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Market Proof Marketing: Home Builder Marketing Insights

Kevin Oakley & Andrew Peek: New Home Marketing from Do You Convert

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A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley & Andrew Peek from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We're here to help you - not sell you! No fluff - just honest perspectives on where to invest your time, money, and energy to get the highest volume of quality new home leads to your sales teams. Take action on these ideas, and y ...
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Welcome to the podcast where we aim to break barriers and foster growth. Immerse yourself in a world full of endless possibilities as we equip you with the necessary tools, techniques, and strategies to step out of your comfort zone. This is not just any ordinary podcast, it's a guiding light that will help you conquer challenges and tap into your full potential. Prepare to flourish, evolve, and emerge as the ultimate version of yourself. It's time to embrace the life you were always meant t ...
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Bookworm

Mike Schmitz and Cory Hixson

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Bookworm is dedicated to doing more than just reading books. Mike Schmitz and Cory Hixson read a book every two weeks and discuss ways to apply the authors lessons to their lives.
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Fish Golf Brah-dcast

Fish Golf Brah-dcast

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The Fish Golf Brah-dcast is a series of conversations with people in disc golf, who don’t always have to talk about disc golf. When there’s no defined topic, everything is on-topic, including taunting other players and dogs. Episodes will be released weekly throughout the 2024 season. Produced by Disc Golf Brah. If you like the show and want more, hats and other show merchandise are available at discgolfbrah.com. Fish discs are available at fishdiscgolf.com, daddydiscgolf.com, dischub.com, a ...
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This is Patent Pending – a show about the future of disc golf. Hosted by Jesse from Trash Panda. On the show it’s Jesse’s job to discover the untold stories of innovation in disc golf by interviewing the changemakers in our sport and covering topics like media, disc design, course design, technology, and sponsorships.
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In this episode, Andrew Peek is joined by Jackie Lipinski and Beth Russell! The crew touches on the impact of surveying your audience and actually implementing features from their feedback! It’s an incredible way to make them feel seen, instill trust and let them know they’ve made a difference that can help others. They talk about how attribution i…
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Paul Krans, the eventual winner of The Rumble (during which this episode was recorded) joins the show to talk about how his mentality is evolving as a full-time touring player, his unusual (and maybe traumatic?) physical history before disc golf, and how his vehicle is home. The Fish Golf Brah-dcast is a series of conversations with people in disc …
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Today’s author promises to teach us how to improve our leadership ability by caring about others personally and challenging others directly. Join Cory & Mike as they attempt to step up their radical candor. Support the Show Mike’s notes from Craft + Commerce Radical Candor by Kim Scott Bookworm #191: 6 Thinking Hats Lex Friedman & Max Tegmark podca…
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In this episode, Julie Jarnagin is joined by Jackie Lipinski and Beth Russell! The gal pals are back together and talk all about transparency and communication with customers, especially how it can ruin relationships if done incorrectly. They focus on credibility and making sure that employees see themselves as the face of the company rather than a…
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Dario Ré, a longtime disc golfer and lead singer of the band Heat Speak, takes a break from his many interests and artistic pursuits to talk about how disc golf has fit into his life both as a competitive endeavor and meditative activity, the importance of being true to his artistic identity, and how he intentionally has built and experienced "comm…
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Matt Krueger, co-founder of the popular UDisc app, checks in to talk about the PDGA & DGPT moving on from the UDisc Live platform, new features he'd love to put into the app, and the importance (and reliability) of statistics in UDisc's materials. The Fish Golf Brah-dcast is a series of conversations with people in disc golf, who don’t always have …
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In this episode, Kevin Oakley is joined by Jackie Lipinski and Jen Barkan! Jen has finally returned to the podcast after a long hiatus and the team discusses the value of prepared marketers who have done the research and know what to expect as the market changes. They rant on how people use the Benchmarks data to create excuses and remind everyone …
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Like and subscribe on your favorite platform! 🎙 In this episode, Kevin Oakley is joined by Dennis O'Neil, President of O'Neil Interactive! Dennis hops on the podcast to educate us all about websites and how Google is measuring user experience through their "Core Vitals". He explains in detail what stats they're collecting, what they are using them …
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The world is overloaded with everything we’re built to crave. Today’s author promises to help us overcome the scarcity mindset we inherited from our ancient ancestors to live a more satisfying life. Support the Show Rocket Macstock (use coupon code MIKESCHMITZ to save $30) Groundhog Day Read Between the Lynes Scarcity Brain by Michael Easter Mike’s…
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🎙 In this episode, Kevin Oakley is joined by John Cecillian Jr., founder and CEO of Cecilian Partners, Inc.! Cecilian Partners is a Proptech company built around the customer experience for Community Developers, Home Builders and Homebuyers. They simplify data, digital marketing, and operations by centralizing the entire new home buying process! Ke…
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In this episode, Andrew Peek is joined by Julie Jarnagin and Beth Russell! The Do You Convert team is growing and we’re looking for a Unicorn ready to join the Creative Services team as a Marketing Manager! The team discusses URL structures and the many ways it can be done wrong, creating issues for the builder. They advise everyone to keep it simp…
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In this episode, Kevin Oakley is joined by Andrew Peek and Beth Russell! The team discusses going back to the basics and making sure the fundamentals are stable before diving into cool new technology, AI in particular. In fact, the conversation throughout continues circling back to AI where the team consistently proves the point that AI will never …
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Jonathan Goldsmith, the developer of the app Disc.ai, accelerates, arms and legs flying, into this week's FGB. He talks about his motivations for creating the app, what various pros' responses have been, and how this technology can be used with other training tools or coaching. The Fish Golf Brah-dcast is a series of conversations with people in di…
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This episode of Bookworm is sponsored by: Aeropress: Ditch the drive-thru and make great coffee at home. Get 20% off with the code bookworm. The world’s best problem-solvers, forecasters, and decision-makers all use mental models that help them cut through complexity and separate good ideas from bad ones. Today’s authors promise to teach us how to …
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In this episode, Jackie Lipinski is joined by Beth Russell and Julie Jarnagin! They dive into conversation on recent marketing failures and successes they’ve witnessed in regards to discoverability. Beth dropped a blog on leadership that some might consider controversial so she shares its inspiration and gives us an in-depth content breakdown. The …
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Cole Redalen, a terror some saw coming in advance, talks about Oregon's course attributes, pro players, and geographic insensibility with the rest of the Tour, how he's reworked his throwing mechanics multiple times, and how wind and trees make us frustrated throughout the year. The Fish Golf Brah-dcast is a series of conversations with people in d…
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Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Julie Jarnagin and Jackie Lipinski! The team dissects the power of community and how it can have a huge positive impact, suggesting builders should try and leverage it better. Jackie went on a Master Plan Model home tour event and shares the good and bad things…
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Nathan Johnson, the mellifluous voice from Hyzer Media, knows how to do his own laundry. No, seriously! He means it! Nathan talks about finding where to live to focus on becoming a professional touring disc golfer (after work, of course) and some limitations to course styles and tournaments that the mid-Atlantic region presents. The Fish Golf Brah-…
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Like and subscribe on your favorite platform! 🎙In this episode, Kevin Oakley is joined by Kody Smith, President of NoviHome! Kody hops on the podcast to give an overview of NoviHome and the new tools and features they are rolling out. Novihome looks to connect the buyer and builder through apps that elevate the home buyer experience through seamles…
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Sleep is one of the most important but least understood aspects of our life, wellness, and longevity. Today’s author promises us a revolutionary exploration of sleep, examining how it affects every aspect of our physical and mental well-being. Join Mike & Cory as they attempt to sleep (and live) better. Support the Show Greater Good in Action Netfl…
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Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Andrew Peek and Jessie Suggs! The team discusses the difference between people who put in the effort and those who don’t, suggesting that Marketing and Online Sales are not for people who use incompetence as a crutch. Q1 Benchmarks released last week and Jessie…
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Kevin Kiefer III jumps in with his story of knee injury and recovery, how that's changed his disc golf experience and appreciation, talks about his evolution as a player over the last three years of touring, and tries (poorly) to cosplay as a veteran/old guy--which is quickly snuffed out by Fish.The Fish Golf Brah-dcast is a series of conversations…
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Cynthia Ricciotti, owner of the DGPT’s classiest footwear, describes her love for musicals, learns about The Far Side for the first time, explains how to name a dog, and shares how wild it is to come from being a fan and admirer of pro disc golfers to now playing with them every week.The Fish Golf Brah-dcast is a series of conversations with people…
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Like and subscribe on your favorite platform! 🎙In this episode, Kevin Oakley is joined by Paul Cardis, Chief Executive Officer at ON3. Paul dissects what “Customer Experience” truly means and how it has evolved over the years and walks us through the ON3 Total CX quadrant that makes up the ultimate customer experience. After realizing that the qual…
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The right conversation at the right moment can change everything. Today’s author promises to teach us how to identify and leverage the hidden layers that lurk beneath every conversation. Support the Show Mike’s LifeTheme cohort Mike’s Reading Masterclass Supercommunicators by Charles Duhigg Bookworm #52: The Power of Habit Bookworm #63: Atomic Habi…
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Like and subscribe on your favorite platform! 🎙 In this episode, Kevin Oakley and Mike Lyon sit down with special guests Brian Boero, from 1000Watt, and Bryan Sheppard, the President of Coldwell Banker Select. They discuss the latest impacts and changes caused by the proposed NAR Settlement Agreement - on this special LIVE episode of Market Proof M…
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Simon Lizotte talks about motivation, how an elbow injury mighta sorta kinda saved his career, Fish spends a second straight episode lobbing bombs at a New England state, Simon describes how fame and fan interaction can be a challenge to deal with while playing at his peak, and what he enjoys about making his VLog series. Although the interview pre…
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Eric Oakley samples a fizzy water with caffeine, his third stimulant of the day. Connecticut catches strays, Fish and Eric share misadventures of driving long distances, and Eric opines on a few disc golfers who are over-/under-/appropriately caffeinated. The Fish Golf Brah-dcast is a series of conversations with people in disc golf, who don’t alwa…
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Like and subscribe on your favorite platform! 🎙 In this episode, Kevin Oakley is joined by Jason Hardy, Co-Founder & CEO at Ownly, to cover customer experience, Ownly, and the pros and cons of builders partnering with realtors. They discuss the excellent customer experience provided by builders and how it is vital for the brand. They consider the n…
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Today’s author believes each one of us has within us the potential to be a Master and promises to teach us how to unlock it. Join Mike & Cory as they embark on the path to greatness. Support the Show Mike’s Reading Masterclass Mike’s Community (The Library) Hello Audio Room.com Mastery by Robert Greene Bookworm 160: 48 Laws of Power Bookworm #193: …
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Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Jackie Lipinski and Julie Jarnagin! The three reflect on recent marketing inspirations they’ve seen from embracing objections to endless specification filters and Kevin shares a bit of insight into the NAR settlement. Google is considering acquiring Hubspot and…
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Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Beth Russell and Andrew Peek! The Masters is happening near Beth’s residence and Mercedes Benz is a huge sponsor so they have taken over her neighborhood and Beth discovered that Mercedes Benz contributed to the community development in order to do so. The team…
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Joey Temali makes a quick return to the show to talk about the 2024 AL. If you never watch any baseball this year, just assume that we are very wise and ended up right about everything. Omitting Yandy Diaz was an oversight. I confused Luis Garcia for another Astros pitcher. There was a time when I liked Craig Kimbrel as a pitcher but there's a reas…
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Like and subscribe on your favorite platform! In this episode, Andrew Peek is joined by Julie Jarnagin and Jackie Lipinski. They watch a TikTok about “personality hires” and discuss their level of importance. Andrew has joined the Tesla family which has made him more aware of the hype surrounding certain brands. This launches the team into a deep d…
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Zach Melton shares his deepest, darkest feelings about various contenders and lazy owners in the NL. Ranger Suarez was the Phillies lefty pitcher I was trying to come up with. I neglected to mention that the Mets also have Kodai Senga (starting the season on the IL). Next year I'm gonna try to trap Zach into agreeing that Moises Alou in left field …
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Ever find yourself at a loss for words when someone you care about is hurting? Unlock the secret to providing the right support with a simple, transformative question we delve into on the Winning Edge Coach Podcast. Kevin, brings to light how asking “Do you want to be helped, heard, or hugged?” can revolutionize the way you communicate with loved o…
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Our current definition of “productivity” is broken. Today’s author promises to give us a roadmap for escaping overload without sacrificing accomplishment. Join Mike & Cory as they dive into Cal Newport’s latest book and attempt to fight back against busyness and overwhelm. Support the Show Mike’s Reading Workshop The Deep Life podcast Slow Producti…
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Like and subscribe on your favorite platform! 🎙 In this episode, Kevin Oakley sits down with Rob Hahn, Founder of Decentre Labs, to bust open the new NAR settlement! Rob addresses the wrong claims made by the media and walks us through what will change and what will stay the same. Kevin and Rob go through some scenarios to help clear up some confus…
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Like and subscribe on your favorite platform! In this episode, Jackie Lipinski is joined by Andrew Peek and Beth Russell. The team dissects their recent customer experiences and lament that in both cases they were negative experiences, suggesting tips on ways to improve the process for others. They have noticed an uptick in various people claiming …
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Joey Temali waits out a lightning delay at The Open at Austin with the FGB. He's had plenty of experiences waiting out lightning delays as a camera operator, documentarian, and now player on the DGPT! Let's hear about that journey, shall we? Apologies in advance for any audio struggles. I did a bad job setting my levels for recording in a car (hold…
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Unlock the enigma of success with me, Kevin Oakley, as I guide you through the key components of a Winning Edge mindset. This isn't your run-of-the-mill pep talk; it's a deep drive into how action, consistency, and time serve as the bedrock of true achievement. With a focus on setting definitive, measurable goals, I walk you through articulating yo…
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Like and subscribe on your favorite platform! In this episode, Kevin Oakley is joined by Jackie Lipinski and Julie Jarnagin! Julie has been given the option to have her book “Building Certainty” turned into an audiobook with AI which sparks a debate among the team as they wrestle with the concept. They discuss the endless amount of statistics dropp…
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Former guest Brian Earhart temporarily becomes the current guest before resuming being a former guest, but possibly also future guest. Brian and Fish talk about tournament formats we'd like to see, how to better engage local communities at big pro events, and possible "inefficiencies" in the current sponsorship model. The Fish Golf Brah-dcast is a …
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