Christopher Lochhead | Follow Your Different is pioneer in real dialogue podcasts. “The best business podcast” – Podcast Magazine “The worst business podcast” – Neil Pearlberg
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Lochhead on Marketing™ is the award winning, chart topping podcast for entrepreneurs, marketers, and category designers with a different mind. Most people do not like it.
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DisrupTV is a weekly podcast with hosts R "Ray" Wang and Vala Afshar. The show airs live at 11:00 a.m. PT/ 2:00 p.m. ET every Friday. The audience can expect A-list guests, the latest enterprise news, hot startups, insight from influencers, and much more. Tweet questions to #DisrupTV or @DisrupTVShow.
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Our audience is comprised of business owners, leaders, and entrepreneurs who desire to learn from our guests’ knowledge, advice, and experience for personal and professional growth. We interview pro athletes, rock and roll hall of famers, best selling authors, and other leaders with an inspiring story. We are also a syndicated show regionally on ESPN radio.
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Podcast by Lean Startup
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No one is perfect. Everyone lives in a world of filters. Everyone knows it, but no one talks about it. If you've ever made a mistake and never told someone about it - this podcast is for you. Stop letting mistakes prevent you from doing something great.
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Welcome to GTM Made Simple. Join host Sangram Vajre, WSJ and USA Today bestselling author, speaker, and co-founder of Terminus, as he meets with the most influential go-to-market leaders and helps you confidently answer: what's my next move?
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Welcome to the podcast where entrepreneurs, experts & thought leaders share one book and the life-changing principles they applied. In each episode you'll discover business books past and present that are changing the lives of people just like you. We’ll cover some hidden gems, some lost classics, and shed new light on books you thought you knew. Guests range from up-and-coming coaches, consultants, speakers and authors to big names sharing things they’ve never shared on podcasts before. I’m ...
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Mind Loom is a dangerous podcast about connecting ideas from great books and bringing new visions to your life for more clarity. Support this podcast: https://podcasters.spotify.com/pod/show/mindloom/support
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Compelling stories change the world. Stories connect us, personally and in business. At our core, we’re all storytellers and we crave story to make sense of our worlds. Our mission at The Storytellers Network is to bring the craft of story to the masses and inspire you. Whether you're in marketing or sales, you're an entrepreneur or you're developing your own personal brand, telling your story effectively can make the difference between celebrating an anniversary and collecting unemployment. ...
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365 The Hidden Power of Games, Their Impact on Us, and Why They Matter with Kelly Clancy, Neuroscientist and Author of “Playing With Reality”
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On this episode of Christopher Lochhead: Follow Your Different, we engage in a captivating discussion with neuroscientist and author, Kelly Clancy. We explore the profound impact of games on human behavior and society, highlighting their dual nature as both trivial pastimes and cognitive tools. Kelly delves into how games shape intelligence, social…
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Skills and humans in the AI and robotic age | Christopher Lochhead and Matt Beane
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This week on episode 366, we interviewed Christopher Lochhead, thirteen-time #1 bestselling CoAuthor, #1 charting business dialogue podcaster, co-creator of Category Pirates and is best known as a "godfather" of Category Design and Matt Beane, Author of The Skill Code: How to Save Human Ability in an Age of Intelligent Machines.Topics covered inclu…
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Derek Champagne talks with David Lane, entrepreneur and CEO of Lunatix. David shares his entrepreneurial journey. He shares valuable advice about recognizing warning signs, knowing when to pivot, recognizing key opportunities within what you are already doing, and removing blinders. Lunatix is the first ticket site where sports fans can buy the reg…
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The Power of Community in Enterprise Software | Ryan Aytay, John Mullins, Leslie Zane
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This week on episode 368, we interviewed Ryan Aytay, CEO of Tableau, John Mullins, PhD, London Business School professor and author of Break the Rules! The Six Counter-Conventional Mindsets of Entrepreneurs that Can Help Anyone Change the World and Leslie Zane, Author of The Power of Instinct: The New Rules of Persuasion in Business and Life.Topics…
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364 Building a Lean, Mean AI Machine: The Future of Business Conversations with Krish Ramineni, CEO of Fireflies.AI
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On this episode of the Christopher Lochhead: Follow Your Different, we have a conversation with Krish Ramineni, co-founder and CEO of Fireflies.ai. We explore the transformative impact of AI on business operations, focusing on Fireflies.ai’s journey from a Bay Area startup to a leader in AI-driven transcription and conversation analysis. Krish Rami…
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Episode 1369: Shark Tank Veteran: Michael Dweck
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Derek Champagne chats with Michael Dweck. Michael, the co-founder of Basic Outfitters, was recently named to Forbes 30 under 30 list and has appeared on the ABC hit t.v. show Shark Tank. He talks with Derek about his entrepreneurial journey, defining success, and his experience in "the tank". In 2014, Basic Outfitters co-founders Laura and Michael …
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How to lead in a disruptive economy | Grant Halloran, Kartik Hosanagar, Steve Dennis
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This week on episode 367, we interviewed Grant Halloran, CEO of Planful, Kartik Hosanagar, UPenn Wharton professor and director of the Wharton AI Center and Steve Dennis, renowned thought leader on business strategy and innovation, former senior leader at two Fortune 500 companies, top global retail influencer and author of Leaders Leap: Transformi…
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204 Apple’s Strategic Mastery: Unpacking the Category of Personal Intelligence | Pirates Perspective
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On this episode of Lochhead on Marketing, Christopher Lochhead and Eddie Yoon dissects Apple’s latest announcements from the 2024 Worldwide Developers Conference (WWDC) on an all-new Pirates Perspective. The conversation centers around Apple’s introduction of Apple Intelligence, a cutting-edge AI-driven personal intelligence system, and their strat…
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363 Championing Change from Within with Congressional Candidate Tim Alexander
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On this episode of Christopher Lochhead: Follow Your Different, we interview a seasoned law enforcement officer and congressional candidate, Tim Alexander. Tim Alexander shares his inspiring journey from a challenging childhood to a distinguished career in law enforcement, driven by a pivotal encounter with police misconduct and his grandfather’s w…
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Episode 1368: Shark Tank Veteran, Evan Delahanty: Founder of Peaceful Fruits
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In this episode Derek Champagne interviews Shark Tank veteran Evan Delahanty. Evan is the Founder and Lead for Peaceful Fruits LLC, a social good startup that produces premium dried fruit snacks from sustainably-sourced acai. Evan shares his entrepreneurial journey, his approach to community engagement, and his experience on the hit ABC television …
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362 The Hero’s Journey: How To Make Your Customers The Heroes Of Their Own Transformational Journeys | Category Pirates
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On this episode of Christopher Lochhead: Follow Your Different, we delve into the revolutionary concept of the experience economy. Coined by Joe Pine and James Gilmore in the late 1990s, the experience economy has transformed how businesses engage with customers. This episode will break down the key insights from our conversation, offering actionab…
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Episode 1367: Shark Tank Veteran & Entrepreneur Beau Oyler
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We spoke to Beau Oyler, Shark Tank Veteran and Entrepreneur recently. Beau talks with Derek about his experience on Shark Tank, building a successful company, and some valuable lessons he has learned along the way. Having founded Enlisted Design and Urbio, he has created rich product and brand experiences for fortune 500’s and small startups. He pi…
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The importance of having a venture mindset and rituals | Dominic Rizzo, Alex Dang, Michael Norton
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This week on DisrupTV, we interviewed Dominic Rizzo, ex-Google leader and founder of Google’s OpenTitan Project and founder and CEO of zeroRISC, Alex Dang is a CEO, a senior technology executive, and an advisor on technology and innovation and co-author of The Venture Mindset and Michael Norton, Author of The Ritual Effect.Topics covered include:📌 …
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Episode 1366: Sramana Mitra: One Million by One Million
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Sramana Mitra is the founder and CEO of One Million by One Million (1Mby1M), the world’s first and only global virtual incubator/accelerator. Its goal is to help a million entrepreneurs globally reach a million dollars in annual revenue, build a trillion dollars in global GDP, and create 10 million jobs. Since its founding in 2010, 1Mby1M has becom…
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On this episode of Christopher Lochhead: Follow Your Different, I would like to share with you a very special tribute to a man who’s not only a legend in the world of basketball but also a cherished friend of mine—Bill Walton. Join me as we take a walk down memory lane, revisiting the first time Bill graced my podcast with his presence and the inde…
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On this episode of Lochhead on Marketing, I would like to share with you a very special tribute to a man who’s not only a legend in the world of basketball but also a cherished friend of mine—Bill Walton. Join me as we take a walk down memory lane, revisiting the first time Bill graced my podcast with his presence and the indelible mark he’s left o…
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Impact of AI on the Fan Experience | Boston Special Edition - Celtics, Bruins, RedSox, and Patriots
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This week on a special edition episode, we interviewed Michael Israel, CIO New England Patriots, Josh Carley, VP, Technology, TD Garden & Boston Bruins, Brian Shield, SVP, CTO Boston Red Sox and Jay Wessland, CTO Boston Celtics.DisrupTV is a weekly podcast with hosts R “Ray” Wang and Vala Afshar. The show airs live at 11 AM PT/ 2 PM ET every Friday…
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On this episode of Lochhead on Marketing, the conversation takes a deep dive into the complex and sensitive situation in Gaza, Palestine, Israel, and the broader Middle East, and how our perception here in America is being warped by misinformation from different sides. Welcome to Lochhead on Marketing. The number one charting marketing podcast for …
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On this episode of Christopher Lochhead: Follow Your Different, the conversation takes a deep dive into the complex and sensitive situation in Gaza, Palestine, Israel, and the broader Middle East, and how our perception here in America is being warped by misinformation from different sides. You’re listening to Christopher Lochhead: Follow Your Diff…
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Episode 1365: Christopher Lochhead: Legends & Losers
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In this episode Derek Champagne, CEO of The Artist Evolution, talks with Christopher Lochhead. Christopher is the co-author of Harper Collins’ “instant classic” Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets and he’s the co-host of the Legends and Losers podcast. Christopher is a former three-time public company CMO a…
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201 Category Creation: How To Dam The Demand
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On this episode of Lochhead of Marketing, we review a powerful strategy that has the potential to revolutionize how you approach marketing and demand creation for your product or service. We call this strategy “damming the demand,” and it’s all about redirecting existing consumer desire to carve out a new category that you can dominate. If you’re n…
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359 Life Is In The Transitions with NY Times Bestselling Author Bruce Feiler
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Here at Christopher Lochhead: Follow Your Different, we’ve had the privilege of engaging in conversations that transcend the ordinary, delving into the depths of what truly makes us tick. On this episode, we sat down with Bruce Feiler, an acclaimed New York Times best-selling author, to explore his work, “Life Is in the Transitions.” Bruce Feiler i…
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Episode 1364: Non Profit Spotlight with NFL Standout Erik Coleman & Yolanda Robano-Gross
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In this episode Derek Champagne talks with Options for Community Living CEO, Yolanda Robano-Gross, and NFL Standout, Erik Coleman. Yolanda and Erik share a spotlight on the current epidemic of mental health and homelessness, how their organization is addressing the problem, and how we can take action in our own communities. Learn more at https://op…
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Generous leadership and security challenges in the eye of the AI storm | Caroline Wong and Joe Davis
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This week on DisrupTV, we interviewed Caroline Wong, Chief Strategy Officer at Cobalt, and Joe Davis, Managing Director and Senior Partner at the Boston Consulting Group (BCG) and Author of The Generous Leader.Topics covered include:📌 Security challenges In the eye of the AI storm: 2024 study highlights the push-pull relationships cyber security te…
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200 Thinking About Thinking Is The Most Important Kind Of Thinking
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On this episode of Lochhead on Marketing, let’s talk about why thinking about thinking is the most important kind of thinking. This isn’t just another buzz phrase; it’s a fundamental practice that can revolutionize the way we approach entrepreneurship, marketing, and business strategy. So we thought that it would be a good idea to refresh new liste…
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358 Unlocking Revenue: AI’s Predictive Power in Business with Clari CEO Andy Byrne
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Welcome to a special episode of Christopher Lochhead: Follow Your Different, where we dive deep into the intersection of artificial intelligence (AI) and business growth. Today, we have the pleasure of speaking with a visionary in the realm of AI and revenue generation, Andy Byrne. Andy Byrne is the visionary CEO of Clari, a leading revenue operati…
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Episode 1363: Marissa Levin: Built To SCALE
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Derek chats with entrepreneur, author, and consultant Marissa Levin about highlights from her entrepreneurial journey and how to build an amazing culture. As a 25 year CEO and Entrepreneur of a multi-million dollar business, she has taken on the challenge to “educate, equip, and empower” 100 million fellow entrepreneurs and leaders across the globe…
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How will GenAI impact the future of work? James Whitemore, Joe Boggio, Peter Leyden, Jeff Willinger
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This week on episode 363, we interviewed Jeff Willinger, Microsoft MVP, Advisory and Digital Experience Director, James Whitemore, Chief Growth Officer at Celigo and Joe Boggio and Peter Leyden, Co-founders of Reinvent Futures and Hosts of The AI Age Begins, https://peterleyden.substack.com/, https://www.youtube.com/channel/UCOpnRrvcqCaa8ddT8hYs3mg…
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199 What Apple’s $110 Billion Stock Buy-Back Means For The Category Queen | Pirates Perspective
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Today on Lochhead on Marketing, we want to share some insights from a riveting discussion we had with Eddie Yoon, our category pirate brother, about a monumental move by Apple. We’re talking about a colossal $110 billion stock buyback and what it means for the tech giant’s innovation trajectory, particularly in the realm of artificial intelligence …
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357 Crowning Achievements: Shante & Lauren’s Trailblazing Journey in Wig Rental Category Design with Shante Frazier and Lauren Mitchell of WellCapped
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On this episode of Christopher Lochhead: Follow Your Different, we have the pleasure of sitting down with two remarkable entrepreneurs, Shante Frazier and Lauren Mitchell, the co-founders of WellCapped. In our conversation, we delved into the origins of their groundbreaking service, the hurdles they’ve overcome, and their ambitious vision for the f…
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Episode 1362: Don’t Sleep On It! Turn Your Passion & Expertise Into A Profitable Business
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In this episode Derek Champagne, CEO of The Artist Evolution, interviews Kavit Haria. From a young age, Kavit Haria learned to play “the world’s most dificult percussion instrument”, the Tabla. Having immersed himself in learning about artist promotion, Kavit began to raise his profile and performed across the UK at venues large and small, with man…
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Episode 1361: Carter Malloy, Founder & CEO of AcreTrader
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Carter Malloy, Founder & CEO of AcreTrader, has led the company to exponential growth this past year. AcreTrader has successfully raised over $60 million in Series B funding and grown from 20 employees to 120 employees across the company’s two business divisions, which include AcreTrader and Acres, a comprehensive land analysis and mapping tool. Ac…
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UBI and the Importance of Culture | Conrad Shaw, Scott Santens, Sally Helgesen
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This week on episode 361, we interviewed Sally Helgesen, Author, Speaker and Leadership Coach, Conrad Shaw, UBI Trial Manager & Series Co-Creator of Bootstraps docuseries, Co-Founder of Comingle, Co-Founder of Income to Support All Foundation and Creator of UBIcalculator and Scott Santens, Founder and President of Income to Support All Foundation.S…
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Sustainability and the Future of Ecommerce | Eric Best, Kunal Agarwal, Maisie Ganzler
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This week on episode 361, we interviewed Eric Best, Co-founder and CEO of SoundCommerce, Kunal Agarwal, CEO of dope.security and Maisie Ganzler, Chief Strategy and Brand Officer of Bon Appétit Management Company and Author of You Can't Market Manure At Lunchtime: And Other Lessons from the Food Industry for Creating a More Sustainable Company.Kunal…
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356 Unbroken Spirit: The Fight To Save American Wild Horses with Scott Wilson of American Wild Horse Conservation
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Here at Christopher Lochhead: Follow Your Different, we’ve had the privilege of engaging in conversations that are not just thought-provoking, but also deeply impactful. On this episode, we sit down with Scott Wilson, the passionate co-founder of American Wild Horse Conservation, to discuss a topic close to both our hearts: the plight of America’s …
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Episode 1360: Gridiron Queendom: Adrianne Smith
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Derek talks with elite athlete Adrienne Smith, Founder & CEO of Gridiron Queendom, who is on a mission to create more opportunities in football and professional sports for women and girls. Today, Adrienne is one of the best-performing wide receivers in women’s football history, having won two gold medals and four national championships in women’s t…
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Think Remarkable | Guy Kawasaki and Michael Southworth
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This week on episode 360, Guy Kawasaki, Chief evangelist at Canva, former chief evangelist at Apple, former trustee at Wikipedia, and Author of 16 books including Think Remarkable: 9 Paths to Transform Your Life and Make a Difference and Michael Southworth, CEO of Babel Street.Guy talked about his new book, Think Remarkable, and he shared what insp…
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355 How To Win On Shark Tank, Create A Category, & Save Billions of Butts with Sean Riley, Chief Dude at DUDE Wipes
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On this episode of Christopher Lochhead: Follow Your Different, we have the pleasure of welcoming Sean Riley, the co-founder of Dude Wipes.For those unfamiliar with it, Dude Wipes is a brand that has revolutionized the concept of personal hygiene with a superior alternative to traditional toilet paper. Sean shares the story of how Dude Wipes catapu…
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Episode 1359: Hyper Sales Growth with Jack Daly
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Derek's guest this week is Jack Daly. Jack talks with Derek about his first sales job at age 7, living a life "by design", and key insights from his book "Hyper Sales Growth". Jack Daly is a leading sales speaker and trainer with over 30 years of sales and executive experience. Jack’s track record is a testament to his real-world knowledge and exte…
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198 Complexity Is The Enemy of Revenue: Why It’s Time to Shave The Marketing Dog
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On this episode of Lochhead on Marketing, it’s time again to shave that Marketing Dog with Christopher Lochhead. If you’re an avid listener of the podcast, you probably think you’re experiencing déjà vu. But we think that people still don’t get this simple concept, that it merits a replay. It is also a good reminder for others who may be falling in…
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354 Sweat, Barriers, and the Birth of BODi: How Carl Daikeler Defined a New Fitness Category
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On this episode of Christopher Lochhead: Follow your Different, we have a conversation with Carl Daikeler, the visionary CEO of BODi (formerly known as Beachbody).We explore Carl's remarkable journey in the fitness industry, beginning with the inception of the eight-minute abs video series—a concept that sprang from his own need for a quick and eff…
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Episode 1358: Shark Tank Winner & CEO of Prep Expert: Shaan Patel
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Derek interviews Shark Tank Winner and CEO of Prep Expert, Shaan Patel. Shaan grew up in Las Vegas in his parents' budget motel, attended inner-city public schools in the worst school district in the nation with a 40% dropout rate, and was clueless about standardized tests. After spending hundreds of hours studying for the SAT, he was able to raise…
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Is AI reinventing the way we work? | Paul Daugherty and Eric Siegel
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This week on episode 359, we interviewed Paul Daugherty, Chief Technology and Innovation Officer at Accenture and Eric Siegel, Author of The AI Playbook: Mastering the Rare Art of Machine Learning Deployment.Paul brought us up to speed on Accenture's plans on investing in AI over the next three years. He also touched on how AI is reinventing the wa…
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353 Russia Could Have Been Legendary: Russia’s Turbulent Transition with Kevin Maney, NYT Bestselling Author of Red Bottom Line
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On this episode of Christopher Lochhead: Follow Your Different, we are joined again by a dear friend, Kevin Maney, as he shares stories about the missed opportunities for innovation after Soviet Union's fall.Kevin Maney has a new book out called Red Bottom Line, wherehe tells his firsthand experience as a young USA Today reporter in Russia during t…
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Has the enterprise reached a tech paradox? | Rob Wolcott, Kaihan K., Jeremie Kubicek, Jon Reed
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This week on episode 358, we interviewed Robert C. Wolcott and Kaihan Krippendorff, Co-authors of Proximity: How Coming Breakthroughs in Just-in-Time Transform Business, Society, and Daily Life, Jeremie Kubicek - Speaker/Best Selling Author, Co-author of The Communication Code: Unlock Every Relationship, One Conversation At A Time and Jon Reed, Co-…
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Episode 1357: Super Bowl Champion Brett Goode
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Derek talks with Brett Goode, former AR Razorback and Superbowl XLV champion with the Green Bay Packers. Brett shares his unique story from being in the right place at the right time, walking on to the Razorbacks without a scholarship, his over decade long career in the NFL, the experience of winning a Super Bowl, transitioning after sports, and th…
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197 Tesla Cybertruck: A Masterclass in Lightning Strike Marketing with Eddie Yoon
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On this episode of Lochhead on Marketing, we are presenting Christopher’s partner, friend, collaborator, and brother from another mother, Eddie Yoon, breaking down how to do a legendary marketing lightning strike with the Tesla Cybertruck as a textbook example. Eddie Yoon is the category design guru to the S &P 500, and he’s written more about cate…
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352 Big Bets and the Future of Leadership with John Rossman, Author of Big Bet Leadership
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On this episode of Christopher Lochhead: Follow Your Different, we are joined by our friend and multi-time guest, John Rossman.John Rossman is a Master of Innovation and former Amazon Executive who brings to the table his insights from his new book, Big Bet Leadership: Your playbook for winning in the hyper digital era. His experiences with industr…
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Episode 1356: Interview with Daniel Puder, Professional MMA Fighter & Social Entrepreneur
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In this episode Derek interviews Daniel Puder. Daniel Puder is a social entrepreneur and the CEO and founder of My Life My Power World Inc., GPS for, Transformational Technologies, LLC and My Life My Brand Media Agency. Puder is a Professional MMA Fighter and wrestled for WWE after he won $1,000,000 Tough Enough on Smackdown. He launched his non-pr…
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The Age of AI and Human Collaboration | Grant Halloran, Jeremy Utley, Kian Gohar, Chris Deaver
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This week on episode 357, we interviewed Grant Halloran, CEO of Planful, Jeremy Utley, Author of Ideaflow, Kian Gohar, Founder and CEO at Geolab and Chris Deaver, Co-author of Brave Together: Lead by Design, Spark Creativity and Shape the Future with the Power of Co-Creation.Grant talked about issues around scaling a SaaS company and the impact of …
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