Best James Gurd Podcasts (2024)

1
EP241: How Content Teams Are Using AI To Improve Creativity & Productivity, With Media & Strategy Consultant James Carson 39:20

1d ago39:20

39:20

FOLLOW US: LinkedIn: https://www.linkedin.com/company/inside-commerce/ ABOUT THIS EPISODE: In this episode, we dive into the exciting world of AI tools and generative AI, focusing on how they're changing the content creation game for ecommerce businesses. We're joined by highly experienced content and media strategist, James Carson. James was previ…

1
EP240: How CurrentBody Runs The Tech Stack For An £80m+ Ecommerce Business, With Co-founder & CTO Andrew Showman 36:19

9d ago36:19

36:19

We’ve been trying to get CurrentBody's CTO, Andrew Showman, on the podcast for several years to talk about how they run the tech side of their business, having grown it to £80m+ in ecommerce revenue and operating across 14 international stores. When we last met, Andrew talked about their move to AirTable across a few areas of the business and in th…

1
EP239: Video Masterclass - Using NPS Data To Fine Tune Your CX Strategy 11:53

12d ago11:53

11:53

A PYMNTS Intelligence report, based on a survey of over 3,500 U.S. consumers, found that direct-to-consumer brands are lagging in customer satisfaction compared to traditional retailers and online marketplaces. We've spoken to many ecommerce leadership teams who don’t have a CX metric in their KPIs. If CX isn’t always measured and reported on at a …

1
EP238: B&Q's Digital Optimsation Lead On How To Run Efficient Project Teams & Product Roadmaps 39:25

16d ago39:25

39:25

Unlock the secrets to running an efficient project team and crafting a winning product roadmap with our new podcast tailored for ecommerce businesses! Dive into expert insights from B&Q's Digital Optimisation Lead Kaylie Mitten on orchestrating multiple disciplines, from strategic planning to flawless execution. Learn how to build compelling busine…

1
EP237: Ecommerce OMS Strategy, Technology and Best Practice, with OneStock Director Joe Till 37:55

22d ago37:55

37:55

FOLLOW US: LinkedIn: https://www.linkedin.com/company/inside-commerce/ ABOUT THIS EPISODE: OneStock is a leading Order Management System businesses use to grow sales, simplify returns and optimise everything in between. It powers some of the world's leading brands including Whistles, Monsoon & Dune. Managing supply chain complexity is a challenge f…

1
EP236: How Ecommerce Brands Are Using Automated Pricing Strategies To Boost Sales Margin & Shift Stock, With Sniffie Founder Tomi Grönfors 39:14

1M ago39:14

39:14

In this podcast, Sniffie founder Tomi Gronfors shares his insights on helping more than 600 ecommerce retailers implement pricing automation strategies. Dynamic pricing is a strategy where ecommerce brands adjust the prices of their products in real-time based on various factors such as demand, competition, market trends, and customer behaviour. By…

1
EP235: 15 Minute Ecommerce Masterclass - 10 Pricing Strategies You Can Test 14:55

1M ago14:55

14:55

There is da Vinci quote used in Nick Kolenda’s book on pricing psychology that sums up what I’m talking about in this video masterclass: “All our knowledge has its origin in our perceptions”Pricing is perception. How we each react to the same price can be different, depending on our perspectives. For this reason, price doesn’t have an absolute mean…

1
EP234: Ecommerce Market Mood, Strategy, Tech & AI News – April 2024 39:08

1M ago39:08

39:08

The latest from our monthly ecommerce mini-series, where experienced ecommerce consultants James Gurd and Paul Rogers step back to summarise what’s been happening within the ecommerce industry in February. Ecommerce is a fast-paced industry, with constant change, new market entrants and incumbents updating their products with new features and fixes…

1
EP233: The Future of Analytics and Digital Marketing: Insights From The Elevar Summit 40:32

2M ago40:32

40:32

In this podcast, James interviews Paul and his Vervaunt cofounder and performance marketing practice lead, Josh Duggan. Both recently attended Elevar's US summit on the future of analytics for ecommerce and digital marketing and in this episode we explore what's relevant to ecommerce teams. GA4 Attribution shifts Profit Data collection Creative Con…

1
EP232: 15 Minute Masterclass > Anatomy Of The Perfect PDP (Product Details Page) For Ecommerce - 10 Step Guide 15:14

2M ago15:14

15:14

There are rules everyone can follow to improve the PDP for shoppers and drive better conversions. In this video, James Gurd breaks down the steps to achieving nirvana (the place, not the band). Timings if you want to jump to something specific: [00:40] Define primary and secondary audiences [01:02] Build the customer mental model [01:46] Define you…

1
EP231: Using AI Chatbots To Create Empathetic Customer Service, With Siena Co-founder Lisa Popovici 42:02

2M ago42:02

42:02

Technology is redefining customer experiences as traditional retail approaches are adapted to fit with online platforms. As technology keeps transforming commerce, artificial intelligence chatbots have emerged as an essential component in boosting online CX whilst delivering operational gains for customer service teams by reducing ticket volumes. I…

1
EP230: BigCommerce Summit: Our View On Growth, Strategy, Product & Roadmap 46:38

2M ago46:38

46:38

FOLLOW US: LinkedIn: https://www.linkedin.com/company/inside-commerce/ ABOUT THIS EPISODE: BigCommerce ran its annual summit last week in London, welcoming more than 400 agency and technology partners, 200 customers and 100 employees from across the globe. In this podcast, James & Paul digest the latest company news, assessing what the Summit revea…

1
EP229: Tech Strategy - The Pros and Cons of All In One Platforms vs. Composable Stacks 37:40

2M ago37:40

37:40

FOLLOW US: LinkedIn: https://www.linkedin.com/company/inside-commerce/ ABOUT THIS EPISODE: There has been a lot of change in the ecommerce and marketing tech landscape in the last few years. Leading vendors seeking to expand market reach and increase the LTV of existing customers have broadened their feature set, resulting in trend of tech stack co…

1
EP228: What's Hot In Email & SMS Marketing For Ecommerce Brands, With Hannah Spicer 32:33

3M ago32:33

32:33

FOLLOW US: LinkedIn: linkedin.com/company/inside-commerce/ ABOUT THIS EPISODE: The global email marketing market was valued at $7.5 billion in 2020 and is projected to increase to $17.9 billion by 2027. Email still consistently delivers one of the highest ROIs out of all digital marketing channels. But it's constantly evolving, and consumer expecta…

1
EP227: Q124 Ecommerce Vendor Leadership Team Interviews: BigCommerce, Centra, Commerce Layer, SCAYLE & Shopify 42:32

3M ago42:32

42:32

Introducing our new key vendor interview mini series. Each quarter, we catch-up with the leadership teams of leading ecommerce vendors so you can hear directly from them what their strategic and product focus has been for the last quarter. For this quarter we're speaking to BigCommerce, Centra, Commerce Layer, SCAYLE and Shopify. Hear about their k…

1
EP226: Debunking Ecommerce Platform Cost Model Myths: The Devil In The Detail 27:48

3M ago27:48

27:48

Hot on the heels of Shopify’s smart PR on their platform TCO cost model and value proposition ‘research’, we’re pulling apart why vendor-led cost model analysis needs to be taken with a generous pinch of salt. The issue: no two TCO models ever show exactly the same cost model structure or calculations, so you’re not getting a true like-for-like com…

1
EP225: Patchworks On Ecommerce Integrations and Omnichannel Data Trends in 2024 28:45

3M ago28:45

28:45

Patchworks is a leading SaaS integration platform for ecommerce businesses, providing low/no code tools and flow builders to connect data sources and simplify integrations. They work with a wide range of businesses, so have their finger on the pulse of what tech stacks are trending and in most demand. In this podcast, we caught up with Dave Wileman…

1
EP224: Advice On Building & Running Ecommerce Teams, with Digital Director Claire Wilson 41:06

3M ago41:06

41:06

LISTEN:Apple Podcasts: https://podcasts.apple.com/gb/podcast/re-platform-replatforming-podcast/id1488091548 Spotify: https://open.spotify.com/show/25sR2mHAFdsVmrZoHMibzZAmazon: https://music.amazon.co.uk/podcasts/6b90a9bb-1554-4d79-849f-066f6139346b/re-platform---ecommerce-cx-and-technology-podcastFOLLOW US:LinkedIn: https://www.linkedin.com/compan…

1
EP223: Ecommerce Market Mood: Strategy, Tech & AI News - February 2024 35:40

4M ago35:40

35:40

The latest from our monthly ecommerce mini-series, where experienced ecommerce consultants James Gurd and Paul Rogers step back to summarise what’s been happening in ecommerce in the last month. Ecommerce is a fast-paced industry, with constant change, new market entrants and incumbents updating their products with new features and fixes. James & P…

1
EP222: Strategic View on Shopify's Hydrogen Headless Framework, with CommerceUI CTO Michal Klim 51:35

4M ago51:35

51:35

Not another chat about headless! Don't worry, this podcast is packed with practical advice to help you better understand Shopify's headless solution and its relevance to ecommerce merchants. We’ve heard from some ecommerce teams that it’s not crystal clear what the role of Hydrogen currently is, with frequent improvements to OS and Liquid making th…

1
EP221: Optimising Your Product Catalogue: Building Data Models and Nailing CX & Efficiency Wins 41:09

4M ago41:09

41:09

We recently talked about fixing ISNO issues for ecommerce sites using smarter automation with the team at Sweft. In this episode we’re diving deeper into product data and looking at how ecommerce teams can enrich base data to improve ecommerce trading and operations. It’s an area that doesn’t always get enough attention during site migrations, and …

1
EP220: The Page Speed & Performance Conundrum: Balancing CX with Speed Gains for Ecommerce Sites 38:06

4M ago38:06

38:06

This podcast is inspired by an article from our guest Liam Quinn, Technical Director at Vervaunt, which featured advice from notable luminaries from Yottaa, Render Better and previous podcast guest and respected consultant Erwin Hoffman on optimising for page speed.We all know that the less you put on a webopage, the faster it will be. But we’re no…

1
EP219: Shopify's Strategic Direction: What Editions 2024 Means For Ecommerce Retailers 35:35

5M ago35:35

35:35

In this episode, Paul & James review what Shopify's latest product roadmap release, Editions Winter 2024, reveals about their strategic focus and how they're positioning the product to tackle known challenges and feature gaps that previously required more work arounds. Shopify's concerted push into the enterprise space is well known, and the latest…

1
EP218: Making Accessibility Part of Your Development Lifecycle: Strategy, Compliance and Approaches, with Crownpeak 31:23

5M ago31:23

31:23

How confident are you that your website is fit to serve all users, regardless of how they access and read your content?An estimated 1.3 billion people experience significant disability. They represents 16% of the world's population, or 1 in 6 of us. And...they have serious buying power. So, if you've not taken accessibility seriously before, and yo…

1
EP217: Paul & James' Monthly RoundUp: January 2024 Ecommerce Market Mood, Tech Changes & AI News 32:09

5M ago32:09

32:09

The latest from our monthly ecommerce mini-series, where experienced ecommerce consultants James Gurd and Paul Rogers step back to summarise what’s been happening with ecommerce technology in January. Ecommerce is a fast-paced industry, with constant change, new market entrants and incumbents updating their products with new features and fixes. Jam…

1
EP216: Maximising Inventory Availability: Fixing In Stock Not Online Product Issues, with Sweft Founder & CEO 48:59

5M ago48:59

48:59

Grab your chance to learn from Michael Robinson, the ecommerce retail leader who launched and grew Anthropologie.com into a $200m+ online retailer, and James Brooke, ex-founder and CEO of Amplience, who scaled them into a market leading global DXP. In this episode we cover a hugely important topic, one that affects pretty much all retailers: maximi…

1
EP215: How Can Ecommerce Retailers Measure & Improve Online Customer Experience? 41:35

6M ago41:35

41:35

We’re expecting the tough trading conditions from 2023 to continue into H1 2024, perhaps longer in some markets. Retailers are under margin pressure, as discounting bites and CPAs have increased in many digital marketing channels e.g. Google Shopping. At the same time, customer support expectations are increasing, so a focus on delivering the best …

1
EP214: James & Paul's 2023 Ecommerce Platform & Technology Roundup 51:11

6M ago51:11

51:11

There's no better way to start 2024 than with a retrospective on ecommerce technology developments and trends from 2023. Key discussion points: The state of ecommerce: trends and growth challenges The big trend: omnichannel commerce and store sales growth Investment in B2B/wholesale ecommerce The growth and dominance of Shopify: why and is this goo…

1
EP213: Outsourcing For Ecommerce Technology Projects: Deciding When You Need External Resource 28:10

6M ago28:10

28:10

We've worked on more than 100 projects between us and have seen all sorts of resource models for technology implementation, from fully in-house to most roles being outsourced to external specialists. There isn't a one-size fits all solution to resourcing migration projects. In this podcast, we explore the value outsourcing can add to your project, …

1
EP212: How Can Large Businesses Tackle Replatforming: Building The Business Case & Planning For Change 33:21

6M ago33:21

33:21

A recent LinkedIn post from Rick Watson provoked a really good debate. The subline was deliberately eye-catching: Most Enterprise CEOs Would Rather Gnaw Off Their Arm Than Replatform. There’s no denying change in a large business is more complex and risky, and the status quo will seem preferable to turbulence. However, resistance to change isn't al…

1
EP211: Kibo Commerce CEO On Product Strategy, Market Fit & The Challenges of Modern Ecommerce 28:20

6M ago28:20

28:20

Tune in for Kibo CEO's ecommerce vision for the future and insights into where Kibo sees the world of ecommerce heading and how they're preparing for it strategically and technically. We're joined by Ram Venkataraman, who has extensive experience in technology strategy and leadership. We discuss: Kibo's product strategy: a firsthand account from Ra…

1
EP210: Replatforming To A New Headless Stack On BigCommerce and Bloomreach, with MKM Building Supplies 40:03

7M ago40:03

40:03

MKM is the UK’s leading independent builder’s merchant, with branches across England, Scotland & Wales. Founded in 1995, they have branches across the length and breadth of the United Kingdom from Redruth to Elgin Norwich and Llandudno. Ecommerce is an important part of the business, selling to trade customers and connecting online customers with l…

1
EP209: Getting To Grips With Gartner’s Newest Digital Commerce Quadrant Addition: Scayle Commerce Engine 56:38

7M ago56:38

56:38

Our regular listeners will know that we keep a keen eye on the ecommerce tech scene. Whilst sources like Gartner's Magic Quadrants shouldn't be taken as the gospel, they do provide a useful benchmark for changes in the ecommerce vendor landscape. A new entrant to the UK market has pushed into Gartner's reckoning in 2023. Scayle Commerce Engine has …

1
EP208: Why Maplins Made A Platform Pivot From Open Source Magento to Shopify 28:18

7M ago28:18

28:18

It’s fair to say that Maplin's MD Ollie Marshall has a been a Magento Open Source loyalist and enthusiast for many years. We recorded an episode with him two years ago on how Maplin built a scalable Magento solution, at which point open source aligned with the business and technical needs. When he announced that Maplin's ecommerce stack would pivot…

1
EP207: Movers & Shakers In Ecommerce Integrations: What Tech Is Trending, Which Platforms Are In Most Demand? 39:19

7M ago39:19

39:19

An insightful podcast interview with Jim Herbert, CEO at Patchworks, a leading integration specialist. Listeners will gain invaluable insights into the dynamic landscape of ecommerce technology. Patchworks, renowned for its prowess in understanding the intricate web of integrations, empowers businesses with seamless connectivity. During the episode…

1
EP206: Talking Heads - Ecommerce Market Mood, Tech Changes & Cool Stuff, November 2023 29:07

8M ago29:07

29:07

Introducing our new monthly mini-series, where James Gurd and Paul Rogers step back to summarise what's been happening in ecommerce technology in the past month. Ecommerce is a fast-paced industry, with constant change, new market entrants and incumbents updating their products with new features and fixes. James & Paul spend a lot of time looking a…

1
EP205: How Retailers Are Doing Marketing Automation, SMS & Loyalty, with Voyado Regional VP UKI 38:06

8M ago38:06

38:06

The marketing automation space is quite crowded with tech, and we like to showcase as many of the leading vendors as possible to help you decide which platforms are relevant. In this episode we sit down with Voyado to focus on their multichannel marketing and loyalty product, Engage. We explore what type/size of business the product suits, with exa…

1
EP204: What DTC Brands Need To Know About Wholesale and B2B Commerce, with Ecommerce Leader Clare Kelly 44:59

8M ago44:59

44:59

B2B commerce is growing, and maturing, fast! Many businesses are well aware of the trend, working to transform their sales teams and experiences to meet the growing digital usage of customers. Gartner predicts that by 2025, 80% of B2B sales interactions between suppliers and buyers will occur in digital channels. In this B2B focused podcast, we tac…

1
EP203: Shopify Enterprise Summit - What Did We Learn About Shopify's Aggressive GTM Strategy, Product Roadmap & Ecosystem Expansion 38:07

8M ago38:07

38:07

This is a slightly different episode, with Paul in Miami on a half vacation / half work trip. Paul invited Shopify expert Alex O'Byrne to discuss the most important platform updates from last week’s Shopify Enterprise summit. Alex welcomed Paul into his lovely house in Miami Beach, which is definitely the most exciting place we’ve recorded a podcas…

1
EP202: The Evolution to Generative AI for Content Personalisation in Ecommerce Sites, with PersonifyXP's Co-founder & CTO 46:41

9M ago46:41

46:41

Josh Scotton is the Co founder and CTO for personalisation engine Personify, and also an Editorial Board Member for Frontiers in AI. For those of you who’ve worked in fashion ecommerce you may know him from his days at Truefit. True personalisation, not just changing product recommendations based on behaviour, is the holy grail for ecommerce. For e…

1
EP201: How Salesforce Commerce Customers Should Approach A SiteGenesis Migration, With Liam Downes & Shivko Rusev from Tryzens 46:22

9M ago46:22

46:22

Salesforce Commerce has a long history in the ecommerce platform market, from the acquisition of Demandware to the birth and growth of SiteGenesis. SiteGenesis was built before mobile dominated online shopping, so there are newer architectural options for SFCC customers. Many Salesforce customers are facing a big decision: stick with an old SiteGen…

1
EP200: Unplatform: Elastic Path’s New Product Strategy And Market Positioning 37:54

9M ago37:54

37:54

Tl;dr Why Elastic Path's new marketing mantra is the "Unplatform" Understanding the role of a modern ecommerce platform Under the hood of Elastic Path’s new product strategy and positioning Product roadmap for Q423 and beyond Our industry has a habit of thrusting new buzzwords on the market that create more confusion than clarity! Elastic Path has …

1
EP199: Selecting The Right CMS Model For Your Ecommerce Business: Headless or Not? With Crownpeak’s Chief Product Officer 37:56

9M ago37:56

37:56

Tl;dr what we cover: The key differences between headless and non-headless CMS solutions Why some ecommerce business are moving to headless solutions Crownpeak's integration capability with leading ecommerce platforms Key feature walk through: content personalisation, internationalisation and accessibility In our digital-first world, businesses are…

1
EP198: Using Generative AI To Improve Performance and Profitability for Online Grocery 45:05

10M ago45:05

45:05

Online grocery is an interesting industry when looking through a technology lens. Retailers operate in a highly competitive market with perishable product that needs smart algorithms and merchandising strategies to maximise sell through. Omnichannel selling stepped us massively during COVID lockdown, and Click & Collect and Ship To Store customer j…

1
EP197: Stop Screwing Your Margin! Using AI Negotiation To Reduce Margin Sacrifice, With Nibble Founder Rosie Bailey 32:05

10M ago32:05

32:05

Tl;dr What is AI negotiation and how does it benefit an ecommerce team? How do you avoid giving away money you didn’t need to? Business controls to determine when to enable negotiation Examples of retail ecommerce stores getting results from this approach Nibble is an award-winning chatbot for ecommerce that lets customers make an offer on the prod…

1
EP196: Using Airtable To Improve Operational Efficiency For Ecommerce, with Nolo Apps Co-Founder Oliver Rhodes 41:59

10M ago41:59

41:59

What we cover:1. What are the common operational issues ecommerce business face?2. What is Airtable and how can it benefit ecommerce businesses?3. How is Nolo Apps helping business use Airtable for operational efficiency gains?4. How can businesses get started with Airtable?We've been keeping a keen eye on Airtable this year, as it's becoming more …

1
EP195: BigCommerce's Senior Director of Product Management on the Latest Releases for Omnichannel, Checkout & Promotions 41:29

10M ago41:29

41:29

Product development is an interesting part of the ecommerce vendor landscape, and SaaS world is a constant stream of feature updates. This week we’re focused on one of our favourite vendors and we’re joined by a leading voice in the BigCommerce strategy team This is part two of our two part mini series with BigCommerce. In this episode we’re coveri…

1
EP194: BigCommerce Product Vision & Strategy Update for 2023 with Director of Competitive Strategy, Aaron Sheehan 40:15

10M ago40:15

40:15

Product development is an interesting part of the ecommerce vendor landscape, and SaaS world is a constant stream of feature updates. This week we’re focused on one of our favourite vendors, BigCommerce, and we’re joined by leading voices in the strategy and product development team. In the first of two episodes, we talk to Aaron Sheehan, Director …

1
EP193: Delivering AI-Powered Adaptive Shopping Experiences For Ecommerce, with Shopbox 47:36

10M ago47:36

47:36

We've been aware of Shopbox for a while but hadn't had the chance to look under the hood of this AI solution that powers product selection for recognised and anonymous visitors. Cold start strategies are generally quite rare in ecommerce AI/ML tools, or hard to get working effectively. Shopbox is deliberately focused on kicking in from the very fir…

1
EP192: Getting Your Ecommerce Marketplace Data Right & Selling Effectively, with eCommeleon 49:45

11M ago49:45

49:45

More than 40% of online spending post-pandemic is taking place on ecommerce marketplaces, according to Wunderman Thompson's Commerce Future Shopper Report. Marketplace platforms have been instrumental in the creation of new ways online buyers and sellers connect in a global marketplace, enabling seamless transactions for small businesses and large …

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