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Build A Big Podcast - The Marketing Podcast For Podcasters

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Build A Big Podcast - The Marketing Podcast For Podcasters

Big Podcast

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Build a Big Podcast is the marketing podcast for podcasters! How to grow your podcast audience, better connect with listeners, and spread your message through podcasting with podcast marketing tips from media marketing expert David Hooper, author of Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show.
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Building the Greatest Money Show on Earth w/ Joe Saul-Sehy (Part 1 of 2) 35:26

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This is a two-part series about the behind-the-scenes of the business of Stacking Benjamins, a top financial podcast, co-hosed by Joe Saul-Sehy. Joe learned from failure. Destroying his credit immediately after leaving home, he had to learn about money the hard way. It was through those experiences that he created Stacking Benjamins. Kiplinger has …
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Building the Greatest Money Show on Earth w/ Joe Saul-Sehy (Part 1 of 2) 35:26

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This is a two-part series about the behind-the-scenes of the business of Stacking Benjamins, a top financial podcast, co-hosed by Joe Saul-Sehy. Joe learned from failure. Destroying his credit immediately after leaving home, he had to learn about money the hard way. It was through those experiences that he created Stacking Benjamins. Kiplinger has …
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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How to Sell Podcast Advertising (Big Podcast Insider Issue 77) 16:27

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This is the audio companion to Issue 77 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: No…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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How to Sell Podcast Advertising (Big Podcast Insider Issue 77) 16:27

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This is the audio companion to Issue 77 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: No…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Podcasting Has a "Baby Formula" Problem 5:09

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There's a baby formula shortage in the United States right now. Unfortunately, many podcasters find themselves in a similar situation regarding their podcasts and related businesses. Are you one of them? Links To Things I Talk About: Podcast Directories - Where to Submit Your PodcastThe Podcast Academy…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Podcasting Has a "Baby Formula" Problem 5:09

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There's a baby formula shortage in the United States right now. Unfortunately, many podcasters find themselves in a similar situation regarding their podcasts and related businesses. Are you one of them? Links To Things I Talk About: Podcast Directories - Where to Submit Your PodcastThe Podcast Academy…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Social Media for Podcasters (Big Podcast Insider Issue 76) 14:13

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This is the audio companion to Issue 76 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: So…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Social Media for Podcasters (Big Podcast Insider Issue 76) 14:13

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This is the audio companion to Issue 76 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: So…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Podcast Academy Board of Governors Shakeup 34:17

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This episode isn't so much about The Podcast Academy, Daniel J. Lewis, or abortion as much as it is an opportunity we have as podcasters (and humans) to learn from what happened with The Podcast Academy last week and use it as a catalyst to make the world a better place for everybody. There may be a "Part 2" to this episode that includes Daniel. I'…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Podcast Academy Board of Governors Shakeup 34:17

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This episode isn't so much about The Podcast Academy, Daniel J. Lewis, or abortion as much as it is an opportunity we have as podcasters (and humans) to learn from what happened with The Podcast Academy last week and use it as a catalyst to make the world a better place for everybody. There may be a "Part 2" to this episode that includes Daniel. I'…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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New Listeners, 2 for the Price of 1 (Big Podcast Insider Issue 75) 15:09

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This is the audio companion to Issue 75 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Ne…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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New Listeners, 2 for the Price of 1 (Big Podcast Insider Issue 75) 15:09

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This is the audio companion to Issue 75 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Ne…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Small Audience = Big Audience (Big Podcast Insider Issue 74) 21:35

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This is the audio companion to Issue 74 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Ex…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Small Audience = Big Audience (Big Podcast Insider Issue 74) 21:35

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This is the audio companion to Issue 74 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Ex…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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The $100,000 Podcasting Studio (Big Podcast Insider Issue 73) 15:13

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This is the audio companion to Issue 73 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Th…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

1
The $100,000 Podcasting Studio (Big Podcast Insider Issue 73) 15:13

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This is the audio companion to Issue 73 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Th…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Two Kinds of Podcast Ripoffs (Big Podcast Insider - Issue 72) 17:25

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This is the audio companion to Issue 72 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Tw…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Two Kinds of Podcast Ripoffs (Big Podcast Insider - Issue 72) 17:25

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This is the audio companion to Issue 72 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Tw…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Podcast Email Secrets (Big Podcast Insider - Issue 71) 23:12

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This is the audio companion to Issue 71 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: A …
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Podcast Email Secrets (Big Podcast Insider - Issue 71) 23:12

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This is the audio companion to Issue 71 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: A …
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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YouTube Jumps Into Podcasting (Big Podcast Insider - Issue 70) 21:46

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This is the audio companion to Issue 70 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Yo…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

1
YouTube Jumps Into Podcasting (Big Podcast Insider - Issue 70) 21:46

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This is the audio companion to Issue 70 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Yo…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Nobody is Listening to You – Until They Are (Big Podcast Insider - Issue 69) 19:33

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This is the audio companion to Issue 69 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Ka…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Nobody is Listening to You – Until They Are (Big Podcast Insider - Issue 69) 19:33

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This is the audio companion to Issue 69 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Ka…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Podcast Tension (and Release) w/ Zita Christian (Part 2 of 2) 15:40

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This is a two-part series about keeping listeners of your podcast more engaged with your episodes. In this episode, I talk about something you've seen in horror movies and (some) Netflix documentaries that will keep listeners not only listening to your podcast, but also get them talking about your podcast with their friends. This is Part 2 of 2. To…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

1
Podcast Tension (and Release) w/ Zita Christian (Part 2 of 2) 15:40

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15:40
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15:40
 
This is a two-part series about keeping listeners of your podcast more engaged with your episodes. In this episode, I talk about something you've seen in horror movies and (some) Netflix documentaries that will keep listeners not only listening to your podcast, but also get them talking about your podcast with their friends. This is Part 2 of 2. To…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Podcast Tension (and Release) w/ Steve Stewart (Part 1 of 2) 10:25

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This is a two-part series about keeping listeners of your podcast more engaged with your episodes. There's a trick wedding DJs and pop songwriters know about keeping an audience engaged. It's something that also works to keep podcast listeners engaged and you can use it on your next episode. This is Part 1 of 2. To make sure you get both, subscribe…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

1
Podcast Tension (and Release) w/ Steve Stewart (Part 1 of 2) 10:25

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This is a two-part series about keeping listeners of your podcast more engaged with your episodes. There's a trick wedding DJs and pop songwriters know about keeping an audience engaged. It's something that also works to keep podcast listeners engaged and you can use it on your next episode. This is Part 1 of 2. To make sure you get both, subscribe…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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How World Class Radio Shows (and Podcasts) Get Made (Big Podcast Insider - Issue 68) 19:42

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This is the audio companion to Issue 68 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Ho…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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How World Class Radio Shows (and Podcasts) Get Made (Big Podcast Insider - Issue 68) 19:42

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This is the audio companion to Issue 68 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, consider subscribing – it's free and you can unsubscribe at any time. Topics: Ho…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Podcasting vs. Radio Production w/ Patty McMahon (Part 3 of 3) 20:24

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Patty McMahon is a Philadelphia-based radio producer turned independent podcaster. She spent years producing and editing episodes of Fresh Air with Terry Gross. In this episode, I talk with her about the changing face of radio production, opportunities for veteran radio people in today's market, and the advantage newer and younger producers have, e…
 
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Build A Big Podcast - The Marketing Podcast For Podcasters

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Podcasting vs. Radio Production w/ Patty McMahon (Part 3 of 3) 20:24

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Patty McMahon is a Philadelphia-based radio producer turned independent podcaster. She spent years producing and editing episodes of Fresh Air with Terry Gross. In this episode, I talk with her about the changing face of radio production, opportunities for veteran radio people in today's market, and the advantage newer and younger producers have, e…
 
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Build a Big Podcast - The Marketing Podcast for Podcasters

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Gene Simmons vs. Terry Gross w/ Patty McMahon (Part 2 of 3) 27:48

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Patty McMahon is a Philadelphia-based radio producer turned independent podcaster. who spent years producing and editing episodes of Fresh Air with Terry Gross. She was in the Fresh Air studio in 2002 for an interview with Gene Simmons that's become legendary in podcasting and radio circles. This is the behind-the-scenes story of that interview wit…
 
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