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Turn Up the Heat with Celsius | Young Influentials
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Content provided by Adweek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adweek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When you think of energy drinks, you might recall the ones that were popular in the 2000s, which were not very healthy. Now, brands like Celsius are changing the game by offering energy drinks that don't have a nasty aftertaste and are enriched with essential vitamins. In this episode, we have a chat with Celsius CMO Kyle Watson as she explains how Celsius originated, how it's connecting with Gen Z, and what's next for the brand.
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Manage episode 435181792 series 2430263
Content provided by Adweek. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Adweek or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When you think of energy drinks, you might recall the ones that were popular in the 2000s, which were not very healthy. Now, brands like Celsius are changing the game by offering energy drinks that don't have a nasty aftertaste and are enriched with essential vitamins. In this episode, we have a chat with Celsius CMO Kyle Watson as she explains how Celsius originated, how it's connecting with Gen Z, and what's next for the brand.
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continue reading
Hosted on Acast. See acast.com/privacy for more information.
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Similar to Yeah, That's Probably an Ad
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
continue reading
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…
continue reading
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