show episodes
 
Welcome! I'm Jillian Leslie, host of The Blogger Genius Podcast and founder of MiloTree.com and CatchMyParty.com. In each episode, I interview other successful bloggers, online entrepreneurs, and online business experts to talk about what's working NOW in the digital space. If you're a blogger or an entrepreneur, you'll definitely want to learn how to implement these newest strategies! I break it down. I'm not afraid to ask hard questions. I promise there are will be real takeaways in every ...
 
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show series
 
n this episode with my friend and SEO expert, Paula Rollo, we talk about how to use Google Analytics to know what to blog about. How many time have you asked yourself, what kind of content should I invest my time in to grow my business? How do I get the biggest bang for my buck? We’re discussing ways to use your analytics to figure out, not only wh…
 
Today I’m talking with Damon Oates from DecoExchange about how to build a profitable business by following your audience’s lead. What is an emergent business? An emergent business is one that “emerges” out of your audience’s wants and needs. You come up with a hypothesis of what you think your customers will buy from you. You launch your offering, …
 
Branding is important for all of our businesses. It's one of the main way we communicate the story of what we do. In this episode of The Blogger Genius Podcast, I'm interviewing brand strategist, Phil Pallen, to talk about new ways of thinking about branding. We talk about the value of showing up authentically, being an expert in your niche (and th…
 
For those of you who struggle with perfection (me included), here's a guided meditation I recorded to help you let go of these limiting beliefs. Personally, I believe perfection is the path to unhappiness My hope is that this mediation helps you see your true potential and helps you find a place of peace within yourself. Please reach out to me at j…
 
If you want to learn how to be successful on Pinterest and Instagram today, my guest today, Jeff Sieh, from Manly Pinterest Tips, will show you how. Jeff is a visual marketer, and he has his finger on the pulse of what's working on these platforms (and yes, we even touch on TikTok too). One of the questions is how do you create images and video tha…
 
I've interviewed Monica Froese from Redefining Mom three times on the podcast. She is an expert at teaching people how to optimize sales funnels for more sales by focusing on their customer journey. This episode is a continuation of a conversation we started in Episode #122 about sales strategies. In that episode we talked about the high-level stra…
 
If you are looking to find a creative membership business model, you'll find this episode very inspiring. This is a rebroadcast of one of my most popular episodes from the last year. Selling a membership program to your audience is a great way to monetize your online business, because it brings in returning revenue month after month. My guest, Tama…
 
This episode, about advanced email marketing strategies you want to know, is one of the most popular Blogger Genius Podcast episodes of 2019, which is why I’m rebroadcasting it here. My guest on the show is Matt Molen from Email Crush. In this episode we talk about advanced email marketing strategies. We talk about why you want to use your own traf…
 
Today, Jillian Leslie, from The Blogger Genius Podcast, is interviewing Kaycee Geeding from Roost and Restore. Kaycee never thought she'd build a successful business using her wood saw, but that's what her audience wanted from her—her scrap wood products—and that's what she starting sell them. Listen to Kaycee share about her lightbulb moment when …
 
Intro for Episode #130 Photography is such a big part of being a blogger or online entrepreneur, that learning how to take photos like a pro is worth your time. The quality of your photos can make or break your content, especially when it comes to Pinterest and Google image search. Today I have Cheryl Norris from Bakes by Brown Sugar on the podcast…
 
Today, we're talking about email marketing, and how your email list is like an ATM and makes you money if you know how to use it for sales. I've got Sarah Williams from Framed By Sarah back on the show for a Part 2 Interview. If you haven't listened to our Part 1, you can do so here. Sarah has built a successful subscription box business, and in th…
 
I've got my friend and Pinterest expert, Kate Ahl from Simple Pin Media, back on the show for her third appearance. If you want to know what is working on Pinterest now, you will want to listen to this episode. Some of the topics we discuss in this episode: The power of "Fresh Pins" How to schedule out your new pins Why relevancy matters Why you wa…
 
Ever wondered how to set up a successful subscription business? My guest today is Sarah from Framed by Sarah. She started her subscription business selling mystery boxes to her local customers. When that proved successful, she started selling personalized subscription boxes and subscription tees online. And you wouldn't believe the success she's ma…
 
Email is such a powerful piece of your online business. It is where you'll get the biggest ROI (return on investment). But how do you use it to maximize your list's potential? I've got my friend, Kate Doster from KateDoster.com, back on the show to break down why email is so powerful, why it's different from social media, why it's the best way to b…
 
Did you know there's power in your email list beyond sending them emails? Listen to this episode with Adam Reimer, email expert, about interesting ways to target your email list through ads on Google, Facebook, and Pinterest, to grow your business without ever sending an email. That right. You can target your list by sending them ads using the data…
 
There's a new kid in town called TikTok, and it's not just for thirteen-year-olds. In this podcast episode, I'm talking to Evey Alvarez-Flores from Evey's Creations about what you need to know about TikTok for your business. One thing I always recommend is to jump on a platform before it gets too popular. It's the easiest time to grow your page. Of…
 
It takes a special kind of person to strike out on their own and start a business. Today I'm interviewing Jennifer Allwood, business coach, author, entrepreneur, and thought leader. We are talking about how to know if you're made to be an entrepreneur. Are you able to deal with the ups and downs, the uncertainty, the hard work and long days? Plus, …
 
If you want to know how to successfully sell your products online, you are in for a treat. I'm interviewing my friend, Monica Froese, from Redefining Mom, on how to know what products to sell, how to find product opportunities, how to build highly converting sales funnels, and how to provide wins for your customers so they keep coming back. We do a…
 
Have you been thinking about starting a blog and selling products? If so, you’ll want to listen to this episode. My guest on today’s podcast is Suzy Karadsheh. Suzy and her husband have built their site, The Mediterranean Dish, into a thriving online food blog and business. And because it's all about Mediterranean flavors, their blog is what I woul…
 
Intro 0:04 Welcome to The Blogger Genius Podcast brought to you by MiloTree. Here's your host, Jillian Leslie. Jillian Leslie 0:11 Hello friends. Welcome back to the show. I hope you are staying safe and healthy during this unusual time. Before I start with today's episode, I wanted to announce that on May 26 we are starting our next coaching group…
 
Want to know how to up your affiliate sales right now? This is the episode for you. But before I begin... Join Our MiloTree 6-Week Coaching Group Starting May 26th! Our new MiloTree Coaching Group is starting May 26th and I couldn't be more excited. If you’re a new blogger or have been at it for a few years and you’re feeling like you’re ready to d…
 
I've got Paula Rollo, good friend and MiloTree Community Manager, back on the show. We are talking about how we're doing during quarantine and how we're finding ways to work in the cracks. We talk about how things feel messy and complicated, but how we're taking stock of our businesses and pushing forward, even in not the most graceful ways. This i…
 
Do you have a skill you know very well? Could you teach it? In this episode, we're talking about how to grow a successful business teaching what you know. Then we'll explore how to grow that business using social media in creative ways, especially Instagram. We will get to all of that in just a moment with my guest. But first, are you looking for a…
 
If you are interested in how to get started selling successful products online, you’re going to love today’s episode. I’m chatting with Emma Lee Bates, online marketing expert, about all things sales: landing pages, selling to your email list, trends in online marketing, and sales funnels. If you struggle with selling or you just want to learn more…
 
Perfection is the biggest business killer out there. In this episode, I'm sharing why you need to do B- work to grow a successful business today. My husband, David, and I are currently enjoying coaching our first group of students, and there are some business principles and practices that I want to share with you, my podcast audience because I thin…
 
If you need ideas for how to deal with marriage and family tension during this time of social distancing, please listen to this episode. There are a lot of tips in this episode to make your life saner and happier! Host 0:04 Welcome to The Blogger Genius Podcast brought to you by MiloTree. Here's your host, Jillian Leslie. Jillian Leslie 0:11 Hello …
 
Today, I've got a special episode, where I'm talking about how to find success during coronavirus. Yes, it is possible if you know how to pivot your business. These are scary times, especially as online business owners, bloggers, and entrepreneurs. We've watched our Catch My Party traffic fall by half in one week! But if we can solve problems for o…
 
You hear me say it all the time...the riches are in the niches. Today’s guest on the podcast will show you how to find financial freedom in a niche blog. Cassidy Tuttle is the creator behind Succulents and Sunshine, a blog solely devoted to the care and propagation of succulents. That sounds limiting, doesn’t it? A blog that talks only about succul…
 
Are you looking for the cheapest way to get started with Facebook ads? If so, you’re going to want to listen in today because I have my very own Facebook ads experts on the show. Jessica Gleim and Amy Christie are the founders and creators of their own “mom-powered, marketing agency,” called Flairst. Today, we are going to be talking about how to r…
 
Do you dream of being an entrepreneur? Are you creative and long to build a business around your skills? You're going to love my newest episode. Kayla Butler and I dig into how to build a successful creative business today. I’m sure many of you are familiar with Kayla’s site, Ivory Mix, where she gives away beautiful, free stock photos for social m…
 
Today, my guest, Brooke Riley, and I are talking about how to grow a seven-figure business by listening to your audience. And for Brooke, that audience has been on Facebook. We talk about whether Facebook is really dead. Is it still possible to grow an audience on Facebook and actually get your content seen? Brooke has grown her blog, Refabbed into…
 
Productivity is something I am always thinking about and trying to learn more about because I know that it is crucial to growing my business. So in this episode, we're talking about how to find new productivity hacks for yourself. But let’s be honest, sometimes we, as bloggers, get bogged down in the weeds instead of doing the things that will take…
 
As bloggers, we are always looking for new ways to add income streams to our businesses. Sponsored posts are a popular way to do just that. But first, if you haven’t joined my Facebook group, I want to encourage you to do that today! Every Monday at 3:00 EST, I go live in the group to talk about that week’s podcast episode. I go over the highlights…
 
If I say the words, “social media," what comes to mind? Does it fill you with a sense of dread because you’re overwhelmed trying to figure out what you should be doing and how much? Or do you feel confident because you love social media and it the easiest part of your business? Whichever way you lean, I think you will get a ton of information from …
 
Have you heard that blogging is dead? Or that regular folks can’t build large social media followings anymore? Well, today’s guest on the podcast is a blogger and entrepreneur who has proved what can be done quickly -- in under two years -- with some hard work and a belief in herself. Andrea Scalzo Yi is the owner and content creator of the blog, R…
 
Are you ready to boost your blog income during the holidays, because it is not too late! This post will help you put a plan in place to increase your revenue in Q4 before the year is over. Most businesses generate the bulk of their revenue in Q4, so if you're not sure what to do first, listen to my newest podcast episode where Paula Rollo and I sha…
 
As bloggers, it can be tricky to know how to use ads on your site, what ads you should use, and what types of content will bring you the most ad revenue. So let's explore how to increase your income with online ads. Ad income is beneficial for bloggers because it’s passive income. I am a huge believer in finding ways to grow your income without inc…
 
YouTube has a huge presence online today, and it’s not just for watching videos anymore. YouTube is actually the second largest search engine in the world, right behind Google. So don't avoid YouTube. Learn how to use YouTube to market your business successfully! With 3 billion searches per month, if you aren’t taking advantage of YouTube, you migh…
 
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