Best Douglas Burdett Podcasts (2024)

1
492 Presentation Ready by Terri Sjodin 59:05

6d ago59:05

59:05

Presentation Ready: Improve Your Sales Presentation Outcomes and Avoid the Twelve Most Common Mistakes by Terri Sjodin ABOUT THE BOOK: When it comes down to a pivotal business or sales presentation, if it doesn’t move you forward, you have got to figure out why and change it. How do you sell, persuade, or move people to action? A vital element in c…

1
491 Lean Marketing by Allan Dib 1:25:30

13d ago1:25:30

1:25:30

Lean Marketing: More leads. More profit. Less marketing. by Allan Dib ABOUT THE BOOK: Bigger Results with Less Marketing You keep being told to do more marketing — more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for en…

1
490 Inside The Black Box by Bob Hoffman 50:38

21d ago50:38

50:38

Inside the Black Box: How Marketers Waste Billions in Online Advertising by Bob Hoffman ABOUT THE BOOK: In 2024, marketers will spend over $650 billion on online advertising. A substantial proportion of this - perhaps in the hundreds of billions - will be completely wasted. Not for the usual reason - their advertising stinks - but for another, dark…

1
It's Time: I'm Going to Retire 4:35

22d ago4:35

4:35

Dear listeners, all good things must come to an end so I’m making this short announcement to let you know that I’m going to stop producing The Marketing Book Podcast and happily fade away from the world of marketing and sales. Have a listen to why I'm bowing out from what has been a lot of fun for me and what's next!…

1
489 The Content Entrepreneur by Joe Pulizzi 1:14:39

27d ago1:14:39

1:14:39

The Content Entrepreneur: Critical Strategies to Accelerate Your Success As a Content Creator by Joe Pulizzi and Friends ABOUT THE BOOK: From “The Godfather of Content Marketing” comes business-changing insights from 33 experts on the proven way to build a content business. In this comprehensive guide for serious content creators, you’ll find criti…

1
488 Social Media Explained 3.0 by Mark Schaefer 1:22:22

1M ago1:22:22

1:22:22

Social Media Explained 3.0: Marketing Success in the AI Era by Mark Schaefer ABOUT THE BOOK: In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Scha…

1
487 The ABM Effect by Alisha Lyndon 59:48

1M ago59:48

59:48

The ABM Effect: How to Win, Retain, and Grow Valuable Clients for Market-Beating Growth by Alisha Lyndon ABOUT THE BOOK: Conventional sales and marketing strategies typically involve pitching to broad markets to establish brand recognition and stimulate demand, ultimately leading to revenue generation. However, a more efficient and impactful approa…

1
BONUS! They Ask, You Answer in German by Rene Neubach 52:54

1M ago52:54

52:54

They Ask You Answer: Ein Revolutionär Simpler Ansatz Für Mehr Erfolg In Vertrieb Und Marketing, Angepasst An Die Digitalen Konsumenten Von Heute ABOUT THE BOOK This is the German-language edition of the bestseller "They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer" by Marcus Sheridan, f…

1
486 Public Speaking With Confidence by Philipp Humm 1:00:24

2M ago1:00:24

1:00:24

Public Speaking with Confidence: How to Overcome Anxiety and Deliver Unforgettable Presentations by Philipp Humm ABOUT THE BOOK: You’ve probably tried to speak in public a few times before. Maybe your heart started racing, you had difficulty breathing, or you forgot what you wanted to say. You've tried a few different strategies, but nothing has wo…

1
485 The Customer Copernicus by Charlie Dawson 1:11:17

2M ago1:11:17

1:11:17

The Customer Copernicus: How to be Customer-Led by Charlie Dawson and Seán Meehan ABOUT THE BOOK: Some companies are great for customers – they care and change whole markets to work better for the customers they serve. Think of Amazon, easyJet and Sky. They make things easier and improve what matters – obvious, surely? They have also enjoyed huge b…

1
484 The Unsold Mindset by Colin Coggins and Garrett Brown 1:15:34

2M ago1:15:34

1:15:34

The Unsold Mindset: Redefining What It Means to Sell by Colin Coggins & Garrett Brown ABOUT THE BOOK: This Wall Street Journal bestseller is captivating readers of Adam Grant, Dan Pink, and James Clear and has been called "a life-changing book as much about life as it is about selling." What if the greatest salespeople on the planet are the opposit…

1
483 Immersion by Paul Zak 1:01:28

2M ago1:01:28

1:01:28

Immersion: The Science of the Extraordinary and the Source of Happiness by Paul Zak ABOUT THE BOOK: No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary experiences. Experience designers, marketers, ent…

1
482 Designing Brand Identity by Rob Meyerson 1:22:43

3M ago1:22:43

1:22:43

Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding 6th Edition by Alina Wheeler and Rob Meyerson ABOUT THE BOOK: Revised and updated sixth edition of the best-selling guide to branding fundamentals, strategy, and process. It’s harder than ever to be the brand of choice―in many markets, technology has lowered barrier…

1
481 B2B Social Selling Strategy by Julie Atherton 58:16

3M ago58:16

58:16

B2B Social Selling Strategy: Connect with Customers, Build Relationships, and Drive Sales by Julie Atherton ABOUT THE BOOK: Social media, when deployed strategically and effectively in B2B channels, offers a uniquely personal long-term networking opportunity for sales teams and business professionals. For many, this has supercharged their sales per…

1
480 MKTG STINX by Bob Hoffman 1:08:19

3M ago1:08:19

1:08:19

MKTG STINX by Bob Hoffman ABOUT THE BOOK: From the Author – "There have been thousands of books and articles extolling the virtues of marketing and advertising. But I don't think there has ever been one about how stupid and wasteful most of it is. Well, now there is." ABOUT THE AUTHOR: Bob Hoffman is the author of several best-selling books about a…

1
479 The Brand Benefits Playbook by Allen Weiss 1:08:54

3M ago1:08:54

1:08:54

The Brand Benefits Playbook: Why Customers Aren't Buying What You're Selling--And What to Do About It by Allen Weiss and Debbie MacInnis ABOUT THE BOOK: From two of the world’s leading experts on branding, brand benefits, and positioning, this strategic guide reveals how focusing on brand benefits can transform organizations and help them win in th…

1
478 Organic Social Media by Jenny Li Fowler 1:24:59

3M ago1:24:59

1:24:59

Organic Social Media: How to Build Flourishing Online Communities by Jenny Li Fowler ABOUT THE BOOK: Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed …

1
477 Social Media Strategy by Julie Atherton 1:30:11

4M ago1:30:11

1:30:11

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton ABOUT THE BOOK: Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehensive updates and the latest developments. Integrated marketing and PR strategies …

1
476 The Perfect Story by Karen Eber 1:06:47

4M ago1:06:47

1:06:47

The Perfect Story: How to Tell Stories that Inform, Influence, and Inspire by Karen Eber ABOUT THE BOOK: Learn how to take any story and make it perfect—from storytelling expert Karen Eber, whose popular TED Talk on the subject continues to be a source of inspiration for millions. What makes a story perfect? How do you tell the perfect story for an…

1
475 Second Skin by Jason Miller 1:13:40

4M ago1:13:40

1:13:40

Second Skin: Tales and Truths from the Mosh Pit of Life by Jason Miller ABOUT THE BOOK: Second Skin is a raw and unfiltered memoir that thrusts you into the author’s turbulent journey of self-discovery toward becoming a leading voice in B2B digital marketing. Battling mental health demons, grappling with the “what the fuck am I gonna do?” dilemma, …

1
474 The AI Playbook by Eric Siegel 1:22:59

4M ago1:22:59

1:22:59

The AI Playbook: Mastering the Rare Art of Machine Learning Deployment by Eric Siegel ABOUT THE BOOK: In his bestselling first book, Eric Siegel explained how machine learning works. Now, in The AI Playbook, he shows how to capitalize on it. The greatest tool is the hardest to use. Machine learning is the world's most important general-purpose tech…

1
473 The Sale Is In The Tale by John Livesay 1:00:18

5M ago1:00:18

1:00:18

The Sale Is In The Tale by John Livesay ABOUT THE BOOK: John Livesay, a keynote speaker and author of the business book Better Selling Through Storytelling, presents us with a business fable set in Austin, Texas. It is about a sales representative whose old ways of selling are not working anymore. With the help of his colleague, he learns how to us…

1
472 Marketing 6.0 by Philip Kotler 1:03:20

5M ago1:03:20

1:03:20

Marketing 6.0: The Future Is Immersive by Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan ABOUT THE BOOK: In Marketing 6.0, the celebrated promoter of the “Four P’s of Marketing,” Philip Kotler, explains how marketers can use technology to address customers’ needs and make a difference in the world. In a new age of metamarketing, this book pro…

1
471 Overdeliver by Brian Kurtz 1:34:14

5M ago1:34:14

1:34:14

Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing by Brian Kurtz ABOUT THE BOOK: Brian Kurtz is the bridge connecting the bedrock fundamentals of direct response marketing to today's state-of-the-art strategies, tactics, and channels. Overdeliver distills his expertise from working in the trenches over …

1
470 Standout Startup by Allyson Letteri 1:22:05

5M ago1:22:05

1:22:05

Standout Startup: The Founder’s Guide to Irresistible Marketing That Fuels Growth by Allyson Letteri ABOUT THE BOOK: Discover the powerful process that top VC-backed startups use to create an effective marketing strategy with Standout Startup. This book is your ultimate marketing accelerator, giving you the tools to create strong messaging, fuel us…

Podcasts Worth a Listen

Douglas Burdett Podcasts

Podcasts Worth a Listen

1
The Marketing Book Podcast

Douglas Burdett

1
Marketer-to-Marketer - #M2M

Marketing

1
The RevEngine™ Podcast

Jeff Davis

1
492 Presentation Ready by Terri Sjodin 59:05

1
491 Lean Marketing by Allan Dib 1:25:30

1
490 Inside The Black Box by Bob Hoffman 50:38

1
It's Time: I'm Going to Retire 4:35

1
489 The Content Entrepreneur by Joe Pulizzi 1:14:39

1
488 Social Media Explained 3.0 by Mark Schaefer 1:22:22

1
487 The ABM Effect by Alisha Lyndon 59:48

1
BONUS! They Ask, You Answer in German by Rene Neubach 52:54

1
486 Public Speaking With Confidence by Philipp Humm 1:00:24

1
485 The Customer Copernicus by Charlie Dawson 1:11:17

1
484 The Unsold Mindset by Colin Coggins and Garrett Brown 1:15:34

1
483 Immersion by Paul Zak 1:01:28

1
482 Designing Brand Identity by Rob Meyerson 1:22:43

1
481 B2B Social Selling Strategy by Julie Atherton 58:16

1
480 MKTG STINX by Bob Hoffman 1:08:19

1
479 The Brand Benefits Playbook by Allen Weiss 1:08:54

1
478 Organic Social Media by Jenny Li Fowler 1:24:59

1
477 Social Media Strategy by Julie Atherton 1:30:11

1
476 The Perfect Story by Karen Eber 1:06:47

1
475 Second Skin by Jason Miller 1:13:40

1
474 The AI Playbook by Eric Siegel 1:22:59

1
473 The Sale Is In The Tale by John Livesay 1:00:18

1
472 Marketing 6.0 by Philip Kotler 1:03:20

1
471 Overdeliver by Brian Kurtz 1:34:14

1
470 Standout Startup by Allyson Letteri 1:22:05

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