The Project Medtech podcast is interview-style podcast on the Medtech Industry where guests share stories, advice, pitfalls, trends and innovations produced by Project Medtech.
…
continue reading
The sound of stage and silver screen with weekly curated shows hosted by Amanda Stefaniuk on a dedicated movie and TV related topic with soundtrack music spanning the 1930s - today! Listen to a mix of artists from decades of movie soundtracks alongside some of Hollywood's greatest composers including Bernard Hermann, Ennio Morricone, Jerry Goldsmith, Lalo Schrifin, John Barry, Henry Mancini and more. Find out more at www.mondohollywood.ca
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 184 | Matt Iorio, Senior Manager Clinical Affairs and Data Analytics at Neuros Medical | The Importance of Clinical Data and How to Collect It
39:03
39:03
Play later
Play later
Lists
Like
Liked
39:03
In this episode, Matt Iorio at Neuros Medical and Duane Mancini discuss his background in the Medtech space, the collection of clinical data, the importance of clinical data for regulatory and commercial purposes, and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 183 | Rick Geoffrion, President & CEO at Cyrano Therapeutics and Chip Hance, CEO at Regatta Medical | The History and Importance of the Early Feasibility Studies (EFS) Program at the FDA
38:11
38:11
Play later
Play later
Lists
Like
Liked
38:11
In this episode, Rick Geoffrion at Cyrano Therapeutics and Chip Hance at Regatta Medical and Duane Mancini discuss history of the Early Feasibility Studies (EFS) Program at the @FDA, the importance of it, how @MDIC supported mission and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 182 | Andy Fish, CEO & President and Joe Sapiente, Senior Vice President at Medical Device Innovation Consortium (MDIC) | Facilitating Discussions between Government and Industry
42:32
42:32
Play later
Play later
Lists
Like
Liked
42:32
In this episode, Andrew Fish and Joseph Sapiente at Medical Device Innovation Consortium (MDIC) and Duane Mancini discuss the mission of MDIC, the various initiatives and programs, how to engage MDIC and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 181 | Brittani Ritchie, Consultant, Operations at Project Medtech | Making Quality a Part of Company Culture
34:00
34:00
Play later
Play later
Lists
Like
Liked
34:00
In this episode, Brittani Ritchie at Project Medtech and Duane Mancini discuss her background in the Medtech industry, making quality a part of your culture, what to expect in an FDA audit and so much more.
…
continue reading
In celebration of the new Beach Boys documentary now streaming on Disney Plus, it's an hour of soundtrack music spanning six decades! Set lists available at www.mondohollywood.ca
…
continue reading
An hour of soundtrack music in tribute to director/producer Roger Corman. Set lists available at www.mondohollywood.ca
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 114: Mondo Hollywood's Mother's Day Special
59:39
59:39
Play later
Play later
Lists
Like
Liked
59:39
A very special epsidode of Mondo Hollwyood celebrating some of the film and TV shows my mom loved! It's an hour of soundtrack music from films such as The Party, A Funny Thing Happened On The Way To Forum and Blue Velvet! Plus songs by Dean Martin, Sammy Davis Jr, Gale Storm and more! www.mondohollywood.ca…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 113: Tribute to Duane Eddy & Paul Auster
54:43
54:43
Play later
Play later
Lists
Like
Liked
54:43
Celebrating the careers of musician Duane Eddy and novelist/filmmaker Paul Auster who passed away on April 30 2024 Set lists available at www.mondohollywood.ca
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 180 | Charles Allan, Chief Executive Officer at MY01 | Lessons Learned So Far from a Medtech Startup CEO
36:45
36:45
Play later
Play later
Lists
Like
Liked
36:45
In this episode, Charles Allan at MY01 and Duane Mancini discuss his background in the Medtech industry, what MY01 is working on, the Medtech Innovator program, focus on collecting clinical data for commercialization support, fundraising strategies as you advance rounds, the Canadian Medtech ecosystem and so much more.…
…
continue reading
Recorded live from UMFM on the University of Manitoba campus, it's time to dip into Mondo Hollywood's Soundtrack Grab Bag! There's music from the scores of Body Double, Family Plot, The Hot Rock and more! Plus a special Broadway tune set featuring Sammy Davis Jr, Frank Sinatra and Marlon Brando! www.mondohollywood.ca…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 179 | Michelle Lott, Principal and Founder at LeanRAQA | FDA and MDR Updates
35:16
35:16
Play later
Play later
Lists
Like
Liked
35:16
In this episode, Michelle Lott at LeanRAQA and Duane Mancini discuss the QMSR, FDA e-start program, 513g vs. presubmission meeting, MDR update and so much more.
…
continue reading
Mondo Hollywood is back with a special Pledge-o-rama edition that was recorded live at the University of Manitoba's volunteer run radio station UMFM 101.5 FM in Winnipeg Betty White, Milton Berle and Jerry Lewis are just some of the celebs on hand to ask for your financial support along a few more fun surprises! https://umfm.com/donate www.mondohol…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 178 | Kevin Saem, Commercial Director at Zapyrus | 2023 Medtech Report
42:59
42:59
Play later
Play later
Lists
Like
Liked
42:59
In this episode, Kevin Saem at Zapyrus and Duane Mancini discuss what Zapyrus does, their 2023 Medtech report on the industry and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 177 | Katrina Holland, Executive Director at MedTech Color | Increasing Diversity in Medtech
34:02
34:02
Play later
Play later
Lists
Like
Liked
34:02
In this episode, Katrina Holland at MedTech Color and Duane Mancini discuss her new role at MedTech Color, closing the diversity gap in Medtech, her short, medium and long term vision of Medtech Color, and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 176 | Ken Callahan, Principal at The Hargan Group; Former HHS Chief of Staff to the Deputy Secretary | United States Department of Health and Human Services (HHS)
50:56
50:56
Play later
Play later
Lists
Like
Liked
50:56
In this episode, Ken Callahan at The Hargan Group and Duane Mancini discuss his background with HHS, what startups need to know about the department, what are the biggest policy decisions being discussed right now, how the upcoming election could affect those policies, big issues coming up in 2025 and beyond, and so much more.…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 175 | Timothy Boire and Geoff Lucks at VenoStent | Achieving Milestone and Raising Capital as a Class III Medical Device Startup Company
55:00
55:00
Play later
Play later
Lists
Like
Liked
55:00
In this episode, Tim Boire and Geoff Lucks at VenoStent and Duane Mancini discuss their background in the Medtech space, how they founded VenoStent, their clinical trial, fundraising strategy, and its correlation to achieving milestones and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 174 | Ronan O'Hagan, President and CEO at Bectas Therapeutics | The Importance of Clinical Validation and Data
45:13
45:13
Play later
Play later
Lists
Like
Liked
45:13
In this episode, Ronan O'Hagan at Bectas Therapeutics and Duane Mancini discuss the overlap between pharma and medtech, what can a medtech company learn from a pharma startup, the importance of communicating science in a digestable manner, building your team, fundraising strategy and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 173 | Matt Eisendrath, President and Chief Commercial Officer at Full Spectrum Software | The Excitement Around the Future of Medtech
54:56
54:56
Play later
Play later
Lists
Like
Liked
54:56
In this episode, Matt Eisendrath at Full Spectrum Software and Duane Mancini discusses his background in the medtech space, software as a medical device vs. digital therapeutics, what excites him about the future of Medtech and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 172 | Angelica Maestas, Founder & CEO at HealthTech Rx | Building a Health Innovation Hub on a Mission to Eliminate Health Inequities
38:11
38:11
Play later
Play later
Lists
Like
Liked
38:11
In this episode, Angelica Maestas at Healthtech Rx and Duane Mancini discuss her time in the Medtech space, health economics and reimbursement, her obsession with data analytics, taking a company through an exit, her passion for ending health inequities and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 171 | Eric Horesnyi, CEO at Matrix Requirements | Instilling Quality Early at your Medtech Startup
36:55
36:55
Play later
Play later
Lists
Like
Liked
36:55
In this episode, Eric Horesnyi at Matrix Requirements and Duane Mancini discuss his background as an entrepreneur, quality management systems and the importance of quality as a key pillar for culture, and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 170 | Ryan Confer, CFO at Genprex | Understanding Finances in an Early Stage Medtech Company
46:57
46:57
Play later
Play later
Lists
Like
Liked
46:57
In this episode, Ryan Confer at Genprex and Duane Mancini discuss his background in startup companies, the importance of understanding finances in an early-stage company, why they took Genprex public, and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 169 | Mark Dybul, CEO at Renovaro Biosciences | Physician to Diplomat to Entrepreneur
54:21
54:21
Play later
Play later
Lists
Like
Liked
54:21
In this episode, Mark Dybul at Renovaro Biosciences and Duane Mancini discusses his background in the US government, what they are working on at Renovaro Biosciences, the importance of being able to communicate complex problems in an easy-to-understand way, and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 168 | Anish Kaushal, Associate at Amplitude Ventures | From Here To There: A Niche Guide to Navigating Career Transitions
48:32
48:32
Play later
Play later
Lists
Like
Liked
48:32
In this episode, Anish Kaushal at Amplitude Ventures and Duane Mancini discuss his background in the medtech space, his transition from being a medical doctor to venture capitalist, his new book and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 167 | Jeffrey Sirek, Chief Executive Officer, Board Member at PRIA Healthcare | The Importance of Health Economics and Reimbursement in Medtech
38:05
38:05
Play later
Play later
Lists
Like
Liked
38:05
In this episode, Jeffrey Sirek at PRIA Healthcare and Duane Mancini discuss the importance of health economics and reimbursement, scaling a medtech service company, the culture of a growing company, and so much more.
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 166 | Scott Filer, CEO at ProMedix | Green Beret to Medtech Entrepreneur: Improving Sepsis Diagnosis
49:41
49:41
Play later
Play later
Lists
Like
Liked
49:41
In this episode, Scott Filer at ProMedix and Duane Mancini discuss his background as a green beret, the problem with diagnosing sepsis, what he has learned in his entrepreneurial journey, and so much more. Scott Filer LinkedIn ProMedix Website Project Medtech Website Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 165 | Tosan Ugbeye, Founder & CEO at Scope Med | The Journey: Clinician turned Entrepreneur
28:37
28:37
Play later
Play later
Lists
Like
Liked
28:37
In this episode, Tosan Ugbeye at ScopeMed and Duane Mancini discuss his background as a clinician, the evolution of Scope Med, what he has learned so far, and so much more. Tosan Ugbeye LinkedIn Scope Med Website Project Medtech Website Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 164 | Karen Zaderej, President, CEO and Chairman of the Board at AxoGen | Revolutionizing Nerve Repair
52:12
52:12
Play later
Play later
Lists
Like
Liked
52:12
In this episode, Karen Zaderej at Axogen and Duane Mancini discuss her background in the medtech space, the story of Axogen, how they are revolutionizing nerve repair and so much more. Karen Zaderej LinkedIn AxoGen Website Project Medtech Website Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 163 | Shawnnah Monterrey, Founder & CEO at BeanStock Ventures | FDA Accredited Third Party Review Organizations and Digital Health Regulations
36:40
36:40
Play later
Play later
Lists
Like
Liked
36:40
In this episode, Shawnnah Monterrey at BeanStock Ventures and Duane Mancini discuss Grassroots Dx, 3rd party review accreditation for FDA, software in Medtech, digital health and so much more. Shawnnah Monterrey LinkedIn BeanStock Ventures Website Project Medtech Website Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 162 | Howie Chan, Principal & Founder at Healthy Brand Consulting | The Importance of Brand Strategy to Ensure Commercial Success
38:24
38:24
Play later
Play later
Lists
Like
Liked
38:24
In this episode, Howie Chan at Healthy Brand Consulting and Duane Mancini discuss brand development throughout the various stages of a Medtech startup company and so much more. Howie Chan LinkedIn Health Brand Consulting Website Project Medtech Website Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 161 | Randy Armstrong, CTO at Velentium | Innovations, Breakthroughs, and Challenges in IPG Development
34:45
34:45
Play later
Play later
Lists
Like
Liked
34:45
In this episode, Randy Armstrong at Velentium and Duane Mancini discuss innovations, breakthroughs, and challenges in IPG development and so much more. Randy Armstrong LinkedIn Velentium Website Project Medtech Website Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 160 | Dan Purvis, CEO & Founder at Velentium | The Importance of Mission, Vision, and Values
53:37
53:37
Play later
Play later
Lists
Like
Liked
53:37
In this episode, Dan Purvis at Velentium and Duane Mancini discuss his background in the Medtech industry, how and why he founded Velentium, the importance of why and who, culture and so much more. Dan Purvis LinkedIn Velentium Website Project Medtech Website Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 159 | Susan Xu, Principal at WyDus | Author of the Book: Healthcare's Reimbursement Maze
40:28
40:28
Play later
Play later
Lists
Like
Liked
40:28
In this episode, Susan Xu at WyDus and Duane Mancini discuss healthcare in the United States and its reimbursement maze, reimbursement of digital health products, what payers look for, and so much more. Susan Xu LinkedIn Link to Book by Susan Xu Project Medtech Website Duane Mancini LinkedIn
…
continue reading
An hour of haunting songs sung by stars such as Bette Davis, Susan Sarandon, Jessica Lange, Merv Griffin, Scatman Crothers and many more! Set lists available at www.mondohollywood.ca
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 158 | Christopher Gates, Director of Product Security at Velentium | Embedded Cybersecurity for Medical Devices
41:58
41:58
Play later
Play later
Lists
Like
Liked
41:58
In this episode, Christopher Gates at Velentium and Duane Mancini discuss embedded cybersecurity for medical devices, the importance of addressing cybersecurity early, hackers, and so much more. Christopher Gates LinkedIn Velentium Website Project Medtech Website Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 157 | Chris Hanna, CEO at Pacific Therapy Access, Kathleen O'Neill, Director, Health Policy and Reimbursement at Pacific Therapy Access | Reimbursement 101
53:27
53:27
Play later
Play later
Lists
Like
Liked
53:27
In this episode, Chris Hanna at Pacific Therapy Access, Kathleen O'Neill at Pacific Therapy Access and Duane Mancini discuss the reimbursement process of medical technologies in the United States, the coding system, why reimbursement pathway is so important and so much more. Chris Hanna LinkedIn Kathleen O'Neill LinkedIn Pacific Therapy Access Webs…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 156 | Brendan Boland, Co-Founder at Loci Orthopaedics, Fionn Lahart, Co-Founder and CEO at LUMA Vision, and Gerard Insley, Chief Science Officer at PBCbiomed | Spin the Globe: Ireland
50:47
50:47
Play later
Play later
Lists
Like
Liked
50:47
In this episode, Brendan Boland at Loci Orthopaedics, Fionn Lahart at LUMA Vision, Gerard Insley at PBCbiomed and Duane Mancini discuss what each one of them are working on, the Medtech ecosystem in Ireland, what makes the ecosystem so strong, their favorite Irish Whiskey and so much more. Brendan Boland LinkedIn Loci Orthopaedics Website Fionn Lah…
…
continue reading
Mondo Hollywood celebrates the end of the WGA strike with an hour of music, trailers and clips dedicated to the hardworking writers working in the film and television industries. Set lists available at www.mondohollywood.ca
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 155 | Rich Mazzola, CFO at Project Medtech | Introducing the New Host of the Funding Medtech Podcast powered by Project Medtech
22:36
22:36
Play later
Play later
Lists
Like
Liked
22:36
In this episode, Rich Mazzola and Duane Mancini discuss Rich's background in the Medtech space, what we can expect from him as host of the Medtech Money podcast series and so much more. Rich Mazzola LinkedIn Project Medtech Website Project Medtech LinkedIn Duane Mancini LinkedIn
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 154 | Giovanni Lauricella, Co-Founder and Managing Partner at Lifeblood Capital | A Recap of Giovanni's Time as Host of the Medtech Money Podcast powered by Project Medtech
32:32
32:32
Play later
Play later
Lists
Like
Liked
32:32
In this episode, Giovanni Lauricella and Duane Mancini discuss Giovanni's time as the @medtech money podcast host, what he learned, the connections he made along the way and so much more. Giovanni Lauricella LinkedIn Lifeblood Capital Website Project Medtech Website Project Medtech LinkedIn Duane Mancini LinkedIn…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 108: Happy Birthday George Gershwin
59:07
59:07
Play later
Play later
Lists
Like
Liked
59:07
An episode of soundtrack music of composer George Gershwin (September 26 1898 - July 11 1937) to celebrate his upcoming birthday. Music from Gene Kelly, Lena Horne, Bobby Darin, Oscar Levant and more! Set lists available at www.mondohollywood.ca
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 153 | Devon Campbell, Founder and Managing Director at Prodct | Setting Up Your Company to be Investable, Acquirable, and Successful: Due Diligence
50:34
50:34
Play later
Play later
Lists
Like
Liked
50:34
In this episode, Devon Campbell and Duane Mancini discuss the due diligence process, what you need to be prepared to answer as a startup company, common errors, recommendations, and so much more. Devon Campbell LinkedIn Prodct Website Project Medtech Website Project Medtech LinkedIn Duane Mancini LinkedIn…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 152 | Edward Steakley, Managing Partner at Cognition IP and Devon Campbell, Founder at Prodct | Setting Up Your Company to be Investable, Acquirable, and Successful: IP and Trade Secrets
59:37
59:37
Play later
Play later
Lists
Like
Liked
59:37
In this episode, Edward Steakley, Devon Campbell and Duane Mancini discuss intellectual property, patents, trade secrets, overall strategy around these topics, why they are important, and so much more. Edward Steakley LinkedIn Devon Campbell LinkedIn Cognition IP Website Prodct Website Project Medtech Website Project Medtech LinkedIn Duane Mancini …
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 151 | Nikki Batista, Vice President at MCRA and Devon Campbell, Founder and Managing Director at Prodct | Setting Up Your Company to be Investable, Acquirable, and Successful: Regulatory
1:00:08
1:00:08
Play later
Play later
Lists
Like
Liked
1:00:08
In this episode, Nikki Batista, Devon Campbell and Duane Mancini discuss the merger of regulatory and business strategy, allowing business to lead decisions not regulatory, global regulatory strategy, how to communicate with the FDA, and so much more. Nikki Batista LinkedIn Devon Campbell LinkedIn MCRA Website Prodct Website Project Medtech Website…
…
continue reading
An hour of soundtrack music and clips celebrating director William Friedkin (August 25 1935 - August 7 2023) Music from Sonny & Cher, Tangerine Dream, Ennio Morricone, Johnny Cash & more! Set lists available at www.mondohollywood.ca
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 150 | Sean McKibben, Stefan Agamanolis, Rich Mazzola and Aaron TenHuisen at Project Medtech | The Expansion of Project Medtech Consulting & Advisory
50:21
50:21
Play later
Play later
Lists
Like
Liked
50:21
In this episode, Sean McKibben, Stefan Agamanolis, Rich Mazzola, Aaron TenHuisen and Duane Mancini discuss the problem they saw in the industry, the mission of Project Medtech, the growth and expansion of Project Medtech's consulting and advisory services and so much more. Sean McKibben LinkedIn Stefan Agamanolis LinkedIn Rich Mazzola LinkedIn Aaro…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 149 | Lissa Tallman, Executive Vice President at Flashfield | Market Research
29:34
29:34
Play later
Play later
Lists
Like
Liked
29:34
In this episode, Lissa Tallman and Duane Mancini discuss market research, when you should think about doing market research, the different kinds of market research, AI and Machine Learning in Market Research and so much more. Lissa Tallman LinkedIn Flashfield Website Project Medtech Website Project Medtech LinkedIn Duane Mancini LinkedIn…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 148 | Salvatore Buscemi, CEO and Co-Founding Partner at HRN | Partnering with Family Offices to Take Your Product to Market
35:04
35:04
Play later
Play later
Lists
Like
Liked
35:04
In this episode, Salvatore Buscemi and Duane Mancini discuss his new book called “Investing Legacy: How the .001% invests”, family offices and how they evaluate opportunities and so much more. Salvatore Buscemi LinkedIn HRN Website Project Medtech Website Project Medtech LinkedIn Duane Mancini LinkedIn…
…
continue reading
Even if you didn't grow up watching Pee-Wee's Playhouse, there's no denying that Paul Reubens was a comedic genius that we lost much too soon. This episode pays tribute to his career featuring clips and music from The Pee-Wee Herman Show, Midnight Madness, Batman Returns, Buffy The Vampire Slayer & more! Set lists available at www.mondohollywood.ca…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 147 | Isaiah Kaiser, Co-Founder & CEO at Auxilium Health | PhD to Entrepreneur: Taking on Wound Care
49:38
49:38
Play later
Play later
Lists
Like
Liked
49:38
In this episode, Isaiah Kaiser and Duane Mancini discuss the technology they spun out of University of Akron, how his PhD helped him with his entrepreneurial skills, finding non-dilutive capital, their experience with the iCorp program, working with the University so that both parties win, what he has learned so far during his early journey of entr…
…
continue reading
![Artwork](/static/images/128pixel.png)
1
Episode 146 | Neal Piper, Founder & CEO at Luminoah | Being Obsessed with a Problem...not a Solution
43:28
43:28
Play later
Play later
Lists
Like
Liked
43:28
In this episode, Neal Piper and Duane Mancini discuss his personal tie to the problem they are solving, the importance of culture, the focus on team and problem, advice for raising capital, not delaying hard conversations, and so much more. Neal Piper LinkedIn Luminoah Website Project Medtech Website Project Medtech LinkedIn Duane Mancini LinkedIn…
…
continue reading