Welcome to The AMotherBrand Podcast. I’m Nonie White, former TV producer/director turned mother and entrepreneur. This podcast exists to empower more women to know that you don’t have to choose between being the mother you want to be and doing work that you love. You can do both, by building a business around your family. I’m not going to sugar-coat it, starting-up and growing a business around your family isn’t easy but being in control of how you spend your life and what work you do, when ...
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Why I'm making massive changes in my business (& feel good about it)
11:00
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Why I'm making massive changes in my business (& feel good about it) In this episode I'm sharing big news - that I'm closing the AMotherBrand Membership at the end of this month. I'm going to go into why I actually feel good about it (despite having worked on this idea since 2016!), how Positive Psychology helps me reframe everything, what made me …
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The importance of building your mindset as well as your business with Clare Flaxen
46:20
46:20
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46:20
How often do you realise that you're getting in your own way? How often do you *wish* you had a magic wand you could wave that would stop you from feeling like an imposter or stop you before you get distracted, rather than completing the task that is really going to move your business forward? When you become an entrepreneur you soon realise that y…
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Highlights from interviews with inspirational female founders, Series 1 & 2
28:20
28:20
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Today I'm bringing you AM AMAZING EPISODE! It's highlights from some of the interviews I've done with inspirational female founders over the past two series. What's been super interesting for me is lots of the women say the same things, time and time again. I wanted to explore the themes that come up with you. These superstar founders must be on to…
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How do you apply Positive Psychology to being a busy entrepreneur?
26:05
26:05
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The other day a friend told me she's wasn't actually sure what Positive Psychology was. She asked if it was the same thing as Positive Parenting. It's not! In that moment I realised that I assume, just because I am obsessed with it, that everyone else also now knows how brilliant Positive Psychology is and how incredibly helpful it can be if you ap…
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Building a food challenger brand with Marieke Syed from Snackzilla
39:45
39:45
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• How ambitious is the vision for your business? • Is it so big that your partner is willing to change their work to support it? • Can you tempt one of the largest brands in your market to invest £250k in your vision? Today’s podcast interviewee, Marieke Syed, is a purpose-driven entrepreneur with a seriously inspirational vision for her business, …
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Being a serial entrepreneur with Shaa Wasmund MBE
50:02
50:02
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Shaa Wasmund MBE is on her 5th 7-figure business. She’s an entrepreneur driven to help more people learn how to create generational wealth for their families. She’s also a shining example of how we can build businesses to suit the life we want to have – Shaa famously takes the whole summer off so she can send quality time with her son. I've been in…
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4 more mistakes I have made, so you don't have to with Nonie White
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Show notes Building a business is the biggest roller coaster. Until you start to build one you have no idea how psychologically challenging it can be. There are highs and epic lows, and sometimes both in the same day. I was reflecting on why coaching is so helpful the other day, particularly for entrepreneurs. It’s because what we are doing means t…
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4 big mistakes I made in the early days of starting up a business
18:56
18:56
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There’s this great quote I love by Maya Angelou, that goes: ‘Do the best you can until you know better. Then when you know better, do better.’ You’ve got to make mistakes in order to learn what you’ve got to improve, in order to do better. If you never made mistakes you’d never know HOW you were doing some things right! Old perfectionist me used to…
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Building an award-winning subscription box with Helen Burgess
42:15
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42:15
Subscription boxes are everywhere now and they’re a total win:win – as a business owner you get reliable monthly recurring revenue and as a customer you get to look forward to a regular delivery of something wonderful. But how do you start one up and how do you make it profitable? This week I’m delighted to be talking to Helen Burgess, Founder of L…
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'The Business Saved Me': Purpose, Positivity & Planners with Finn Prevett
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Episode 15: 'The Business Saved Me': Purpose, Positivity & Planners with Finn Prevett If you’ve been listening to this podcast for a while you’ll know I believe that the secret to building a sustainable business around your busy life is your wellbeing. Your business will only work as well as you do! A key part of wellbeing is channelling your purpo…
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Episode 14: Meeting Your Best Possible Self Maybe this resonates with you but everyone I'm speaking to at the moment has a refreshing sense of hope for 2022. They feel like this is the year when we’ll emerge from the challenges of the past two and step into the light of clarity and alignment, to be our best selves! When I talk to the AMotherBrand C…
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Who do you need to be to get what you want?
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Episode 13: Who do you need to be to get what you want? In this episode I am sharing one simple exercise - that has the capacity to change how you think about everything you want to do. Sounds sensationalist but genuinely, I believe it’s a game changer that you’re going to want to keep on coming back to. As we adjust pace and to the vast year of po…
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How to Plan and Achieve Your Aligned Goals in 2022
16:21
16:21
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Have you planned your head ahead already? Do you feel confident you’ve made plans that you’re going to be able to deliver upon? If you’re anything like me you’ve probably got previous experience of spending AGES crafting intricate plans for the year ahead. You might also have experience of these plans staying current and engaging … for a week or tw…
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From single mum to social entrepreneur with Lynsey Pollard
43:22
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Well hello and welcome to this episode of The AMotherBrand Podcast. As we approach the end of one year and beginning of the next - I have a question for you – where is your business going? What’s the big goal you’re working towards? Today’s interviewee has such an interesting response to this. As her business is focused on making huge positive soci…
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How to build a business around your kids without screwing them up with Dr Maryhan
32:34
32:34
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Do you ever suffer from Mum guilt? Or from comparing yourself to other mothers and feel like you ‘should’ be doing something differently? Do you worry that your work is negatively affecting your children? Or that not working is negatively affecting them? In today’s interview I’m talking to the brilliant Dr Maryhan, an experienced psychologist and p…
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With the epic mental load and work load that predates Christmas, it’s way too easy to feel completely frazzled by the time the 25th December comes around. Let’s face it, given the year / years we’ve just had, we’re even more at risk of collapsing in a heap, exhausted and burned out, just at the moment when we want to start enjoying ourselves! Feeli…
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Leadership & Living in Alignment with Ruth Kudzi
41:19
41:19
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Five years ago Ruth Kudzi decided it was time to permanently leave her senior leadership role in education. Like so many of us Ruth had had to make a tough decision: the career she’d worked so hard in, or her young family. Ruth chose her family and started working full-time as a Coach. Fast forward to now, after building a very strong coaching busi…
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How to Help 5 Million People Save the Planet Whilst Still Making Pick Up – Interview with Saasha Celestial-One, Co-Founder & COO of OLIO, #1 Free Sharing App
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43:19
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Saasha Celestial-One is the Co-Founder & COO of OLIO, the food-sharing app. When Saasha & Tessa Clarke (her Co-Founder) both became mothers they decided they wanted to found a socially impactful business together that would work around their families. A chance discussion around food waste and how frustrated Tessa had found herself when unable to gi…
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It's not how, it’s who: grow your business through connection and community
20:30
20:30
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Having an appropriate network is often quoted as one of the key barriers that holds female entrepreneurs back from success, but when you’re a mother, largely based at home, it’s even more of a challenge to find one. In this episode I share some of the science behind why we need other people to feel good, to do good work and to succeed. We look at w…
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Three Tools to Help You Cope with Life and Business When Times Are Tough
16:46
16:46
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Building a business around your family is GREAT… you get the freedom to be the mother you want to be and do the work you love, however, whenever and wherever you choose. That said, it’s also really hard at times. There are always certain times when the life / work juggle gets more intense – whether that’s holidays, when kids are sick or when your p…
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How to Get Happier and Fulfill Your Potential at the Same Time
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18:05
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In this episode I’m going to talk about happiness – what it is, what it isn’t and how we can get more of it every day! We may have grown up with a ‘hustle harder’ attitude to work but I’m going to share research that argues that working harder is not always the quickest route to success. In fact, we need to spend more time doing things that make us…
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How do you do it all? The secret to building a business around your family and thriving.
17:09
17:09
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17:09
As mothers we have 9 million things to do and think about all at the same time. We’re pulled in a million and one directions. Throw a business dream into the mix and your To Do list can quickly spiral into overwhelm. It’s hard. In this episode we’re looking at the practicalities of making our business fit around our busy lives in a way that support…
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How Do You Build the Right Mindset for Success?
13:29
13:29
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It’s said that success is 80% mindset and 20% execution, so in this episode, we are going to look at your mindset, what it is and why it’s so crucial to our success. We’re going to look at how our levels of wellbeing affect our mindset and what we can do about it and how we can cultivate a ‘Growth mindset’. Finally, I’m going to walk you through th…
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Who Are You and What’s Your Ideal Business?
15:30
15:30
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How do you create the joyful life and fulfilling work you desire? Often when I talk to mothers they share that that they’re not sure what they should - or could - be doing with their lives. They’re not sure what the right business would be for them, because they don’t actually know WHO they are anymore. In this episode, we’re going to look at who y…
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Welcome to The AMotherBrand Podcast. I’m Nonie White, former TV producer/director turned mother and entrepreneur. This podcast exists to empower more women to know that you don’t have to choose between being the mother you want to be and doing work that you love. You can do both, by building a business around your family. I’m not going to sugar-coa…
…
continue reading