Best IResearch Podcasts (2024)

1
[Greatest Hits] Handling Challenging Interactions with Haider Aabidi, Chief Marketing Officer at Country Chicken Co. 30:02

7h ago30:02

30:02

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Haider Aabidi, Chief Marketing Officer and Head of D2C at Country Chicken Co. Together, we delve into why you should always surround yourself with people who are smarter than you; what it means to take a calculated risk in entrepreneurship; and why you need to respect your…

1
Debunking Nutrition Myths: Taking a Balanced Approach with Ross Franklin, Founder of Pure Green 33:04

7d ago33:04

33:04

In this episode of Getting to Aha!, Darshan Mehta is joined by Ross Franklin, the founder of Pure Green and CEO of Pure Green Franchise. Join them as they discuss challenges in the fitness industry, the misconceptions surrounding nutrition, and Ross’ creation of Pure Green, a juice bar franchise focused on high-performance superfoods. Ross also dis…

1
[Greatest Hits] Switching Mindsets: Engineering to Marketing with Pavangopal A, Chief Marketing Officer at Nandu’s 33:13

15d ago33:13

33:13

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Pavangopal A, CMO at Nandu’s, to discuss how engineers and marketers could learn from each other; why marketing is really all about objectivity; and why you should focus on yourself, not just on the competitors! Pavangopal is the Chief Marketing Officer at Nandu’s, one of …

1
Constant Innovation, Fearlessness, and Humor: Lessons from Mary Crafts, the founder of Utah’s Largest Off-Site Caterer 43:10

24d ago43:10

43:10

In this episode of Getting to Aha!, Darshan Mehta is joined by Mary Crafts, CEO of Mary Crafts, Inc, and founder of Culinary Crafts. Join them as they explore Mary’s experience of starting a multimillion-dollar catering company, overcoming the fear of failure, and the importance of vulnerability when connecting with others. Mary also talks about th…

1
[Greatest Hits] Find Simplicity to Find Your Aha! With Monish Debnath, CMO of WickedGüd 33:36

1M ago33:36

33:36

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Monish Debnath, CMO and Founding Team Member of WickedGüd, to discuss the fascinating world of consumer insights. They delve into how culture impacts consumer behavior; why simple moments are the biggest aha moments; and why taste is the number one consideration for brands…

1
The Power of Customer Insights: Uncovering Why Customers Do What They Do with Vashte Johnson of Slidedesignr 54:46

1M ago54:46

54:46

In this episode of Getting to Aha!, Darshan Mehta is joined by Vashte Johnson, the Founder of Slidedesignr. Join them as they discuss the importance of customer insights, Vashte’s insights accelerator model for creating powerful deliverables, as well as the importance of storytelling, clarity, and emotional engagement in visualizations. Vashte John…

1
[Greatest Hits] Is Passion Enough to Succeed in Business? With Karthikeyan Selvaraj, Founder & CEO of Dunkel Kitchen 30:29

1M ago30:29

30:29

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Karthikeyan Selvaraj, Founder & CEO of Dunkel Kitchen, a successful cloud kitchen chain! They delve into why passion and business are two different but essential things in your entrepreneurial journey and why you should always find different ways to succeed, as well as out…

1
The Significance of Customer Insights for Business Success with Arnold Lee of CFO Growth Advisors 50:09

2M ago50:09

50:09

In this episode of Getting to Aha!, Darshan Mehta is joined by Arnold Lee, CFO and Managing Director of CFO Growth Advisors. Join them as they explore the need for companies to understand why customers behave the way they do, the challenges faced by startups, and the formula of finance, strategy, and customer insights as the key to success. Arnold …

1
[Greatest Hits] Seeing the Future with the Help of Consumer Insights with Danielle Blugrind, Senior Consumer Manager at Roku 34:12

2M ago34:12

34:12

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Danielle Blugrind, Senior Consumer Manager at Roku. They discuss Danielle’s aha! journey; why you shouldn’t try to reinvent the wheel with your product; how insights can help you see into the future and figure out who your customers are; the importance of keeping your prod…

1
From Lawyer to Creative Director: Journeying into Insights and Storytelling with Kory Grushka 47:16

2M ago47:16

47:16

In this episode of Getting to Aha!, Darshan Mehta is joined by Kory Grushka, Founder and Creative Director of Stories Bureau. Together, they delve into the interaction of Kory’s creative and legal career paths; explore the founding of Stories Bureau; and examine the impact of AI on storytelling. Kory Grushka is an entrepreneur and creative director…

1
[Greatest Hits] All Insights Are About Building a Connection with Lynn Adelmund, Senior VP of Market Research at Trifecta Research 25:43

2M ago25:43

25:43

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Lynn Adelmund, Senior VP of Market Research at Trifecta Research, a leading research and advisory firm serving Fortune 1000 companies and agencies. They discuss some of Lynn’s Aha! moments; how technology has impacted the world of consumer insights; how insight professiona…

1
Differentiation and Authenticity in Marketing with Alex Montas of BENlabs 29:54

3M ago29:54

29:54

In this episode of Getting to Aha!, Darshan Mehta is joined by Alex Montas, Head of Marketing at BENlabs. They discuss Alex’s background and entrepreneurial mindset, the importance of differentiation, the need to maintain humanity and connection in the digital landscape, the evolution of AI in marketing, and the importance of taking risks and learn…

1
[Greatest Hits] How AI Helps You Better Understand Your Consumer with Alex Charlton 32:44

3M ago32:44

32:44

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Alex Charlton as they unveil the importance of harnessing the power of customer insights to drive business success and the potential of AI in improving research processes and running effective marketing strategies. They also touch on the balance between human intelligence …

1
Data-Driven Content with Becky Lawlor, Chief Research and Content Officer at Redpoint 33:31

3M ago33:31

33:31

In this episode of Getting to Aha!, Darshan Mehta is joined by Becky Lawlor, Founder and Chief Research and Content Officer at Redpoint. They discuss the importance of niche research in the world of content marketing, the role of research in creating quality content, AI’s impact on research, and the importance of offering affordable excellence. Bec…

1
[Greatest Hits] Why Customers Act the Way They Do with Rebecca Brooks, CEO & Founder of Alter Agents 49:20

3M ago49:20

49:20

In this episode of Getting to Aha!, Darshan Mehta is joined by Rebecca Brooks, CEO & Founder of Alter Agents. They discuss Rebecca’s aha! moments, how to improve customer experience by making it more powerful and emotional for them, the revelation of customer truths, the future of brand loyalty, the emotional side of customer experience, product in…

1
Influencer Marketing vs Celebrity Endorsements with Gil Eyal, Head of Marketing and Innovation at Silverstein Properties 37:01

4M ago37:01

37:01

In this episode of Getting to Aha!, Darshan Mehta is joined by Gil Eyal, Head of Marketing and Innovation at Silverstein Properties. They discuss Gil’s aha! moments, influencer marketing vs. celebrity endorsements, avoiding celebrity endorsement pitfalls, the importance of storytelling, diversification in digital marketing, the importance of conver…

1
Our Best Aha! Moments: Our Top 5 Insights From Recent Episodes (2nd Edition) 13:44

4M ago13:44

13:44

Last year, we unveiled our Special Compilation Episode - Aha! Moments from Our First 20th Episode, and the response was so heartwarming that we did it twice! Now, we're delighted to present our third special: the top 5 best episodes from our recent 20. We've had the privilege of hosting extraordinary guests from diverse fields, generously sharing t…

1
[Greatest Hits] Balancing the Digital Scales: Ethics, Inclusivity, and Accountability with Katrina German 42:50

4M ago42:50

42:50

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Katrina German as they delve deep into the realms of digital marketing, underscoring the crucial roles of inclusivity, ethics, and accountability. Katrina sheds light on the dual-edged sword that is social media: its unprecedented power in connecting individuals and champi…

1
Mastering Influencer Marketing for Business Growth with Prateek Panda, VP of Marketing at Phyllo 44:39

4M ago44:39

44:39

In this episode of Getting to Aha!, Darshan Mehta is joined by Prateek Panda, VP of Marketing at Phyllo. They unveil the power of influencer marketing, how to align campaign goals with authenticity and ethics, and advice for businesses looking to leverage influencers for growth. Prateek is a three-time entrepreneur and marketing leader, guiding sta…

1
[Greatest Hits] The Power of Service with Louie Gravance, Author of "Service is a Superpower!" 48:47

5M ago48:47

48:47

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Louie Gravance, Author of "Service is a Superpower!" They discuss Louie’s aha! moments, his gift of shame, the connection between delighting an audience and a customer, steps an organization can take to achieve a culture of respect and responsibility by delivering the most…

1
Exploring the Power of the Subconscious with Shalini Josh Yamdagni of EFT Thailand 47:56

5M ago47:56

47:56

In this episode of Getting to Aha!, Darshan Mehta is joined by Shalini Joshi Yamdagni, Chronic Pain Relief Expert at EFT Thailand. Together, they delve into the traumatic journey of pain that led Shalini to find Emotional Freedom Techniques (EFT), explore the mindset needed for successful EFT therapy, and examine how the subconscious mind can contr…

1
[Greatest Hits] CX: The Business of Human Behavior with Diane Magers, Founder and Chief Experience Officer at Experience Catalysts 37:22

5M ago37:22

37:22

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Diane Magers, Founder & Chief Experience Officer at Experience Catalysts. They discuss Diane’s aha! journey; the psychology of customer and employee behavior; why the customer’s comfort always trumps the logic of an expert; the over-rotation of metrics and data; and why it…

1
How Twitter Changed the Branding Game with Brandon Rhoten, CMO at GroundTruth 42:29

5M ago42:29

42:29

In this episode of Getting to Aha!, Darshan Mehta is joined by Brandon Rhoten, Chief Marketing Officer at GroundTruth. Together, they delve into the introduction of Twitter and how that impacted branding for many companies; explore the big mistakes brands make when establishing their digital and social marketing strategies; and highlight the import…

1
[Greatest Hits] The Role of Panels in Generating Quality Market Insights with Bryant Leech, Vice President, Agile Insights & Platform Solutions, at InnovatMR 25:40

6M ago25:40

25:40

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Bryant Leech, Vice President, Agile Insights & Platform Solutions, at InnovatMR. They discuss Bryant's aha! journey, his career, agile marketing strategies for clients' data insights, panels, sampling, surveys, and much more. He is a specialist in market research, design r…

1
Abandoning Alcoholic Rituals with Ila Byrne, Co-Founder at Parch Spirits Co. 43:59

6M ago43:59

43:59

In this episode of Getting to Aha!, Darshan Mehta is joined by Ila Byrne, Co-Founder and Chief Marketing and Innovation Officer at Parch Spirits Co. Together, they delve into why you should always keep your finger on the pulse of your chosen industry; how the alcohol market is experiencing a massive shake-up; and why constant curiosity and observat…

1
[Greatest Hits] Innovation, Curiosity, and Being Human with Abhilasha Sinha, Chief Growth Officer at Open Secret 34:30

6M ago34:30

34:30

In this Greatest HIts episode of Getting to Aha!, Darshan Mehta is joined by Abhilasha Sinha, Chief Growth Officer at Open Secret, a food and beverages provider that believes un-junking your diet can be fun and eating healthy can be tasty! They delve into her widespread, diverse career journey in numerous industries (education, healthtech, consumer…

1
Tension & Conflict: The Key to Brand Storytelling with Joe Lazer, Head of Marketing at A.Team 38:34

6M ago38:34

38:34

In this episode of Getting to Aha!, Darshan Mehta is joined by Joe Lazer, Head of Marketing at A.Team. They get into Joe’s aha! moment; why storytelling is so, so important; why you need to make sure people resonate with what you’re putting out there; and how our shorter attention spans have impacted the way we market. Joe is the Head of Marketing …

1
[Greatest Hits] Connect, Don’t Sell, with Brooke Sellas, Founder & CEO of B Squared Media 43:08

6M ago43:08

43:08

In this episode of Getting to Aha!, Darshan Mehta is joined by Brooke Sellas, Founder & CEO of B Squared Media. They delve into Brooke’s aha! moments, her journey into digital marketing and social media management expertise. They discuss building brand loyalty, taking negative feedback, converting Negative Nancies to super fans, using social media …

1
How AI Helps You Better Understand Your Consumer with Alex Charlton 32:44

7M ago32:44

32:44

In this episode of Getting to Aha!, Darshan Mehta is joined by Alex Charlton as they unveil the importance of harnessing the power of customer insights to drive business success and the potential of AI in improving research processes and running effective marketing strategies. They also touch on the balance between human intelligence and AI, as wel…

1
[Greatest Hits] Data Analysis and Interpretation: Deriving Meaningful Insights with Gail Conn, CEO at PhiPower 37:08

7M ago37:08

37:08

In this episode of Getting to Aha!, Darshan Mehta is joined by Gail Conn, CEO at PhiPower to discuss the importance of customer insights for business success; the best practices for designing effective surveys, and what to avoid; and the importance of staying open-minded in your data analysis. Gail is the CEO of PhiPower, a market research consulta…

1
Balancing the Digital Scales: Ethics, Inclusivity, and Accountability with Katrina German 42:50

7M ago42:50

42:50

In this episode of Getting to Aha!, Darshan Mehta is joined by Katrina German as they delve deep into the realms of digital marketing, underscoring the crucial roles of inclusivity, ethics, and accountability. Katrina sheds light on the dual-edged sword that is social media: its unprecedented power in connecting individuals and championing pivotal …

1
[Greatest Hits] Changing the Direction of Customer Experience with Luka Popovac, a Senior Customer Experience Executive 44:32

7M ago44:32

44:32

In this Greatest Hits Episode of Getting to Aha!, Darshan Mehta is joined by Luka Popovac, a Senior Customer Experience Executive. They discuss why businesses need to change their way of thinking when it comes to customer experience; why businesses need to be more straightforward with their customers; and how to make customer experience the key dri…

1
Turning a Hobby into a Career with Jim Turner and Steve Sidelnyk 39:55

8M ago39:55

39:55

In this episode of Getting to Aha!, Darshan Mehta is joined by Steve Sidelnyk and Jim Turner to discuss their successful careers in the music industry. Steve and Jim share their most exciting memories, explore the pivotal early moments in their careers, and highlight their struggles with imposter syndrome. Steve Sidelnyk is a highly accomplished se…

1
Experiences Beyond the Product with Experiential Designer, Xuan Xu 52:06

8M ago52:06

52:06

In this episode of Getting to Aha!, Darshan Mehta is joined by Xuan Xu, Managing Director of Xuan Xu Experiences. Together, we discuss Xuan’s transformative journey from business consultancy to experiential design. She shares insights into the growing importance of experiential design in today’s business landscape and the shift in consumer expectat…

1
Handling Challenging Interactions with Haider Aabidi, Chief Marketing Officer at Country Chicken Co. 30:02

8M ago30:02

30:02

In this episode of Getting to Aha!, Darshan Mehta is joined by Haider Aabidi, Chief Marketing Officer and Head of D2C at Country Chicken Co. Together, we delve into why you should always surround yourself with people who are smarter than you; what it means to take a calculated risk in entrepreneurship; and why you need to respect your customers as …

1
Find Simplicity to Find Your Aha! With Monish Debnath, CMO of WickedGüd 33:36

8M ago33:36

33:36

In this episode of Getting to Aha!, Darshan Mehta is joined by Monish Debnath, CMO and Founding Team Member of WickedGüd, to discuss the fascinating world of consumer insights. They delve into how culture impacts consumer behavior; why simple moments are the biggest aha moments; and why taste is the number one consideration for brands in the food i…

1
[Greatest Hits] How Agile Research Changed the Marketing World with Daniel Enson, VP of Research Solutions at Toluna Corporate 20:28

9M ago20:28

20:28

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Daniel Enson, VP of Research Solutions at Toluna Corporate. They discuss Daniel’s aha! journey; how data can be turned into an interesting, coherent story; the huge impact that agile research has had on the world; and the key to what a successful research team looks like. …

1
[Greatest Hits] The Role of Customer Education in Business Growth with Erika Putinsky, Vice President of Customer Education at Mailchimp 35:36

9M ago35:36

35:36

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Erika Putinsky, Vice President of Customer Education at Mailchimp. They discuss Erika’s aha! moments, different methods of educating customers, the impact that customer education can have on growth, and the role that social media can play in this area. Erika is the Vice Pr…

1
Innovation, Curiosity, and Being Human with Abhilasha Sinha, Chief Growth Officer at Open Secret 34:30

9M ago34:30

34:30

In this episode of Getting to Aha!, Darshan Mehta is joined by Abhilasha Sinha, Chief Growth Officer at Open Secret, a food and beverages provider that believes un-junking your diet can be fun and eating healthy can be tasty! They delve into her widespread, diverse career journey in numerous industries (education, healthtech, consumer tech); the dr…

1
[Greatest Hits] The True Meaning of Customer Centricity with Annette Franz, Founder and CEO of CX Journey 32:53

9M ago32:53

32:53

In this Greatest Hits Episode of Getting to Aha!, Darshan Mehta is joined by Annette Franz, Founder & CEO of CX Journey. They discuss Annette’s aha! journey; how customer experience came to be so vitally important in business; when the customer journey truly begins; and the difference between being customer-focused and customer-centric. They also d…

1
[Greatest Hits] Appreciate and Humanize Your Customers with Joseph Michelli, CEO of The Michelli Experience 35:53

10M ago35:53

35:53

In this episode of Getting to Aha!, Darshan Mehta is joined by Joseph Michelli, Chief Executive Officer of The Michelli Experience. They discuss Joseph’s aha! journey; why you should tap into your natural curiosity; how business leaders coped with the pandemic; and why you should always listen to your employees. They also delved into the importance…

1
[Greatest Hits] The Role of Statistical Personas in Business Growth with Priscilla McKinney, CEO at Little Bird Marketing 41:49

10M ago41:49

41:49

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Priscilla McKinney, CEO of Little Bird Marketing. They discuss Priscilla's aha! moments, improving business with the application of SOAR, the importance of having a watertight growth strategy, how to develop statistical personas, and the challenges that arise from statisti…

1
Is Passion Enough to Succeed in Business? With Karthikeyan Selvaraj, Founder & CEO of Dunkel Kitchen 30:29

10M ago30:29

30:29

In this episode of Getting to Aha!, Darshan Mehta is joined by Karthikeyan Selvaraj, Founder & CEO of Dunkel Kitchen, a successful cloud kitchen chain! They delve into why passion and business are two different but essential things in your entrepreneurial journey and why you should always find different ways to succeed, as well as outlining the imp…

1
Changing the Direction of Customer Experience with Luka Popovac, a Senior Customer Experience Executive 44:32

10M ago44:32

44:32

In this episode of Getting to Aha!, Darshan Mehta is joined by Luka Popovac, a Senior Customer Experience Executive. They discuss why businesses need to change their way of thinking when it comes to customer experience; why businesses need to be more straightforward with their customers; and how to make customer experience the key driver of your de…

1
Data Analysis and Interpretation: Deriving Meaningful Insights with Gail Conn, CEO at PhiPower 37:08

10M ago37:08

37:08

In this episode of Getting to Aha!, Darshan Mehta is joined by Gail Conn, CEO at PhiPower to discuss the importance of customer insights for business success; the best practices for designing effective surveys, and what to avoid; and the importance of staying open-minded in your data analysis. Gail is the CEO of PhiPower, a market research consulta…

1
SAT YOGA: Breathing And Relaxation Techniques To Ease Test Stress! 30:16

11M ago30:16

30:16

In this #PREPPED SPECIAL, Naka is joined by Carolyn Carpentiere of CCYOGA to discuss the added benefits of yoga and breathing techniques when it comes to SAT and ACT preparation. The episode concludes (starting at 18:05) with TWO quick guided practices for listeners to engage in before testing! Mindfulness practices such as yoga and breathing techn…

1
[Greatest Hits] Why Behavioral Economics is More Than the Future of Businesses with Melina Palmer, Founder and CEO of The Brainy Business 44:16

11M ago44:16

44:16

In this episode of Getting to Aha!, Darshan Mehta is joined by Melina Palmer, Founder & CEO of The Brainy Business. They discuss Melina’s aha! journey; the intricacies of human psychology within Behavior Economics and business; the contrasting views of behavioral economics and behavioral science; why your tone matters more than what you say; and th…

1
[Greatest Hits] Do Marketers Feel Imprisoned by SEO and Data? With Leslie Talbot, SVP of Marketing at Corporate Visions 42:41

11M ago42:41

42:41

In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Leslie Talbot, Senior Vice President of Marketing at Corporate Visions. They delve into whether writers and marketers feel imprisoned by SEO, rendering them unable to tell a story, how you can beat your imposter syndrome, and why storytelling is such a scientific, vital pa…

1
So You Want a 36 on the ACT Science & Math? 21:18

11M ago21:18

21:18

In this episode of #PREPPED, Naka is joined by TestTakers ACT experts Alan Reed and Jeremy Freed. Together, they delve into the timing strategies, techniques, and counterintuitive approaches to help you conquer the ACT Science and Math sections. Jeremy and Alan share advice on time management and maximizing scoring potential in Math while identifyi…

1
Switching Mindsets: Engineering to Marketing with Pavangopal A, Chief Marketing Officer at Nandu’s 33:13

11M ago33:13

33:13

In this episode of Getting to Aha!, Darshan Mehta is joined by Pavangopal A, CMO at Nandu’s, to discuss how engineers and marketers could learn from each other; why marketing is really all about objectivity; and why you should focus on yourself, not just on the competitors! Pavangopal is the Chief Marketing Officer at Nandu’s, one of India’s fastes…

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