show episodes
 
Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com & CatchMyParty.com, online business thought leader, and Stanford MBA. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. Real ...
 
Tech Empire addresses challenges posed by the information society. Hosted by Michael Kwet at Yale University, it takes a global perspective on 21st century politics. This show challenges the tech-driven status quo being created by state and corporate power, and explores how we can create a world where technology makes life better for everyone. From big data surveillance to information equality, from #BlackLivesMatter to #FeesMustFall in South Africa, Tech Empire strikes at the heart of power ...
 
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show series
 
Don't miss my solo episode on how to grow your income in 2022 without having to rely on social media algorithms. Please don't build your business on shaky ground. Make sure you are building your business on something more solid... like your audience. Serve them, teach them, and they will buy from you. Check out this episode to learn how and join my…
 
Today I'm talking about what to do when you lose your Instagram account with 63k followers. This is exactly what happened to Cristy Harfmann, creator of The Happy Family Blog. One morning she woke up and realized she lost both her Facebook and Instagram pages. Her Facebook page came back quickly. But no matter what she did, she couldn't get her Ins…
 
Happy New Year! Because I want you to be successful this year, I recommend you listen to my new episode with Susan Meier, branding expert, and don't make these branding mistakes in 2022. What are the mistakes? Things like... Not seeing your brand from your customer's point of view Not staying consistent with your branding Not understanding your cus…
 
Make sure to grab your free blog post checklist and write posts that get traffic. Download it. Print it out. Then use it every time you write a new blog post! In this episode I walk you through the steps for writing SEO optimized blog posts step-by-step. Listen to the full How to Write a Killer Blog Post with Ease transcript here. Set Up a Paid Wor…
 
Welcome to the Blogger Genius Podcast brought to you by MiloTree. Here's your host, Jillian Leslie. Hello, my friends. Welcome back to the Blogger Genius Podcast. I'm your host, Jillian Leslie. And I just have to say, I'm so grateful that you are here. This is a rebroadcast of one of my most popular episodes from 2021. And I think we all need a con…
 
Are limiting beliefs and imposter syndrome holding you back? Today, I have business and mindset coach, Maria Conde, on the show. In this episode, we talk about what it looks like to have a successful entrepreneur mindset. This means being willing to be uncomfortable in your business, noticing when "busyness" is just an avoidance strategy, and using…
 
This episode welcomes Fatima Hassan to discuss vaccine apartheid and the global movement to end it. We dig into the issue of global inequality, vaccine patents, the TRIPS wavier at the WTO, the Omicron travel bans, and the role of the Bill and Melinda Gates Foundation, as well as resistance campaigns against Big Pharma to ensure fast and equitable …
 
Today, I have social media strategist, Neal Schaffer, back on the show to talk about social media trends for 2022. Neal writes books on social media and consults with large companies on their strategies. But what we talk about in this episode, is the advantage individual entrepreneurs have when it comes to promoting themselves. Individual creators …
 
This episode welcomes Jillian York to discuss how to fix social media. Our chat covers everything from the France Haugen documents to the structure of social media, Global North intellectual circuits, reformism and antitrust, social media decentralization, digital colonialism, and more.Jillian York is an American free-expression activist and author…
 
Today, I have Tamara Bennett from Southern Adoornments Decor back on the show to share how to build a seven figure membership. The reason David and I built MiloTree Easy Payments, was to help creators start memberships the fasted and easiest way possible. We think there is no better way to serve your audience and make serious money than with a memb…
 
To take a break from the stresses of life this Thanksgiving, and to focus on what really matters, and those we love, I thought I'd rebroadcast the guided meditation I recorded last year on gratitude. When I re-listened to it this week, I saw how much calm and peace it gave me focusing on what I'm truly grateful for. I hope it does the same for you.…
 
Who doesn't want to grow their online income? You're in luck. In this episode, I'm interviewing business coachKim Garst, on how to make more money online. This is her specialty. Her strategy is all about clear messaging, showing up on video so people get to know, like, and trust you, and using your email list to drive sales and repeat sales. Also, …
 
This episode welcomes Tauriq Jenkins, Nadine Dirks, and Leslie London to discuss Amazon’s construction of a new headquarters on sacred indigenous land in Cape Town, South Africa. Our chat covers the cultural and environmental implications of the new construction site and activist resistance against it.Tauriq Jenkins is Chair at AIXARRA Restorative …
 
Do you sell products? Steal this strategy from Susan Bradley, ecommerce marketing expert. In this episode, we talk all about what goes into building a successful ecommerce strategy. We talk about product validation (which goes beyond asking your mom), finding your audience, how to talk to your customers in an authentic way, how to build excitement …
 
This episode welcomes journalist Louise Matsakis to discuss Amazon’s e-commerce operations in the Global South. Louise published several articles on the topic at various outlets, including several at articles at Rest of World. We discuss worker rights and how Amazon operates in Mexico, Japan, Pakistan, and India.Louise Matsakis is a freelance journ…
 
Learn how to explode your email list with an easy, fun email challenge. It's easier than you think. In this episode, I'm interviewing Haeley Giambalvo. Haeley is an old time blogger, but she started a new gardening blog called Native Backyards about a year ago. At first Haeley's email list was growing slowly. Then she created her 4-week simple emai…
 
This episode welcomes journalist Mark Sullivan to discuss the question, "what is going on with this thing called the metaverse?" Mark has written a number of articles about the topic at the news media outlet, Fast Company. He is going to explain to us what the metaverse is, and how it might look in the future. We cover questions about how companies…
 
This episode welcomes Joe Fassler to discuss lab-grown meat. Last month, Joe released an in-depth article, “Lab-grown meat is supposed to be inevitable. The science tells a different story.”, at the non-profit news outlet, The Counter. His article challenges the popular idea that meat can be grown at an affordable scale to replace the industrial sl…
 
In this episode, with Emily Eggers from the food blog, Legally Healthy Blonde, we’re talking about how to 10x your traffic using Facebook Groups. Over the last year, Emily grew her blog traffic from 1,000 sessions to 100,000 sessions by strategically targeting Facebook groups on niche food topics with millions of members. She figured out how to sha…
 
In this episode, with my friend and marketing expert, Alisa Meredith, we're talking the truth about courses vs. memberships. If you've thought of creating one or both, you don't want to miss the episode. I think you'll be surprised by some of our conclusions. Topics we discuss in this episode: Yes, there is a group of people willing to pay your for…
 
Want to find out how to make easy affiliate money now as the holidays approach? Wait until you hear this episode of The Blogger Genius Podcast. I've invited my friend, Jeannine Crooks, from affiliate network Awin, back on the show, to share her tips and tricks for monetizing on Black Friday, the holidays, and beyond. In this episode, we talk about:…
 
This episode welcomes Jack Poulson to discuss Project Maven and the relationship between tech and the US military. Last month, Jack released a report at his organization, Tech Inquiry, revealing the extensive relationship between tech corporations and the US military via Project Maven. We discuss the kinds of technologies in the project, including …
 
If you've been wondering how to start a membership to inspire others, wait until you hear this episode of The Blogger Genius Podcast. This week, I’m talking with Roland Denzel, from EatMoveLive52. He is a life and wellness coach, and hosts a membership program to inspire others to get healthy. In this episode, we talk about Roland's journey from ov…
 
In my newest episode of The Blogger Genius Podcast, I’m talking with Jenny Melrose, an influencer marketing expert. We’re discussing how to set yourself up for successful brand work. This is the second time Jenny's been on the show, and I'm delighted to have her back! In this episode, we talk about: How the influencer marketing space is growing as …
 
In my newest episode of The Blogger Genius Podcast, I'm talking with Cheryl Norris from Bakes by Brown Sugar. We're discussing how Google Web Stories can seriously boost your traffic. If you haven't heard of Google Web Stories yet, you'll want to stick around to learn what they are, and how easy they are to create. If you are not making Google web …
 
If you are wondering how to grow a successful business as a one-woman show, this is the episode for you. Today I’m talking with Lisa Steele from Fresh Eggs Daily. She started a successful business around raising chickens. Her Facebook page turned into a blog. Her blog got her a book deal (she's coming out with her fifth book in 2022) and a TV show.…
 
Today I'm talking about what's working in social media right now with Jeff Sieh, social media expert and second time returning guest. We talk all about: What's working on Pinterest now and why you should lean into Idea Pins Why you should also lean into Reels Why video is so important to your social media strategy Why you want to repurpose as much …
 
Today, Paula Rollo and I are sharing how to get more traffic with these new SEO tactics we outline. Paula is my friend and SEO expert, who loves nerding out on how to have success on Google. In this episode we talk a lot about "search intent," thinking about what problem someone is having and how to make your content the exact right solution for th…
 
Have you ever wondered how to exert your power as a micro influencer? Did you know micro influencers can have a big impact, and brands are looking to work with them because of their deep connection to their audience? Today, I’ve got Mia Voss on the podcast, from Mia Voss Live. Mia understands the buying influence of women and works with brands that…
 
Are you wondering how to start selling on Amazon Live? Have you been shopping on Amazon and seen people selling like they've got their own QVC shows? Today, I've got Nicole Carr, from the blog Take It From Nicole, on the podcast. She's been selling on Amazon Live for about six months and she's been making a six-figure income doing it. If you want t…
 
Want to learn how to grow a successful membership by loving your members? This is exactly what Amy Sadler, from Amy Sadler Designs, has done. She started her business painting kitchen cabinets, but after having another child, took her interior design business online. Then, with an expertise in color mixing, and an understanding of resin, she began …
 
Do you need to pivot your Pinterest strategy? Yes! This new episode with Jennifer Priest, from Smart Creative Social, is about aligning yourself with Pinterest so Pinterest continues to drive traffic to your site. We talk about why things that worked on Pinterest previously, might not work now. We talk about where Pinterest is focused, so you can f…
 
Wondering how to keep your blog safe legally? For example, how should you disclose affiliate links on your blog and on social media? What does ADA compliance mean? What is copyright, and how can you protect your work? Do you really need an LLC? How do you stay GDPR compliant? These are just some of the topics I cover today with Maria Spear Ollis, a…
 
Ever wonder if you could make real money teaching online classes? Do you feel like you've got something to share but don't know where to start? I'm interviewing Cynthia Samanian from Hidden Rhythm. Cynthia teaches culinary professionals how to teach online cooking classes, but her strategies work for any niche. She breaks down her framework into fo…
 
Ever wonder how to write a killer blog post with ease? What do you need to do to grow your blog? This is why i recorded this solo episode. I wanted to go through creating a blog post step-by-step. And I even have a free blog post checklist PDF I recommend you download and use as your guide when you are writing posts. In this episode, I talk about w…
 
In this episode with my friend and SEO expert, Paula Rollo, we talk about how to know exactly what to blog about by using your Google Analytics. Before you listen to the episode, grab my Google Analytics Cheat Sheet. Google Analytics can be confusing. But with this cheat sheet, you will know exactly how to find the 4 most important pieces of info. …
 
Yes, smart SEO strategies can get you more traffic. This is a rebroadcast of one of my most popular Blogger Genius Podcast episodes. I'm interviewing SEO strategist, Casey Markee, all about how to optimize your blog and posts for more organic search traffic. In this interview, we cover: The best long tail keyword strategy for creating posts How to …
 
I'm talking with Heather Sager about how best to do live video and why you must! This is advice for doing Facebook Lives, Instagram Lives, and any other place you could show your face on video. If you want to stand out from other bloggers, I can't think of a better way. Live video helps you build deeper relationships with your audience. It's a the …
 
If you are ready for a fresh start with your online business, the best thing you can do is test your new idea to make sure your audience is interested. The question to ask is: Does your new offering connect with your community? In Part 2 of my interview with Laura Fuentes, she shares how she was able to test her new idea of teaching wellness by hos…
 
Many of you are wondering how to find new solutions for your audience now! Things are changing. We're feeling it as the world opens up. So how do we stay fresh and help our audiences in new ways? I've got my good friend, Laura Fuentes on the show to talk about how she's expanding her business from focusing on meal planning and recipes, to wellness …
 
This episode welcomes Robert Pollin and Jason Hickel to discuss the climate crisis and degrowth. The show is divided into four main parts. First, it lays out key concepts and information about the climate crisis. We then discuss solutions, including a global Green New Deal and a post-growth, redistributive solutions for society. Next, we explore th…
 
Today, I'm asking the age-old question. Can you be a successful lifestyle blogger in a world where we are all experts in one thing? I always preach the concept of niching down, staying in your lane, and focus. So today I'm talking to Jessica Burgess from the blog, Fantabulosity. She is the quintessential lifestyle blogger, blogging about food, orga…
 
Today, I'm interviewing Allison Baggerly from Inspired Budget, and we're talking about money and blogging! Yep, we're going there. Money is one of the most uncomfortable topics to discuss, which is why I think it's so important. Allison shares how she pulled herself out of over $100,000 in debt, which led to her creating her blog to help others do …
 
I recorded this solo episode because I wanted to share what I wish someone had told me about motherhood and blogging before I became both a mother and a blogger. Are they compatible? You bet. Are they in conflict? You bet. I call it a big soup of emotions, challenges, and successes. Everything about motherhood is contradictory, and being a mother a…
 
What's working on Pinterest in 2021? Isn't that the question we are all asking ourselves? I've got Alisa Meredith from Tailwind back on the show (her fifth appearance), to share what their internal data crunchers have discovered, based on their Tailwind user base. Given how Pinterest is constantly changing, Alisa's insights are extremely helpful as…
 
Are you wondering how to grow your blog and business while raising kids? Do you know blogging is a great career for someone wanting the flexibility to be a parent and a business owner? Today, I have Micaela Preston on the podcast. She's the founder of Mindful Momma. Her blog helps people make lifestyle and product choices that are better for their …
 
Want to know how to grow your traffic with the new Google Update coming this summer? I'm interviewing my husband. partner, and tech guru, David Leslie, about what you need to know to get your site ready for the update, and even how to use it to your advantage to grow your traffic! This interview is for non-technical bloggers. David breaks everythin…
 
Want to see how a Facebook group can catapult your business? Check out this new Blogger Genius Podcast episode with business growth strategist, Christina Jandali, as she shares how to set up a complete Facebook group marketing strategy. We dive into: Why you want to invest in a Facebook group and not your page for your business How much time you'll…
 
Have you ever thought about how to set up a paid membership program for your business? It's a lot easier than you think. And what's great about paid memberships is they lead to recurring revenue. Could you imagine not having to work for every sale, but setting something up once, and having it pay off month after month? Today, I'm talking with Melis…
 
Ever wonder, what's the big deal with email and monetization? Why does everyone say to grow your list? And, how are you supposed to use it once you have one? All these questions and more will be answered in this podcast episode with Liz Wilcox, email expert. In this episode, we dive into: How to turn your followers into friends, and then customers …
 
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