Best Melissa Arlena Podcasts (2024)

1
144: How to Structure Your Website with SEO in Mind featuring Michelle Pontvert 32:46

1d ago32:46

32:46

The Summer of SEO continues as I welcome back business strategist and SEO enthusiast Michelle Pontvert to discuss the importance of structuring your website for SEO. Michelle offers practical tips on maintaining a user-friendly website with straightforward navigation, strategic linking, and the appropriate use of keywords. We also touch on advantag…

1
143: SEO for Local Businesses and Why it's Essential to Build Out That Foundation Early on in Your Business with Samantha Mabe 35:43

8d ago35:43

35:43

Hey, friend, and welcome to another installment to the Summer of SEO! Today I discuss effective SEO strategies for local businesses with Samantha Mabe, the creative director of Lemon and the Sea. We discuss optimizing your website, incorporating location-specific SEO elements, and enhancing user experience to attract the right clients. Samantha als…

1
142: How to use Ubersuggest for basic Keyword Research + How to get started with Keyword Research to supercharge your SEO with Rebekah Read 35:43

15d ago35:43

35:43

Hey there! This week, I welcome back Bekah Read of Rebekah Read Creative to delve deeper into the importance of keyword research for improving your website's SEO. Bekah, a Squarespace educator and designer, shares practical advice on how to conduct keyword research using tools like Ubersuggest and Google Analytics and how to integrate keywords effe…

1
BONUS: Melissa's Interview with Creative Moms Focus 34:06

22d ago34:06

34:06

This episode originally aired on the Creative Moms Focus Podcast. This is the second part of an interview Melissa did about SEO. Moving? Plan it out with the FREE Move Your Business Checklist from Alison Blog Post Topics to get those ideas flowing from Melissa. Share this episode with just one friend & tag us on socials with #Keepitmovingpod You ha…

1
141: Creating an SEO Strategy for Content With The Power of Keyword Research, Case Studies, & SEO with Brittany Herzberg 51:41

22d ago51:41

51:41

In this episode of the Systems and Workflow Magic podcast, I welcome back Brittany Herzberg for the Summer of SEO series. Brittany shares her expertise in simplifying SEO and maximizing website traffic through blogs, podcasts, and case studies. She explains the importance of keyword research and social proof, breaking down a four-step process: gath…

1
BONUS: Alison's Interview with Creative Moms Focus 33:56

29d ago33:56

33:56

This episode originally aired on the Creative Moms Focus Podcast. Alison & Tara chat about what its like to move a business 7 times - across the globe and back again. Alison shares the challenges of how different each move is, and how her business has grown rapidly with every move. Moving? Plan it out with the FREE Move Your Business Checklist from…

1
140: Why Finding the Right Cadence for Blogging Will Help Skyrocket Your SEO as a Small Business Owner featuring Bai-Leigh Chapman 34:20

1M ago34:20

34:20

Welcome back as we continue the Summer of SEO! This week, systems and process specialist Bai-Leigh Chapman joined me to discuss SEO for blog posts. Bai-Leigh shares her journey from being a VA to a systems expert. We cover the importance of creating a process for SEO blogging, and Bai-Leigh reveals her contribution to the Systems and Workflow Magic…

1
139: Google Business Profile Optimization And SEO Tips For Photographers featuring Melissa Arlena 28:10

1M ago28:10

28:10

Hey, friend! Today, SEO expert Melissa Arlena joins me. Melissa brings over 14 years of SEO experience, shares her journey from IT to photography, and how she has successfully used SEO for her photography business across different states and genres. We discuss the importance of setting up and frequently updating your Google Business Profile, the do…

1
138: How to supercharge your Google Business Profile with these actionable SEO tips with Rita Ester 33:29

2M ago33:29

33:29

Hello, and welcome back to the Systems and Workflow Magic Podcast! Today, I am joined by SEO expert and founder of Delegate and Accelerate, Rita Ester. Rita shares insights into optimizing local SEO, emphasizing the importance of creating and maintaining a Google Business Profile and profiles on other search engines like Bing and Yahoo. She discuss…

1
022 Blog Categories & Tags 14:18

2M ago14:18

14:18

How you organize your blog can make a world of difference in how you use your website to help clients. We organize all our posts with tags & categories. Its not a sexy topic but it can make a big impact in serving your clients well. Rate & review us right now! Pretty please :) Want to apply for Mini Mentoring?! Dm Alison @‌keep.it.moving.podcast Mo…

1
137: The Importance of SEO for ANY business and Why it's Important NOT to Get Stuck with Taking Action with SEO featuring Christy Hunter 48:00

2M ago48:00

48:00

Hey friend! Welcome to episode one of the Summer of SEO series. To kick things off, I am joined (once again) by SEO expert Christy Hunter. We dive deep into the essentials of search engine optimization (SEO) for small business owners and discuss Christy's new roadmap for SEO, designed to guide business owners through the vital steps to enhance thei…

1
021 Mini Mentoring with Victoria Mendoza 28:59

2M ago28:59

28:59

Mini Mentoring is a series where we take real life photographers and give them the next steps to move their business so they can restart and relaunch faster. Victoria is a military spouse currently in Mississippi with orders to move this fall. She photographs family, maternity and newborns. Listen in how we advise her to make the most of this SUPER…

1
136: How Hiring an Integrator & Launch Strategist Helped Grace Paul First Launch Earn $51,000 in One Week 1:10:40

2M ago1:10:40

1:10:40

Hey friend! This week, we're doing things a little differently. Join me for an in-depth case study of my 1:1 launch integration client, family film photographer Grace Paul. We delve into the journey and strategies behind Grace's incredibly successful launch of a fine art family photography collaboration, which generated $51,000 in just one week! Gr…

1
020 Stablize Your Income: Part Time Job Ideas 21:06

2M ago21:06

21:06

We are not telling you to work at Taco Bell! Hear us out, you have so many skill sets as an entrepreneur that people WANT. This is part 3 in a series on making up that loss of income in creative ways while you relaunch your business in a new location. Getting a part time job sounds really lame, but hear us out - there’s more options than you realiz…

1
135: Expert SEO Tips for Wedding Professionals: Boost Your Website's Visibility featuring Sara Dunn of Sara Does SEO 37:59

2M ago37:59

37:59

In this episode, I am joined by Sara Dunn (aka Sara Does SEO), a wedding SEO specialist, to discuss the basics of SEO and how to improve visibility on search engines. Sara emphasizes the importance of using keywords that people are actually searching for and provides tips on how to find and incorporate these keywords into your website. Sarah also d…

1
019 Stabilize Your Income: Associate & Second Shooting 20:41

2M ago20:41

20:41

Loss of income is the WORST part of this process. We love photography, but we WORK at it for the money. #amiright? Part two in our series to stabilize your income while moving your business. Both Melissa & Alison have personal experience in associate programs and second shooting. Listen in to hear our experiences & precautions. ‌ Rate & review us r…

1
134: The Five Components of an Aligned Business with Annemie Tonken 50:19

2M ago50:19

50:19

This week, I welcome photographer and educator Annemie Tonken. Annemie shares her journey from starting as a photographer to becoming a business systems strategist and podcast host. We dive deep into the concept of business alignment, breaking it down into five key components: Preferences, Parameters, Products, Pricing, and Policies. Annamie offers…

1
018 Website Platforms 19:20

3M ago19:20

19:20

Short & sweet episode comparing the major players for website design & hosting. A bit on the boring side, but its a major decision to make that can impact your SEO efforts. Rate & review us right now! Pretty please :) Want to apply for Mini Mentoring?! Dm Alison @keep.it.moving.podcast Grab your free Move Your Business Checklist from Alison Blog Po…

1
133: Mastering Financial Systems for Small Business Success (Why it's Essential to Master This Type of System to Impact Your Taxes!) with Heather Leicy 35:19

3M ago35:19

35:19

In this episode of the Systems and Workflow Magic podcast, Dolly DeLong interviews Heather Licey, a wedding and senior photographer, about the importance of financial systems for small business owners. Heather shares her expertise in managing business numbers and offers practical tips for setting up a weekly, monthly, quarterly, and yearly rhythm f…

1
017 Mini Mentoring With Alison Hatch 29:49

3M ago29:49

29:49

Get the firehose ready! We're offering rapid fire next steps for these real-life photographers moving their real-life businesses. Alison Hatch is a family film photographer out of Alberque, New Mexico. Listen in as she shares a scary SEO story! Interested in being ON the podcast for Mini Mentoring? Reach out to Alison on IG @‌keep.it.moving.podcast…

1
132: Getting started with speaking in your business (the systems to start incorporating now) featuring Jessica Rasdall 52:12

3M ago52:12

52:12

This week on the podcast, I am joined by public speaker and coach Jessica Radsdall. She shares her inspiring journey from surviving a tragic car accident to becoming a motivational speaker and business scaling expert. Listen in as Jessica shares with us the importance of honing your message and how that can lead to business growth. Top reasons to l…

1
016 Quarterly Biz Check-In for Q2 19:03

3M ago19:03

19:03

Twelve episodes ago we shared how our own businesses are faring from our own big moves in the beginning of 2024. Each of us were not quite 6 months into our new locations - Alison on Oahu and Melissa in Virginia. We’re another 3 months into building up our photography businesses and things have changed! Listen in to hear all the goodness and what w…

1
131: Behind the Scenes of My Most Recent Launch: An Honest Conversation with Sage Polaris 50:29

3M ago50:29

50:29

Hey, friend! This week, we're doing things a little differently. In this episode, I am joined by copywriter Sage Polaris, who will interview me (I said things would be different this week) about my recent launch. I'm an open book this week. Listen in as we discuss what worked and what didn't on my most recent launch. Don't miss this one! Interested…

1
015: Blogging Your Way to the Top 26:01

3M ago26:01

26:01

Blogging is SO important! Don't roll your eyes, hear us out as we explain why. Melissa is going to problem solve a blogging conundrum for Alison & share some exciting news! ‌ Grab your free Move Your Business Checklist from Alison Blog Post Topics to get those ideas flowing from Melissa. Share this episode with just one friend & tag us on socials w…

1
130: How to keep design coherence in mind as a small business owner: a deep dive into brand harmony featuring Abby Powell 40:21

3M ago40:21

40:21

Today, I am joined by Abby Powell, the creative force responsible for the cohesive brand designs of Dolly DeLong Education and Dolly DeLong Photography. Join us as we dive into the significance of strategic branding and Abby's transition from computer science to brand design. We will also provide insights on achieving brand cohesion. I hope you enj…

1
014: Stabilize Your Income While With Affiliate Marketing 21:15

4M ago21:15

21:15

Affiliate marketing is everywhere! Take some down time to generate some income while your build your business. Get Alison’s free Move Your Business Checklist. Make the most of each blog post with Melissa’s Where to Share Your Latest Blog Post Checklist! Share this episode with just one friend & tag us on socials with #Keepitmovingpod You have quest…

1
129: Practical Tips For Creating A Budget (my bookkeeper spills some critical $$$ secrets!) featuring Anamarie Knapp 36:06

4M ago36:06

36:06

Hey friend! Today, my bookkeeper, Anamarie Knapp, joins me. If you're an OG listener, you've heard her name plenty of times and finally get to meet her! Anamarie takes us on a journey from her days in concert production to her deep dive into the world of finance and bookkeeping for small businesses. We chat about the transformative power of keeping…

1
128: How to run a business when life falls apart (a real conversation you don't want to miss) featuring Dahlia Orth 41:31

4M ago41:31

41:31

Today, I'm joined by systems strategist and HoneyBook Pro; Dahlia Orth. We discuss the importance of implementing systems and workflows in business to cope with unexpected personal tragedies. Along with having solid SOPs, Dahlia outlines how having a community around her helped when she experienced a sudden loss. ➡️ Snag the much anticipated System…

1
013: The Importance of a Coach 25:18

4M ago25:18

25:18

Donald Miller says a business coach is better than an MBA. Don't believe us? Listen and find out! Curious what coaching with Alison or Melissa could look like for you? Reach out now and apply: PicturePerfectRankings.com AlisonBell.co Get Alison’s free Pre-Move Business Checklist. Share this episode with just one friend & tag us on socials with #Kee…

1
127: Advanced Automation Techniques in Zapier (Webhooks & Why You Should Use Them) with Courtney McKay 40:57

4M ago40:57

40:57

In this episode, Courtney McKay, a tech and automation specialist, joins me to discuss using Zapier and webhooks to automate business processes. Services like these are a game changer for automating and streamlining your business. Get ready to take notes, friend! ➡️ Snag the much anticipated Systems & Workflow Magic Bundle (The Launch Edition) HERE…

1
012: Legalities of A New Location 21:11

4M ago21:11

21:11

A super boring topic today! But it’ll be quick. Its a necessary evil: the permits, taxes, licenses of your new location. Disclaimer: We are not CPAs or lawyers. We’re sharing our personal experiences only. Get Alison’s free Pre-Move Business Checklist. Make the most of each blog post with Melissa’s Where to Share Your Latest Blog Post Checklist! Sh…

1
126: How to Attract More Leads and Retain Clients with a Brand Messaging System featuring Grace Griffith 46:28

4M ago46:28

46:28

Join me and my guest, brand strategist Grace Griffith, as we discuss the importance of brand strategy and messaging. We explore the concept of the voice of customer research and how it helps businesses understand their audience's needs and desires. Listen as we delve into creating a brand voice guide, which allows companies to establish consistency…

1
011: Stabilize Your Income: Should You Go Back? 17:28

5M ago17:28

17:28

Let’s imagine you’ve already moved to your new location. Should you go back to your old place to work? There’s the obvious pros… but also some serious considerations before you make your plan. Get Alison’s free Pre-Move Business Checklist. Make the most of each blog post with Melissa’s Where to Share Your Latest Blog Post Checklist! Share this epis…

1
125: How to become a Googled Answer As A Small Business Owner (Let's Chat About SEO) featuring Christy Hunter 45:30

5M ago45:30

45:30

Today, I have Christy Hunter on the podcast to discuss the importance of SEO for businesses and provide tips on how to get started. We go over the need for businesses to be the Googled answer when someone is searching for a solution. Christy also shares her experience with SEO and how she turned a negative experience into an opportunity to help oth…

1
010 The Benefits of A Scouting Trip 24:25

5M ago24:25

24:25

You haven’t moved yet, but you ARE moving and you know WHERE you’re going. Should you schedule a preview or scouting trip? How do you make the most of it? Our experiences with our own scouting trip Get Alison’s free Pre-Move Business Checklist Make the most of each blog post with Melissa’s Where to Share Your Latest Blog Post Checklist! Share this …

1
124: The Systems You Need To Put Into Place As A Business Owner In Order To Create A Successful Associate Photography with Amanda Perkins 42:07

5M ago42:07

42:07

In this episode, I (Dolly) interview Amanda Rai, a photographer and business coach, about building an associate team for a photography business. Amanda discusses the need for an associate team, establishing a mission statement, legal and contractual considerations, recruiting and hiring, training and shadowing, cultivating a positive team culture, …

1
009 Networking Before You Move 29:33

5M ago29:33

29:33

Get Alison’s FREE Pre-Move Business Checklist Get Melissa’s Where To Share Your Blog Post Checklist Share this episode with just one friend & tag us on socials with #Keepitmovingpod You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at https://pictureperfectrankings.com/ Keepitmovingpod.com…

1
123: How to Have a Strategic Podcast that Helps You Grow Your Memberships, Group Programs, and Services featuring Caroline Hull 32:23

5M ago32:23

32:23

My guest this week is Caroline Hull, a podcasting strategist and CEO of Wild Home Podcasting. Today we discuss how to create a strategic podcast to grow memberships, programs, and services. We also go over how to shift your mindset to view podcasting as a component of the sales funnel to generate sales in your business. ➡️ Snag the much anticipated…

1
008: How to Announce Your Move 20:21

5M ago20:21

20:21

Get Alison’s FREE How to Announce Your Move Flow Chart See Melissa’s announcement reel on IG. Alison’s IG post that announced her move to Oahu. Share this episode with just one friend & tag us on socials with #Keepitmovingpod You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at https://pictureperfectran…

1
122: Mastering Small Business Blogging: Expert Insights on Workflow, SOPs, and Tools for Success with Amy Reinecke and Jennifer Draper 40:44

5M ago40:44

40:44

Hey, friend! Today I welcome blogging experts Amy Reinecke and Jennifer Draper. They discuss the importance of incorporating a blogging workflow as a small business owner and the project management tools they recommend for better systems and workflows. Also, we discuss the dangers of relying too heavily on AI for content creation. ➡️ Snag the much …

1
007: Instagram Hashtags 19:07

5M ago19:07

19:07

Similar to keywords in some ways, hashtags on IG have their own uses, rules, trends and strategies! We’ll give you the overview and how we each implement them in our own businesses. Get Alison’s free Pre-Move Business Checklist at Alisonbell.co Share this episode with just one friend & tag us on socials with #Keepitmovingpod You have questions, fee…

1
121: How to create a sustainable and cohesive system of design for your business (esp if you have to DIY the design process) 46:54

5M ago46:54

46:54

Today I'm joined by graphic designer Tracey Albrecht, owner of Soap Box Studios. Together we discuss the importance of graphic design, your brand, and the message it can convey to your customers. Don't miss this one! ➡️ Snag the much anticipated Systems & Workflow Magic Bundle (The Launch Edition) HERE: https://systemsandworkflowmagic.com/the-launc…

1
006 'Gram Guide 27:57

6M ago27:57

27:57

Instagram can be daunting, but powerful. In this episode we’ll give you a broad overview of how to make it work for you and your business. Get Alison’s free Pre-Move Business Checklist at Alisonbell.co Share this episode with just one friend & tag us on socials with #Keepitmovingpod You have questions, feel free to reach out to either of us! @‌alis…

1
120: How to Create a System & Strategy to Impact the Branding of Your Business with Jessie Christensen 41:19

6M ago41:19

41:19

In this podcast episode of Systems and Workflow Magic, I'm chatting with brand strategist Jesse Christensen about effective brand-building strategies. We discuss key concepts like Unique Selling Proposition (USP), finding your 'why', and the importance of authenticity in the brand. Jessie also provides insight on how to construct a magnetic persona…

1
005 Its Keyword Time! 14:54

6M ago14:54

14:54

What are keywords? How do you use them? How do you decide? Why are the necessary? Reach out now! You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at http://Melissaarlena.com Share this episode on socials with #Keepitmovingpod http://Keepitmovingpod.com Alisonbell.co…

1
119: How to Set Up Systems for Retreats and Events Plus How to Think Through Your Retreats Strategically 46:57

6M ago46:57

46:57

Today I'm interviewing Amber Housley, a business coach, marketing strategist, and live event expert. Amber shares the systems and strategies she uses in planning retreats and live events, such as utilizing software like FG Funnels, Asana, Airtable, Voxer, and Textiful, to automate processes and improve the attendee experience. She also emphasizes t…

1
004 Quarterly Check In 19:55

6M ago19:55

19:55

First in the series checking in on how Alison's move from VA to Hawaii and Melissa's move from south Florida to Virginia are going. We're talking: Google Rankings Inquiries we're getting How it compares to the last move As always if you have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at Melissaarlena.com …

1
118: Launch Insights from Boss Project's CEO Abagail Pumphrey 47:16

6M ago47:16

47:16

Today I'm joined by Abagail Pumphrey - the CEO and co-founder of Boss Project. We discuss various aspects of business launches, sharing their insights on the buyer's journey, key messaging, engagement strategies, and ethical business practices. We also emphasize the importance of understanding personal goals in defining a business's success. Get yo…

1
003: What Works, What Doesn't? 29:23

6M ago29:23

29:23

Reach out now! You have questions, feel free to reach out to either of us! @‌alisonbellphotog on IG or Melissa at PicturePerfectRankings.com Share this episode on socials with #Keepitmovingpod Keepitmovingpod.com Alisonbell.coBy Alison Bell, Melissa Arlena

1
001: Moving Is Scary 29:29

6M ago29:29

29:29

Moving your business is scary, if even you’ve done it before. You just don’t have a crystal ball to see into the future. The first time in any business move is to acknowledge what you can control and what you can’t… and that all starts in our own head. This is scary. No need to deny it. But name the fears, what is most fearful for you and then let’…

Podcasts Worth a Listen

Melissa Arlena Podcasts

Podcasts Worth a Listen

Quick Reference Guide