The podcast, Sales is King, features interviews with sales and marketing leaders who share their insights on the latest trends and challenges in the B2B space. The podcast covers a wide range of topics, including AI, value selling, sales enablement, and personal branding. The guests offer actionable advice on how to succeed in today's competitive market. The podcast is popular with not only C-Level executives, but also thousands of sellers across multiple industries.
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Radio 4's Saturday morning show brings you extraordinary stories and remarkable people.
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Lindsey Hilsum, Robert Harris, Jon Watts, Celia Imrie
1:00:24
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Radio 4's Saturday morning show brings you extraordinary stories and remarkable people.By BBC Radio 4
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188: The New Sales Landscape | Datadog's Frank Perkins
1:07:26
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In this conversation, Dan Sixsmith and(Chief Of Staff to) Datadog CRO Frank Perkins discuss the evolving landscape of sales, particularly in the tech industry. They explore the impact of COVID-19 on buyer behavior, the importance of emotional connections in sales, and the role of AI in enhancing sales processes. Frank shares insights from his caree…
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187: Verizon's Winning Mindset | CRO Aparna Khurjekar
1:02:29
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Summary In this engaging conversation, Dan Sixsmith interviews Aparna Khurjekar, the Chief Revenue Officer of Verizon Business. They discuss the dynamic challenges and opportunities in the telecom market, the importance of innovation, and how to drive a positive culture within a large organization. Aparna shares her insights on the role of AI in en…
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Fred Sirieix, Jeff Young, Jen Stout, Candice Brathwaite
1:01:19
1:01:19
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Frenchman Fred Sirieix who's gone from front of house at the crème de la crème of London's restaurants, to fronting TV shows, to now writing a book on his love of Britain. We hear what sort of urge it was that took Shetland raised journalist Jen Stout over to Russia to study, then onto Ukraine to cover the war. Plus, screenwriter and playwright Jef…
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186: The Only Way To Fix B2B Sales | Andy Paul
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In this conversation, Dan Sixsmith interviews Andy Paul, a sales expert and author, about the state of affairs in sales and the key issues that sellers face. They discuss the impact of technology on building relationships, the importance of focusing on outcomes rather than pain, and the role of responsiveness in creating a positive buyer experience…
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Yotam Ottolenghi, David and Yinka Olusoga, Livi Deane, Leigh Francis
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59:56
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Culinary maestro Yotam Ottolenghi, the man who’s transformed the way we think about Middle Eastern flavours, vegetables, and the art of home cooking joins us to chat 'Comfort' food. We welcome Livi Deane, a model and beautician, who’s written a book about living with lifechanging impaired vision and a prosthetic eye, as a result of a rare form of e…
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185: Prepping Sellers Like Never Before | Christina Brady, CEO-Luster
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Christina Brady, CEO and co-founder of AI start-up Luster, discusses the challenges in B2B selling and the need for a buyer-centric approach. She highlights the importance of leading indicators and the lack of measurement in sales processes. Brady emphasizes the changing buying behavior of customers and the need for sales teams to adapt. She also i…
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Dan Jones, Warren Furman, Cara Dillon, Tim Minchin
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Who better to kick-off Saturday Live's return than the historian by day and superstar DJ by night Dan Jones, who chats all things Henry the fifth and lay down a few beats as well. From Ace to Grace, Warren Furman reveals how his life has drastically changed from being homeless, to becoming a Gladiator and now a fully-fledged man of the cloth. And t…
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184: From Sales To CMO of a $16B Company | Dany Fleischmajer
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Summary In this conversation, Daniela Fleischmajer, the US CMO at Kyndryl(an IBM spinoff), discusses the changes in B2B marketing over the past few years and the key challenges faced today. She highlights the shift towards data-driven strategies, increased use of AI and automation, and the changing relationship between sales and marketing. Daniela …
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183: The CMO Whisperer | AI Pioneer, Nicole Leffer
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Nicole Leffer, an AI advisor to CMOs, shares her journey and insights on AI in marketing. She started an e-commerce company in college and grew it to be one of the top 1,000 internet retail companies in the country. After discovering AI writing tools, she saw the immense impact it had on marketing productivity and quality. Nicole now works with com…
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182: Influencer Marketing | Zoe Hartsfield and Leandra Fishman
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Summary In this episode of Sales is King, Dan Sixsmith interviews Leandra Fishman and Zoe Hartsfield from Apollo. They discuss the current state of B2B sales and the challenges faced by sellers today. They emphasize the importance of personalization and relevance in sales outreach, as well as the need to meet buyers where they are. The conversation…
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181: Burn The Box | Top50 HR Leader Anthony Onesto
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In this conversation, Dan Sixsmith interviews Anthony Onesto, Chief People Officer at Suzy, about the importance of personal branding and building a strong professional network. They discuss the concept of 'who knows you' and how it can impact career success. They also explore the changing dynamics of the job market and the skills and qualities tha…
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180: Are You Influential? | Keynote Speaker/Author, Stacey Hanke
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In this conversation, Stacey Hanke discusses the challenges that executives face in the current business environment, particularly in terms of communication and personal branding. She emphasizes the importance of being consistently connected and influential in a world that is more connected but less connected than ever before. Hanke also highlights…
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179: Next Gen Email | Archie Hollingsworth of Fyxer.AI
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Archie Hollingsworth, co-founder and CRO of Fyxer.ai, joins Dan and discusses the current state of B2B marketing and sales and the challenges faced by B2B executives. He emphasizes the importance of being selective and doubling down on what's working in marketing and sales strategies. Hollingsworth also highlights the value of in-person connections…
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178: Unsticking Deals(New Book) | Sales Guru, James Muir
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James Muir discusses the current challenges in B2B selling and the top issues for sellers today. He emphasizes the importance of preventing deals from getting stuck and provides five strategies to keep the momentum going. These strategies include securing executive sponsorship, throttling information, using the perfect close technique, implementing…
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177: Marketing + Sales Is Aligned And Well | Rhiannon Staples and Carrie Seifer
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Dan is back with the CMO and CCO of GWI, Rhiannon Staples and Carrie Seifer. The conversation explores the current state of B2B marketing and sales alignment, as well as the trends and challenges in the industry. The guests discuss the need for personalized and targeted messaging in a noisy market, the difficulty of reaching prospects on the phone,…
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Carol Kirkwood, Clive Bailey, Michelle Braiser, Nicola Adams
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Carol Kirkwood shares the secret behind not only being the UK's favourite weather presenter, but a bestselling author as well - and reveals where her lifelong love of fast cars comes from. The Antipodean singing-comedian Michelle Brasier reveals how she survived a house fire, grieved for the loss of her father and brother to cancer, befriended her …
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176 Leandra Fishman's Road To The C-Suite
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Summary The conversation between Dan Sixsmith and Leandra Fishman explores the challenges and changes in B2B sales and marketing. They discuss the importance of productivity and efficiency, the role of AI in sales, and the need for thoughtful solutions that provide value and ROI. They also touch on the difficulties of selling and buying in today's …
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Matt Forde, Zandra Rhodes, Simon Parker, Carrie and David Grant
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Welcome to the brightest and boldest of Saturday Lives as fashion-designer Dame Zandra Rhodes arrives. Perhaps as famous as the garments which have adorned the likes of Princess Diana and Freddie Mercury as she is for her neon-pink hair - She has now published her memoir through the prism of 50 of her most precious items. Matt Forde has, I think it…
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175: Mark Niemiec's First 150 Days as Salesloft CRO
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Summary Mark Niemiec, Chief Revenue Officer at SalesLoft, discusses the challenges in B2B sales and the importance of delivering a compelling value proposition. He emphasizes the need for sellers to understand their customers' language, challenges, and context in order to rise above the noise and deliver a 10 out of 10 message. Niemiec also highlig…
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Toks Dada, Lara Maiklem, Joseph Cavalli-Price, Ed Gamble
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A multi tempo show for you today… In ‘allegro’, maverick music programmer, curator, and Head of Classical Music at the Southbank Centre Toks Dada is on a mission to change the face of classical music. We’ll give ‘andante’ to Joseph Cavalli-Price, a pianist and hugely accomplished tenor who embodies the profound power that music can have playing for…
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The conversation between Dan Sixsmith and David Keene explores the state of B2B marketing today and the challenges faced by marketers. They discuss the importance of aligning sales, marketing, and customer success to provide a cohesive and integrated experience for buyers. They also touch on the impact of AI in marketing and the need for more pract…
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Joanne Harris, Jack Garratt, Natalie Haynes, Adam Kay
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The author Joanne Harris, who describes herself as ‘test-driver of experimental dream machines who sometimes writes a bit’, grew up living above her grandparents sweetshop and celebrates the 25th anniversary of Chocolat this year. The multi-instrumentalist, singer-songwriter Jack Garratt shot to fame in 2016 and became one of the UK’s brightest new…
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[From a Linkedin Live Broadcast] Henry Cubillan, VP of Sales Strategy and Operations at Schneider Electric, discusses the challenges and changes in B2B sales today. He highlights the post-pandemic hangovers and macroeconomic challenges that have affected the sales industry. Cubillan emphasizes the need for sales professionals to transition from bei…
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In this conversation, Dan Sixsmith interviews Omri Avdi, the Chief Sales Officer at Grant Thornton, about the current trends in B2B sales and the challenges faced by sellers. They discuss the increased scrutiny over spend, the involvement of CFOs and C-level executives in the purchasing process, and the importance of building enduring relationships…
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171 Thought Leadership's Influence on Brand and Revenue: Ophelie Janus
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Ophelie Janus joins Dan. She is the Global Head of Thought Leadership at Siemens. The conversation explores the importance of trust and ROI in business decisions, the role of thought leadership in building trust, and the impact of thought leadership on buying decisions. It also delves into the types of thought leadership content, the journey to a t…
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Rob Rinder, Martin Sixsmith, Jaega Wise, Rachel Stevens
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Rob Rinder…barrister, broadcaster, occasional orchestra conductor, lover of Amazing Hotels, currently on our TVs travelling through Italy with Rylan - and now bestselling author with his latest novel The Suspect. Beer sommelier and one of the best brewers in the UK, Jaega Wise reveals how she went from pop star to hop star to judging at this years …
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Sebastian Faulks, Sarah Brooks, Maisie Adam, Paul Sinha
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Writer Sebastian Faulks, recently described as ‘a state of the species novelist’, famous for his historical stories, he’s now taking us into the future exploring what it means to be human in new book The Seventh Son. The cautious traveller Sarah Brooks, reveals how her life was changed after a vodka fuelled evening in a dining car on the Trans-Sibe…
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170 Jon Miller's Marketing Manifesto
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Summary Jon Miller, pioneer, market maker, thought leader and the OG of MarTech joins Dan for over 60 minutes of engaging dialogue and new revelations. The conversation covers the journey of Marketo, the emergence of marketing automation solutions, the challenges faced, and the eventual merger with Demandbase. It also delves into the creation of En…
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169 A Crisis Of Buyer Confidence: Tom Pisello and David Yockelson
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Summary Tom Pisello, the ROI Guy and serial entrepreneur and David Yockelson, senior fellow at Gartner and Value Selling expert join Dan on this episode. The conversation covers a wide range of topics related to B2B marketing and sales, including the challenges of subscription fatigue, the impact of AI on decision-making, the role of value engineer…
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Imtiaz Dharker, Ashley John-Baptiste, Miria Harris, Danny Robins
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The Journalist and presenter Ashley John-Baptiste, who’s written a very moving memoir about growing up in care. The Lahore born poet Imtiaz Dharker will be appearing on the programme. We’ll be talking about what’s made her identify as a Scottish, Pakistani, Calvinist, Muslim who’s been adopted by India and Wales. Plus, landscape and garden designer…
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168 Decoding Human Buying Behavior with Usman Sheikh
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Summary Usman Sheikh, CEO and founder of XIQ, discusses the changing dynamics of B2B sales and the impact of generative AI on sales productivity. He shares his journey from architecture to software and the founding of XIQ. The conversation delves into the core solution of XIQ, its target audience, and the use of behavioral science to decode human b…
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Patrick Grant, Frank Gardner, Razan Alsous, Marlon James
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Fashion designer, entrepreneur and Great British Sewing Bee judge Patrick Grant has put his money where his seams are with his company Community Clothing and new book 'Less' urging us to stop buying so much rubbish and appreciate fewer, better things. We’re taking cheesy to another level with Razan Alsous who came to the UK as a refugee from Syria …
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167 Closing Deals and Tracking Results with Dan
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Summary In this episode, Dan Sixsmith provides updates on recent articles and publications, introduces a new Facebook group, and discusses a HubSpot study on B2B sales in 2024. He highlights the importance of AI-related resources, self-service tools, customer referrals, customer education, and thorough preparation in B2B sales. He also shares strat…
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Hay Festival - Mishal Husain, Stephen and Anita Mangan, Conn Iggulden, Kiell Smith-Bynoe
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We’re kicking off the festival season in style, and in the sun, with three very different books… but who’s authors have more in common than you may think. This week’s events haven’t stopped Mishal Husain making her way to us this weekend – for what will surely be the only down time she’ll have over the next 6 weeks. Mishal’s new memoir charts her f…
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166 Building Relationships with Buyers: Cliff Simon
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Summary In this conversation, Dan Sixsmith interviews Cliff Simon, a subject matter expert on go-to-market and revenue operations. They discuss the rapid changes in the B2B industry, the role of AI, and the importance of unified data structures. Cliff emphasizes the need for individuals to stay connected with AI possibilities and advises senior and…
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Anthony Horowitz, Preet Chandi, Kimberley Nixon, Reece Shearsmith
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The bestselling, prolific screenwriter and author of the Hawthorne series Anthony Horowitz… whose creative achievements may be further admired and perhaps understood when he reveals what he’s overcome with the relationship with his father. Possessed with a similar drive, Capt. Preet Chandi is with us, now the fastest woman to cross Antarctica she s…
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165 Taking on Salesforce.com and Winning with Jean-Marie Richardson
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Summary Jean Marie Richardson, CEO of iFolio, discusses the challenges faced by sales teams in today's digital age and the importance of appreciating their hard work. She explains how iFolio helps sales leaders tell their story and influence buyers with personalized, real-time analytics. Jean Marie shares her journey of building iFolio, including f…
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Mary Beard, Teresa Moon and Dawn Donkin, Arthur Hughes, Michael and Hilary Whitehall
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Mary Beard unearths some of the fascinating little-known stories that helped build the Roman Empire in her new series of Being Roman, and reveals how a cake is responsible for making her Britain’s best-known classicist. From the senate and the people of Rome to the Sherlock Holmes of Tudor England – star of the new Shardlake series, Arthur Hughes j…
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Summary In this episode, Dan Sixsmith reviews the key learnings from three recent episodes focused on AI and its impact on business. The guests included Irshad Raiham, Vice President of Product Marketing at FICO, Ryan Staley, an AI consultant, and Dr. Lisa Palmer, an AI expert. The main takeaways include the importance of inspiring and initiating c…
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163 The Power Of Thought Leadership: A New Study
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Summary In this episode, Dan Sixsmith discusses the power of thought leadership and its impact on B2B buyers. He shares insights from a study by Edelman, a social media and PR firm, highlighting the importance of thought leadership in driving demand, influencing sales and pricing, and protecting existing customers. Dan emphasizes the need for organ…
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Val McDermid, Lauren Price, Nicola Nuttall, Jamie Laing
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The Titan of Tartan Noir, crime writer Val McDermid, who grew up playing in the ruins of Macduff's castle, shines a new light on Lady Macbeth in her new book, and tells us show she became addicted to video games. Nicola Nuttall has written a beautiful memoir about helping her daughter Laura make the most of her final days living with brain cancer…L…
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162 Disruptive Marketing in the AI Era with Irshad Raihan
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Summary In this episode of Sales is King, Dan Sixsmith interviews Irshad Raihan, the VP of Product Marketing at FICO. They discuss the state of B2B marketing and the need for marketing to disrupt itself. Irshad shares his background and how he got into marketing, emphasizing the importance of storytelling and customer engagement. They also talk abo…
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Steven Knight, Ruth Goodman, Catherine Coldstream, Vernon Kay
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Birmingham’s unofficial global ambassador, Steven Knight, who did as much for flat caps as he did for Brum by creating Peaky Blinders and he’s now taking us back to the West Midlands of the 1980’s with his latest TV series This Town. Catherine Coldstream had a bohemian upbringing in London, lived in Paris and fell in love with "unsuitable propositi…
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161 The Role of AI In Skill Transformation with Ryan Staley
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Summary: Ryan Staley, CEO of an AI transformation company, shares his journey in sales and how he got interested in the field. He started as a busboy and then got into sales jobs, eventually becoming a top performer in door-to-door advertising. He transitioned into management and strategy roles, leading teams and turning around underperforming offi…
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Summary Dr. Lisa Palmer, an expert in AI, discusses her career journey and the importance of embracing AI in sales. She emphasizes the need for continuous learning and upskilling to stay ahead in the rapidly evolving AI landscape. Dr. Palmer also highlights the role of AI in sales acceleration and the potential for AI to revolutionize the sales pro…
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159 Prospecting That Works With Justin Chi
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Summary B2B buyers doors are essentially closed to emailing, so what is the former #1 SDR at Zoominfo doing to crack the code? In this episode, Dan Sixsmith interviews Justin Chi, the founder and CEO of Cold Email Hackers, about prospecting and SDRs. Justin shares his journey into sales and how he leveraged email to book meetings and grow his busin…
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Nic Hamilton, Josh Elwell and Eliot Gibbins, Victoria McCloud, Marcus Brigstocke and Rachel Parris
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Racing driver Nic Hamilton is the first disabled athlete to compete in the British Touring Car Championship. Born with cerebral palsy and told he would always need to use a wheelchair, he certainly embodies his self-given title of ‘limit defier’ and shares how he proved everyone wrong in his new book 'Now That I Have Your Attention'. Victoria McClo…
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Adele Roberts, Ben Elton, David Duke, Angela Hartnett
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The broadcaster, marathon runner, and proud parent to her life saving stoma Audrey, Adele Roberts reveals how she overcame cancer wrote a book and danced on ice. Writer and comedian Ben Elton whose new stand-up tour highlights his trademark incisive social commentary by exploring authentic stupidity. David Duke went from sleeping rough and living i…
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Summary In this light hearted episode of Sales Is King, Dan Sixsmith introduces a new segment called the Top 10 list, where he reviews a list of the top 10 sales mistakes that reps make. He discusses each mistake and shares his thoughts on them. The mistakes include not listening and talking too much, offering too much for nothing, not focusing on …
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