transparent and accountable. Welcome to the new default on the internet. Thank you for being part of this journey and let’s build the Trusted Web together.
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25 Years of Ed Tech is a serialized audio version of the book 25 Years of Ed Tech, written by Martin Weller of the Open University and published by AU Press. The audio version of the book is a collaborative project with a global community of volunteers contributing their voices to narrate a chapter of the book. Bonus episodes are a series of conversations called "Between the Chapters" to chat about these topics and more! "In this lively and approachable volume based on his popular blog serie ...
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Join the Trends Podcast where we explore cool new business ideas and the latest in tech like AI and Crypto. We're your smart friends doing the homework for you. Get the info you need without spending hours on research. You’re in great company with 63,000+ founders who are also finding new opportunities. Press play and let's see what's trending!
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Proof-of-PR Season 2 Episode 7: The Defiant Founder and CEO Camila Russo On Trailblazing DeFi Reporting
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Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. The Defiant Founder + CEO Camila Russo joins Melrose PR CEO Kelley Weaver this week to discuss her journey from reporting at Bloomberg to founding The Defiant, the inspiration behind her book ‘The Infinite Machine’, the types of guests an…
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Episode 07 - Press Fix Projects: Beyond the Basics of Seed protocol and Perma Press for Developers
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In this episode Spencer Cavanaugh and Keith Axline go more in-depth on Journo DAO projects Seed Protocol and PermaPress.xyz For more info go to journodao.xyzBy JournoDAO
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Proof-of-PR Season 2 Episode 6: Crypto Beyond Bloomberg: From Traditional Reporting To Decential Media With Matt Leising
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Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. Co-Founder and Editor in Chief at Decential Media Matt Leising joins Melrose PR CEO Kelley Weaver this week to chat through his journey from Bloomberg to founding his own media company Decential Media, how Web3 tech is disrupting the ente…
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Episode 06 - Press Fix Projects: Origins and Basics of Seed Protocol and Perma Press
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In this episode the JournoDAO team cover the high level concepts and origins of the two current web3 journalist tools being developed by JournoDAO, Seed Protocol and Perma Press.By JournoDAO
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Proof-of-PR Season 2 Episode 5: DL News Asia Correspondent Callan Quinn on Key Differences in APAC Reporting + Interviewing
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Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. This week, Kelley Weaver, CEO at Melrose PR, sits down with DL News Asia Correspondent Callan Quinn to discuss reporting on the APAC landscape, how interviews differ in the West, trends she’s seeing across Asia, and much more! To stay up-…
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Proof-of-PR Season 2 Episode 4: 10 to 1 Public Relations President and Founder Josh Weiss on the Art of Storytelling
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Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. Kelley Weaver, CEO at Melrose PR, sits down with PR mogul Josh Weiss, President and Founder of 10 to 1 Public Relations to discuss his approach to comms strategy and media relations, the “10 to 1” magic, how he’s built out his firm + nich…
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Proof-of-PR Season 2 Episode 3: Unlocking Web3 Talent with Founder of Up Top Search Founder Dan Eskow
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Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. Alongside the market, we’re so back!! Kelley Weaver, CEO at Melrose PR, sits down with the legendary Founder of Up Top Search, Dan Eskow, to dive into all things hiring in the crypto landscape, effective networking, how he utilizes his po…
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Proof-of-PR Season 2 Episode 2: Coinbound CEO Ty Smith on Marketing Magic + Resilience
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Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. Alongside the market, we’re so back!! Kelley Weaver, CEO at Melrose PR, sits down with Ty Smith, CEO of Coinbound to discuss all things marketing and PR for Web3 projects, why you shouldn’t sleep on SEO, biggest marketing mistakes, and so…
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Proof-of-PR Season 2 Episode 1: Blockworks Opinion Editor on the Key Ingredients to a Strong Op-Ed + How She Sources Content
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Welcome to Season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. We’re so excited to be back! Nikki Brown, Chief Strategy Officer at Melrose PR, kicks off our first episode of season 2 with Molly Jane Zuckerman, Opinion Editor at Blockworks. They dive into what it takes to break into the opinion section at …
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#0083: Programmatic SEO: No-Code Tools, Monetizing Traffic, AI Writing
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In this episode, we're going to talk about programmatic SEO. This is about how businesses get customers by creating lots of pages aimed at specific topics. They use tools and AI to make content. We'll look into where SEO is heading, like more use of no-code tools, more competition for less common keywords, and how to deal with searches that don't l…
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#0081: Influencer Marketing: Borrowing Trust, Virtual Influencers, Native Advertising
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In this episode, we're going to look at how influencer marketing is changing and what it might be like in the future. We'll explore how brands are promoting themselves differently now, find out how to use trust and attention to your advantage, and learn about the good and bad things in this exciting area. We'll talk about the growing trend of virtu…
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Episode 05 - Anson Parker on how web3 can add value from a Library Science Perspective
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In this episode of Press Fix, we speak with Anson Parker about library science, data science, publishing, and how peer-to-peer technologies may (or may not) add value to practitioners in these fields. This conversation was had largely in the context of PermaPress, the content publishing end indexing tool JournoDAO is building. Resources: www.Q.orgw…
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#0080: Monetized Open Source: Incumbents, IP Rights, User-Owned Networks
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In this podcast episode, we're going to talk about making money from open-source projects. We'll talk about the problems of being stuck with one vendor and how to make money from open-source work. We'll look at what might happen in the future, like big new projects, networks owned by users, and changes in digital items and smart contracts. We'll ex…
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#0078: No-Code: Smaller Firms, Competitive Advantages, Opportunity Costs
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In this episode, we're looking at how no-code tools are changing the way software is developed. We'll see how these tools make it easier to work with things like web3, machine learning, and creating games. They're changing how people work and making it cheaper to develop software. We'll talk about how this could lead to more specialized products, o…
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#0076: Fractional Ownership: Web3, Tokenization, Valuations
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In this episode, we're going to talk about fractional ownership. This means owning a part of something valuable, like big buildings or digital items like NFTs. We'll see how breaking up these big investments into smaller parts makes it possible for more people to invest in things that used to be out of reach. We'll talk about how this could lead to…
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#0075: FIRE Movement: Financial Independence, Active Investing, Milestones
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In this podcast episode, we're diving into the FIRE movement, which stands for Financial Independence, Retire Early. We'll look at the different ways you can do it, the risks, and the good things that come with it. We'll talk about how being financially independent isn't just about stopping work early, but also about managing different kinds of wea…
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#0074: Print on Demand: Pull Manufacturing, Scale Effects, Monetizing Trust
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In this episode, we're going to talk about on-demand manufacturing and how it's changing things. We'll see how building trust and telling stories can make products more valuable. We'll also look at how this way of making things reduces the risks of having too much inventory, wasting money, and market uncertainties. We'll explore how local manufactu…
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#0073: The Creator Economy: Non-Fungible People, Value Ladders, Monetization Options
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In this podcast episode, we're going to explore the Creator Economy. We'll see how technology is making it easier for people to start their own businesses without needing big companies. We'll talk about how creators are now more valuable than before and how things are changing. We'll look at how people share their content, guess what might happen w…
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Episode 04 - The Complex and Quickly Evolving World of web3 Public Goods Funding for Journalism
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In this episode of Press Fix, Eureka John and Clinamenic of JournoDAO are joined by journalist and social impact entrepreneur Devansh Mehta. They discuss the complex and quickly-evolving world of web3 public goods funding, many of the fundamental concepts and processes, and explore how journalism can factor into this ecosystem and benefit from nove…
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#0070: Product-Led Growth: Time-To-Value, Onboarding, Non-SaaS Businesses
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In this episode, we'll talk about how companies are changing from focusing on sales to focusing on their products to grow. We'll look at why it's getting more expensive to get new customers and how things are more than just about product features. We'll see how sales-led growth and product-led growth are different. Companies like Canva, Slack, and …
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#0069: Micro Private Equity: Alternative Assets, Tax Efficiency, Trust By Proxy
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13:43
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In this episode, we look at the world of micro private equity as it revolutionizes business acquisitions. See why buying existing businesses is gaining momentum over starting from scratch and how this trend leverages the value of time in generating wealth. Dive into predictions forecasting increased financing options, the impact of analytics tools …
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#0068: Consulting: Product Ladders, Scalability, Referrals
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Discover the evolving landscape of consulting in this podcast episode. Dive into the significance of consultants guiding clients versus contractors fulfilling specific tasks. Explore the emerging opportunities in specialized consulting, fractional roles and productized services, along with strategies to build a value ladder and leverage top-of-funn…
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#0067: Audience-First Products: Moats, Founding Influencers, Optionality
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In this episode, we dive into the strategy of an audience-first approach for product development, exploring its importance in validating products, constructing effective distribution networks and maintaining accountability. Highlighting real-world examples like James Clear, Rob Walling and Jane Portman, we unravel the power of building trust with y…
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#0066: Ecosystems: Smiling Curve, Market Risk, Embedding Effects
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In this episode, we dive into the dynamics of platform ecosystems, uncovering the pivotal role they play in modern businesses. From predictions on platform behaviors to insightful opportunities for growth across industries and platforms, this episode provides a comprehensive exploration of the evolving landscape. Join us as we look at the nuances o…
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#0065: Million-Dollar, One-Person Businesses: Leverage, Monetizing Trust, Unique Value
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Join us in this episode as we look at the blueprint for million-dollar, one-person businesses, unveiling strategies and predictions to thrive in today's entrepreneurial landscape. Dive into the power of abstraction through tools and platforms and the shifting value of labor. Learn how to leverage partnerships, build trust with audiences and create …
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#0064: Agencies: Recurring Revenue, Productized Services, Product Ladders
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In this podcast episode, we explore the world of agencies. From solving short-term needs to evolving into Software as a Service (SaaS), agencies play a crucial part in providing specialized skills and filling important roles for companies. We discuss the trends, challenges and opportunities faced by agencies, including their interdependence, global…
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#0063: Micro-SaaS: Finding Problems, Buy or Build, XaaS
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In this episode, we look at Micro-SaaS (Software as a Service) and why it's a game-changer for individuals and small teams. Exploring how these nimble apps focus on solving specific problems for particular groups, we discuss predictions on their growth, the rise of open-source alternatives and their resilience despite platforms imitating their feat…
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#0061: Online Courses: Storytelling, Value Ladders, Fragmented Micro-Monopolies
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In this episode, we dive into the dynamic world of online courses, exploring their impact on careers and business ventures. From predictions about the future of influential educators and interactive platforms to opportunities for creators, we unravel this evolving landscape. Key lessons, strategies to address common objections and insights into the…
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#0060: Productized Services: Building Systems, Moving Upmarket, Whitelabeling
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In this episode, we dive into the world of productized services, exploring how freelancers can switch from selling time to offering outcome-based solutions. We talk about the scalability and predictability of productized services compared to traditional freelancing and agency models. We discuss examples spanning transcription services, design sprin…
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#0059: Managed Marketplaces: Vertical Marketplaces, Starting the Flywheel, Vampire Attacks
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In this episode, we dive into managed marketplaces and why they matter. From enhancing the connection between supply and demand to addressing trust issues through verification and two-way rating systems, we explore the multifaceted roles these platforms play. Our discussion spans predictions about AI's impact, the rise of member-owned marketplaces …
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Episode 03 - Anti-Censorship and Credibility Tools for Journalists Through Attestations on the Blockchain
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In this episode of Press Fix, EurekaJohn and Clinamenic discuss the prospects of an attestation-based system for verifying and publishing content in a censorship-resistant and open-source manner. They also discuss how this general approach can be taken to build a better "digital public infrastructure" that respects individual autonomy while also pr…
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#0052: Competitor Risk: Fragmented Markets, Scaling Strategies, Competitor Analysis
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Celebrate a milestone with us in the inaugural episode of the Trends Podcast, where we revisit a gem from our backlog dated February 10, 2021. This episode takes a deep dive into fragmented markets, discussing strategies for businesses to go from pioneering an idea to dominating a niche. We'll explore the concept of going from one to many, scaling …
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Proof-of-PR Episode 10: Bitcoin Communications Powerhouse Aubrey Strobel On The Art of Social Strategies
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Welcome to Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. In our tenth episode, our host Kelley Weaver, CEO of Melrose PR sits down with PR and communications maven Aubrey Strobel to discuss her journey to Bitcoin, how she’s grown her social and editorial networks, the need for more robust social strategies in t…
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Proof-of-PR Episode 9: Josh Hubberman on the Intersection of Culture and Blockchain
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Welcome to Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. In our ninth episode, our host Kelley Weaver, CEO of Melrose PR sits down with fellow entrepreneur Josh Hubberman, CTHDRL Co-Founder / Partner to discuss building the bridge between Web3 tech that can solve Web2 problems, visual identity for a brand, how …
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Proof-of-PR Episode 8: TechCrunch Reporter Jacquelyn Melinek on Autonomy in Journalism & the Symbiotic Relationship with PR
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Welcome to Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. In our eighth episode, our host Kelley Weaver, CEO of Melrose PR sits down with Jacquelyn Melinek, Senior Crypto Reporter at TechCrunch to chat through the importance of knowing what makes a good story versus being assigned a story, why having a good read…
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Proof-of-PR Episode 7: Joe Nakamoto on Covering Bitcoin Only at CoinTelegraph and BTC Adoption IRL
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Welcome to Proof-of-PR, your passport into the world of public relations for Bitcoin and Web3. In our seventh episode, our host Kelley Weaver, CEO of Melrose PR, sits down with Joe Nakamoto, Bitcoin journalist at Cointelegraph. Kelley and Joe dive into his old-school approaches to journalism, why trust between reporters and PR professionals is para…
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Proof-of-PR Episode 6: Kelsey McGuire on Marketing in the Web3 Space and Transitioning from Web2
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Welcome to Proof-of-PR, your passport into the world of public relations for Bitcoin and Web3. In our sixth episode, our host Kelley Weaver, CEO of Melrose PR, sits down with Kelsey McGuire, CGO at Shardeum. Kelsey started her Web3 journey in 2018 at Consensys, where she led experiential marketing efforts before joining Shardeum. Kelley and Kelsey …
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Proof-of-PR Episode 5: Cory Klippsten on Using PR and Twitter to Drive a Strong Media Presence
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Welcome to Proof-of-PR, your passport into the world of public relations for Bitcoin and Web3. In our fifth episode, our host Kelley Weaver, CEO of Melrose PR sits down with Cory Klippsten, CEO of Swan.com who has been featured in CNBC, Bloomberg, Yahoo! Finance, NYT, WSJ, and more. Kelley and Cory dive into how he’s developed strong relationships …
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