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Proven Marketing Strategies that Work with Darren Contardo - marketing veteran who has created and launched products to #1 in US, Canada and the globe repeatedly to the tune of over $500 million. Great tools for entrepreneurs and marketers alike. Get strategies and tactics for everything from online marketing, social media marketing, to traditional TV, creative and creating #1 products/services.
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show series
 
Whether you have a store set up with Amazon now or you're thinking about it, now is the time to get on board the right way! Set up your business with Amazon for scalability and financial success. Avoid the pitfalls of product reselling, channel conflict, bad advertising, and chasing reviews. Learn how to set up your store, how to market your produc…
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Are you ads not converting? Not getting the sales you wanted on your last launch? Not sure how to set up your site and email messaging to launch your new product and/or service? In this episode I'll show you how to set up your sales automation funnel using wordpress and email marketing software for the pre-launch, launch, and post-launch. Build the…
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Forget those 80 page business plans, that serve as paper weights. You need a lean, fast, effective plan that clears the path for business success. After years of searching for new businesses, starting a bunch of them and failing in almost everyone I figured it out. The model worked so well, that it help launch number 1 brands in North America. Lear…
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How would you like to only pay marketing dollars only when you sell something? Well that's the way affiliate marketing works, also known as pay-for-performance marketing. In this podcast episode I'll breakdown what affiliate marketing is, where to go to start using it whether you have a digital good or physical good. How to select the right affilia…
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Today many people sacrifice their health for the pursuit of wealth, then spend most of their money to get their health back. To stay on your A-game and maintain mental acuity, optimize your health, and have great energy you need to focus on three pillars of health. Sleep, exercise, and nutrition are the three pillars of health that when in balance …
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Let's face it... traditional image advertising is cool and we all aspire to hire high-priced directors to tell a movie-like story through million-dollar, then brag to our friends on what a big deal we are. All you need is about $20 million to do that, so let's leave that for the fortune 500. Now let's talk about the other 99% of business owners, ma…
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Email is still the #1 killer app and can change your business when used as a focal point for list building. Learn how to choose the right email system for you, how to set it up for best results, strategies on lead nuturing and how to close the sale. After email is set up with your sales funnel then the next step is list building. Learn what you nee…
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Direct Response marketing works... hands down. Leveraging the power of influence and mental triggers to get the prospect to convert to a customer. Once the domain of print, TV and Radio and the folks with bigger budgets... DR now is accessible to anyone through powerful tools Facebook and Twitter have made available. In this episode learn how these…
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The lure of the mass market and being in Walmart or other mass retailers is very strong. Any marketer or entrepenuer would love to see their product there. Having experience working with those retailers I know that it takes a lot of resources, top logistics management, deep pockets for mass advertising and in-store promotions. On the other hand for…
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Compete with the big brands on a right from your home office. Discover how you can change the game and compete with global brands on the same media they are trying to figure out; YouTube, Vimeo, Tubemogul, Amazon, iTunes, Email, etc. The era of mass marketing is coming to a close and laggard brands and agencies haven't yet figured it out, which lea…
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Based on years of experience in business working for great leaders and eventually finding myself in a leadership role I've boiled it down to some core principles that inspire people to follow you, believe in you, and trust you to bring them to success. In this episode discover what those principles are to develop your leadership influence and bring…
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SEO used to be the #1 tactic for internet marketers to drive a lot of traffic by gaming the system. Now it's all about valuable, relevant content, contextual search, integrating with social, and of course smart keyword marketing. Some of the principles still apply and I'm going to show you how to set up everything to get give you a leg up on the co…
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Search Engine Marketing when used properly can be a powerful marketing medium for large and small internet marketers alike. Learn what ad platforms make the most sense for your business; YouTube, Google Adwords, Bing, Facebook, Google Shopping, Amazon Product Ads, etc. Plus, you'll learn how to structure your ad buying strategy to maximize exposure…
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Discover what your business needs in the social media world. With so many social media tools and networks today you need clarity. What tools do you use and how do you use them? Social media is a micro-publishing distribution network, so I help bring some vision to your business on what to do with the lens of becoming a publisher of content to help …
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Darren shares with you his experience in building creative for #1 brands in the world. Discover how to actually go through the process of building marketing creative that actually works. From the initial business concept, to marketing plan, communication plan, creative brief, to the final creative that turns prospects into customers.…
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