Best Jennifer Goddard & James Campbell Podcasts (2024)

1
Don't Sabotage Your Marketing - Avoid The 3 Mistakes 18:17

6h ago18:17

18:17

Estate planning attorneys, are you inadvertently lecturing when you should be diagnosing? Today's episode is your wake-up call, transforming the way you present your services online from a professorial stance to a medical one. We dissect the common error of over-educating potential clients— a trap that could be sapping the urgency and action out of…

1
Don't Spill Your Candy Providing Unpaid Consulting 11:47

10d ago11:47

11:47

Are your estate planning consultations leaving your clients befuddled with legal lingo instead of clearly addressing their concerns? Say goodbye to unpaid consulting and hello to truly impactful client connections in this latest episode with your host, James Campbell, Chief Growth Officer at IMS. James uncovers the art of transforming complex legal…

1
Webinar Marketing Does Not Suck 11:50

1M ago11:50

11:50

Webinars: the digital graveyard for marketing, or an untapped goldmine for your law practice? Dispel the myths with me, Jennifer Goddard, as I dissect why your firm's future might just hinge on mastering the online arena. This episode is not your run-of-the-mill pep talk; it's the revelation of a St. Louis law firm's whopping 62% revenue surge, ach…

1
Internet Strategy Secrets for Estate Planning and Elder Law Attorneys 10:39

1M ago10:39

10:39

Unlock the secrets to dominating the digital landscape with your host, James Campbell, Chief Growth Officer at Integrity Marketing Solutions and a wizard in the realm of internet strategy for estate planning and elder law attorneys. Prepare to be enlightened on transforming your online presence into a beacon of authority that commands the attention…

1
Estate Planning and Elder Law Essentials: Wisdom from Attorney Michelle Unvarsky 32:48

2M ago32:48

32:48

Navigating the twilight years of our loved ones can be as complex as it is emotional. But Michelle Unvarsky, a seasoned attorney from Las Cruces, New Mexico, joins us to shed light on how to handle these challenges with foresight and empathy. In this episode we uncover the value of estate planning and elder law, understanding the profound impact it…

1
Maximizing Value in Law Firm Operations with Guest Victoria Collier 32:13

2M ago32:13

32:13

Prepare to unlock the strategies that can catapult your law firm to new heights, as we sit down with the incomparable Victoria Collier of Quid Pro Quo Law. Witness the journey firsthand, from the founding of a successful estate planning and elder law firm to its high-value sale, and beyond. Victoria, an authority on the topic, generously shares the…

1
Digital Marketing Plan for Lawyers Part Three: Google Maps, Social Media, and Paid Advertising 31:15

3M ago31:15

31:15

Ever wondered how your law firm can outrank competitors and secure that coveted spot in Google's Map Pack? You're about to get a crash course in digital marketing mastery specifically tailored for law firms aiming to conquer the digital space in 2024. We're peeling back the layers on the complex world of on-page SEO, Google Business Profiles, and h…

1
Digital Marketing Plan for Lawyers Part Two: Maximizing Your Law Firm's Website: Conversion, SEO, and Client Attraction Strategies 27:59

4M ago27:59

27:59

Ever wondered how a few strategic changes to your law firm's website could dramatically increase your client intake and revenue? Strap in as we reveal how optimizing your digital presence could be the key to unlocking a surge in conversions. Throughout this episode, we dissect the elements of conversion design that can transform your law firm's web…

1
Digital Marketing Plan for Lawyers: Part One 21:02

4M ago21:02

21:02

Unlock the secrets to constructing a powerful Internet marketing plan for your law firm. In this episode, I dissect the intricacies of your law firm's performance, breaking down everything from monthly revenue to the nuts and bolts of new case acquisition. Get your hands on our invaluable worksheet - a tool that translates lofty annual goals into m…

1
Crafting a Purpose-Driven Digital Marketing Plan for Estate Planning and Elder Law Attorneys 18:24

4M ago18:24

18:24

Embark on a journey with me, Jennifer Goddard, as we navigate the essentials of developing a transformative digital marketing plan for the year ahead. With a promise to illuminate the path towards a more purpose-driven practice, our discussion zeroes in on the heart of your firm's mission, enabling you to set forth with goals that not only reflect …

1
Unique Challenges in Marketing the Estate Planning or Elder Law Firm 31:03

4M ago31:03

31:03

Ever find yourself scratching your head over the convoluted puzzle that is digital marketing for estate planning and elder law? You're not alone, and this episode packs a punch with tailored strategies that promise to sharpen your online presence and attract a constant stream of new clients. We dissect the complex beast of marketing in a field wher…

1
The 4 Pillars to Unlocking the Secrets to Law Firm Growth: Estate and Elder Law Firm Strategies 19:46

5M ago19:46

19:46

Unlock the hidden potential in your law firm with Jennifer Goddard's expert insights on the four pillars of success. Are you ready to revolutionize the way you attract clients and manage your practice? Join us as Jennifer delves into the dynamic world of lead generation, advocating for a fresh, tech-forward approach. Say goodbye to the days of rely…

1
Embracing Authenticity and AI: Disrupting the Marketing Landscape for Elder Law and Estate Planning Practices 17:16

5M ago17:16

17:16

Get ready to disrupt your traditional marketing approaches! As your host, Jennifer Goddard, I'm here to guide you through an enlightening exploration of how AI platforms - think ChatGPT - are revolutionizing the marketing landscape for elder law and estate planning practices. But it's not all just about AI. The main theme throughout this episode is…

1
Unlocking Business Success in Law Firms: Troy Werner's Key Strategies for Estate Planning and Probate 31:02

6M ago31:02

31:02

Are you ready to unlock the secrets to transforming a general practice into a thriving business with a focus on estate planning and probate? Buckle up for an enlightening conversation with Troy Werner, owner of the Werner Law Firm, as he shares his inspiring journey and the strategies that doubled their revenue. From being thrown into court the day…

1
Lawyer Up Your Marketing: Breaking Free From Scarcity and Commanding Your Worth 26:37

6M ago26:37

26:37

Have you ever wondered why your law practice isn't growing as expected, despite your best efforts? It might be time to scrutinize your client acquisition strategy and mindset. I'm your host, Jennifer Goddard, and in this eye-opening episode, we dare to explore the common yet perilous practice of over-relying on a single mode of client acquisition. …

1
Unleashing the Power of Gratitude: Revolutionizing Your Law Firm's Success and Well-being 21:17

6M ago21:17

21:17

Ready to uncover the untapped potential of gratitude in your law firm? This episode, hosted by Jennifer Goddard, CEO of Integrity Marketing Solutions, promises to shed light on how this simple practice can revolutionize not only your personal well-being but the success of your entire firm. Join us as we delve into the science of gratitude, explorin…

1
Breaking Revenue Plateaus: Unlocking Sustainable Growth in Your Estate Planning Law Firm 44:16

6M ago44:16

44:16

Have you hit a revenue plateau with your law firm? Ever wondered how to break through this infamous barrier? Tune into this episode of The Marketing Lawcast where Jennifer Goddard, CEO of Integrity Marketing Solutions, shares her expert insights on scaling estate planning law firms. In this episode, you'll explore: Innovative digital marketing tech…

1
Estate Planning's New Frontier: Reaching the 77% of Affluent Investors Who Go It Alone 22:57

7M ago22:57

22:57

How much are you leaving on the table by focusing primarily on referrals? Here's a thought-provoking episode that addresses the missed opportunities for estate and elder law attorneys who are heavily dependent on referrals from financial advisors. It's a wake-up call to the stark income disparity between the two professions, with financial advisors…

1
Breaking Through Revenue Plateaus in Your Estate Planning Law Firm 29:57

7M ago29:57

29:57

Have you ever felt as if your law firm's revenue has hit a ceiling? A plateau that, no matter how hard you try, you can't seem to surpass? Join us on this enlightening episode as we uncover the strategies that can help your firm break through the dreaded revenue plateau. We begin by defining the revenue plateau and identifying its common markers. W…

1
SEO for Lawyers: An In-Depth Guide with SEO Guru Lane Houk 28:35

7M ago28:35

28:35

Ever wondered how you could navigate Google's mysterious core updates or conquer the world of AI-driven content for legal SEO strategies? Promise us your ears, and we'll present you with the insightful revelations of SEO guru, Lane Houk. Explore the labyrinth of SEO for lawyers, particularly the areas of estate planning and elder law. Together, we …

1
Skyrocket Your Law Firm Growth: A Strategic Guide to Marketing Audits and Client Acquisitions with Jennifer Goddard 1:00:48

7M ago1:00:48

1:00:48

Are you ready to skyrocket your law firm's growth with data-informed strategy? This episode is a game-changer for you. Join us today with Jennifer Goddard, the powerhouse CEO and co-founder of Integrity Marketing Solutions, as she uncovers the nuts and bolts of a strategic fourth-quarter marketing audit. Jennifer guides us through tracking financia…

1
How to Deal with Difficult Clients in Estate Planning and Elder Law Guest John B. Henry, III 32:28

7M ago32:28

32:28

Navigating the intricacies of estate and elder law requires more than just legal proficiency. It demands a profound grasp of client relationships and the tools to manage them effectively. In this enlightening episode, we sit down with John B. Henry, III, a distinguished attorney from Texas, to uncover the secrets to building a thriving estate plann…

1
Effective Growth Tactics for Estate Planning Law Firms with Guest Kevin Horner 26:55

8M ago26:55

26:55

What are the strategic foundations to growing an estate planning law practice in a sustainable, profitable, and enjoyable way? In this enriching episode, we delve deep into the world of estate planning law firms, revealing impactful strategies and profound insights with our guest, Kevin Horner of The Galligan Law Firm, which has served the Houston …

1
Guest John McNair: A Solo Lawyer’s Guide to Elder Law and Online Marketing 32:45

8M ago32:45

32:45

What if you had the chance to step inside the intriguing world of elder law, guided by a seasoned expert? Our guest, John McNair, a certified elder law attorney with the Texas Board, is here to do just that. He offers a captivating insider's perspective of his journey, shifting from representing affluent estate planning and probate clients to carvi…

1
Guest Stephanie Townsend Allala: Building a Successful Law Firm: Lessons from a Former Journalist 28:52

8M ago28:52

28:52

Step into the world of Stephanie Townsend Allala, a dynamo who transitioned from the high-pressure newsroom to the intricacies of estate planning and elder law. You're in for a riveting journey as Stephanie, an accomplished lawyer, opens up about her fascinating transition from broadcast journalism to elder law, and her experiences living in a bord…

1
Guest Victoria Collier: From Law Practice to Lucrative Business: Strategies for Building and Selling a Successful Law Firm 25:23

9M ago25:23

25:23

Ever wondered what it takes to turn a law practice into a thriving business? Get ready to unlock the secrets in our enlightening conversation with Victoria Collier, a seasoned entrepreneur with over 20 years of legal experience. Victoria reveals how she transitioned from law practice to business, built and sold her own seven-figure law firm, and ve…

1
The Power of High Performance: A Fresh Perspective on Success 22:12

9M ago22:12

22:12

Meet Julie Lowe, a certified high-performance coach, who’s been shaking things up in the world of success and achievement. Here to enlighten us, Julie dives into the multifaceted nature of high performance, revealing how it's so much more than just achieving success. We venture into her science-backed approach, exploring how it harmonizes different…

1
Webinars: The Secret Weapon in Your Law Firm's Growth Strategy 14:02

9M ago14:02

14:02

Ready to supercharge your law firm's marketing strategy? Tune in to this informative podcast as we promise to change your perspective on webinar marketing. Webinar marketing isn't just about getting views, it's about establishing meaningful relationships with potential clients. We delve into the importance of a solid website and a well-optimized SE…

1
From Overwhelm to Success: Digital Marketing for Estate Lawyers 12:58

10M ago12:58

12:58

Are you feeling overwhelmed by the constant juggling act between your legal duties and navigating the labyrinth of digital marketing? Take a deep breath, your struggle ends here. On this latest episode of Marketing LawCast, I offer a wealth of insights into the world of digital marketing for estate planning and elder law practices. I'll share some …

1
Are Referrals a Big Threat to Your Law Firm? Not if You Apply the 80/20 Rule 10:29

10M ago10:29

10:29

Is relying on referrals to drive revenue a threat to your law firm? Welcome to today's episode where we challenge traditional beliefs and explore the truth about relying solely on referrals. It's time to take control and break free from the unpredictable cycle of feast or famine. Let's discuss how investing to overcome revenue struggles and take yo…

1
From Mission to Millions: Connecting to Purpose Drives Profits in Estate Planning and Elder Law 14:16

10M ago14:16

14:16

Ever wondered why some law firms achieve seven-figure success while others plateau? What's the secret ingredient to a thriving legal practice? It may be more personal and less legal than you think. Join us for a transformative discussion with legal industry veteran Jennifer Goddard. Jennifer shares her unique perspective on how attorneys can levera…

1
The Power of Disruption: Grow a 7-Figure Estate Planning Practice 6:16

10M ago6:16

6:16

In this short episode, we talk about how disruptive changes, coupled with a clear mission, can lead to substantial improvements in your practice. Let's break free from mediocrity and fall in love with your law practice again. Tune in and let's chart your path back to the fulfilling practice you've always dreamt of. Video version on YouTube Book you…

1
Welcome to The Legal Marketing Podcast 4:52

11M ago4:52

4:52

Get ready to amplify your law firm's success with the Marketing Lawcast, your weekly dose of insights designed to supercharge your digital marketing strategy! Your host, Jennifer Goddard, a marketing powerhouse with a passion for law firms, is on a mission to guide you towards unparalleled achievement in estate planning, probate, and elder law. In …

1
Maximizing Revenue with Google's Local Service Ads and Sales Mastery for Estate Planning & Elder Law Firms 18:24

11M ago18:24

18:24

In this riveting podcast episode, (part three of a three-part series) we dive into the nitty-gritty of Google Local Service Ads, an effective tool that can significantly impact your estate planning or elder law firm's marketing strategy. We shed light on the ins and outs of the ad service, including the simplicity of its setup, potential lead acqui…

1
Mastering SEO and Online Marketing Strategies for Law Firm Success 26:19

11M ago26:19

26:19

Looking to stand out in the competitive online landscape and attract more clients to your law firm? In this episode, the second of a three-part series, we're bringing you the insider secrets to mastering search engine optimization (SEO) specifically tailored for estate planning and elder law attorneys. Join our host as we delve into the world of SE…

1
Digital Marketing Mastery for Estate Planning and Elder Law Attorneys: Boost Your Practice's Success and Revenue 26:03

12M ago26:03

26:03

Dive into the riveting world of digital marketing for estate planning and elder law attorneys in this three-part podcast series. We're demystifying the journey of redefining your law practice, starting from setting your growth goals to effectively tweaking your KPIs, and outlining a foolproof strategic plan. In this series opener, we lay the ground…

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Jennifer Goddard & James Campbell Podcasts

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