show episodes
 
The Marketing Growth Podcast reveals the most excellent growth marketing techniques used by the top marketers, entrepreneurs, and thought leaders in the world to generate sales and grow businesses! In every episode, Shane Barker will discuss with his guests the various challenges, pitfalls, and solutions to build a successful online business. If you want to learn what software, technologies, tips, tricks, and hacks the pros use, this is the podcast for you!
 
The world—and your social media feed— is already full of everyone’s highlight reel. It's time to join us if you’re eager to escape the fake posts and filters and just want to hear some good old-fashioned realness. Welcome to The Real Reel, where influencer, YouTuber, and entrepreneur Natalie Barbu is here to pull back the curtain and reveal what's going on behind the highlight reel. On her podcast, Natalie talks to real people about their real lives and real careers. She swaps stories with f ...
 
Juliya Lubin is a globally published makeup artist looking to pull back the curtain on what it’s like working in the beauty industry. Join her for conversations with other artist, brand founders, and beauty industry veterans every Friday. Hit the hotline: 877-THE-MUAC (877-843-6822) IG// instagram.com/muachronicle Site// muachronicle.com Support this podcast: https://anchor.fm/the-makeup-artist-chronicle4/support
 
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show series
 
Daisy Jing turned on her webcam one day and posted a video to YouTube about her struggles with painful acne. What followed is the formation of a tight-knit community and the acne skincare line, Banish. Juliya sat down with the badass entrepreneur to talk about skincare inspired by the baths in Budapest, their astrological signs, and the topic of Da…
 
Deida Massey was working in law when she realized her dream was to be a makeup artist in TV and film, so she made a sharp turn and hasn't looked back since. Deida has gone on to work with a variety of celebrities as well as film (Divergent, Candyman) and TV (all seasons of Chicago Fire), start the non-profit Reel Beauty to empower young girls in Ch…
 
The COVID-19 pandemic disrupted everything from our day-to-day lives to our businesses. So, today, we have Chuck Hengel from Marketing Architects to give us insights into how it affected the TV advertising industry. Tune in to this episode of my Marketing Growth Podcast to find out: How did COVID-19 affect TV advertising? What did most brands do to…
 
On this episode, Chuck Hengel, the Founder and CEO of Marketing Architects discusses how he built a phenomenal company and led his clients to generate over $7.4 billion in sales. You’ll learn: How did Chuck come up with the idea of launching Marketing Architects? How has TV advertising changed over the last five years? How can brands leverage TV ad…
 
Episode 138: With the days getting shorter and colder weather coming our way, prioritizing yourself and your mental health is a must. This time of year brings up a lot of feelings for a lot of people, and sometimes therapy is just not a viable option. That's where DiveThru comes in — an app created by mental health professionals to help people lead…
 
On this episode, Jordan talks about how he built two successful 8-figure businesses by the age of 37. Listen to the podcast to discover the challenges he had and how he overcame them to get where he is today There are lots of learning opportunities for you. So, tune in to find out How did Jordan become an entrepreneur What other companies does he o…
 
This week is all about the headlines! Juliya talks about Lush Cosmetics going off of social media and what it might mean for other brands as well as virtual reality in beauty (we see you Charlotte Tilbury and Dyson). She also drops the verdict on Ariana Grande's R.E.M Beauty and whether you should cop it or drop it. Finally, Juliya answers the ques…
 
You have to constantly improve your value proposition in this competitive world. This is important if you want to get people to trust your product or service and invest in it. Listen to this podcast episode to learn what a strong value proposition is and how to create one from Jordan Erskine, the Co-Founder of Dynamic Blending. He discusses: Why is…
 
Episode 137: Natalie is back on the mic for a solo episode packed full of life advice and personal, heartwarming stories. The Real Reel listeners showed up and submitted amazing questions that open up the dialogue surrounding break ups, finances, career paths, self-development and much more. Natalie shares wisdom from her own life experiences and r…
 
Disrupting a traditional industry is not easy but that’s how innovation happens and trends change. And everything evolves for the better, right? On this episode, Jordan Erskine, the Co-Founder of Dynamic Blending, a skincare products contract manufacturing company, will talk about how he has disrupted the archaic manufacturing industry. You’ll lear…
 
Listen to Murali Nethi, the Founder and CEO of SnapBlooms, as he talks about automation and how small businesses can take advantage of it to the same degree as big tech companies do. You’ll learn: What is automation and how is it relevant to the floral industry? How the Hana Florist POS solution can help you automate order processing, delivery noti…
 
This week, we wind it down in a mellow pre-holiday season way. Juliya speaks from the heart on subjects like perfectionism, being too hard on yourself, and how it blocks artists from their creativity. It's natural to get lost in the details but they don't run our lives. She gives some advice on what has helped her in this time. If you want to talk …
 
The COVID-19 pandemic made it quite challenging for businesses to survive and meet their day-to-day operational needs and finances. But did you know that some people were courageous enough to start new businesses during those troubled times? Today, we have with us, Murali Nethi, who is one such entrepreneur I know. He launched SnapBlooms, an online…
 
On this episode, Murali Nethi, the Founder and CEO of SnapBlooms, talks about his early years, moving to the United States, and his journey to taking over the floral industry with a powerful SaaS product. Murali Nethi has created Hana Florist POS, a software solution that can help you run and scale a retail flower shop of any size. If you run a flo…
 
Episode 136: It’s a new age on social media and the opportunity to make a full-time salary is at your fingertips no matter the size of your following. Today’s guest, Tina Lee, grew her following by 10k in one month by launching 30 reels in 30 days and has never looked back. Natalie and Tina have been navigating the world of content creation for qui…
 
Listen to this podcast episode to learn how to fix websites that don’t convert well. Wayne Mullins, the Founder of Ugly Mug Marketing, talks about: What are the three major reasons why websites don’t convert well? What do high-converting websites do differently? How can you get more conversions from your website? What are the 5 questions that you s…
 
On this episode, Ugly Mug Marketing’s Wayne Mullins joins us again to discuss: What is the magic bullet mentality? How does it destroy your chance of marketing success? Why is it important for marketers to get the framework right first? What should you do to not just attract clients but retain them and turn them into your advocates? Tune in now to …
 
Episode 135: This is a first for The Real Reel and the bar is set high as the one and only Ilana Dunn joins Natalie to chat about all things dating-related. This episode is packed full of advice and funny dating stories that will remind you you’re not alone in your journey to find love. Ilana’s ability and willingness to be vulnerable landed her a …
 
How to Create a Winning Marketing Strategy with Wayne Mullins of Ugly Mug Marketing On this episode, Wayne Mullins, the Founder of Ugly Mug Marketing, talks about his agency and how to make sure that marketing works well for your business. You’ll learn: How did he start Ugly Mug Marketing? What’s the difference between taking risks and being reckle…
 
Listen to Gideon Lask as he shares what makes referral marketing a win-win for both brands and customers. You’ll also learn: How to get your customers to refer your products to their friends and family. How to help people refer dull products creatively to engage the community. How Buyapowa can help you experiment with referral rewards or commission…
 
Why is it important to use the right messaging at the right time? It’s only when you understand what your customers are doing and how they’re reacting to stuff, that you’ll be able to identify when is the right time to pitch your product/service to them and how. On this episode, Gideon Lask, the Founder and CEO of Buyapowa, (who is also a referral …
 
Episode 134: From reviewing products on YouTube to concocting her own skincare recipes to shipping products across the world, Daisy Jing is an entrepreneur through and through. Natalie and Daisy share a similar skincare story and both faced bullying and confidence issues due to their acne. Instead of sitting on the sidelines, Daisy took matters int…
 
This was almost titled "The Sunscreen Episode". Juliya answers listener questions about everything from what order to apply skincare products in to how to transition a routine to clean products. Oh! There was also a mascara question that got in there. #nosmudging Questions/thoughts to share? Hit the hotline 877-THE-MUAC Get 10% off of everything at…
 
On this episode, Gideon Lask, the Founder and CEO of Buyapowa, discusses how he went from working at a management consultancy to joining ecommerce and selling music and merchandise. And then, he discloses how he eventually established Buyapowa and expanded its user base to 100+ brands, serving 27 countries and 21 languages. You’ll learn: Who are th…
 
It’s hard to stay productive. There are times when you feel a little lost and low on energy. So, what should you do during those times? Listen to this podcast episode as Daisy Jing and Shane talk about the productivity hacks you need as an entrepreneur. You’ll learn about: The power of prioritizing tasks. Basic lifestyle changes that can make you m…
 
Episode 133: From marketing to modelling to managing to manufacturing, Gorjana and Jason Griffin Reidel’s entrepreneurial journey has been far from ordinary. The phrase “sink or swim” became their motto as they struggled to find employment and sunk their teeth into a jewelry business. They’ve never looked back as they continue to see every improvem…
 
This week, Juliya tackles the subject of fear - how to listen to it and when to choose to lean into it. Her guest has a lot to share on the topic including working in a lipstick factory in Italy as a teenager, going on shopping networks like QVC and HSN for the first time, and launching a brand focused on giving customers a luxury international bea…
 
On this episode, Daisy Jing, the Founder and CEO of Banish joins us again to put some light on how social media contributed to her company’s growth. She talks about: The social media channels you should use. Working with 100s of influencers and how to do it right. The social media strategies that have worked well for her skincare brand. Social medi…
 
Becoming an entrepreneur without a mentor isn’t easy, right? However, our guest for this episode, Daisy Jing, not only started but also grew her company into a 7-figure business. Want to be able to build a multi-million dollar business too? Listen to Daisy, the Founder and CEO of Banish, an all-natural organic skincare products ecommerce brand, as …
 
Episode 132: If you’re new to podcasting, looking to start a podcast, or simply want to grow your business, this episode is for you! Podcast master and mentor, Steve Olsher, joins Natalie on the mic to break down the evolution of the podcast industry and discuss what the future of podcasting has in store. With the recent explosion of shows launchin…
 
You must have heard that using behavioral data is very important for business owners and marketers. But do you really understand what it is, why it matters, and how to use it for your business growth? On this episode, Simon Yencken will answer those questions for you. He’ll talk about: The power of user data and how it can help you make more money.…
 
Want your website visitors to get more engaged? Analyzing user behavioral data can help you understand who your visitors are, where they come from, and what they want. In turn, you can find ways to successfully engage and convert them. On this episode, Fanplayr’s CEO and Co-Founder, Simon Yencken, joins us again to answer questions like: How are br…
 
Episode 131: If you’re the type of person who falls in love with the branding before even trying a product, then this is the episode for you! Natalie welcomes branding aficionado and co-founder of Onda Tequila Seltzer, Kelli Adams, to pull back the branding curtain and dig into what it takes to build a product that appeals to the right customer. Ke…
 
Juliya is back with her first solo episode in a while and she wanted to cut through the BS - we need to talk about money. Often it's so hard for freelance makeup artists to talk about their rates, price themselves, or follow through with those invoices. On this episode, it's all about pushing through the discomfort and keeping it real. Juliya share…
 
On this episode, we have Simon Yencken, the CEO and Co-Founder of Fanplayr. Listen to him as he talks about his journey, from working at a law firm to his introduction to technology and then, starting Fanplayr. You’ll learn: How Fanplayr can help businesses become more data centric. How the Fanplayr technology actually works and why it matters. How…
 
Rytis Lauris, Co-Founder & CEO of Omnisend, shares how each month, they have to raise funds again and again and to prove their value to tens of thousands of merchants. And that's the biggest pro of their business model - you have to put all your customers and their needs and their value at the core of everything. See Privacy Policy at https://art19…
 
Episode 130: A solo episode is long overdue so Natalie is jumping on the mic to fill The Real Reel community in on what’s been happening in her personal and work life. With her business, Rella, ramping up to launch in November, the stress has been building and Natalie opens up about the challenges she has been facing both emotionally and physically…
 
Some subjects are hard to talk about - like sex. Brittany Lo knew she would be a brand founder in 2nd grade and her trajectory has been anything but linear. She joins Juliya from New York to talk about what it's like to launch an unsuccessful brand before launching two thriving brands, the one piece of advice that she thinks is crucial for anyone w…
 
Rytis Lauris, the Co-Founder and CEO of Omnisend, believes that e-commerce brands can take advantage of email and SMS marketing to drive revenue. If a customer is receiving relevant messages, they're more than willing to complete purchase transactions. Ecommerce businesses can create good automated email sequences by using Omnisend. His advice: Sta…
 
Episode 129: You are going to want to swipe right on today’s episode as Natalie welcomes the founder of Lox Club, Austin Kevitch, to share some insider tips on how to stand out in the dating app scene. With more people staying home and turning to their devices to find love, Austin jumped on the opportunity to make a tongue and cheek dating app to h…
 
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