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Influence Weekly

New Monaco Media, Inc.

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Join us as we dive deeper into the latest trends, insights, and stories from the world of influencer marketing and the creator economy. Our podcast brings you exclusive interviews with industry leaders, in-depth analysis of key topics, and a behind-the-scenes look at the stories that matter most to our community.
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Join Claudia Romo Edelman, a staunch advocate for Hispanics in America and founder of We Are All Human, and Cynthia Kleinbaum Milner, the CMO of MoneyLion, in their transformative podcast, "A LA LATINA." Why "A LA LATINA”?: Despite Latinas representing a significant 9% of the US population, they hold a mere 2% of senior executive roles. This podcast aims to bridge that divide. Spotlighting Latinas making waves in the corporate realm, this platform offers a deep dive into their authentic jour ...
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Welcome to Influence Weekly, im your host Mia, filling in for Kailani this week. In today's episode, we have some truly captivating stories lined up for you. We'll explore how NATO is turning to social media influencers to engage younger generations at their Washington summit. Then, we'll delve into how children's brands are targeting millennial an…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. I'm Kailani, and in today’s episode, we're unpacking new research that reveals emotion as the key driver behind brand memory and influencer marketing success. We’ll also hear from Smosh CEO Alessandra Catanese on how this iconic comedy brand …
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Welcome to Influence Weekly, the podcast where we delve into the latest in influencer marketing and the creator economy. I'm Kailani, and in today’s episode, we're exploring how Lenovo leveraged over 50 ASMR creators to organically showcase their tablets, adding a whisper of innovation to their marketing strategy. We'll also discuss a notable slot …
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Welcome to Influence Weekly, the podcast where we dive deep into the trends shaping influencer marketing and the creator economy. I'm Kailani, and in today's episode, we're exploring Meta's new 'Creator Insights' feature—could it really make finding the perfect influencer partnership easier? We'll also look at how Cetaphil is breaking new ground by…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. I'm Kailani, and in today’s episode, we're zooming in on TikTok's ambitious push to outshine Amazon and Google in the online shopping arena with their new image search feature. We'll also reveal how Gatorade and Coffee Meets Bagel are achievi…
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Welcome to Influence Weekly, the podcast where we dive into the latest trends in influencer marketing and the creator economy. I'm Kailani, and in today's episode, we're exploring how Plannin is revolutionizing travel recommendations with influencers earning lifetime commissions, uncovering the risks of payment models based on engagement, and break…
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In the compelling season finale of "A LA LATINA: The Playbook to Succeed Being Your Authentic Self," hosts Claudia Romo Edelman and Cynthia Kleinbaum Milner wrap up the powerful second season by revisiting and reinforcing the essential lessons shared by their incredible Latina Trailblazer guests. This season has reinforced the importance of embraci…
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Welcome to Influence Weekly, your go-to podcast for the latest and most engaging news in the world of social media and influencer culture. I'm your host Kailani and today, we’ll be diving into some significant news stories impacting the industry. From Sony Music's hefty lawsuit against Marriott International to Chris Alexander’s innovative new agen…
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In this special episode, Cynthia interviews Claudia, who is not only the co-host of "A LA LATINA", but a dynamic leader, social entrepreneur, and dedicated advocate for the Latino community. With a career spanning influential roles at the United Nations, the World Economic Forum, and various global initiatives, Claudia has consistently championed d…
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Welcome to Influence Weekly, your go-to podcast for the latest and most engaging news in the world of social media and influencer culture. I'm your host Kailani, and today, we'll dive into some exciting updates from LinkedIn, TikTok, and an intriguing new trend reshaping influencer dynamics on social media. Whether you're a creator, a brand, or sim…
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Today, we are honored to host Dr. Ana G. Cepin, an Associate Professor of Obstetrics and Gynecology at Columbia University Irving Medical Center. In today’s episode, Dr. Cepin shares her comprehensive approach to medicine and community health, underlined by her dedication to equity and inclusion. Here are three key takeaways from our enlightening d…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani, and in today's episode, we'll delve into a new Deloitte report revealing the vast, untapped potential within the $250 billion creator economy. W…
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In this uplifting episode, Claudia and Cynthia sit down with the remarkable Michelle Freyre, President of Global Brands at Clinique and Origins, and recently appointed board member of United Airlines. Michelle is a dynamic senior executive with 25 years of proven leadership and a strong track record of delivering industry-leading results and buildi…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani, and in today's episode, we’re uncovering the secrets to going viral with insights from a creator who’s amassed 50 billion views. Plus, we’ll exp…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani, and in today's episode, we're tackling the potential TikTok ban in the U.S., Revolve’s afterparty madness at Stagecoach and delving into some of…
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In this episode, we are privileged to host Patricia Pacheco, Managing Director and Private Client Advisor at Bank of America, who shares her journey of resilience and empowerment. Patricia's story is one of transformation and tenacity, as she navigates through profound personal losses to emerge as a leader in the financial sector. Here are the thre…
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Welcome to another inspiring episode of A LA LATINA: The Playbook to Succeed Being Your Authentic Self. In this episode, we are thrilled to feature Rita Ferro, the President of Disney Global Advertising, who shares her insights and experiences, which enabled her to become the most senior Latina at The Walt Disney Company. In our conversation with R…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani, and in today's episode, we're peeling back the layers of a new report where seasoned influencers disclose their top concerns for 2024. Plus, we'…
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* Magic House 047 *01 Sand In Your Shoes (Original Mix) - Artbat, Dino Lenny02 Abyss (Original Mix) - Cid Inc.03 Last Call (Karmon Remix) - Alex Kennon04 Human Tears (Original Mix) - Space Motion05 Into the Dark (Hannes Bieger Remix) - Spalamp06 Oxy (Original Mix) - Monkey Safari07 Sleepless Nights (Original Mix) - Cristoph08 The System (Original M…
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Welcome to another empowering episode of "A LA LATINA: The Playbook to Succeed Being Your Authentic Self", in which Claudia and Cynthia are honored to host Nancy Reyes, the dynamic CEO of BBDO, The Americas. In today’s episode, Nancy shares her vibrant journey and how embracing her Latina identity has propelled her career in the competitive world o…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani, and in today's episode, we're taking a closer look at some fascinating intersections between culture, technology, and marketing strategies. From…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani, and in this episode, we will explore Mad Rabbit's massive brand ambassador push, GRIN's latest data-driven tool for boosting influencer programs…
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Welcome to another empowering episode of A LA LATINA: The Playbook to Succeed Being Your Authentic Self. Today we’re thrilled to share the insights and journey of an exceptional guest, Adela Cepeda, General Partner of Angeles Ventures. With a profound expertise in the financial sector, she has played a pivotal role in advising municipalities and co…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani, and i'm very excited because this is our thirtieth episode! All thanks to you and your support! In today's episode, we'll explore Meta's new Ins…
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Welcome to the latest episode of "A LA LATINA: The playbook to succeed being your authentic self"! In today's inspiring conversation, Claudia and Cynthia are joined by Natalia De Greiff, Vice President of Automation at IBM Americas. Natalia is at the helm of leading the IBM Ecosystem for the Americas, where she passionately supports partners in the…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani, and in today's episode, we're unraveling the twists of promises made and broken, both by brands and within the bustling world of finfluencers. F…
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In this episode of A LA LATINA, we're privileged to hear from Glory Alcantara, the Director of Multicultural Marketing at General Mills, as she shares her transformative journey to success. Despite facing daunting challenges, Glory's story is a testament to resilience, self-discovery, and unwavering determination. 1. **Generosity as a Foundation**:…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. I'm Kailani and in today's episode, we're exploring how top restaurants are revolutionizing marketing by inviting customers to co-create menus, diving into M…
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In today's episode, we're unpacking the dramatic shifts in the influencer landscape, from a TikTok star trading viral fame for a 9-to-5, to content creators taking a stand in Washington, and a unique agency turning dermatologists and doctors into social media sensations.By New Monaco Media, Inc.
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Join Claudia and Cynthia in an insightful conversation with the Latina at the helm of one of the most innovative and bold marketing teams in America: Sofia Colucci, Chief Marketing Officer at Molson Coors. In this episode you will be inspired by how her status as an immigrant, both in Canada and then in the US, set the foundation for her leadership…
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Welcome to Influence Weekly, the podcast that dives deep into influencer marketing and the creator economy. Explore news, trends, hear stories, and get behind-the-scenes with industry leaders. In today's episode, we'll cover the surge of questionable deals on TikTok Shop, TikTok's plea to its users over a potential ban, and the surprising rise of L…
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Join hosts Claudia Romeo Edelman and Cynthia Kleinbaum Milner in an inspiring conversation with Maria Salcedo, Senior Vice President of Merchandising at Ulta Beauty, on the latest episode of A LA LATINA. In this dynamic discussion, Maria shares her journey from Colombia to the United States, highlighting the pivotal role education played in her pat…
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In this episode of "A LA LATINA," hosts Claudia Romo Edelman and Cynthia Kleinbaum Milner welcome Marilu Marshall, Senior Vice President, Executive Management and Global Chief Inclusion, Diversity & Equity Officer at Estee Lauder Companies. Throughout the conversation, Marilu shares her inspiring journey, offering valuable insights and strategies f…
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Today, we've got some hot topics on the table. From WeightWatchers taking a bit of a stumble with their latest influencer campaign to Marques Brownlee, AKA MKBHD, taking a creative leap with Ridge by not just influencing but actually investing. And, of course, we'll peek into the empire of MrBeast and the way influencers like him are investing in t…
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Welcome to a new season of "A La Latina: The playbook to succeed being your authentic self". I'm Claudia Romo Edelman, and with Cynthia Kleinbaum Milner, we are committed to getting more Latinas to the C-Suite of Corporate America. We are on a mission to enable the next generation of Latina professionals to get to the top in half the time. Through …
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This week, we're unpacking some super interesting stories. We've got the lowdown on President Joe Biden making waves on TikTok, and what it means when politics and social platforms collide. We're also stepping into the high-fashion virtual world, where Coach is tapping both cyber celebs and real-life stars for a campaign that's all about daring to …
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In today's episode, we'll cover the TikTok users turning a 9-month cruise into a viral reality show, the power of influencers and their impact on brand revenue, and the power of social media through the NIL partnership between Michigan football players and the Lakers.By New Monaco Media, Inc.
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* Magic House 046 *01 Touching Infinity (Original Mix) - Serge Pavkin02 Videy (Original Mix) - Alexander Kostruba 03 Cold (Original Mix) - Alexander Kostruba 04 Neo-Tokyo (Original Mix) - Scandroid05 I Am The Night (Original Mix) - Perturbator06 Afterburner (Original Mix) - Power Glove07 Aveiro (Original Mix) - Alexander Kostruba08 Breeze (Original…
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In today's episode, we'll cover California state Sen. Steve Padilla's bill to protect child influencers, the benefits of equity deals in the creator economy, and the tradition of streamers going live on Christmas to foster community and raise funds for charity.By New Monaco Media, Inc.
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In the compelling season finale of "A LA LATINA" hosts Claudia Romo Edelman and Cynthia Kleinbaum Milner bring a powerful close to their first season. This episode, is a culmination of the season's profound insights and learnings, offering listeners a comprehensive guide to personal and professional success. The hosts delve deep into the transforma…
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