Destination On The Left is a travel and tourism industry podcast hosted by Travel Alliance Partnership. Each episode explores successful collaborations, creative marketing ideas and best practices for both consumer and travel trade marketing programs. Interviews are a mix of Destination Marketers, Industry Leaders, Consultants and businesses in the industry.
…
continue reading
The Unsung Heroes of Accounting. Who are the people who work behind the scenes in your accounting department? Who are the people who crunch numbers and ensure that everyone gets paid? The unsung heroes at most companies only sometimes get their time to shine. That’s why Behind the Ledger tells the stories of these people. Spotlighting CFOs, controllers, accountants, interns, and everyone in between, the show aims to highlight these unsung heroes and show the true power of the finance world. ...
…
continue reading
1
Episode 388: Strategies for Effective Partnerships in Sales, with Nicole Boyer
35:59
35:59
Play later
Play later
Lists
Like
Liked
35:59
On this episode of Destination on the Left, Nicole Boyer joins me to discuss why learning how to effectively build relationships leads to business growth. We talk about the importance of being authentic and paying attention to the small details to stay top of mind with potential partners. She also shares more about her Ginger Sales Ninja brand and …
…
continue reading
1
Episode 387: Building a Strong Brand From the Inside Out, with Nikki Hellyer
36:18
36:18
Play later
Play later
Lists
Like
Liked
36:18
On this episode of Destination on the Left, I talk with Nikki Hellyer, Vice President of Marketing at ToursByLocals, about the importance of building a brand from the inside out and why having a purpose and principles that everyone in the company lives by gives your team the freedom to deliver excellent service every time. You’ll also hear more fro…
…
continue reading
1
Episode 386: Navigating the Chinese Travel Market, with Subramania Bhatt
35:52
35:52
Play later
Play later
Lists
Like
Liked
35:52
On this episode of Destination on the Left, I talk with Subramania Bhatt, Founder and CEO of China Trading Desk. We discuss Chinese travel trends and how his company keeps a finger on the pulse of Chinese travelers’ international aspirations. We discuss why the old days of large-group travel are behind them and why they seek authentic experiences i…
…
continue reading
1
Episode 385: Building Genuine Connections through Meaningful Conversations, with Debra Fine
47:03
47:03
Play later
Play later
Lists
Like
Liked
47:03
On this episode of Destination on the Left, I talk with Debra about making successful small talk and creating authentic connections. She shares examples of what to say to start a conversation, what the serious conversation killers are, and tactical ways to exit a conversation gracefully. If you’ve ever wondered how to set yourself up for success wh…
…
continue reading
1
Episode 384: Why Knowing Your Audience Makes Your Marketing Simpler, with Mary Charleson
45:35
45:35
Play later
Play later
Lists
Like
Liked
45:35
On this episode of Destination on the Left, I talk with Mary Charleson, President of Five Minute Marketing and founder of Carry On Queen, about her formula for creating marketing plans that align with your target audience. We discuss how giving without expectation applies to Marketing and how Mary views volunteering with purpose as part of this phi…
…
continue reading
1
Episode 383: Empowering Destination Marketing with Civitas Pro's Data Insights, with Tiffany Gallagher
39:13
39:13
Play later
Play later
Lists
Like
Liked
39:13
On this episode of Destination on the Left, I talk with Tiffany Gallagher, Vice President of Operations at Civitas about what Tourism Improvement Districts (TIDs) mean for the communities where they are established. She shares more about creative funding opportunities designed as a benefit-based vehicle for the travel industry forward. Tiffany also…
…
continue reading
1
Episode 382: Building a Purpose-Driven Company Culture, with Nicole Mahoney and TJ Bennett
1:14:50
1:14:50
Play later
Play later
Lists
Like
Liked
1:14:50
On this episode of Destination on the Left, I’m sharing my recent appearance on the Desuckify Work podcast with TJ Bennett. We discuss why people crave purpose-driven work, why it’s important to have a vision, and, more importantly, how to communicate that vision throughout the company. We also discuss building a strong team and how structure and o…
…
continue reading
1
Episode 381: Business Growth and Thought Leadership, with Nicole Mahoney and Sharon Toerek
56:20
56:20
Play later
Play later
Lists
Like
Liked
56:20
On this episode of Destination on the Left, you’ll hear my conversation with Sharon Toerek about the importance of finding your niche and how growth happens once you commit to it. We also discuss how becoming a thought leader in your niche leads to new relationships and opportunities. While this interview centers around building a marketing agency,…
…
continue reading
1
Episode 380: The Intersection of Storytelling, Collaboration, and Attractions, with Geoff Thatcher
45:34
45:34
Play later
Play later
Lists
Like
Liked
45:34
On this episode of Destination on the Left, I talk with Geoff Thatcher about telling great stories and why they impact how people experience your brand. Geoff shares examples of his revolutionary experiential framework in action and gives his insights into staying focused, finding the right partners, forgiving allowable weaknesses, and remembering …
…
continue reading
1
Episode 379: Connecting Communities through Collaboration, with Sonya Nash
37:16
37:16
Play later
Play later
Lists
Like
Liked
37:16
On this episode of Destination on the Left, I talk with Sonya Nash, Executive Director of Visit Shipshewana. She shares how she honors the local community through the work her DMO does and describes her role as creating an experience that visitors love and positively impacts the local community. Sonya also talks about a countywide collaboration she…
…
continue reading
1
Episode 378: Let Your Weird Flag Fly, with Emily P. Dailey
44:25
44:25
Play later
Play later
Lists
Like
Liked
44:25
On this episode of Destination on the Left, I talk with Emily about how her creative skills and early experience in theater led her to the hospitality industry. She walks us through a process for evaluating your brand and thinking about it from a people-first perspective and shares her approach to addressing challenges that cover planning for short…
…
continue reading
1
Episode 377: Fostering Community and Mindful Travel Experiences for Women, with Megan Grant
32:25
32:25
Play later
Play later
Lists
Like
Liked
32:25
On this episode of Destination on the Left, Megan Grant and I talk about how her tours are designed to create a positive social impact. She highlights the trends that are helping her business grow and thrive, including mindful purchasing and lone female travelers. We also discussed the importance of community and how Megan’s tours build community. …
…
continue reading
1
Episode 376: Evolving Travel Trends and Adventure Tourism, with Sean Hebert
44:06
44:06
Play later
Play later
Lists
Like
Liked
44:06
On this episode of Destination on the Left, Sean Hebert goes deep into the backstory of TourRadar, an organized adventure platform. He shares his perspective on the importance of trust, what adventure travelers are looking for in terms of new experiences, and how TourRadar facilitates amazing collaboration between travelers, tour operators, and tra…
…
continue reading
1
Episode 375: Cultivating a Transformative Mindset, with Meredith Calloway
44:45
44:45
Play later
Play later
Lists
Like
Liked
44:45
On this episode of Destination on the Left, I talk with Meredith Calloway, Chief Visionary Officer and Co-Founder of Gifted Travel Network (GTN). She shares more about the inspiration behind her community of luxury travel advisors and her nuggets of wisdom about how to develop and cultivate a brand message that will help you stand out from the crow…
…
continue reading
1
Episode 374: Our Exciting Travel Alliance Partnership Rebrand, with Nicole Mahoney
35:10
35:10
Play later
Play later
Lists
Like
Liked
35:10
This week, I’m reflecting on our new brand and why we are so excited about the next chapter. I want to share the branding journey with you to highlight the lessons we learned along the way. I hope that our story will inspire you and give an introduction to our new company and the philosophy behind it. What You Will Learn in This Episode: Why we dec…
…
continue reading
1
Episode 373: Understanding American Traveler Sentiment, with Amir Eylon
55:10
55:10
Play later
Play later
Lists
Like
Liked
55:10
A thirty-two-year veteran of the Travel & Tourism industry, Amir Eylon leads the entire team at Longwoods International, responsible for the development and execution of all facets of the organization, from program development to customer acquisition and retention. He joined Longwoods in 2015 from his previous role as Vice President, Partner Engage…
…
continue reading
1
Episode 372: The Impact of Coopetition in Creating Meaningful Travel Experiences, with Greg Takehara
46:16
46:16
Play later
Play later
Lists
Like
Liked
46:16
Greg Takehara has been the CEO of Tourism Cares since 2019. He previously served on its Board, acting as its Chairman before becoming CEO. Prior to Tourism Cares, Greg was the President of Trip Mate, Inc., a travel insurance administrator. He began his thirty-five year career in the travel and tourism industry at The Mark Travel Corporation, where …
…
continue reading
1
Episode 371: Leaning into the Uniqueness of a Destination, with JoAnna Haugen
46:07
46:07
Play later
Play later
Lists
Like
Liked
46:07
JoAnna Haugen is an award-winning writer, consultant, speaker, and solutions advocate who has worked in communications-related positions in the travel and tourism industry her entire career. She is also the Founder of Rooted, a solutions platform at the intersection of sustainable tourism, social impact, and storytelling. Through Rooted, JoAnna hel…
…
continue reading
1
Episode 370: Transforming Marketing with AI, with Paul Roetzer
38:26
38:26
Play later
Play later
Lists
Like
Liked
38:26
Paul Roetzer is the Founder and CEO of Marketing AI Institute; co-author of Marketing Artificial Intelligence: AI, Marketing and the Future of Business; host of The Marketing AI Show podcast; and creator of the Marketing AI Conference (MAICON). As a speaker, Roetzer is focused on making AI approachable and actionable for marketers and business lead…
…
continue reading
1
Episode 369: The Power of Owned Media, with Adam Stoker
50:55
50:55
Play later
Play later
Lists
Like
Liked
50:55
Adam Stoker is the Co-Founder, President, and CEO of Relic, a full-service destination marketing agency. For over 15 years, Adam has excelled in the leisure travel, stakeholder engagement, and destination branding spheres. Immersed in the world of tourism, Adam has spent time as a member of the Utah Tourism Industry Association Board. He is a frequ…
…
continue reading
1
Episode 368: Uniting Communities through Memorable New York City Tours and Events, with Rowena Sahulee
50:10
50:10
Play later
Play later
Lists
Like
Liked
50:10
Rowena Sahulee is a marketing executive with over 20 years in the dual realms of tourism and economic development. She has worked in marketing functions at organizations such as Circle Line Statue of Liberty Ferry and Harbor Cruises, the first concessionaire to the Statue of Liberty. The Greater Houston Partnership, the main business organization i…
…
continue reading
1
Episode 367: Uniting for Success in the Travel Industry, with Nicole Mahoney
1:05:59
1:05:59
Play later
Play later
Lists
Like
Liked
1:05:59
This week we’re coming to you directly from the ABA Marketplace in Nashville, where I’m talking to eight amazing travel industry experts about why there’s a sense of energy and forward focus in 2024. They share more about the experiences visitors to their destinations are requesting and dig into the importance of authenticity and making genuine con…
…
continue reading
1
Episode 366: Nurturing Relationships in the Tourism and Travel Sector with Nicole Mahoney
1:12:20
1:12:20
Play later
Play later
Lists
Like
Liked
1:12:20
This week, the podcast is coming to you from the ABA Marketplace in Nashville, where nearly 3,000 tour and travel professionals convened to learn and network with their peers. From indigenous experiences in Alberta to the revitalization of destinations like Philadelphia and Branson, this episode is packed with valuable perspectives on collaboration…
…
continue reading
1
Episode 365: Strategies for Finding and Nurturing Your Community, with Nicole Mahoney
12:49
12:49
Play later
Play later
Lists
Like
Liked
12:49
Nicole Mahoney is an entrepreneur, speaker, and podcast host with a passion for business. She’s the Founder of Break the Ice Media, a PR and digital marketing agency specializing in the travel, tourism, and hospitality industry, and also serves as the CEO of Travel Alliance Partners. In her weekly podcast, Destination on the Left, launched in 2016,…
…
continue reading
1
Episode 364: Creative Branding and Positioning for DMOs, with Kylie Kullack
48:14
48:14
Play later
Play later
Lists
Like
Liked
48:14
Kylie Kullack, the Head of Client Engagement at Struck, is a dynamic leader in the realm of brand transformation. Her extensive experience spans diverse sectors, including destination marketing, outdoor recreation, and biotechnology. Known for her strategic acumen and problem-solving prowess, Kylie consistently empowers her teams to achieve excepti…
…
continue reading
1
Episode 363: Opening the World Through Education, with Dana Lynn Mortenson and Kate Berseth
49:35
49:35
Play later
Play later
Lists
Like
Liked
49:35
Dana is the Co-Founder and Chief Executive Officer of World Savvy, a national education nonprofit working to educate and engage youth as responsible global citizens. World Savvy supports change agents in K-12 education to create more inclusive, adaptive schools that ensure all young people can develop the skills and dispositions needed to thrive in…
…
continue reading
1
Episode 362: Strategies for Fostering Meaningful Connections in the Workplace, with Nicole Mahoney
28:55
28:55
Play later
Play later
Lists
Like
Liked
28:55
Nicole Mahoney is an entrepreneur, speaker, and podcast host with a passion for business. She’s the Founder of Break the Ice Media, a PR and digital marketing agency specializing in the travel, tourism, and hospitality industry, and also serves as the CEO of Travel Alliance Partners. In her weekly podcast, Destination on the Left, launched in 2016,…
…
continue reading
1
Episode 361: Insights from the National Tour Associations Travel Exchange (Part 2), with Nicole Mahoney
1:16:53
1:16:53
Play later
Play later
Lists
Like
Liked
1:16:53
This week, the show is coming from the NTA Travel Exchange in Shreveport, LA, where more than 800 tour & travel professionals convened to do business, learn, and network. There have been several years of uncertainty and change in the travel industry, but from speaking to these experienced leaders, it looks as though there are positive times ahead. …
…
continue reading
1
Episode 360: Insights from the National Tour Associations Travel Exchange (Part 1), with Nicole Mahoney
1:09:52
1:09:52
Play later
Play later
Lists
Like
Liked
1:09:52
For this first episode in a special two-part series from the National Tour Associations Travel Exchange, I visited the National Tour Associations Travel Exchange in Shreveport, Louisiana and spoke with several experts in the travel and tourism industry. My guests shared their insights into the travel industry, looking at the trends, challenges, and…
…
continue reading
1
Episode 359: Personalizing Your Marketing with AI, with John Lyotier
45:19
45:19
Play later
Play later
Lists
Like
Liked
45:19
John Lyotier is CEO and Co-Founder of TravelAI, an UpNext company. TravelAI is an applied AI company operating in the field of travel. Through a network of interconnected brands, the company connects high-intent travelers to the largest travel websites in the world and over 10 million properties. TravelAI’s proprietary big data marketing engine has…
…
continue reading
1
Episode 358: Exploring the Power of Generative AI in Visual Storytelling, with Dr. Rebecca Swift
36:59
36:59
Play later
Play later
Lists
Like
Liked
36:59
Dr. Rebecca Swift is the Global Head of Creative Insights at iStock and Getty Images, where she leads the team responsible for analyzing trends and developing research in visual communications. Rebecca joined the company over 20 years ago as one of the founding members of the team that introduced visual research methodology to the industry. Rebecca…
…
continue reading
1
Episode 357: How to Find Out if You’re Really Compatible with Your Travel Companions, with Bree Nidds
33:50
33:50
Play later
Play later
Lists
Like
Liked
33:50
What if you could test travel compatibility… BEFORE you take a trip? FLIGHT RISK™ is a new party game and the ultimate test of travel compatibility for friends or strangers! Bree Nidds has nearly ten years of experience working in destination organizations and is embarking on a new journey! Bree is the Owner and Creator of FLIGHT RISK GAME LLC, a g…
…
continue reading
1
Episode 356: The 3Cs of Successful Collaboration, with Nicole Mahoney
30:56
30:56
Play later
Play later
Lists
Like
Liked
30:56
Nicole Mahoney is an entrepreneur, speaker, and podcast host with a passion for business. She’s the Founder of Break the Ice Media, a PR and digital marketing agency specializing in the travel, tourism, and hospitality industry, and also serves as the CEO of Travel Alliance Partners. In her weekly podcast, Destination on the Left, launched in 2016,…
…
continue reading
1
Episode 355: A Different Perspective on Digital Marketing, with Andy Buyting
39:48
39:48
Play later
Play later
Lists
Like
Liked
39:48
Andy Buyting is a leader in thought leadership and content marketing. His integrated content strategy has served both himself and his clients exceedingly well. Andy’s thought leadership journey started when he published his first business book in 2007 and started publishing his first magazines in 2009. Since then, he has leveraged his integrated ap…
…
continue reading
1
Episode 354: Driving Change Through Tourism, with Bob Provost
1:01:41
1:01:41
Play later
Play later
Lists
Like
Liked
1:01:41
Since joining the New York State Tourism Industry Association (NYSTIA) as President & CEO in September of 2018, Bob has focused on NYSTIA’s programming, marketing & data analytics, advocacy efforts, and destination stewardship strategies. He has enhanced member communications and collaborative initiatives, facilitated rebranding, and the restatemen…
…
continue reading
1
Episode 353: Maximizing Marketing Impact, with Jackie Dunfee
45:02
45:02
Play later
Play later
Lists
Like
Liked
45:02
Jackie Dunfee is a seasoned marketing and brand executive with over a decade of experience crafting groundbreaking marketing strategies for brands. Jackie believes in the transformative power of exploring new cultures and is passionate about elevating unique experiences near and far. As a Client Partner, Travel at VDX.tv, Jackie spearheads strategi…
…
continue reading
1
Episode 352: Influencer Marketing and Community Engagement, with Kevney Dugan
45:02
45:02
Play later
Play later
Lists
Like
Liked
45:02
Born and raised in Michigan, Kevney Dugan grew up playing any sport he could make time for. In the long run, trail running, mountain biking, and fly fishing were the sports that stuck. Fly fishing was the one that offered a working opportunity out of college and took him to Livingston, Montana; San Jose, California; Jackson, Wyoming; and eventually…
…
continue reading
1
Episode 351: The Fusion of Traditional and Digital Advertising, with Mike Skladony
38:47
38:47
Play later
Play later
Lists
Like
Liked
38:47
Episode 351: Mike Skladony serves as the general manager of the consumer services team at Semcasting. He oversees all travel, entertainment, tourism, higher education, and nonprofit clients. Mike’s team of audience developers, account managers, and campaign managers work with clients hand in hand to develop audience solutions and win digital campai…
…
continue reading
1
Episode 350: Empowering Independent Hotels, with Jennifer Barnwell
49:40
49:40
Play later
Play later
Lists
Like
Liked
49:40
Episode 350: Jennifer Barnwell is President of Curator Hotel & Resort Collection. Launched in November 2020, Curator provides lifestyle hotels the power to compete together while allowing its members the freedom to retain what makes their hotels unique. Before moving over to Curator, Barnwell was Senior Vice President of Asset Management of Pebbleb…
…
continue reading
1
Episode 349: Exploring Offbeat Travel Experiences, with Ariel Azoff
39:26
39:26
Play later
Play later
Lists
Like
Liked
39:26
Episode 349: Ariel Azoff is the Executive Director of Tourism and Brand Partnerships at Atlas Obscura, a media and experiences company dedicated to sharing the world’s hidden wonders. Ariel’s work has spanned media, tourism, social enterprise, sustainable fashion, government, and international development. She joined Atlas Obscura in 2017 to head u…
…
continue reading
1
Episode 348: Empowering Girls, Building Dreams: The Journey of Girls Run Period and Sustainable Tourism, with Susan Namulindwa
36:45
36:45
Play later
Play later
Lists
Like
Liked
36:45
Episode 348: Susan Namulindwa is the founding Director of Girls Run Period, an organization focused on Advocacy for ending Period poverty and women’s rights. She is the Founder and Executive Director of Maama Watali and Africa Trade Desk and the Vice President Canada with the Canada-Africa Chamber of Business. Susan has long standing expertise in p…
…
continue reading
1
Destinations International Annual Convention 02
1:25:03
1:25:03
Play later
Play later
Lists
Like
Liked
1:25:03
Episode 347: This week is the second in our two-part series coming to you from the Destinations International annual convention in Dallas, Texas. I have seven inspirational guests with me to share more about what has helped them be successful in the destination marketing industry and what advice they have for future tourism industry leaders. I also…
…
continue reading
1
Episode 346: Destinations International Annual Convention 01
1:11:36
1:11:36
Play later
Play later
Lists
Like
Liked
1:11:36
Episode 346: This week on the show, we’re enjoying another travel conference edition. Join us at Destinations International (DI) as we talk to a panel of distinguished guests from the tourism industry. With decades of combined experience, they delve into the world of careers and professional development in tourism. From the resilience of hospitalit…
…
continue reading
1
Episode 345: Shifting Towards Sustainability, with Rachel Brown
37:49
37:49
Play later
Play later
Lists
Like
Liked
37:49
Episode 345: Rachel Brown is the Executive Director of Visit Durango. In her role, she leads the team of tourism marketing and sustainability experts at the award-winning Destination Management & Marketing Organization (DMMO) for southwest Colorado’s most visited region. Rachel has over ten years of experience in tourism marketing and has held dire…
…
continue reading
1
Episode 344: Tackling Workforce Shortages: Solutions and Creative Ideas, with Liza Ochsendorf
46:57
46:57
Play later
Play later
Lists
Like
Liked
46:57
Episode 344: Liza Ochsendorf is the Director of Workforce Development for Warren County, NY. She oversees the county operations of WIOA Title programs in the Warren County Career Center and works closely with local and regional partners to address barriers to employment, such as child care, housing, transportation, skill deficits, etc. Her work add…
…
continue reading
1
Episode 343: Bringing Seattle Weather to the Desert, with Tammy Blount-Canavan
42:49
42:49
Play later
Play later
Lists
Like
Liked
42:49
Episode 343: Tammy Blount-Canavan’s career has spanned 30+ years and two countries, including executive leadership at Tourism Vancouver, CEO of the Tacoma Regional CVB, architect and inaugural Chair of the Washington Tourism Alliance, President and CEO of the Monterey County CVB, and now President and CEO of Visit Seattle. Tammy is a Past Chair of …
…
continue reading
1
Episode 342: Bringing Your City’s Past and Present to Life, with Kurt Krause
50:25
50:25
Play later
Play later
Lists
Like
Liked
50:25
Episode 342: Kurt Krause currently serves as the President and CEO of Visit Norfolk, joining in 2019. He is responsible for directing the effort to improve the quality of life for all residents through the economic and community benefits of tourism. His history in the hotel industry spans over 37 years, including 21 years with Marriott Internationa…
…
continue reading
1
Episode 341: Insights from Tap Dance Part 2, with Nicole Mahoney
28:31
28:31
Play later
Play later
Lists
Like
Liked
28:31
Episode 341: This week the show is at Tap Dance, organized by the Travel Alliance Partners, where the focus is on the power of collaboration, connections, and partnerships in the travel and tourism industry. Through conversations surrounding the Tap Dance 2023 travel conference and real-life experiences, my guests share a deep appreciation for the …
…
continue reading
1
Episode 340: Insights from Tap Dance, with Nicole Mahoney
23:19
23:19
Play later
Play later
Lists
Like
Liked
23:19
Episode 340: This week I’m at Tap Dance, the annual travel conference hosted and produced by Travel Alliance Partners. Tap Dance is an intimate show that gives a select group of tour operator partners a chance to build genuine relationships with Preferred Professional Travel Providers. I’m privileged to be able to talk to five experienced leaders i…
…
continue reading
1
Episode 339: A Destination Marketing Leader in DEI, with Santiago C. Corrada
45:00
45:00
Play later
Play later
Lists
Like
Liked
45:00
Episode 339: Santiago C. Corrada is an accomplished, recognized leader with over twenty-five years of public service experience, with proven success in effectively and efficiently transforming the professional culture of many diverse institutions. His outstanding relationship-building skills result in the resolution of highly complex issues through…
…
continue reading