I was recently a guest on The Gross Profit podcast, hosted by James Kennedy. In that interview, James and I talked about our business heros, and well, it seemed to me that the conversation was a perfect fit for this podcast too. So, with James's permission, I'm sharing with you here the entire episode of The Gross Profit podcast in which I was inte…

I chat with Nathan Powell, freelance product designer whose work these days is mainly with B2B SaaS. We chat about how developer founders can go about improving their app's UX and general design. Mentioned in this episode: Nathan's website: https://nathanjpowell.com/ Descript: https://www.descript.com/…

In this episode, Nathan and Michael talk about Feature Flux and whether it has a future. Nathan lets you in on his thoughts and where exactly he thinks he messed up. Michael is off, once again mingling with the stars of the Spanish silver screen while continuing to improve Nusii's SEO. Si Te Cierran las Puertas Nusii.com FeatureFlux.com Excuse me, …

Nathan and Michael talk about Michael's recent interview on Bootstrapped FM where he spoke of his long-term plateau with Nusii. Is it all bad? Is there too much toxic positivity on social media about startups "killing it?" A local expat meetup provided some aweseome new connections and in other news, Nathan comes up with a super simple way to talk …

I chat with Michael Koper, founder of Nusii. We talk about what it's like when your product spends several years at a revenue plateau. Mentioned in this episode: Michael's company, Nusii Michael on Twitter.By Steve McLeod

In this week's episode, Michael digs into Nusii affiliate partners who are bidding on his keywords. While Nathan is crawling out of his SaaS slump and begins working with a new developer. Also, Freemium. When is it an option? Can it work for everyone? What are the advantages and disadvantages? Nusii Feature Flux Will Freemium Work for Your SaaS? Be…

In this week's episode, Michael and Nathan discuss the contrasting experiences of a corporate giant, Intercom, and a bootstrapped business like Nusii. Could Nusii benefit from adopting some of Intercom's strategies? Meanwhile, Nathan provides an update on his product, Feature Flux, which recently opened up to Early Access. However, the initial feed…

This week Michael and Nathan discuss building on top of existing software, is it worth the hassle? Michael gets himself some SEO help and an accidental executive assistant. And why talking to customers is always a great thing to do... nusii.com Design Feedback (Feature Flux) Design Collaboration (Feature Flux) Reform…

Michael and Nathan see how they got on with their todo list from the previous week. Did having public accountability work?By Nathan Powell and Michael Koper

Today we discuss what we hope to achieve with the show (not much) and what we hope it will do for our businesses (probably a lot less). Basically, we'll be using a public platform to keep ourselves accountable... We'll also find out whether Nathan has enough respect for Michael to keep to his end of the bargain ;) Welcome to Startup Apart! Links: S…

I'm the guest on my own podcast! A year ago, Ben Pages joined my company, Feature Upvote, to be our marketing manager. Ben had questions about the early days of Feature Upvote, and how this product came to be. He also wanted to know the origin of my low-stress approach to running a business. We thought, why keep this conversation to ourselves? Why …

I chat with Maeva Cifuentes, founder and CEO of Flying Cat Marketing, an SEO and content marketing agency. We discuss Maeva's journey from freelance translator to CEO of a successful marketing agency. Maeva also shares with us some practical SEO tips. Mentioned in this episode: Maeva's company, Flying Cat Marketing Maeva on LinkedIn Product-led SEO…

My frequent guest co-host Ed Freyfogle tells us about his recent marketing endeavours, including one that was inspired by April Dunford's "toilet talk". Toilet talk, you ask? All will be revealing during this episode. Mentioned in this episode: Steve’s company, Feature Upvote Ed’s company, OpenCage Geomob website April Dunford's "Toilet talk" Ed's …

We have two guests interviewing each other! I invited two friends of the podcast, Andy Brice, and Robin Warren, to chat with each other about what it's like running a lifestyle business in 2022 compared to, say, 10 years ago. Although both Andy and Robin run what they call lifestyle businesses, they've taken different approaches, based on what they…

I chat with Marc Jenkins, founder of 16by9, a small web studio that focuses on building WordPress sites. Marc and I talk about what its like to start and build up this type of company, and how, with some careful thinking, you can avoid letting your business become something you never wanted it to be. Mentioned in this episode: Marc's web studio, 16…

I catch up with my frequent co-host, Ed Freyfogle, after a long summer break. Amongst other topics, we discuss how bad customer support will lose you customers. We also talk about yet more payment problems - a common theme on this podcast, and for SaaS businesses in general. Mentioned in this episode: Steve’s company, Feature Upvote Ed’s company, O…

Something a bit different in this episode: we're playing an episode of the new Pushing to Production podcast, where Ed Freyfogle was the guest. It's a conversation about the technical stack Ed's product runs on. Lots of insightful discussion of the tech decisions you need to make in an API-based business. Mentioned in this episode: Pushing to Produ…

Simon Bennett, founder of SnapShooter, returns to the show. We chat about a generous acquisition offer Simon recently received for his company - and why he ultimately decided to not to be acquired. We also chat about Simon's new podcast, Ship SaaS Faster. Mentioned in this episode: Simon's company, SnapShooter Simon's new podcast for SaaS founders,…

An effective content strategy for your product requires getting backlinks. In this episode, I share 9 strategies I use for getting backlinks for my product's website - without doing things that make me feel dirty. Mentioned in this episode: My company, Feature Upvote Tooltester's email deliverability report Rand Fishkin's company, SparkToro Posts I…

I chat with Nick Swan from SEOTesting.com. We discuss how Nick took on a co-founder for his already-established business, why Nick decided to no longer be a 1-person show, and most importantly how Nick sold a small part of his company in order to join TinySeed, a startup accelerator designed for founders who would traditionally bootstrap. Mentioned…

We are joined by a good friend of the podcast, Peldi Guilizzoni, to discuss how to go about sponsoring events, newsletters, and podcasts to promote your product. In particular we talk about creative approaches that make your sponsorship stand out. Mentioned in this episode: Peldi's company, Balsamiq, a low-fidelity wireframing tool. Steve's company…

I first recorded this episode for the Business of Software podcast. I chat about the experience of attending the recent Business of Software Europe in-person event, together with Joe Leech, who was a speaker at the event. Joe and I shared our thoughts on the event, Joe from the point of view of a speaker at the event, and me as an attendee. Mention…