Join the scrappy, skeptical Adweek news team as we debate the highs and lows of creativity, advertising, marketing, media and technology. Hosted on Acast. See acast.com/privacy for more information.
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----What should I read next?---- Book critic and longtime NPR commentator Marion Winik answers this question in four opinionated, book-loving minutes. With reviews of new releases and older titles you may have missed, it’s like having a new best friend with very good taste to guide you in your literary adventures. The Weekly Reader is produced by WYPR and hosted by Lisa Morgan.
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Turn Up the Heat with Celsius | Young Influentials
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When you think of energy drinks, you might recall the ones that were popular in the 2000s, which were not very healthy. Now, brands like Celsius are changing the game by offering energy drinks that don't have a nasty aftertaste and are enriched with essential vitamins. In this episode, we have a chat with Celsius CMO Kyle Watson as she explains how…
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How to Market to Gen Alpha with Helenor Gilmour, Director of Strategy at Beano Brain
20:33
20:33
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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart is joined by Helenor Gilmour, Director of Strategy at Beano Brain. Hosted on Acast. See acast.com/privacy for more information.
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Talk to the Animals: "Bear" by Julia Phillips and "The Horse" by Willie Vlautin
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On this edition of The Weekly Reader, we review two new novels about mysterious visitors and life changing relationships with both two legged and four legged friends: Bear, by Julia Phillips, and The Horse, by Willie Vlautin. See omnystudio.com/listener for privacy information.By WYPR Baltimore
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Headed West with The Montana Boyz | Young Influentials
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You may have come across The Montana Boyz on your For You Page on TikTok or in your Instagram feed, but who are they really? In this episode, we catch up with the guys as they share how they started making videos, attending major events like Stagecoach, and what we can expect from their careers soon. Hosted on Acast. See acast.com/privacy for more …
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The Controversy Surrounding X with Trishla Ostwal and Catherine Perloff
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18:56
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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart is joined by Trishla Ostwal, AI and tech reporter at Adweek, and Catherine Perloff, platforms reporter at Adweek. Hosted on Acast. See acast.com/privacy for more information.
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Get’cha Head in the Game with Ronnie 2K | Young Influentials
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Ronnie Singh, aka "Ronnie 2K", transitioned from avid gamer and message board participant to a prominent figure in NBA 2K. He quickly became a leading presence in social media across gaming, sports, and entertainment, leveraging his passion for gaming. In this episode, Singh shares his passion for gaming, how he got his start and what we can expect…
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Winning Big Clients in the First Year: Advice from Alastair Merry and Mary Lou Bunn of Flower Shop
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28:51
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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart and Luz Corona are joined by Alastair Merry, Founder and CCO of Flower Shop, and Mary Lou Bunn, Founder and CEO of Flower Shop. Hosted on Acast. See acast.com/privacy for more information.
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Take Me to the Beach: "The Same Bright Stars" by Ethan Joella and "Swan Song" by Elin Hilderbrand
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On this edition of the Weekly Reader, we review two new novels perfect for a summer read, at home or at the beach: The Same Bright Stars, by Ethan Joella, and Swan Song, by Elin Hilderbrand. See omnystudio.com/listener for privacy information.By WYPR Baltimore
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Advertising in the Summer of Sport with Louise Johnson, CEO of Fuse
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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart and Luz Corona sit down with Louise Johnson, CEO of leading sport and entertainment marketing agency Fuse. Hosted on Acast. See acast.com/privacy for more information.
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Women of Sports: "Headshot" by Rita Bullwinkel, and "Coming Home" by Brittney Griner
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On this edition of The Weekly Reader, we review a novel and a memoir that take us deep into the world of women and sports: Headshot, by Rita Bullwinkel, and Coming Home, by Brittney Griner. See omnystudio.com/listener for privacy information.By WYPR Baltimore
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Swipe Right on Social Campaigns with Jonathan Kirkland, Cindy Lim, and Julia Estacolchic
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32:48
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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart is joined by Jonathan Kirkland, Head of Marketing & Brand for BLK at Match, Cindy Lim, Head of Brand for Yuzu at Yuzu, and Julia Estacolchic, Senior Director of Brand Marketing and Head of Brand for Chispa at Match. Hosted on Acast. See acast.com/privacy for more information.…
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Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, Cannes Lions Festival. In this bonus part, Adweek’s Editor in Chief Ryan Joe recaps some of the biggest conversations from the festival. Hosted on Acast. See acast.com/privacy for more information.…
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Poor Dear Planet: "Pearce Oysters" by Joselyn Takacs and "Beep" by Bill Roorbach
3:54
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On this edition of The Weekly Reader, we review two new novels about the future effects of climate change, both real and imagined: Pearce Oysters by Joselyn Takacs and Beep by Bill Roorbach. See omnystudio.com/listener for privacy information.By WYPR Baltimore
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How to Throw the Biggest Music Fest in NYC | Young Influentials
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Since 2011, the Governors Ball Music Festival has brought together some of the biggest names in music, such as Kendrick Lamar, Sabrina Carpenter, and Peso Pluma, in one location. Organizing an event in the city that never sleeps is no easy task. Everything from the musical acts to the brand activations must be engaging. In this episode, we hear fro…
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How Brands Showed Up at Copa America with Sara Garibaldi and Lee Maicon
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In this episode of Yeah, That’s Probably an Ad, Luz Corona and Rebecca Stewart are joined by Sara Garibaldi, President at BODEN Agency, and Lee Maicon, Global Chief Strategy Officer at The Community. Hosted on Acast. See acast.com/privacy for more information.
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Great American Novels: "Long Island Compromise" by Taffy Brodesser-Akner and "Familiaris" by David Wrobliewski
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On this edition of The Weekly Reader, we review new work from two American authors that are possibly even better than their debuts: Long Island Compromise, by Taffy Brodesser-Akner, and Familiaris, by David Wrobliewski. See omnystudio.com/listener for privacy information.By WYPR Baltimore
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The Ins and Outs of Boston Calling | Young Influentials
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Every year, music enthusiasts gather in Boston for an exciting weekend filled with performances by well-known artists such as Ed Sheeran, Hozier, and 2024’s It Girl Chappell Roan. Have you ever wondered what it takes to put together a diverse music festival that not only showcases incredible talent but also incorporates brand activations? In this e…
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Epic India: "The Covenant of Water" by Abraham Verghese and "Victory City" by Salman Rushdie
3:54
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On this edition of The Weekly Reader, we review two new novels that capture the enormous complexities and immense landscapes of India: are The Covenant of Water by Abraham Verghese and Victory City by Salman Rushdie. See omnystudio.com/listener for privacy information.By WYPR Baltimore
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Redefining the Workplace with Michael Clinton and Chase Campbell
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In this episode of Yeah, That’s Probably an Ad, Rebecca Stewart and Luz Corona are joined by Michael Clinton, CEO and Founder of ROAR Forward, and Chase Campbell, Cultural Intelligence Analyst at The Community. Hosted on Acast. See acast.com/privacy for more information.
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Dance the Night with Charm La’ Donna | Young Influentials
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Dancing is a universal language. Spend just 5 minutes online and you’ll see how some dances have become viral sensations worldwide. Choreographer Charm La’Donna is responsible for many of these popular dances. She has worked with artists like Madonna, Selena Gomez, and Dua Lipa, and her moves are constantly being imitated. However, her success with…
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Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, Cannes Lions Festival. In this final part, Adweek’s Editor in Chief Ryan Joe, Executive Editor Jameson Fleming, Brand Editor Rebecca Stewart, and Creative Editor Brittaney Kiefer link up to reflect…
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Women Warriors: "Daughters of Shandong" by Eve Chung and "The Women" by Kristin Hannah
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On this edition of The Weekly Reader, we review two new novels about women facing incredible uncertainty with grace, power, and fearlessness under staggering circumstances: Daughters of Shandong, by Eve Chung, and The Women, by Kristin Hannah. See omnystudio.com/listener for privacy information.By WYPR Baltimore
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Hot Summer Reads: "Come and Get It" by Kiley Reid and "Margo Has Money Troubles" by Rufi Thorpe
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Ah, summer. when if we are lucky, our work loads gets a little lighter, and our reading gets a little lighter, too. On this edition of The Weekly Reader, we review two new, not-so-terribly serious releases sure to help you enjoy a day at the beach or by the pool: Come and Get It, by Kiley Reid, and Margo Has Money Troubles, by Rufi Thorpe. See omny…
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How Brands Can Truly Celebrate Diversity and Inclusion | Young Influentials
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In today's world, many brands struggle to genuinely celebrate diverse communities and understand the best ways to do so. In this episode, we dive deep with Christina Holden, Barry’s head of PR, and Victor Self, the SVP of DEIB, to uncover how their company authentically honors communities like the LGBTQ+ community and more throughout every facet of…
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Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, Cannes Lions Festival. In this second episode, ADWEEK’s CEO, Will Lee, interviews some of the biggest names at Cannes with top ADWEEK voices. Delve into the exciting group chats and panel discussio…
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Embracing LGBTQ+ Inclusion with Taimi | Young Influentials
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Some members of the LGBTQ+ community may feel excluded when it comes to finding community and dating spaces. Certain places claim to support the entire community but end up catering only to a select few. In this episode, Taimi CEO and Founder Alex Pasykov discusses how the app is working to build a fully inclusive LGBTQ+ platform. Hosted on Acast. …
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Promoting Women's Sports Through Storytelling with Kristyn Cook of State Farm
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19:37
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In this episode of Yeah That’s Probably an Ad, Luz Corona and Jameson Fleming sit down with Kristyn Cook. Kristyn is the Chief Agency, Sales and Marketing Officer at State Farm, a group of mutual insurance companies and the largest property, casualty, and auto insurance provider in the United States. She is responsible for the State Farm Agency For…
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En Route to Cannes with Will Lee and Jenny Rooney
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Welcome to Cannes Dispatch, ADWEEK's special series dedicated to the buzz, creativity, and innovation at one of the world's most anticipated gatherings, the Cannes Lions Festival. In the first episode, Will Lee, CEO of ADWEEK, and Jenny Rooney, Chief Experience Officer at ADWEEK, connect with the very best in the advertising world. Tune in to hear …
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3CV versus MediaLink and Kassan versus UTA: a Scoop with Ryan Joe
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In this episode of Yeah, That’s Probably an Ad, Ryan Joe, AdWeek’s editor-in-chief sits down with Rebecca, to discuss the arbitration of Michael Kassan’s split from MediaLink in March this year, and what the plans are for his breakaway venture. Hosted on Acast. See acast.com/privacy for more information.…
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