We share our thoughts and ideas on how to grow a business.
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Downloaded over 500,000 times! Experts On The Wire is a monthly SEO podcast hosted by Dan Shure. Discover new trends, tactics, tools, people, and businesses doing remarkable work in the world of Search Engine Optimization. Past guests include Rand Fishkin, Brian Dean, Annie Cushing, Noah Kagan & Vanessa Fox. I'm an SEO consultant myself, so we dig deep into SEO, technical challenges, growth stories, mobile SEO, eCommerce, crawling, content marketing & more.
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Downloaded over 750,000 times! Experts On The Wire is an SEO podcast hosted by Dan Shure. Discover new trends, tactics, tools, people, and businesses doing remarkable work in the world of Search Engine Optimization. Past guests include Rand Fishkin, Brian Dean, Annie Cushing, Noah Kagan & Vanessa Fox. I’m an SEO consultant myself, so we dig deep into SEO, technical challenges, growth stories, mobile SEO, eCommerce, crawling, content marketing & more.
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Cocktails, Tangents and Answers is a marketing podcast that takes you on a ride with our team. We'll kick off every episode with a little chat, a cocktail recipe (sometimes basic, sometimes craft, sometimes bougie) before we get into a conversation to tackle some of the pressing marketing questions of the day. And of course, our brains take us on some of the most wonderful tangents. Come along for the ride!
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The Vertical Relationship Show: Relationship Goals, Healing Trauma, Biblical Counseling, Dating Advice & Christian Marriage
Melia Diana- Christian Counselor. Biblical Therapist. Relationship & Dating Coach for HSP’s. Best-Selling Author. Inner Healing Facilitator. Spiritual Warfare Specialist. Prophetic Ministry Founder & Mentor
***Top 1.0% Global Podcast*** Need GODLY relationship advice? Are their areas of your life that need authentic HEALING from trauma? Struggling with sensitive EMOTIONS and FEELING as an HSP? Desire to have a stronger Vertical Relationship with JESUS? And fed-up of living in bondage of the enemy? I get it! I went from a hot mess to totally blessed. Truth… We all have hidden wounds that lie deep within our wounded soul. These soul wounds have to be purged, removed, and cleansed with GOD in orde ...
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This podcast helps Marketing Leaders who work at Tech Companies get their brands found via transparent, measurable digital marketing. Tech Marketing leaders join our host Kerry Guard to discuss what challenges they're currently facing and the creative solutions they've found to solve them. It's presented by MKG Marketing - a digital advertising agency of experts who specialize in SEO, Digital Advertising, and Analytics. Be sure to subscribe so you catch every episode as soon as it drops each ...
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EPS 195- PROPHETIC WARNING: Judgement Falls on Christians BLINDED by False Prophets!
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Christians who are following and in agreement with false prophets, fall under God's judgment! False prophets and those who seek their guidance will all be punished for their sins. (Ezekiel 14:4-10). False prophets and leaders are only after your money, selfish ambitions, high status, vain imaginations, and loads of followers ... Unfortunately, fals…
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Lychee Rosé - Understanding HubSpot’s Shopify Integration
31:53
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Send us a Text Message. Cocktail: Lychee Rosé In this episode, we will explore how Shopify integrates with HubSpot. We will briefly go over the setup process and the functionalities available. Recipe: The Lychee Rosé is a cocktail featured on the Rare & Extravagant menu at Spago Beverly Hills. It was created by bar director Adam George Fournier and…
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EPS 194- Christians can Function in Dysfunction and Unhealed Trauma
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Did you know that many people, including Christians, can function quite well in their dysfunction? Many times, people operating in unhealed trauma have no idea anything is wrong because it's their normal. But, it's not someone else's. Perhaps, yelling and screaming was an ordinary occurrence in your family? Or promoting promiscuous or hateful behav…
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Episode 27- How We Improved Blog Post Conversion Rates by 66%-950% Through Writing
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Historically, we only updated blog posts to try to increase ranking positions. However, through that process of updating blog posts, we realized how much the actual writing of pieces matters. Specifically, we've been updating blog posts for two different clients that helped sell and position the product or service better and have seen conversion ra…
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EPS 193- Die to Self in an "Equally Yoked" Christian Marriage
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Just because you're a Christian and in an equally yoked marriage, does not mean your life will be hunky dory. Although, God tells us to not team up with unbelievers, truth is, you're a target for Satan, now! "Do not be unequally yoked together with unbelievers" (2 Corinthians 6:14). My husband and I chat about real struggles and how to "die to self…
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Coconut Guava Margarita - Debunking Marketing Myths
42:33
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Send us a Text Message. Cocktail: Coconut Guava Margarita Like any industry, marketing has it's fair share of myths and misconceptions. With years of marketing experience, our hosts Rich and Catelin seek to explore and debunk these myths to educate you on the realities of the marketing industry. This episode will cover: Recipe: This cocktail is per…
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EPS 192- Healing in NOT Linear or What you Think!
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Healing in not linear or what you think! Many people think they know what they need healing from, but don’t. For example, your focus is about your husband or wife, yet God might be wanting to heal a deeper problem within you, that's been buried for years. You are dating and can't seem to attract the right partner, but a traumatic event you experien…
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Episode 26: Brand Marketing vs. Performance Marketing. Which is better?
44:25
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A recent news story from someone that worked at Nike is making its way around Twitter and LinkedIn. The ex-employee claims that the loss of $25B has to do with Nike's focus on performance marketing instead of brand marketing. Marketers are taking to Twitter and LinkedIn to take sides: "See, this is why you should focus on brand marketing" - Brand M…
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EPS 191- PROPHETIC WORD: Pure Prophets are Metal Testers for the LORD!
11:28
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Many will never understand what a pure prophet, not compromised with evil, goes through on a daily basis! The high cost to follow God wholeheartedly coincides with severe demonic attacks, constant tears, Astro projection, witchcraft, and endless spiritual warfare battles. God says, "Many are called but only few are chosen" (Matthew 22:14). While th…
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Send us a Text Message. Free Onboarding Comparison Guide https://hubs.ly/Q02HTxsm0 Cocktail: First Word Are you curious about how HubSpot Onboardings work? Don't worry, we have you covered! This episode addresses common FAQs we encounter when assisting with HubSpot onboardings. Find out about the advantages and disadvantages of partner-led onboardi…
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EPS 190- Are you RELATIONSHIPS Operating under WITCHCRAFT?
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Did you know our loved ones, family, and friends can be operating under witchcraft? Many times, the deceptive nature of evil, that's rooted in witchcraft, has a greater potential for curses to be placed on individuals without them even knowing it! Witchcraft is used by the enemy to attack our relationships by using manipulation, intimidation, and c…
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Episode 25: June and July Agency Update - New Record Highs & Is the Economy Playing into Growth?
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Although we've largely moved away from doing episodes about our agency and have focused more on marketing strategy episodes, we made a commitment to sharing our growth journey and struggles as we go. In this episode, we'll share our stats for June and July - both new clients and churn - and we discuss the issues we're facing. Specifically: - How we…
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EPS 189- HEAL MY SOUL WOUNDS; Self-Paced TRAUMA Purification Program
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It's finally here... Melia's self-paced trauma program just for you! “Heal my Soul Wounds” is not your typical trauma recovery program. It's a powerful 7-step trauma purification process: Inner Healing & Deliverance "God's Way" for wounded souls. This metamorphic program is based on God’s Word, biblical principles, powerful prayer, godly counsel, h…
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Episode 24: How Long Does it Take to Get SEO and Content Marketing Results?
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We often get asked by prospects interested in working with us, "how long does it take to start seeing results from SEO and content marketing? It's not an easy question to answer because there are multiple factors that go into it: 1. What is the definition of results? 2. What is the conversion goal? Trials, demos, MQLs, SQLs, etc. 3. How many conver…
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131: Bias in SEO, Overconfident SEO Case Studies, Google’s SERP Struggles w/Sarah Presch
1:08:18
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Sarah Presch, is Digital Marketing Director at Dragon Metrics. She holds degrees in both Psychology and Digital Marketing and has been doing SEO, Marketing and Psychomarketing in corporate roles for 12 years. As SEOs, I think we spend FAR too much time obsessing over Google ‘Ranking Factors’ (most recently the API leaks) and NOT enough time trying …
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131: Bias in SEO, Overconfident SEO Case Studies, Google’s SERP Struggles w/Sarah Presch
1:08:18
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Sarah Presch, is Digital Marketing Director at Dragon Metrics. She holds degrees in both Psychology and Digital Marketing and has been doing SEO, Marketing and Psychomarketing in corporate roles for 12 years. As SEOs, I think we spend FAR too much time obsessing over Google ‘Ranking Factors’ (most recently the API leaks) and NOT enough time trying …
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Tiki Torch - The Importance of SEO Audits
39:51
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Send us a Text Message. In this episode, Digital Specialist Riley Collins joins us to discuss the importance of SEO audits. Riley will cover why regular SEO audits are essential for maintaining and improving search engine rankings, key components of a thorough audit, and practical tips for conducting effective audits to optimize website performance…
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EPS 188- Spirit of Infirmity & Getting to the ROOT of Pain
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Many times, a spirt of infirmity, is at the root of your pain. Truth is, many disregard the spiritual realm as a myth buster and only believe what their naked eye can see. Therefore, only the physical dimension is witnessed to many wounded souls. Can God heal you from chronic pain and suffering? God is God. You must come to realize the battles are …
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EPS 187- PROPHETIC WARNING: Judgment is Coming; Sounding the Alarm for Broken Covenants & Idols!
6:35
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Judgment is coming! The Lord is crying out for His sons and daughters to get right with Him... God is sounding the alarm for broken covenants; an agreement with God, a promise to forgive our sins and restore fellowship with those who turn their heart towards Him. Jesus is the mediator of the new covenant. Yet, many Christians are not abiding and co…
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Episode 23: How A Content Strategy Evolves Over Time
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In this episode, we talk through how a content strategy evolves overtime. We break down content strategy into a 3-tier system to help you understand how the process evolves. How a content strategy evolves: Tier 1: Testing ability and time to rank Tier 2: Scaling Tier 3: Maintaining/Defending rankings We share our thought process around how to test …
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Spanish Gin & Tonic - Website Pain Points and How to Overcome Them
39:51
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Send us a Text Message.By Antidote 71
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EPS 186- Unhealed Trauma will cause SOUL WOUNDS in your Relationships
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No matter if your single or married... You have a responsibility to heal your soul wounds if you desire to have thriving relationships upon your life. Unhealed trauma is an open door for the devil to cause havoc in your relationships and health. Let's not forget that unhealed trauma will also stunt your healing progression causing discord in every …
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Episode 22: Why Most Companies Shouldn't AB Test to Improve Conversions (And What to Do Instead)
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In this episode, we debate why most companies shouldn't AB test. AB testing has become super popular over the years... Executives often want you to AB test every little thing to try to maximize the impact of all of your marketing efforts. Devesh explains why for most companies, it doesn't make sense to AB test. We share that reasoning and then we t…
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EPS 185- PROPHETIC WORD: Rahab Spirit brings STRIFE in Relationships & Inhibits Crossing Over
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When you think of Rahab, you most likely think of the prostitute who helped hide the Israelite spies from the enemy. (See Joshua 2). But that is not the Rahab I’m talking about … The Lord revealed a water spirit named Rahab; hovering over cities, countries, states, and nations, affecting people worldwide! Rahab is a prideful, quarrelsome, arrogant …
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Mint Basil Limeade - Intern(view) with Casey Kruger
47:20
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Send us a Text Message. Cocktail: Mint Basil Limeade Our newest intern, Casey Kruger, will be our featured guest on this week's episode. We are excited to dive into his background and gain insight into his unique perspective as he navigates the challenges and experiences of his internship. Recipe: Mocktails, non-alcoholic cocktails, are becoming in…
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Episode 21: May Agency Update- New Record Highs + Marketing and Churn Update
27:39
27:39
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In this monthly update, we share our client count relative to our goal, our churn, how many leads we got in May and our general sentiment around leads. Then we share what marketing has and hasn't worked and how marketing differs for service businesses.By Benji Hyam and Devesh Khanal
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EPS 184- PROPHETIC WARNING: Chosen Ones falling into Witchcraft
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Listen up .... God's Chosen Ones! Our Lord and Savior takes witchcraft very seriously. Point blank- it's forbidden. (See Deuteronomy 18:10-12). Friends, we can't be half in the world and half in Christianity and think the Lord is going to bless and protect us for being disobedient to His Commandments. Especially, His chosen ones who He has called t…
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Episode 20: How to Interview Subject Matter Experts and Add Differentiation to Articles
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When you've identified a keyword or topic for a blog post, how do you get the arguments that go in your piece? We interview subject matter experts at Grow and Convert to accomplish this. In this video, we share how we prep for interviews with subject matter experts, who to interview, and how to add differentiation in your articles when writing for …
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EPS 183- Healing TRAUMA Hurts; Conviction for your SOUL
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Let's be honest... Healing trauma hurts! Nobody loves to have their weaknesses and strongholds exposed to the light for correction. Being convicted in your spirit is not fun, but the truth is what will free your soul from the bondage of the enemy! Remember: All Scripture is inspired by God for correction and to teach us His truth so we can realize …
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Episode 19- Do we take this series in a different direction?
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Devesh and I debate whether we should focus more on how-to content on this channel because it seems to be what gets the most viewership and engagement. We reflect on the series so far, our overall goal of doubling the agency and discuss whether we continue the series as is, or we go down a slightly different path. If you've enjoyed certain episodes…
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Clarified Milk Punch - Reacting to Our Best Moments
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Send us a Text Message. Cocktail: Clarified Milk Punch In this episode, we will react to five moments from some of our most popular episodes. We will examine how much has changed since we recorded these episodes and bring new ideas and opinions to the table. Recipe: This week, we’re exploring clarified milk punch, a unique cocktail with a silky tex…
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EPS 182- Hidden Dangers of the ENNEAGRAM; Christians Be Aware!
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Truth be told, if you call yourself a Christian, you should NOT be messing around with the Enneagram! Yet, it's commonly being used worldwide in churches, Christian counseling services, business events, and Kingdom conferences. Even popular Christian book publishers are promoting this New Age tool. Be careful, my friends! The Enneagram is dangerous…
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Episode 18 - Hiring Your First Head of Marketing and What They Should Do in the First 90 Days
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Your business is starting to grow and now you need more of a process around marketing... so you're thinking of hiring your first marketer. What is the right profile of the marketer you should hire? What should that marketer focus on in the first 90 days? How should they think about what marketing channels to focus on? What's a good budget to start …
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EPS 181- PROPHETIC WORD: The Consequences of Disobedience to GOD
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A worldwide shaking is happening ... this nation is under the consequences of disobedience to God. The Lord's anger is fierce, and He expresses great frustration with false prophets, pseudo teachings, the worshipping of other gods, disobedience to His Word, and the prevalence of treachery in the world. Melia emphasizes the need for repentance and f…
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Coronarita - The Importance of a Productive and Comfortable Workspace
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Send us a Text Message. Cocktail: Coronarita In this episode, we will discuss the story of our Sioux City office, highlight valuable insights from our team through a survey on space comfort and productivity, and explore the exceptional features and amenities that enrich our work environment. This week's featured cocktail is a refreshing Coronarita,…
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EPS 180- How Deep are your Spiritual ROOTS; Examining your Relationship with JESUS
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Just as trees requires clean and properly soiled roots to bear good fruit, we must examine our own rooting system, if we want to become a replica of Jesus Christ. We must ask ourselves: Are we rooted in God or the things of this world? Don't settle for surface-level Christianity! Just like tree roots go deep into the ground to obtain water and nutr…
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Episode 17 - How to Write Non-Basic SEO Content (Even With Basic SEO Keywords)
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In this episode, Devesh starts off by sharing the two goals of the content pieces we write for clients. Then he shares examples explaining the differences between how we write articles vs. how most blog writers write articles. We dissect the differences in how we write blog post introductions, body copy and share why we think it's important to have…
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EPS 179- Spirit of Unforgiveness: Bitter Poison for our SOUL
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Is it hard for you to forgive someone who betrayed you? Double-crossed you? Cheated on you? Lied to you? I bet! Who really feels like forgiving someone who did us wrong... But, did you know that unforgiveness leads to bitterness and resentment? These unhealthy emotions will turn in bitter poison for our soul without healing and truly forgiving some…
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Episode 16: April Recap - Our Highest Client Count and Revenue Ever
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28:18
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In this episode, we share where we are relative to our doubling the agency goal. Then we talk through what's been working from a marketing perspective and some of the operational challenges that we're anticipating if we keep growing this quickly.By Benji Hyam and Devesh Khanal
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Grasshopper - Mastering Consistency: Brand vs. Social Media Identity
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Send us a Text Message. Cocktail: Grasshopper In this episode, Megan will share her extensive knowledge of branding and social media and provide valuable insights and strategies on how to integrate these two components seamlessly. She will explain how to align branding efforts with social media initiatives to create a cohesive and impactful online …
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EPS 178: Deciphering between OVERT vs. COVERT Narcissist in your RELATIONSHIPS
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No doubt... and form of narcissism is emotional abuse! Narcissistic personality disorder is a mental health condition in which people have an unreasonably high sense of their own importance. Narcissist men and women see everything from a question, “how does this affect me” perspective? This deeply hurts others and lacks genuine empathy. Underneath …
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Episode 15: Disruption Stories - What They Are and How to Write Them
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In Episode 10, the episode about content strategies for new businesses, we shared that we were planning on doing a disruption story for one of our clients. In this episode, we share who the client is (Mirascope.io), the article and talk through some decisions that were made when writing the story. Then we share a couple of other examples of disrupt…
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EPS 177- PROPHETIC WORD: God is Testing His Remnant with FIRE!
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God is testing your character. Testing your obedience. Testing your faithfulness. Testing your heart ... Just because you’re a chosen one, a prophet of the Lord, a Christian leader; does not mean you’re saved from persecution or suffering. In fact, you will suffer more for being a mouthpiece of the Lord. The Lord is weeding out the pure and impure.…
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Episode 14: Can SEO Content also be Thought Leadership Content? Our Thoughts.
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Can SEO content also be "thought leadership content?" Many people think these two kinds of content are completely different. More specifically, that you can't share thought leadership type ideas inside of SEO content and get articles to rank. We share a different view. We think that SEO and thought leadership ideas do go together. In this video, we…
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Rum Runner - Key Metrics for Evaluating Email Marketing Performance
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Send us a Text Message. Cocktail: Rum Runner During our conversation, Sharla will focus on sharing her email marketing experience by discussing key metrics that indicate success in email campaigns. She will delve into the various performance indicators and data points that marketers use to evaluate the effectiveness of their campaigns and guide the…
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EPS 176- PROPHETIC WORD: Prophets Protect God's Vineyards; it’s Time to Sickle the Harvest!
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Back in December of 2023 the Lord started giving me prophetic dreams and messages about vineyards! Vineyards represent the nation of Israel and exists to glorify God and point people back to Him. I started to "see" and "hear" His timely Word as a repetitive confirmation. When the Lord confirms; it's a prophet’s job to go forth and tell people what …
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Episode 13: March Recap, A New Record High in Sight?
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March was a challenging month for us. We had our first churn of the year- which was not a great way to start the month- however it ended on a positive note. We discuss the churn, some new clients, our lead numbers and then share some ideas for changes we're going to be making to our marketing. Enjoy.…
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EPS 175- The Role of a PROPHETIC WATCHMAN; Sound the Alarm & Guard the Gates!
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Understanding the role of a prophetic watchman is vital for our nation! A watchman is a chosen prophetic vessel picked and appointed by God to guard, guide, warn, and protect people. Prophetic watchmen are called to sounds the alarm, blast the trumpet, and cut off evil intrudes from getting inside the heavenly gates. Watchmen have keen discernment,…
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Episode 12: Why you SHOULD measure the ROI of an individual piece of content and how to track in GA4
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LinkedIn influencer claims that: "Measuring the ROI of an individual piece of content (like this LinkedIn video, for instance) is not only a huge waste of time, it’s flat out not accurate. When it comes to “ROI”, focus on measuring the ROI of the *channel* instead of each individual piece of content." In this video, we break down why that argument …
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