show episodes
 
Workbook Radio is a podcast for professional artists in the commercial advertising industry. From interviews to panels, Workbook Radio sheds light on what it means to stand out in the ever-changing landscape. Official podcast of the industry-standard WORKBOOK and Workbook.com.
  continue reading
 
Hi, i'm Alex Jacobi and this is my podcast “With love and data”. It’s about humans and machines creating epic stuff together. I’m meeting the smartest marketeers, creatives and AI specialists. Together, we discuss how to marry the amazing world of data science and AI with crazy, inspiring ideas.
  continue reading
 
Loading …
show series
 
Dennis Welsh is a commercial photographer and director, working with clients to help share their brand stories through authentic stills and motion. On this episode Dennis talks about starting 2024 with a personal project, what past projects have taught him, and how his experiences on them have shaped his commercial work. About Dennis: Dennis Welsh …
  continue reading
 
Mike Popowski is CEO at Atlanta based agency Dagger and has led them from a three-person shop to a 2020 Ad Age Small Agency of the Year winner and one of Adweek’s Top 100 Fastest-Growing Agencies consecutively (2019, 2020, & 2021) in under five years. On this episode, Mike and I chat about Dagger’s start, what advertising opportunity the city of At…
  continue reading
 
Matt Garbutt is a Creative Director at Brave Bison, a digital agency in the UK. He has been very vocal about the use of AI (specifically generative AI) in advertising, with published articles and interviews on his application of the technology with client campaigns. On this episode, Matt discusses his start with AI, how it has become a part of Brav…
  continue reading
 
Rise Against Suicide is a nonprofit whose mission is to help young people at risk of suicide by removing the financial and social barriers to treatment. Their first awarness campaign launched last week, helmed by board member and ECD/Partner at TDA_Boulder, Jonathan Schoenberg. On This episode, Jonathan talks to us about Rise, his personal connecti…
  continue reading
 
Internationally recognized advertising photographer and director Dennis Murphy has shot on four continents for clients including Ducati, American Airlines and the Dallas Cowboys. On this episode we talk about his new adventure, his non-profit My Hand My Cause, Inc., a fundraising initiative that uses the power of celebrity, along with fine art phot…
  continue reading
 
Felipe Simi is founder, CEO and Creative Chairman at SOKO, a 7-year-old independent agency in Brazil. Earlier this year SOKO made headlines when they partnered with Heinz Brazil to release the country's first safe red tattoo ink. I sat down with Felipe to talk about why he started SOKO, what it's like working with global brands, hiring internationa…
  continue reading
 
Brian Carlson is photographer and filmmaker with over a decade of experience and a passion for storytelling. On this episode, Brian talks about his time in Africa and how it's shaped him both professionally and personally, as well as his fascination of subcultures which has led him from carnivals to lawnmower racing. View Brian's work here. About B…
  continue reading
 
In 2023, Goodby Silverstein & Partners created the Doritos Super Bowl spot featuring Jack Harlow, Missy Elliott, and Elton John. On this episode, I sat down with GS&P’s Chief Creative Officer and Partner, Margaret Johnson, to talk all things Super Bowl. It’s a behind the scenes into what it takes to get from concept to the big game, and beyond. Abo…
  continue reading
 
As a Chicago-based photographer and filmmaker, Alex Garcia excels in crafting storytelling moments for brands and organizations that are both candid and intimate. On this episode, Alex talks about his process of connecting with his subjects and his mission to be a bridge connecting communities in both his personal and professional work. About Alex …
  continue reading
 
On this episode, Photographer/Director John Fedele talks to us about pivoting from Art Director to Commercial Photographer, his new work with Staples, his new rep, and looking ahead at the advertising landscape. About John Fedele: "I'm a photographer & director based in the Midwest shooting still and motion lifestyle imagery anywhere my projects ta…
  continue reading
 
On this episode, commercial food and beverage photographer/director Felicia Perretti talks about some of her projects, from Dominos in Abu Dhabi to aluminum foil in her own kitchen, and how she uses linkedin, promo pieces, and photo contests all as part of her marketing strategy. About Felicia: Felicia Perretti is a commercial food and beverage pho…
  continue reading
 
On this episode, The Martin Agency's first ever Chief Revenue Officer Tasha Dean talks about the The 50/50 Initiative, a pledge made by the agency to hire, "a minimum of 50% creative talent from underrepresented groups with regards to gender, race, ethnicity, ability and LGBTQI+ for all video content production." In part 2, Tasha talks about the se…
  continue reading
 
On this episode, The Martin Agency's first ever Chief Revenue Officer Tasha Dean talks about the The 50/50 Initiative, a pledge made by the agency to hire, "a minimum of 50% creative talent from underrepresented groups with regards to gender, race, ethnicity, ability and LGBTQI+ for all video content production." In this part 1, Tasha talks about h…
  continue reading
 
In this extended episode, we wrap up our 2022 standing out in a saturated market panel. Workbook’s Heidi Goverman ends on the subjects of social media and portfolio reviews with Senior Art Dir Jason Gan, CD Jana Jarosz, and EP Dir. of Production Michael Kaminski. About the Panelists: Jason Gan is a 2021 Adweek Creative 100. He started his career as…
  continue reading
 
We’re back with another installment of Standing Out in a Saturated Market 2022. On this episode, Workbook’s Heidi Goverman talks digital and print promo pieces with Senior Art Director Jason Gan, Creative Director Jana Jarosz, and EP Dir of Production Michael Kaminsky. About the Panelists: Jason Gan is a 2021 Adweek Creative 100. He started his car…
  continue reading
 
Back in October, Workbook SVP Heidi Goverman hosted a panel with APA New York to ask Creatives: How can commercial artists stand out to creative buyers to get work seen, recognized and ultimately get hired in 2022? In first part, Heidi talks website dos and don'ts with panelists Jason Gan (SAD, Droga 5) Jana Jarosz (CD, FCB Health), and Michael Kam…
  continue reading
 
Jonathan Rice is a poster artist, illustrator and designer. Jonathan has years of experience working for some of the country’s largest agencies and brands like Y&R, Tracy Locke, Pepsi, and P&G. But Jonathan’s heart was always drawn to making great, visually interesting Illustrations, art and design that everyone can appreciate and love. On this epi…
  continue reading
 
On this episode, Stephen finishes discussing the Nick Cave: Forothermore exhibit at MCA Chicago, then shifts gears to discuss the reimagined Who's Hungry Magazine, his new project Images for Artisans, and more. About Stephen: Stephen Hamilton is a food and beverage director and photographer whose work has appeared almost everywhere you see images o…
  continue reading
 
On this Episode, we talk with food photographer and director Stephen Hamilton about how he got into food photography, his thoughts on having a "distinct point of view" in you work, and how he became a part of the Nick Cave: Forothermore exhibit at the MCA Chicago. About Stephen: Stephen Hamilton is a food and beverage director and photographer whos…
  continue reading
 
VSA Partners' Chief Marketing Officer Sarah Lent and Chief Creative Officer Curt Schreiber talk about NFTs and the Metaverse, how Artists can start preparing for work in this brave new world, and the resilience of the advertising community in the face of change. For more information on Sarah and Curt, visit Vsapartners.com, vsa-partners on Linkedin…
  continue reading
 
We’re back on the subject of NFTs, this time with VSA Partners Chief Marketing Officer Sarah Lent and Chief Creative Officer Curt Schreiber. On this episode, Sarah and Curt discuss the creative origins of NFTs, how VSA Partners is creating opportunities out of this new technology, and how artists (and really anyone) can start taking advantage of th…
  continue reading
 
On this episode I’m joined by Artists Agents Tim Mendola of Mendola Artists and Jodie Hein of Rapp|Art to talk about Animation and Illustration in 2022. Tim and Jodie talk about how they take on illustration and animation artist promotion in 2022, what artists can themselves to stand out, and what trends advertising and editorial work has in store …
  continue reading
 
On this episode, we're joined by Artist Agents Tim Mendola (Mendola Artists) and Jodie Hein (Rapp|Art) to talk about Animation and Illustration in 2022. In this first part, Tim and Jodie talk about the artist-agent relationship, how they navigate clients, and what (if anything) shifted post-pandemic in the art and animation world. More on Tim: Tim …
  continue reading
 
Dave Merwin is currently building web applications and blockchain solutions for companies around the world and serves as Executive Sponsor and Production Strategist at DEPT Agency. We’re picking up right where we left off in better understanding NFTs. From personal work to community experience, Dave discusses how agencies, brands, and commercial ar…
  continue reading
 
Dave Merwin is currently building web applications and blockchain solutions for companies around the world and serves as Executive Sponsor and Production Strategist at DEPT Agency. On this episode, Dave breaks down NFTs, how advertisers are jumping on them, and what it all means for commercial artists. About Dave Merwin: A veteran of a few startups…
  continue reading
 
On this episode, we’re talking Black Mountain College and beyond. Rose talks about her personal project on that hallowed ground, and then shifts gears to talk about Females in artist spaces, what has been accomplished and where we need to go. Rose Kaz is a photographer, entrepreneur, producer, and activist. For more on Rose, click here.…
  continue reading
 
Bobby "Do Right" Prokenpek is a commercial, editorial, and advertising photographer who clients include Nintendo, Doritos, and Old Navy. On this episode, Bobby talks about what he learned from his Peeping Bob project, his outlook on photography moving forward, and how to stay the creative course. To see more of Bobby's work, click here.…
  continue reading
 
Bobby "Do Right" Prokenpek is a commercial, editorial, and advertising photographer who clients include Nintendo, Doritos, and Old Navy. In this part one, we talk about how Bobby found purpose through photography, his signature style of humor in portraiture, and his “Peeping Bob” Series, a personal work project that has taken on a life of its own. …
  continue reading
 
HIGHOPES is a cannabis branding agency that works in the US and abroad to develop compelling experiences and identities unique to this unique industry. On this episode we talk to one of HIGHOPE’s co-founders, Thomas Warinner, about the unique challenges associated with cannabis marketing and the future for creative’s in this space. To see more of H…
  continue reading
 
Scott Thompson is a commercial photographer and videographer who also serves in the US National Guard. His client list not only spans the branches of the military, but also clients like Google and Subaru. On this episode, On this part 2 with Scott about his process, his foray into teaching, and how being of service goes hand in hand with his artist…
  continue reading
 
Scott Thompson is a commercial photographer and videographer who also serves in the US National Guard. His client list spans the branches of the Military, Google and Subaru. On this episode, we talk about how both career paths started, their intersections, and how both have led to the importance Scott places on authenticity. To see more of Scott's …
  continue reading
 
On this episode, Abigail talks about her podcast South Facing Light as well as well as her other projects, both commercial and personal. Abigail is a commercial photographer based in Nashville, Tennessee available in San Francisco, California, and Dallas, Texas— specializing in lifestyle captures, healthcare photography, environmental portraiture a…
  continue reading
 
On this episode, Abigail talks about overcoming creative resistance, dealing with rejection, and how life on pause shifted her creative outlook. Abigail is a commercial photographer based in Nashville, Tennessee available in San Francisco, California, and Dallas, Texas— specializing in lifestyle captures, healthcare photography, environmental portr…
  continue reading
 
I sat down with Nick Howard, an art director about to start a new chapter of his career at Wieden+Kennedy Portland. His previous work for Miller Lite, Skittles and starburst, at DDB Chicago alongside his partner Nick Stoner, earned him a spot on this year’s Adweek’s creative 100 list. On this episode I talk to Nick about how the pandemic has change…
  continue reading
 
Nick Howard is an art director about to start a new chapter of his career at Wieden+Kennedy Portland. His previous work on Miller Lite, Skittles, and Starburst at DDB Chicago alongside his partner Nick Stoner earned him a spot on this year’s Adweek’s Creative 100 list. In this part one of two, we talk about making the list, working with the other N…
  continue reading
 
Yoda famously said, “do or do not, there is no try.” But commercial photographer and director Liz Nemeth has a different perspective. In this episode, Liz talks about how the art of 'try' has helped her grow from friend to colleague, from photographer to director, and what she aims to try for in the future. Check out Liz's website here.…
  continue reading
 
On this Episode, Tim Paschke (Resin Advertising) and David Matheson (Eszter+David) talk about what they've learned from each other in the five years they've worked together, and offer some closing thoughts on what it takes to form a lasting Casting Director and Commercial Artist partnership.
  continue reading
 
On this episode, Tim Paschke (Co-Founder and Creative Director of Resin Advertising) and David Matheson (half of the commercial photography team eszter + david) talk about how a chance encounter has turned into a 5 year creative collaboration building on what Tim calls, "creating future narratives."
  continue reading
 
Loading …

Quick Reference Guide