Best Kate Toon SEO Educator Podcasts (2024)

1
The very first place to start when it comes to designing a successful online course 14:25

4d ago14:25

14:25

Today we’re exploring arguably the most important decision you will make when it comes to designing your online course. And this is becoming very clear and specific about the person, problem and solution of your online course. When I take a look at the students I have worked with to launch their own courses, those who have had the most success, and…

1
Corporate marketer turned SEO copywriter with Renee Mariette 35:23

11d ago35:23

35:23

In this week’s episode I'm joined by one of our members from The Modern Marketing Collective and an Elevate Business Retreat alumni, Renee Mariette. And Renee runs the business called Make Words Work. In this episode, we discuss Renee's move from corporate marketer to self -employed running her SEO copywriting business. She takes us through how whe…

1
How to approach your very first course launch (and why the goal shouldn't be about the money it makes) 12:35

18d ago12:35

12:35

Have you been thinking about creating and launching your first online course? There can be a lot to get your head around from the sales pages, the checkout pages, emailing your list, promoting on social media, the course creation, picking a name and price and the launch strategy itself. But if you're like many of the course creators I work with, th…

1
Why your products don’t rank on Google with Patrick Rice (NEWBIE) 31:10

24d ago31:10

31:10

How to make your ecommerce store stand out with SEO Do you struggle to get your products to rank high on the search engine results pages? Last year we went through how you can improve user experience on site with Louis Smith. And today we’ll cover some common mistakes ecommerce owners make that can lead to their products ranking poorly, or sometime…

1
Can you focus your SEO on just one page? (TOON TIP) 7:52

1M ago7:52

7:52

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today I’m answering a question that was posted in the I LOVE SEO group about whether someone can optimise one web pag…

1
REALITY SEO: Jane Fonti: How I doubled organic traffic to my online store 25:24

2M ago25:24

25:24

There is a mountain of SEO advice out there, but how much of it is actually doable for the average business human? In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses. Today I’ll be talking to a former student of the Recipe For SEO Success Course, Jane Fonti. W…

1
The realities of making six figures in school hours with Kate Toon 40:23

2M ago40:23

40:23

In this episode, I’m speaking with Kate Toon: an award-winning business mentor and digital marketing coach. She’s a down to earth human on a mission to demystify the realities of running a successful online business. Kate’s helped more than 20,000 other businesses demystify digital marketing, grapple the Google Beast, and find their own version of …

1
EASY ECOMMERCE SEO: 5 focuses for 2024 (TOON TIP) 10:28

2M ago10:28

10:28

Today is a tip episode, we’re going to be talking about easy ecommerce SEO, five things for store-owners to focus on in 2024. I’m gonna be honest, I think that most ecommerce stores need to focus on some foundational elements. So let's jump in. Listen to all the tip episodes here. Freebies: Free webinar: Increase your website traffic (and sales) Th…

1
How to be more productive (without the guilt trip) with Leah Selfe 31:01

2M ago31:01

31:01

On this week’s episode, I’m joined by Leah Selfe, who you may know as the Productivity Queen. Leah works with women who are passionate about impacting others through their teachings and knowledge. She’s the go to Automation Strategist for fine tuning processes, creating business systems that work and automating workflows for easier business operati…

1
Top online marketing predictions for micro business owners in 2024 14:53

2M ago14:53

14:53

In the rapidly evolving landscape of online marketing, exactly where should we be focussing for the year ahead? And what really matters for us as micro business owners among the many trends, platforms and opinions? Find out in this episode! CONNECT WITH EMILY Website | Instagram | Facebook | LinkedIn Free marketing training, templates and resources…

1
How her online psychology business funded her family holiday to Disneyland, with Emma Jenkins 32:55

3M ago32:55

32:55

In this episode, I’m speaking with Emma Jenkins - a registered psychologist with over 10 years of experience working with children, adolescents and families providing therapy and assessment with a strengths based, client-centered and trauma informed approach. Since becoming a mother she has developed a passion for supporting parent and infant menta…

1
How to be a better marketer in 2024 with Rand Fishkin (NEWBIE) 47:52

3M ago47:52

47:52

Knowing your audience and cutting through the noise In 2024 with the rise of AI, it can feel like we’re moving further and further away from our humanity. If we can chatbot our customer service, analyse spreadsheets to decide our next move, and Chatgpt our content do we really need to build relationships with our customers any more? Well obviously,…

1
How to create a quarterly marketing plan 20:34

3M ago20:34

20:34

Before we get into this week’s episode - and the first episode for this year - I want to invite you to join me for my Vision to Action - 2024 Business Day Out, on February 22nd here in Melbourne, Australia. Meet other expert-based business owners (consultants, coaches, service-based business owners, online course creators and creatives), in person.…

1
SEO for new websites; the first steps (TOON TIP) 11:21

3M ago11:21

11:21

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today we’re going to be talking about what the first steps are for a new website when it comes to SEO. Check out all the Toon tips h…

1
SEO Predictions for 2024 with Kate Toon and Cyrus Shepard (NEWBIE) 40:43

4M ago40:43

40:43

So here we are, a fresh new year to grapple the Google beast and get our site found online. But what should be our SEO priorities in 2024? What’s coming down the pipe? And what is old hat? Today I’m joined by one of our favourite guests on the Recipe for SEO Success podcast, Cyrus Shepard. We’re going to be rubbing our crystal balls together and ch…

1
Bringing your whole, colourful, creative self into your business with Leonie Dawson 29:00

5M ago29:00

29:00

Do you ever worry that you’re not being professional enough on your social media? Do you often hold yourself back from sharing certain parts of your personality? Or do you quash your own ideas, because they aren’t deemed the ‘right’ way to do things in your industry? Well today’s guest is here to show you how to bring your whole, colourful and crea…

1
Easy SEO testing tactics: How to get better results with Logan Bryant (NEWBIE) 28:37

5M ago28:37

28:37

Taking testing one step at a time Do you ever wonder how effective your site’s SEO is? You’ve put all this time and effort into finding effective keywords, your images are slim, your page loading time is faster than a fast thing. But is it bringing in the clicks and sales? Because at the end of the day, ranking is nice, but you know what’s nicer? M…

1
How she created a successful online sticker business with Mim Jenkinson 38:20

5M ago38:20

38:20

Today I’m joined by someone who has an infectiously positive energy about them, loads of fantastic insights, and an inspiring story that is sure to leave you with endless ideas about the opportunities for your own business! Mim Jenkinson is a multi-six-figure a year digital product creator, 5-star Etsy Sticker Seller and Online Business Coach. She’…

1
4 most common website issues (TOON TIP) 10:13

6M ago10:13

10:13

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today we’re going to be talking about the 4 most common website issues I see every day. Freebies: Free webinar: Incre…

1
Making millions in a niche online business with Brigit Esselmont 37:13

6M ago37:13

37:13

If you have ever wondered if the niche you have chosen is too small… Or whether you have saturated your market already… Or simply love to hear inspiring stories of business owners following their passions to build a thriving business, then today’s episode is for you. I’m joined by Brigit Esselmont, who I met when speaking alongside as a conference …

1
What actually works to grow an engaged audience today 9:13

6M ago9:13

9:13

Coming up with content ideas - and then bringing them to life - is one of the trickiest and most time consuming parts of marketing for one person business owners. But what’s worse? When all that time and effort translates into very little engagement. I remember when I used to rack my brain trying to figure out what to post. At the start, I tried sh…

1
REALITY SEO: Elisha de Jonge: Getting Google on board with my rebrand 22:15

6M ago22:15

22:15

Embracing techy SEO to get found online Getting SEO advice is one thing, but how much of it is really doable for the average business human? In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses. Today I’ll be talking to a former student of the Recipe For SEO Suc…

1
How to become more intuitive in your business with Kerry Rowett 49:16

6M ago49:16

49:16

Do you ever get stuck second-guessing yourself, overthinking things, and feeling very unsure about which direction to go in or what decision to make? This might be because you have disconnected from your own intuition: that inner knowing, your gut feeling, your own instincts. Well, today’s guest is here to help you reconnect with your intuition in …

1
Mindset blocks versus values mismatch 11:13

6M ago11:13

11:13

Mindset - or more specifically working on our mindset - is a common idea to many one person business owners. As entrepreneurial people, many of us are focussed on self improvement, self development and continuing to evolve and grow personally as well as professionally. We consume resources - like podcasts, books, and courses - that focus on mindset…

1
How much should SEO cost? (TOON TIP) 14:57

7M ago14:57

14:57

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today we’re going to be talking about how much should SEO cost? Freebies: Free webinar: Increase your website traffic…

1
Becoming the CFO of your business finances with Amanda Thompson of Endurance Financial 30:47

7M ago30:47

30:47

Today I’m speaking with the award-winning financial advisor, the founder of Endurance Financial and the newly published author of Financially Fit Women, Amanda Thompson! From the boardroom of Australia’s biggest banks as a leading financial advisor to qualifying three times for the Ironman World Championships despite health issues, Amanda Thompson …

1
Repetition: the missing element of your marketing? 14:53

7M ago14:53

14:53

Most small business owners think their marketing should feel new and exciting to them in order to be doing it right. In fact, they think that if they repeat themselves in their content, they're doing it wrong. But when we market our business to suit our personal needs of fun, newness and change, we forget about our audience and their needs of consi…

1
Being green online with Ray Pastoors (NEWBIE) 30:27

7M ago30:27

30:27

Now here’s me thinking that being online means I’m pretty green. My entire business is up in the cloud, with very few physical products, not much post, and a little shed in the back garden that uses minimal electricity. And I never use my printer, not because I’m green but because I can’t hook it up to my computer properly. But today’s guest is goi…

1
Niching, sales funnels and Facebook Ads with Fernanda Alberici of Fab Marketing 40:41

7M ago40:41

40:41

Fernanda Alberici is a Digital Marketing Strategist, Elite certified Facebook Ads Expert, Speaker, and the founder of Fab Marketing. Fernanda helps service-based and e-commerce businesses stand out online, attract a consistent influx of leads and customers, and grow a profitable business using tried and tested Facebook and Instagram advertising str…

1
How to use Instagram's pinned posts strategically for your business 8:49

8M ago8:49

8:49

There’s a great little feature on Instagram that you might not yet be aware of - or if you are aware of it, you may not be using it in the most strategic way possible. I’m talking about Instagram’s pinned posts feature. You can pin up to three of your posts to the top of your profile on Instagram, which means that these are the first pieces of cont…

1
6 ecommerce SEO questions answered (TOON TIP) 18:02

8M ago18:02

18:02

So today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter more succinct episodes are here to help with easy learning and quick wins and I promise they’re 100% jargon and gobbledegook free. Today I’m answering questions about ecommerce SEO. Freebies: Free webinar: Increase your website traffic (and sales…

1
From corporate finance to personal stylist with Gulinka Shadinuowa 30:47

8M ago30:47

30:47

How exactly do you go about preparing to leave a corporate job to transition into your own business? Is there a right time to make the move? What type of buffer should you have in place - if any? And how can you attract clients from marketing your business online - in a way that feels good to you? Well today’s guest on The Emily Osmond Show answers…

1
Back from a podcast break and business with a baby update! 14:36

8M ago14:36

14:36

I’m not going to sugarcoat it: I have found the past few months pretty hard! The last episode I recorded about business and a baby was when Lando was four months old. He had slept for a lot of the day up until about three months, and at the time I recorded that episode, I was getting to grips with no longer having pockets of my day to dive into wor…

1
Google Search Console 101 with Sodiq Ajala (Newbie) 28:12

8M ago28:12

28:12

Setting up a website is not a one-off process. In many ways, it’s like having a plant. Building your website and optimising it to be found is like setting up the nutrient-rich soil. Hitting publish for the first time is like planting a seed. Now you just sit back and see what happens right? No, much like that little seed, if you ignore it, it will …

1
How to improve your local SEO (TOON TIP) 8:53

9M ago8:53

8:53

Need a speedy SEO Fix? These micro SEO tip episodes are a fast way to digest a little SEO knowledge for easy learning and quick wins and I guarantee they’re 100% jargon and gobbledegook free. Today I’ll be giving you some top tips on Local SEO. Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nib…

1
Ecommerce SEO-friendly UX: from crappy to kerching with Louis Smith (NEWBIE) 42:37

10M ago42:37

42:37

Showing Google you've got the goods Hey you, ecommerce store owner. I know you got a sexy theme for your website that promised it was responsive, conversion-focused and all that jazz. But is it? So many ecommerce sites fall down on the basics of user experience. Terrible navigation - check Confusing home page - check Bland category pages - check Cu…

1
Why I’m sick of shitty SEO agencies (RANT) 16:03

10M ago16:03

16:03

Okay, are you ready for a rant? I know I share interviews and chats. I’ve now started sharing tips and advice. But today it’s rant time. This Toon is angry and I want to share why. So today I’m getting stuck into shitty SEO agencies. What they do. Why they do it. And how to see the red flags before you get screwed. Ready? Let’s go. Freebies: Free w…

1
What the eff are entities in SEO? with Nik Ranger (NEWBIE) 33:46

11M ago33:46

33:46

Understanding how Google classifies context. The Google beast has come a long way since 10 blue links, doorway pages and exact match domains. But what’s changed the most is probably how we consider and use keywords. At beginner level we’re gathering keywords, grouping them by content and then using them on our pages, but as Google strives to improv…

1
The four types of content your website needs 22:34

11M ago22:34

22:34

Some of the really valuable insights that I teach inside the Modern Marketing Collective centre around four categories of content that every business needs. These are connection, credibility, value and promotion, and today I’m talking about how to apply each of these specifically to your website. Understanding these four categories will be super he…

1
9 elements of a high converting opt-in page 25:06

11M ago25:06

25:06

Building out your email list continues to be one of the most fundamental ways to grow your online business. Communicating with people through regular newsletters helps to build trust and draw people into your world. But email addresses are a high commodity and a lot of people are wary of giving out their details. Today I’m talking about 9 elements …

1
Core Web Vitals: A speedy summary (TOON TIP) 9:53

12M ago9:53

9:53

I’ve started a new style of episode. I’ve had an amazing run of interviewing other humans but often you don’t hear that much from me. My tips, my advice. So I thought I’d start sharing that with you. After a long 5 years, shorter more succinct episodes for easy learning and quick wins, 100% jargon and gobbledegook free. Today I’ll be covering Core …

1
How to create a high converting website in 2023 with Emma Troy 47:53

12M ago47:53

47:53

Welcome to the world of web design in 2023, where creating a high-converting website is crucial for online success. We’re so lucky to be joined by Emma Troy to help decipher the must-haves and what to avoid to create a converting website machine for your service or product-based business! INTRODUCING EMMA TROY Step into the digital realm where crea…

1
A simple mindset shift to help with imposter syndrome 14:04

12M ago14:04

14:04

Today, I wanted to chat with you about something that I know many of us struggle with - imposter syndrome. ARE YOU FEELING LIKE YOU’RE JUST NOT GOOD ENOUGH? I’ve definitely struggled with this during my career. It's that awful feeling of self-doubt and inadequacy that creeps up on you when you're trying to achieve something new or step outside of y…

1
Optimising her business to maximise her happiness with Sara Jade of SJ&Co 31:57

12M ago31:57

31:57

My guest today is Sara Jade, owner and founder of SJ&Co, a boutique hair salon in Northcote, Melbourne. Having been in business for 15 years, Sara Jade has so much insight and wisdom when it comes to business. She has taken her salon to the next level by reimagining, simplifying, downsizing and getting really clear on what she wants. LETTING GO OF …

1
Improving website user experience with Kevin Indig (NEWBIE) 36:39

12M ago36:39

36:39

Leaving your audience satisfied with every click So you have your beautiful new website. You’ve carefully written the copy and paid an arm and a leg for a fancy pants design, you’ve even done a little SEO, optimising your images, writing titles and metas and making an effort to speed up your site. But you’ve noticed something odd when you look at G…

1
Behind the scenes of her membership for kids party vendors with Tanya Castellino 48:46

1y ago48:46

48:46

Today I'm joined by Tanya Castellino, the founder of Life's Little Celebrations and member of The Modern Marketing Collective. Her business has promoted and supported kids' event vendors for the past 12 years and during this time, she has launched the Celebrate Society Membership for Kids Party Suppliers, the Celebrate Conference, and a magazine ca…

1
Why does Google change things all the time? (TOON TIP) 18:13

1y ago18:13

18:13

A complete history of algorithm updates (and why they matter) Google appears to be fiddling with things all the time, which can feel overwhelming for your average site owner. But the truth is most of the updates don’t impact small business website owners, and Google is pretty open about the big changes that you really need to take action on. In thi…

1
When business needs to take a backseat with Tash Corbin 59:41

1y ago59:41

59:41

I have something a little bit different for you this week where I swapped seats and was the guest on the Heart-Centred Business Podcast with host Tash Corbin. Tash is amazing and a friend of mine. I met her a few years ago at Denise Duffield Thomas's first ever Rose Farm retreat, and I just have so much respect for her. Tash is a marketing and busi…

1
How to create Time Magic with Melissa Ambrosini and Nick Broadhurst 42:23

1y ago42:23

42:23

If you feel like you don’t have enough time to get everything done and you’re trying to do it all without much to show for it, this episode is a must listen. In a world where every piece of information is at your fingertips, you don’t need another time management strategy. What you need are the tools, techniques and wisdom to create a more spacious…

1
10 basic SEO mistakes you’re probably making with Brendan Kelso (NEWBIE) 38:45

1y ago38:45

38:45

Brendan Kelso and Kate Toon get back to basics It’s time to get back to basics. If you’re a regular listener to the podcast you’ll know we dive deep each episode into a different SEO challenge and adventure. But today I though it would be useful to have a recap of common mistakes that we often see small business and professional services websites m…

Podcasts Worth a Listen

Kate Toon SEO Educator Podcasts

Podcasts Worth a Listen

Quick Reference Guide