Best Direct Mail Campaign Podcasts (2024)

1
Episode 25: Building a LIVE Direct Mail Campaign with Jimmy Mackin 45:18

15d ago45:18

45:18

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Ji…

1
B2B Marketing Leadership: The higher you get in the organization, the more details you need to know (episode #115) 1:01:29

3h ago1:01:29

1:01:29

Think branding and demand generation are separate functions? Jim Kruger, Executive Vice President and Chief Marketing Officer, Informatica [https://www.informatica.com/], discusses why they shouldn’t be on this episode of How I Made It In Marketing. Informatica is a publicly traded company on the New York Stock Exchange. It reported total annual re…

1
Episode 28: Tre Serrano 27:01

2h ago27:01

27:01

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Tr…

1
Forrest Claypool & A Master Class in Chicago Politics 59:59

16h ago59:59

59:59

Forrest Claypool has one of the most impressive and varied resumes in politics...early campaign and operative work with David Axelrod and Rahm Emanuel, two-time Chief of Staff to the mayor of Chicago, opposing Barack Obama in mock debates in his 2004 Senate race, running the Chicago Park District, Chicago Transit Authority, and Chicago Board of Edu…

1
Wellness Marketing: Educating consumers is crucial for building trust and driving change (podcast episode #114) 1:04:54

9d ago1:04:54

1:04:54

Marketing is about helping your ideal customer perceive the value your products deliver. But before they can perceive that value, you have to create it. When I received the podcast guest application for my next guest, in my due diligence I found that Consumer Reports named its Stratami mattress one of the 9 best mattresses of 2024. To hear key less…

1
Episode 27: Shane Burgman 41:46

1d ago41:46

41:46

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Sh…

1
3 Reasons Your Marketing Is Failing (And How To Fix It) 3:05

7d ago3:05

3:05

Marketing is the key to staying competitive, reaching new customers, and growing your business. Yet, despite investing time and resources, many businesses find that their marketing efforts fall short. If your marketing isn’t delivering the results you expected, it’s time to evaluate what’s going wrong. Here are three common reasons your marketing m…

1
Global Technology Leadership: Adapt your marketing to reflect cultural nuances (podcast episode #113) 47:24

8d ago47:24

47:24

"One doesn't discover new lands without consenting to lose sight, for a very long time, of the shore." That quote is from Nobel Prize winning novelist André Gide. And I think there is a great lesson for marketers here. For 25 years, MarketingSherpa has published case study articles. And sometimes when I talk to marketers, they are so myopically foc…

1
Episode 26: Chelsea Peitz 51:35

13d ago51:35

51:35

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is sp…

1
Senator Mark Udall & A Life in Politics 59:04

8d ago59:04

59:04

Mark Udall, former Democratic US Senator and House member from Colorado, comes from the famed Udall family of the Mountain West - including his father, Congressman Mo Udall, and uncle, former Interior Secretary Stewart Udall under both JFK & LBJ. But Mark Udall largely stayed away from politics until his mid 40s - having an entire career within the…

1
Marketing Adaptability: The art of letting go of creative ideas so you can champion future concepts (episode #112) 51:01

19d ago51:01

51:01

Imagine this: you've spent months ideating, planning, and crafting the perfect marketing campaign. The creative is stunning, the messaging is on point, and the target audience has been meticulously defined. But as the launch date approaches, things start to wobble. A key department is out of sync, a crucial piece of technology isn't ready, or the t…

1
Episode 24: Mike Hege 35:01

22d ago35:01

35:01

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Mi…

1
Caleb Smith on Working for 3 GOP House Speakers 1:02:18

27d ago1:02:18

1:02:18

Caleb Smith may be the only political operative who's worked for three consecutive US House Speakers. During over a decade on Capitol Hill, he worked with Speakers Boehner, Ryan, and McCarthy. In this conversation, Caleb talks his path to politics from managing a legislative race in small-town Kentucky to working in some of the most prime real esta…

1
Substance Over Style: Good work has to speak for itself (podcast episode #111) 49:33

27d ago49:33

49:33

“Writing is never done, it is just due.” This is a common sentiment from anyone who has ever worked in a deadline-driven field like journalism or academia. And it certainly holds true right here in the marketing industry as well, made all the more difficult in my career personally when I transitioned from print to digital…which could be changed an …

1
Episode 23: Sam Reifman-Packett 45:40

1M ago45:40

45:40

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Sa…

1
How to Develop Your Value Proposition 2:47

1M ago2:47

2:47

A strong value proposition is the foundation of any successful business. It communicates to your customers why they should choose your product or service over your competitors. But crafting a compelling value proposition can be tricky. Here’s a step-by-step guide to help you create one that resonates with your audience. Read more: https://burlingto…

1
Client Empowerment: Be the woman behind the woman (podcast episode #110) 41:51

1M ago41:51

41:51

My latest guest represents the perfect dichotomy of what it takes to make it in marketing. On the one hand, the word rockstar is half the name of her company, which connotes to me, Mick Jagger strutting around on-stage crooning “I’m a man of wealth and taste.” Or perhaps for a newer generation, Adam Levine in the spotlight belting out “I got the mo…

1
Episode 22: Sarah Maslowski 40:36

1M ago40:36

40:36

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Sa…

1
2024 Digital Trends & Best Practices with Mark Jablonowski, President & CTO of DSPolitical 47:47

1M ago47:47

47:47

Mark Jablonowski is the President and Chief Tech Officer of DS Political - one of the leading digital ad firms for Democratic campaigns and progressive causes. Mark's roots in campaign tech go back to 2004 and he was deeply involved in the Obama 2008 primary and general election digital innovations. In this conversation, Mark talks his own path to …

1
B2B Digital Marketing & Demand Generation: My boss has asked me to produce $1 billion in revenue. Now what? (episode #109) 1:06:16

1M ago1:06:16

1:06:16

When I started in B2B, my mentor told me, “We call this business to business, but make no mistake, people buy products, not businesses. It’s people who make decisions for these businesses.” Here’s where the rubber meets the road. If you’re only focused on businesses as accounts, you’re overlooking opportunities. For example, as our latest guest sha…

1
Bryan Bennett, of Navigator Research, on Findings from Recent Polling of 4,000 Young Voters 59:54

1M ago59:54

59:54

Bryan Bennett is the Senior Director for Polling & Analytics at The Hub Project and a pollster for Navigator Research who recently spearheaded a 4,000 sample survey among voters 18-34. In this conversation, Bryan talks his path to politics and polling and goes deep on this new massive project among younger Americans. This data unearths new findings…

1
Episode 21: Brad McCallum 34:10

2M ago34:10

34:10

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Br…

1
Breaking Taboos and Learning from Customers: The unconventional marketing journey of the Director of Marketing & Communications at Global Protection Corp. (episode #108) 47:13

2M ago47:13

47:13

Content Warning: On How I Made It In Marketing, we delve beneath the buzzwords of our industry to uncover the biggest lessons from successful careers. Our guests share detailed, hard-fought, in-the-trenches stories of how they learned these lessons and put them into practice. Today's guest has spent a significant part of her career selling condoms.…

1
Re-connecting with Election Analyst David Nir for the Launch of The Downballot 1:09:48

2M ago1:09:48

1:09:48

Catching up this week with return guest David Nir, who for over a decade has been an influential election analyst and the creator of Daily Kos Elections. Within the past week, David has moved his analysis to an independent site - now called The Downballot. In this conversation, David provides an update on his transition: what is happening, why now,…

1
What’s Stopping You from Leveraging Direct Mail in Your Marketing Strategy? 3:35

2M ago3:35

3:35

In the age of digital marketing, where every brand is vying for attention online, direct mail might seem like an old-school approach. However, it continues to be one of the most impactful ways to reach and engage with customers. If you’ve been hesitant to include direct mail in your marketing strategy, it’s worth asking yourself—what’s really holdi…

1
Maximizing Voter Engagement Through Direct Mail Campaigns 8:25

2M ago8:25

8:25

Reaching voters, and potential voters, with a clear and compelling message is crucial. While digital channels have gained popularity, political direct mail remains a powerful tool for engaging with constituents in a personal and persuasive way. Here’s how to maximize the impact of your political direct mail campaigns. Read more: https://burlingtonp…

1
Episode 20: Erik Hatch 45:45

2M ago45:45

45:45

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Er…

1
CPG Campaigns: Marketing is often about showcasing human truths (podcast episode #107) 53:45

2M ago53:45

53:45

Look, let’s face it, our industry can have a bad reputation. And I can see why. Just scroll through YouTube or social media and you’ll see self-appointed gurus shouting about tricks and hacks and shortcuts. But sustainably successful marketing is not about shortcuts, it’s about digging into the very essence of what it means to be a human being. Sou…

1
8 Benefits of Having an Accessible Website 5:37

2M ago5:37

5:37

In today’s digital landscape, ensuring that your website is accessible to all users is a smart business decision. An accessible website strengthens your brand, improves user experience, and opens up your business to a wider audience. But what exactly is web accessibility, and how can it benefit my business? Let’s take a look… Read more: https://bur…

1
Sustainable Marketing: How DC Water turns waste into wealth (episode #106) 43:09

2M ago43:09

43:09

The Accidental Recycled Poop Marketer! That’s the headline of a recent podcast guest application. And it came from someone leading marketing for an interesting product – a paid B2B and B2C product, sold by a nonprofit, that is run by an independent city government authority, a water and sewer utility formed in collaboration with the federal governm…

1
Episode 19: Andy Dinh 42:21

2M ago42:21

42:21

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Ho…

1
Tucker Eskew, Political & Corporate Comms Expert 1:04:26

2M ago1:04:26

1:04:26

Communications expert Tucker Eskew has been a participant in some of the most seminal moments in American political history over the course of the past 30+ years...a protege of the famed Republican strategist Lee Atwater, senior aide to the Bush 2000 win over John McCain in the fractious South Carolina primary, working in the White House the mornin…

1
7 Myths About Direct Mail Marketing 3:21

3M ago3:21

3:21

Direct mail marketing has been a staple for businesses for decades. But, in the digital age, it’s often misunderstood or underestimated. Here are seven myths about direct mail marketing, DEBUNKED. Read more: https://burlingtonpress.com/2024/08/05/7-myths-about-direct-mail-marketing/By burlingtonpress

1
5 Common Misconceptions About Website Maintenance 4:43

3M ago4:43

4:43

Many website owners underestimate the importance of regular maintenance, thinking their site will function perfectly without any intervention. This mindset can result in security vulnerabilities, decreased performance, and even total website failure. By understanding and addressing these common misconceptions, you can make informed decisions that p…

1
5 Ways Political Candidates Can Effectively Respond to Attack Ads 2:45

3M ago2:45

2:45

In the high-stakes world of political campaigns, attack ads are a common tactic used to sway voters and undermine opponents. For candidates on the receiving end, responding strategically is crucial. Here are five effective ways political candidates can respond to attack ads. Read more: https://burlingtonpress.com/2024/08/02/5-ways-political-candida…

1
Episode 18: Lindsey Jo 41:10

3M ago41:10

41:10

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Li…

1
Authentic Brand Storytelling: Embed creative within your business model (episode #105) 44:24

3M ago44:24

44:24

Be careful you don’t engage in marketing color by numbers so to speak. It’s easy to get lost in process flowcharts and databases. You could build out the perfect infrastructure – the right media buys, marketing automation and drip campaigns all set, everything is being properly measured and attributed – yet in all that work it is easy to overlook w…

1
Episode 17: Rusty Gates 43:24

3M ago43:24

43:24

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Ru…

1
Deep Inside the World of Political Donors with David Callahan 1:03:37

3M ago1:03:37

1:03:37

David Callahan is a prolific creator and thinker within Democratic politics. He helped start the progressive think tank Demos in the late 90s, founded the media outlet Inside Philanthropy as a Consumer Reports of sorts into the world of charitable giving, and more recently created Blue Tent - an advisory group to help progressive donors get the mos…

1
5 Benefits of Online Conversational Marketing 3:11

3M ago3:11

3:11

Conversational marketing has become a hot topic in recent years because it helps businesses connect with prospects and customers in a personalized way through interactive experiences. Popular types of conversational marketing tools include messaging apps and chatbots. It’s also easy to implement. Here are five ways conversational marketing can enha…

1
Sustainable Marketing: Take the time to understand your target audience deeply and your value proposition (episode #104) 47:51

3M ago47:51

47:51

Who is your ideal customer? And how does your brand serve them? Yes, I know you have KPIs to hit this quarter. Leads. Sales. A specific revenue target. And so it can be easy to quickly drill down to targets. But all marketing beings by asking… who is the ideal customer? And how does our brand serve them? So I loved a lesson I recently read in a pod…

1
Episode 16: Emily Mcallister 44:05

3M ago44:05

44:05

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Em…

1
Do You Want a Good Page Speed Score or a Fast Loading Website? 4:20

3M ago4:20

4:20

In the world of web development, speed is king. A fast-loading website can significantly impact user experience, search engine rankings, and ultimately, your bottom line. However, there's a common misconception that achieving a high page speed score is synonymous with having a fast website. In reality, these two concepts, while related, are not the…

1
Why Are Hackers Attacking My Website and How Can I Prevent It? 5:22

3M ago5:22

5:22

As the internet continues to evolve, so do the threats that lurk within it. Cyberattacks have become a significant concern for website owners, with hackers constantly devising new ways to exploit vulnerabilities. From financial gain to ideological motives, the reasons behind these attacks are as varied as the methods used. Let’s explore some of the…

1
Lisa MacLean, Founder of Moxie Media - the First Female-Founded Political Direct Mail Firm 45:48

3M ago45:48

45:48

Lisa MacLean, founder of Moxie Media - the first female-founded political direct mail firm in the U.S - talks her path to politics...starting in St Louis and then Vassar, to impactful DC internships, managing campaigns in California and eventually starting her own mail firm in the late 1990s that recently celebrated its 25th Anniversary. In this co…

1
Your Website is An Ongoing Investment: The Importance of Continuous Upkeep 4:38

3M ago4:38

4:38

Having a website is essential for any business. However, it’s not enough to simply launch a website and leave it at that. Your website is an ongoing investment that requires regular maintenance and updates to stay relevant, secure, and effective. Let’s take a look at why continuous website upkeep is crucial for your business. Read more: https://bur…

1
Episode 15: Luke Acree 45:23

3M ago45:23

45:23

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Lu…

1
Episode 14: Sue "Pinky" Benson 42:28

3M ago42:28

42:28

Welcome to the REVB Podcast, where every week, hosts Katie Day and Tim Macy break down the video blueprint of successful real estate professionals. Join us weekly and start transforming your real estate marketing strategies with the power of video and personal branding, exclusively on the Real Estate Video Blueprint Podcast. This week’s guest is Su…

1
Career Adaptability: Marketing can lead to many other things (episode #103) 51:09

4M ago51:09

51:09

Where do you see yourself in five years? I always hated this interview question. It’s not that I’m against planning; it’s that I’m for flexibility. And I don’t want to get trapped in a five-year plan. I try to focus on delivering value today helping people out, and improving my future self for tomorrow, and from there, opportunities naturally arise…

1
Pro Politics Re-Release: Kinky Friedman from June 04, 2021 34:52

4M ago34:52

34:52

Kinky Friedman passed away yesterday, June 27 2024. This is a re-release of a Pro Politics Podcast episode with Kinky originally released June 4, 2021. Kinky Friedman wore many hats in his 79 years - country music artist, bestselling novelist, political candidate, animal welfare activist, friend of multiple US Presidents, and a Texas and American i…

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Direct Mail Campaign Podcasts

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