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80 Days is a podcast dedicated to exploring little-known countries, territories settlements and cities around the world. We're part history podcast, part geography podcast and part ramble. Each episode, we'll land in a new locale and spend some time discussing the history, geography, culture, sport, religion, industry, pastimes and music of our new location. More details on www.80dayspodcast.com, Facebook, Twitter or Instagram @80dayspodcast | Support us on www.patreon.com/80dayspodcast
 
Jesse Dolan and Bob Brennan from Intrycks share the digital marketing strategies and local SEO tactics that service businesses can use to get ahead of the competition, get found in search engines, and attract more new local customers for their business. Discover how to identify your ideal customers online, get your website ranked at the top for the searches you want, generate more qualified leads, and how to convert those leads into new customers at a higher rate. For the past 20 years, Jess ...
 
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Utah's Fireside Chats

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Utah's Fireside Chats

Utah Council for Citizen Diplomacy

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The Utah Council for Citizen Diplomacy is proud to present Fireside Chats! These fireside chats are short conversations with Utah’s citizen diplomats who are reformulating the American worldview by bringing their global experience back home. We hope that the embers of this conversation will light a fire in you to also make the global - local.
 
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show series
 
Audio: Paris Catacombs https://media.blubrry.com/80_days_an_exploration/content.blubrry.com/80_days_an_exploration/80_Days-Paris_Catacombs.mp3 In this episode of 80 Days: An Exploration Podcast, we’ll be talking about Paris, or rather, what lies underneath it — The Paris Catacombs. What began as a network of mines beneath the city which spanned app…
 
The Gulf of Mexico can be a complicated body of water. We know the water is hot but there are various currents and eddies that are sometimes cold. All of these can have big impacts on hurricanes both good and bad. Dr. Nan Walker is a James P. Morgan Distinguished Professor of Coastal Studies in the Department of Oceanography & Coastal Sciences at L…
 
Jesse gives a refresher on your basic website SEO checklist to make sure that you’re hitting all the right areas! From reassessing your domain name to keyword research and more, this episode will help you to create meaningful goals for your SEO to improve your online ranking and more. If you find our episodes provide great insights for your busines…
 
In this episode, Bob, Jesse and Sue discuss the value of creating driving directions for clients looking to get to your business. By creating a map and embedding it into your website, you not only service your clients, but also feed the Google machine to improve your SEO! This is one small change that can provide a big benefit for your business and…
 
Veteran FOX 8 reporters John Snell and Rob Krieger give their perspective on the Ida recovery. Rob recounts riding out the storm at the coast and compares it to his experience with Laura. John gives his perspective on the environmental damage to the Louisiana coastline. In addition, what is the status of temporary housing for the most devastated ar…
 
If you’ve ever wondered if you could apply SEO to a Facebook page to rank it online, this episode is for you! Bob, Jesse and Sue discuss why you would want to rank your Facebook page and the advantages of starting small with free listings for your business before investing in a web page to rank. They discuss the reasons behind ranking a Facebook pa…
 
Windell Curole has been General Manager for the South Lafourche Levee District for 41 years. He has been through every storm this levee district south of the New Orleans area has seen since its inception in the 1970s. It just faced one of its biggest challenges ever with Hurricane Ida. How did the levees hold up? How many people does it protect? If…
 
In this episode, Bob and Jesse interview digital marketing specialist Keith Evans of UpHero, who brings more than 20 years of marketing experience to the show to help you understand Google CTR and improve your organic click-through rate! This episode will help you better understand the psychology behind marketing and how to build an effective brand…
 
Jesse, Bob, and Sue discuss how to make adjustments as the COVID pandemic continues. With kids going back to school and winter approaching in the U.S., chances of spikes in cases continue, and your business will have to plan for it. What approaches can you take to prepare for these contingencies, and how can you make your clients feel informed in t…
 
In this episode, Bob, Jesse and Sue discuss the value of using local numbers versus 800 numbers for ranking your website and GMB! Does a local number make you seem “too” local, making an 800 number more beneficial, or does your local number help your website’s rank so much that it makes it worth it? In this great deep-dive, the team debates the mer…
 
You know it’s important to rank highly on Google, but do you know the difference between ranking on both the SERP (search engine results page) and in the map pack? In this solo episode, Jesse explains the value of ranking in both areas of Google’s results, and how important ranking in the map pack is for certain types of services. If you’re unsure …
 
In this episode, the team answers a listener's question about using your Frequently Asked Questions section not just for providing great information for clients, but great SEO for your website! By finding the right questions for your FAQ, you can provide both great content for clients and great keywords for Google to help your rank and improve your…
 
In this solo episode, Jesse walks you through the basics for creating and formatting web pages that rank well and will draw visitors to your website. Jesse discusses the importance of integrating the keywords in a naturalistic manner, and how to rephrase content on your page to maintain your message while improving your SEO! If you find our show pr…
 
Does it seem like extreme rain events are happening more often? The statistics show this is the case and it has major implications for where and how we live. Urban areas are particularly impacted as we have seen in recent years in Southeast Louisiana and the Mississippi Gulf Coast. Dr. Trepanier discusses extreme weather and its impact on current a…
 
Bob, Jesse and Sue answer listener questions about using your Google My Business listing as a service area business. Do you have a business that doesn’t have a storefront or office space, but instead services an area? Listing your business as a service area business has tremendous advantages, but how do you get verified with Google without publicly…
 
In this solo episode, Jesse discusses creative ways to utilize blogs on your website to improve your website SEO. Beyond the power of creating consistent content, there are unique tricks involved in blog posting that may surprise you! This episode provides great insights on fresh ways to leverage blogging for SEO purposes. Curious about your own we…
 
In this episode, Sue and Jesse explore how to narrow down your keyword targets for your SEO work. Is it best to dive into high-volume keywords, or is there a benefit for targeting niche keywords with room to grow? This episode highlights the value of keyword research for your industry and gives you great insight into helping your business know wher…
 
Is it possible to predict blizzards, tornado outbreaks and hurricane landfalls as much as 300 days in advance? It is an idea first advanced almost 80 years ago by a weather bureau meteorologist named Jerome Namais and it was called the cycling pattern hypothesis. Fast forward to the 1980s and Gary Lezak noticed the same type of repeating patterns. …
 
Audio: Paraguay https://media.blubrry.com/80_days_an_exploration/content.blubrry.com/80_days_an_exploration/80_Days-Paraguay.mp3 In this episode of 80 Days: An Exploration Podcast, we’ll be talking about Paraguay, a small South American nation sometimes referred to as the “heart of South America”, bordered by Argentina to the south and southwest, B…
 
Jesse comes in with a solo episode about the importance of page speed for your website! Jesse will guide you through how to use webpagetest.org to determine your website’s loading speed, and how to use that tool to create actionable goals to improve your speed and your SEO! This episode has visual features, so watching on YouTube is recommended. Lo…
 
In this episode, Sue and Jesse tackle a listener question about buying domain names! Your business’s domain name is an important part of your digital presence. With that in mind, should you also be worried about domain names close to yours? Should you pursue names similar to your own business for SEO or other purposes? Sue and Jesse tackle this iss…
 
Bryan Norcross was literally the voice of the storm during Hurricane Andrew as its 200 mph winds were tearing people's homes apart in 1992. His broadcast career has spanned more than 50 years beginning with his first weather advisory he read over the radio for Hurricane Camille in 1969. Since then, he has covered every major storm on the local and …
 
Jesse delivers a solo episode on how to convert on your high-impression pages with low clicks! By using Google Search Console, a free tool, you can get great insights on your webpage that provide you actionable insights into your web presence. This episode gives you a blueprint for steps to take to improve your SEO, create content that people will …
 
Bob, Jesse and Sue address a listener question about how to maintain rank on your Google My Business profile after moving to a different location. The trio discuss what changes to make, and in what order, to make sure that the impact to your GMB is minimized and you’re on the right track to restore your ranking with as little time as possible spent…
 
In this episode, Bob, Jesse, and Sue discuss how to use multiple tracking phone numbers without throwing off your online continuity. This episode will give you great insight into the value of using tracking numbers, but most importantly, how using multiple tracking numbers can interfere with your NAP (Name, address, and phone number) consistency. C…
 
In this episode, Bob and Jesse discuss some low budget, DIY SEO tricks to help you launch your new business online. The pair discuss a lot of affordable and effective areas to put in the work to increase the SEO for your website and get found online. From the importance of establishing your Google My Business Profile, to creating citations and back…
 
Bob, Jesse and Sue discuss the value of location pages and how specific the location pages on your website should be. Creating neighborhood and city pages for your website is a valuable tool in your SEO arsenal that lets both Google and clients know what areas you serve. So what’s the correct way to build location pages for your website? Jesse drop…
 
Jesse goes solo to let folks know the importance of prioritizing mobile design over desktop design! Today, a majority of the traffic generated for businesses is on mobile devices, even commercial/industrial/office traffic. This episode talks about the importance of keeping up with digital trends, and what that means for website design now and in th…
 
Sue and Jesse join you with another listener question about how to get the most out of your marketing investment towards SEO. The pair discuss the importance of identifying your own strengths and capabilities to know what you can effectively do yourself, and to know what to invest in handing over to someone else. SEO can be a lot like investing in …
 
Audio: Kaliningrad / Koenigsberghttps://media.blubrry.com/80_days_an_exploration/content.blubrry.com/80_days_an_exploration/80_Days_KaliningradKoenigsberg.mp3 We’re (finally) kicking off season five! In this episode of 80 Days: An Exploration Podcast, we’ll be talking about Kaliningrad, formerly Koenigsberg, a city on the Pregolya River, at the hea…
 
Claudette wasn't a named storm until after it crossed the Louisiana Coastline. Does a named storm impact flood insurance deductibles just like wind and hail? That question is answered along with an assessment of flood risk and why everyone should carry flood insurance. Zack Fradella also joins David to further discuss the unique storm that was Clau…
 
In today’s solo episode, Jesse explains the use of robots.txt file and its value in helping you to meet your SEO goals. Through this episode, Jesse explains what robots.txt can (and in some ways cannot) do to protect your website, while also giving useful tips to show how using robots.txt can minimize the effect of web crawling bots on your analyti…
 
Sue and Jesse tackle a question that comes up frequently: is it necessary to do SEO on BOTH your website and Google My Business profile? Sue and Jesse discuss the synergy between website SEO and GMB SEO, and how these features work in tandem to improve your search engine ranking. Jesse notes that often this is a question of budget, but for the best…
 
David discusses the formation of Tropical Storm Claudette and its impacts across Southeast Louisiana and the Gulf Coast with Hurricane Specialist Eric Blake. In addition, what atmospheric changes are occurring in the Atlantic as we head into July that could portend another hyperactive season? What about the recent hypothesis discounting the Atlanti…
 
Sue and Jesse discuss a listener question today by looking at the effects of changing your website on your SEO. They discuss the importance of making changes with intent to maintain your rank. Are the changes necessary, and how do they affect the primary ranking factors on the page? Where do changes in your page hit harder on your SEO than other pl…
 
We have seen an uptick recently of scammers who want to hijack your GMB. Getting emails about someone asking for access to your GMB can be confusing and, frankly, a little scary. These emails often indicate that scammers are trying to gain access to your GMB listing. In this episode, Jesse explains how these scammers operate, how to identify a legi…
 
David discusses the potential for Gulf tropical development this week with Dr. Klotzbach from Colorado State and what the rest of the season has in store. Dr. Klotzbach explains the methodology behind their pioneering long range hurricane season forecasts that have been issued since the 1980s originally by the late Dr. William Gray. In addition the…
 
Your Google Knowledge Panel may be one of your first points of contact with a potential client, so adding your social profiles to this info is important! Having the most up-to-date and relevant information in it is vital to making a good first impression. In this episode, Jesse will walk you through how to get your social media profiles linked to y…
 
In this episode, Jesse goes solo to tackle the topic of building backlinks for your Google My Business (GMB) listing. Utilizing resources from past episodes, Jesse walks you through how to identify your Google My Business link and how to use that link in other areas online to begin backlinking to your GMB to improve your SEO. This tried and true te…
 
In today’s episode. Jesse, Bob and Sue discuss the advantages of keeping consistent website SEO and GMB SEO as a business in the online landscape.. Addressing a listener question, the crew discuss the importance of upkeep in terms of SEO and digital marketing and how, as a business owner, one should keep track of services that work for them and how…
 
Hurricane scientist and Weather Underground founder and famous blogger Dr. Jeff Masters discusses the science behind the rapid intensification of hurricanes, the threat of storm surges on the Mississippi River, and his past experience as a hurricane hunter scientist where he nearly lost his life in Hurricane Hugo in 1989.…
 
Jesse is going solo on this Beer Friday episode with a pint o’ Guinness and some Google Stacks talk. Jesse explains how to utilize Google Stacks while avoiding being “spammy” to improve your website's SEO. This episode discusses the importance of building a network of information for Google to draw from to better understand your website and where i…
 
Bob, Jesse and Sue discuss the value of using domain name keywords in improving the SEO of your business. As Jesse says in the episode, “a rose by any other name isn’t going to get found in a Google search!” The team discusses the importance of owning your keywords and staying true to those targets to help your business get found online. They also …
 
Jesse’s going solo for this dive into the world of Web 2.0 - What is it, why is it, and what can you do with it? Jesse gives you tips to take advantage of the engaging nature of Web 2.0 sites and how these sites can help you in your SEO strategy and help you bring attention to your business. There are too many exciting opportunities in these pages …
 
Google's new algorithm update is here! How does this update affect your SEO? Is this another massive change like "Mobilegeddon" of years past, or something much easier to deal with? Listen today to learn more about the update and what you can do to protect yourself from this and future Google algorithm changes! What you’ll learn Why Google makes th…
 
Join Gerald Brown, Utah State Refugee Coordinator, while he shares his story and experiences that helped shape his passion for working in refugee resettlement. From living in Cairo, processing asylum applications, helping shape the refugee process to include refugee community organizations, and assisting with the creation of the Utah Refugee Servic…
 
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